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Top 10 Google Marketing Platform Alternatives & Competitors

(295)4.1 out of 5

Explore the best alternatives to Google Marketing Platform for users who need new software features or want to try different solutions. Paid Search Advertising Software is a widely used technology, and many people are seeking top rated, quick software solutions with video functionality, campaign optimization, and reach. Other important factors to consider when researching alternatives to Google Marketing Platform include campaigns and reporting features. The best overall Google Marketing Platform alternative is Basis. Other similar apps like Google Marketing Platform are Zeta Programmatic, Formerly Sizmek, Choozle, Yahoo AdTech DSP, and StackAdapt. Google Marketing Platform alternatives can be found in Paid Search Advertising Software but may also be in Cross-Channel Advertising Software or Demand Side Platform (DSP).

Best Paid & Free Alternatives to Google Marketing Platform

  • Basis
  • Zeta Programmatic, Formerly Sizmek
  • Choozle

Top 10 Alternatives to Google Marketing Platform Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how Google Marketing Platform stacks up to the competition, check reviews from current & previous users in industries like Marketing and Advertising, Internet, and Computer Software, and find the best product for your business.
    #1
  1. Basis

    (285)4.5 out of 5
  2. Basis is the platform advertisers need to run successful online advertising across every channel.

    Reviewers say compared to Google Marketing Platform, Basis is:

    Better at support
    Easier to do business with
    Easier to set up
    #2
  3. Zeta Programmatic, Formerly Sizmek

    (262)3.7 out of 5
  4. Zeta Programmatic, Formerly Sizmek is fueling digital advertising campaigns for advertisers & agencies around the world. See and be seen.

    Reviewers say compared to Google Marketing Platform, Zeta Programmatic, Formerly Sizmek is:

    Slower to reach roi
    Better at support
    Easier to do business with
    #3
  5. Choozle

    (211)4.2 out of 5
  6. Choozle – Digital Advertising Made Easy®—provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums—all from a single, intuitive interface.

    Reviewers say compared to Google Marketing Platform, Choozle is:

    Better at support
    Easier to do business with
    Easier to set up
    #4
  7. Yahoo AdTech DSP

    (178)3.6 out of 5
  8. Yahoo AdTech DSP is the only independent and unified programmatic video advertising platform for reaching audiences across web, mobile and connected TV.

    Reviewers say compared to Google Marketing Platform, Yahoo AdTech DSP is:

    Better at support
    More expensive
    #5
  9. StackAdapt

    (752)4.8 out of 5
  10. With StackAdapt, ad buyers plan data-driven digital advertising campaigns across all devices, inventory and publisher partners. Plan the best campaigns.

    Reviewers say compared to Google Marketing Platform, StackAdapt is:

    Better at support
    Easier to do business with
    Easier to set up
    #6
  11. AdRoll

    (631)4.0 out of 5
  12. Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually.

    Reviewers say compared to Google Marketing Platform, AdRoll is:

    Better at support
    Easier to set up
    Easier to do business with
    #7
  13. Marin Software

    (453)3.8 out of 5
  14. Marin Software provides a unified platform for search, social, and eCommerce advertising.

    Reviewers say compared to Google Marketing Platform, Marin Software is:

    Slower to reach roi
    Better at support
    Easier to do business with
    #8
  15. Celtra

    (392)4.4 out of 5
  16. Creative Automation for Marketing and Advertising allows brands and agencies to efficiently scale content production for global toolkits, performance creative, and market-specific campaigns. Creative Automation for Media is a product for publishers and platforms (such as ad networks and DSPs). It allows media owners and operators to create and activate premium and creative-first ad products.

    Reviewers say compared to Google Marketing Platform, Celtra is:

    Slower to reach roi
    Better at support
    Easier to do business with
    #9
  17. Flashtalking by Mediaocean

    (350)4.1 out of 5
  18. Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies.

    Reviewers say compared to Google Marketing Platform, Flashtalking by Mediaocean is:

    Better at support
    Slower to reach roi
    Easier to do business with
    #10
  19. MediaMath by Infillion

    (124)3.9 out of 5
  20. MediaMath is a digital marketing technology company dedicated to reengineering modern marketing to offer transformative results based on tangible goals.

    Reviewers say compared to Google Marketing Platform, MediaMath by Infillion is:

    Slower to reach roi
    Better at support
    Easier to do business with