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GreyMetrics Reviews & Product Details

GreyMetrics Overview

What is GreyMetrics?

GreyMetrics helps agencies save time when sharing data. Pull all your marketing data into one location and generate beautiful reports and dashboards that auto-update every one hour. GreyMetrics integrates with over 20 platforms and has dozens of built-in templates so your reports look great from day one and are fully white-labelled to share with clients and stakeholders.

GreyMetrics Details
Languages Supported
German, English, French, Italian, Dutch, Romanian, Russian, Spanish
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Product Description

A platform for generating marketing reports for agencies.


Seller Details
HQ Location
Hyderabad
Twitter
@greymetrics
1 Twitter followers
LinkedIn® Page
www.linkedin.com
2 employees on LinkedIn®

Dinesh A.
DA
Overview Provided by:

Recent GreyMetrics Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"great for generating reports for my clients"
I love how easy it is to setup reports and email my clients. It is a simple setup with an friendly UI and all is ready to go. Also, I can shedule i...
Verified User
C
Verified UserSmall-Business (50 or fewer emp.)
1.5 out of 5
"No update for over a year..."
GreyMetrics offer many integrations and whitelabel
KS
Kenny S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great for agencies"
It saves a lot of time and provides an extremely intuitive interface.
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GreyMetrics Media

GreyMetrics Demo - Dark Mode
Choose from Light or Dark Mode and report to your clients
GreyMetrics Demo - Fast Import
Pull in metrics from 20+ platforms, including Google Analytics, Facebook, YouTube, and more.
GreyMetrics Demo - Custom Reports
Choose which details to share and how to present them with custom reports.
GreyMetrics Demo - Tailored Design
Edit everything about your report to fit you or your client's branding.
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Have you used GreyMetrics before?
Yes

22 GreyMetrics Reviews

4.6 out of 5
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22 GreyMetrics Reviews
4.6 out of 5
22 GreyMetrics Reviews
4.6 out of 5

Overall Review Sentiment for GreyMetricsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
GM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about GreyMetrics?

I love the simplicity the tool offers to build the reports and share it with our clients. And the option of creative live reports and sharing them with our clients in a secure way makes our clients feel we are more professional in our approach.

The drag and drop interface makes the report creation in a few seconds and it is an added advantage. Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

It would be nice to see more metrics to include in the reports, especially the Facebook ads reports. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

I was able to save 5 hours per week by simplifying the report building for my clients. And I see the productivity of my employees increases with this tool.

Also, my clients are happy to get a bird view of their campaigns without depending on us every time they want to check the performance of their campaigns. So it's a big win-win for both us as an agency owner and for our clients. Review collected by and hosted on G2.com.

Yosef M.
YM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about GreyMetrics?

There are so many integrations! In the past I have had to pore over spreadsheets and various analytics type accounts, trying to figure out how to best export data and then how to display it along side other data in the spreadsheet.

GreyMetrics pulls in all the data I could ever want from every tool and service I have ever used. Fantastic! Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

The only issue I came across is in pulling data from Google My Business for a client with multiple locations. Apparently each client can only be connected to a single GMB location. Review collected by and hosted on G2.com.

Recommendations to others considering GreyMetrics:

Take the plunge You will not regret it! Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

I can create and save report templates for multiple clients or types of clients which pull in whatever data I need. This has saved me so much time and headache that it's probably added years on to my life. Review collected by and hosted on G2.com.

AA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GreyMetrics?

I've purchased plenty of tools in the past to solve multiple analytical data problems that Grey Metrics is doing in one platform. Their dashboard is easy to use and the customizable reports are nice. Live dashboard with all the integrations in one place/link is golden.

I love the live dashboard feature because my clients will be able to jump in and view their analytical data without having to get in touch for a report or status update for any campaign we start that uses different tools such as facebook, instagram and ecommerce or paid ads.

I currently send reports manually because I use multiple platforms to generate specific reports and then combine them with a white label software. GreyMetrics is doing all of that in one go.

The support is awesome as well. I've had a couple issues that were resolved in a few hours.

What I'd like to see is a Single Sign On (SSO) solution or API to integrate into our client dashboard to keep everything centralized to our brand. The white label client portal (subdomain) is good for now but having our clients log in twice is going to become tedious.

Can't wait to see the upcoming features! Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

So far there isn't much other than a couple bugs I've ran into but GreyMetrics has taken note of them and have seen very fast responses. Review collected by and hosted on G2.com.

Recommendations to others considering GreyMetrics:

If you're considering GreyMetrics, go for it! Don't wait. There are many integrations and different types of reports you can generate. You'll even find insights to your metrics you didn't know you needed to know. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

Centralized reporting platform with live reports. Live reports is going to save me a lot of time and headache. For the clients who want an emailed static report, I can schedule reports to go out weekly or monthly. It's the time saved that I am most happy about. Review collected by and hosted on G2.com.

Stephen R.
SR
Content Strategist & Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GreyMetrics?

GreyMetrics is fast and simple to use. In less than three minutes I was able to connect to Facebook and Google Analytics and generate a report. That's just not possible doing it manually or with more complex tools. Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

Nothing, it does everything I need. The software works well and there's a great support team behind it. Review collected by and hosted on G2.com.

Recommendations to others considering GreyMetrics:

If you have questions or issues, contact the team. I've found them to be very responsive and helpful. Many of the recent feature updates exist because users requested them. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

It's really helpful to see results from social media, Google Analytics, and the rest without needing to log into separate platforms. Keeping one report template allows us to analyze data quickly without manually pulling from multiple sources. Review collected by and hosted on G2.com.

Christian C.
CC
Marketing Growth Hacker
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about GreyMetrics?

Is a centralized reporting platform that will help with measure cross channels and web traffic to in one single platform, that is a huge time saver.

Live reports are great tool

Highly recommended for Agencies that is looking for a very professional reporting system that automate delivery to its clients. Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

March 2020 is still on a develop stage, there are many performance metrics that are not into the platform. and specifically for Facebook Ads there are just a few metrics related to performance and convertions to select to reports.

Reports and dashboards has different metrics to select and can't allow to combine them into one single report to see an overall there are divided on separate reports and this is not very usefull.

Some graphics are not available on dashboards and other not available in reports, quit weird

Finally the UX could be improved cause the arragement of widgets to build a report sometimes is quiet difficult to match spaces between them and takes more time to build a nice one where all widgets and graphics looks fine togheter.

Everytime I go inside a report and save a change it generates a copy and I have to make an extra step to delete the old one.

Also Would be great to create custom metrics to calculate fieds based on existing metrics. Also custom the look and feel reports to personalized it my brand. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

Measure cross digital channels in one single platform and automate reports delivery to my clients Review collected by and hosted on G2.com.

LM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GreyMetrics?

GreyMetrics is always growing and listening to the community. Improvements when requested are quickly responded and scheduled.

It also has a solid road map and mainly a team committed to serving users. Support is fast and committed to solving problems.

The software helps a lot in reporting campaigns and analyzing metrics as a whole. It also helps me to send customized dashboards to my clients.

I am waiting for the integrations with SEMRUSH, SHARPSPRING and also for the functionality to compare performance. Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

As Greymetrics is a new software it has some points of improvement in the UI, but since the launch it has already improved a lot.

Sometimes responsiveness is not very good on smaller monitors. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

- Organization of information in a single environment.

- Delivery of reports to my clients.

- Time-saving Review collected by and hosted on G2.com.

Verified User in Program Development
CP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about GreyMetrics?

GreyMetrics offer many integrations and whitelabel Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

No update for over a year and dashboard have an old design. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

Is easy to crea SEO report Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about GreyMetrics?

I love how easy it is to setup reports and email my clients. It is a simple setup with an friendly UI and all is ready to go. Also, I can shedule it which is amazing. Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

I would love to see more fields when adding a client. Currently there are set fields but no option to add more custom fields. If that can be sorted it will add more value. Also, I wish they had a intecom chat inside the dashboard for easy contact with the support. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

This platform helps my company and my clients to get amazing reports of our social media channels, seo, and more in a very professional way. Also, it brings all these channels under one roof and thus making it easy to manage. Review collected by and hosted on G2.com.

Romeo P.
RP
President
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about GreyMetrics?

I like the ability to set auto email reports which saves me time. They have a great user interface which is easy to understand. Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

They need a to make the templates a little more customizable. I would like them to allow missing information, you get error messages on certain template set ups. Review collected by and hosted on G2.com.

Recommendations to others considering GreyMetrics:

Make sure you have access to as much accounts/data/integrations as possible. It is much easier to go live when you have all the data ready. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

I have saved a lot of time and I am able to track my efforts for my company and clients. I can prove my efforts are working or that a competitors methods are not. Review collected by and hosted on G2.com.

Mohammad B.
MB
Entrepreneur
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about GreyMetrics?

I review the GreyMetrics software on live demo with partnership of PitchGround and GreyMetrics and I liked the all the features and upcoming feature that GreyMetrics promised to do that especially the live dashboard this so important for business decision-makers since this will allow determining such as split testing easily and efficiently, and I am really planning to get my hands on GreyMetrics since I will use it to offer such analytics that comes with many integrations that GreyMetrics has accomplished such Facebook ads, Google My Business and Instagram, Twitter, Pinterest and many more, so I am definitely will make use of it to offering such services to my potential clients.

Thank you Guys and Well Done,

Mohammad Ali Barham Review collected by and hosted on G2.com.

What do you dislike about GreyMetrics?

Actually it can't be disliked since most of the useful features are ready to serve and other features I think the development team will make it live, such as multilanguage (English, Arabic, French, Spanish, German, Italian, Japanese, Chines, Russian ...etc), and more payment gateways processors PayPal, Payoneer, Stripe as soon as possible I trust them. Review collected by and hosted on G2.com.

Recommendations to others considering GreyMetrics:

add a custom domain for agency accounts on GreyMetrics to let us add our own domain for the white label the agency account dashboard that reflects everything for the generated report, dashboards, and preview link for the client with the domain name and the logo of the company/agency account. Review collected by and hosted on G2.com.

What problems is GreyMetrics solving and how is that benefiting you?

I will offer the services to the entrepreneurs, e-commerce store owners, drop-shippers, decision-makers and local businesses who run ads and use social media and e-commerce platforms that will help them to save much time in doing analysis for their ads campaigns. Review collected by and hosted on G2.com.