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Floify Reviews & Product Details

Raymundo R.
RR
IT Manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Floify?

Floify is simple to use and does an amazing job in notifying the borrower of any missing documents that they still need to submit. Overall it is an amazing tool to have. Review collected by and hosted on G2.com.

What do you dislike about Floify?

The thing that I like the least is the price point. Although I like the software, I think the price is one of the main reasons that prevent loan officers from fully investing in it. Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

The biggest challenge Floify solves is the doc collection from borrowers. Sometimes it is very difficult to inform the borrower of the missing documents. Floify does an amazing job in notifying the borrower of what is missing. Review collected by and hosted on G2.com.

Floify Overview

What is Floify?

Floify seamlessly integrates state-of-the-art digital tools and automation to power a modern, efficient mortgage process for lenders, originators, and their borrowers. Finding the balance between automation and human connection, Floify helps mortgage professionals automate menial loan tasks without diminishing the relationship between borrower and loan officer. Understanding how the unique needs of mortgage professionals vary, Floify has constructed the industry's most configurable solution that has the flexibility to accommodate any lending company's desired workflow. We unify the borrower’s journey with a single platform for all homeownership tasks, from pre-approval to clear to close, to home ownership and eventual refinance, streamlining the consumer’s homeownership journey while providing an unbeatable lead generation and retention tool for loan officers (LOs). High configurability requires world-class support. When you work with us, it will feel like a partnership. We take the time to understand your business goals and align technology, support and services with your brand strategy.

Floify Details
Discussions
Floify Community
Languages Supported
English, Spanish
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Product Description

Mortgage Processing Software


Seller Details
Seller
Floify
Year Founded
2013
HQ Location
Boulder, Colorado
Twitter
@Floify
670 Twitter followers
LinkedIn® Page
www.linkedin.com
43 employees on LinkedIn®

AN
Overview Provided by:

Recent Floify Reviews

Nick K.
NK
Nick K.Mid-Market (51-1000 emp.)
5.0 out of 5
"Why is Floify my #1 most recommended mortgage business tool?"
Why is Floify my #1 most recommended mortgage business tool? Because right out of the box Floify saved me time. Collecting documents from the borro...
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Revolutionized my loan application and client communications process."
Floify revolutionized my loan application and client communications process. Simple to use on both sides, easy to update and track.
Phillip F.
PF
Phillip F.Enterprise (> 1000 emp.)
5.0 out of 5
"Best Online Application at a Great price"
That I can cobrand my online application with all my real estate agents and they can see the progress of the loan.
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Floify Media

Floify Demo - Custom branded landing pages
Floify's branded and co-branded landing pages offer your borrowers, prospects, and partners an elegant entry point to your digital mortgage process.
Floify Demo - Modern, question-and-answer 1003 loan application
Floify's fully-customizable digital 1003 helps loan originators receive more complete and accurate applications by providing borrowers with a simplified and intuitive online experience.
Floify Demo - Built-in eSignature solution
Lenders and originators can maximize value and further digitize their workflow by leveraging Floify's native eSignature functionality – included on all plans at no additional cost.
Floify Demo - Integrate with industry-preferred solutions
Access a library of dozens of integrations to connect Floify with your favorite LOS, CRM, credit agency, and many other productivity solutions.
Floify Demo - Automate loan status updates and notifications
Floify's template-powered email and text updates make it easy for all loan stakeholders to know exactly where a loan stands, at all times. Automated notifications keep borrowers accountable and engaged throughout the origination process.
Floify Demo - Secure document collection
Floify helps loan originators accelerate the document gathering process by giving borrowers a secure and mobile-friendly portal where they can view requirements, upload files, and track loan progress.
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Have you used Floify before?
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56 out of 57 Total Reviews for Floify

4.8 out of 5
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56 out of 57 Total Reviews for Floify
4.8 out of 5
56 out of 57 Total Reviews for Floify
4.8 out of 5

Overall Review Sentiment for FloifyQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Payton J.
PJ
Owner
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Floify?

Way easier than DocuSign. Love how it automatically goes into the file when I approve what is uploaded. I also like how the templates will match for the most part. Very rarely do I need to redo. Review collected by and hosted on G2.com.

What do you dislike about Floify?

I have a little bit of a dislike for the milestone part of Floify. I am not sure if that is Floify's issue or my companies, but I wish that the milestones would update in realtime with the Encompass file. I also wish it were slightly easier to place the signature's onto the document. The whole drag and drop is fine, but if I clicked on signature and clicked on the document and it knew to place the signature where I clicked, boy oh boy 5 stars. Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

Easy disclosures and easy requests to borrower. Makes it much more simple than remembering to email and follow up. I also am a fan of the automated emails, though I do think they are an eyesore. Review collected by and hosted on G2.com.

Phillip F.
PF
Mortgage Loan Officer
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Floify?

That I can cobrand my online application with all my real estate agents and they can see the progress of the loan. Review collected by and hosted on G2.com.

What do you dislike about Floify?

I wish it would store the emails that get sent out Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

Easier to use for clients and I can quickly review documents and let clients know if I can accept them or not Review collected by and hosted on G2.com.

AM
Operation assistant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Floify?

I can say that What I most like about Floify is how easy and organized things are, you can learn how to use it very fast and have all the information required to make your business a complete success Review collected by and hosted on G2.com.

What do you dislike about Floify?

For now, I can not find something I don't like about this software; I've been happily using it since the first day of all the benefits that include, so for now, I can say that I don't dislike something about it. Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

Floify Helps me with all the information that I need to organize for the clients; I can find what I need or what I already requested in juts one place; I think that is excellent for clients, too, because the understand where they can upload the documents required in a faster way. Review collected by and hosted on G2.com.

Verified User in Banking
UB
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Floify?

So easy to use. Super easy to accept or reject items Review collected by and hosted on G2.com.

What do you dislike about Floify?

I have not had any issues to report..... Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

Getting correct documentation from borrowers Review collected by and hosted on G2.com.

Fernanda M.
FM
Operations Assistant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Floify?

The most helpful about Floify is the fact that you can have every single document from a borrower on just one platform, and is very easy to use even for the borrowers, I trained myself with youtube videos to know how to upload and request documents, but the borrower doesn't need to do that as they only click on "docs owed" and upload all from there, and the fact that Floify was updated and now we can upload maximum of twelve documents per request, is amazing because it has simplified a lot the work of uploading documents. In addition, Floify has a lot of features, like uploading, downloading, requesting signatures, having docs templates, etc., that make our work as a mortgage broker way easier. Review collected by and hosted on G2.com.

What do you dislike about Floify?

I do not like that it has happened to me that I am uploading a lot of documents, and the "message" that I add as a comment, sometimes goes to another file, like I was supposed to write on a, let's say, paystub "paid through 07/11" but instead, that comment goes to another document that I uploaded in the same request. Another fact that I dislike is that, if I am only uploading one document from "docs owed" the name does not change, even if I write "Paystub", it does not save that name and just uploads it with the same name that was saved when we requested it. Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

I believe the most important problem that Floify is solving is having a place to upload all documentation from a borrower because it would be annoying to not be able to look at all documents from a borrower. Also, Floify helps request signatures from a borrower, which is a great feature because we no longer need borrowers to wet sign a document, we can simply ask them to access a link and sign. Review collected by and hosted on G2.com.

Mike M.
MM
President
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Floify?

I think my favorite part of Floify is the integrations and general support. I've never used a POS that has as many tools readily available, not the ability to create co-branded mortgage applications. Top notch! Review collected by and hosted on G2.com.

What do you dislike about Floify?

Currently, Floify isn't syncing with LendingPad which is causing me a lot of headache. I'm paying for Floify+ and not receiving A+ service or support. "A fix is in route" doesn't exactly help the lack of communication between software platforms and is definitely a huge drawback. If I used LendingPad's POS, I wouldn't be having these issues. Review collected by and hosted on G2.com.

Recommendations to others considering Floify:

If you're in the mortgage industry and want a straightforward standalone POS that offers superior support and functionality, Floify is the way to go! Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

I think the first problem being solved is getting borrower's to provide their docs. I set automatic reminders to kick out every 3 days, and without fail people are giving me their stuff without me having to do anything extra. Benefits are most definitely faster pre-approvals free of error. Review collected by and hosted on G2.com.

Michael C.
MC
Onboarding and Technology Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Floify?

Floify is an easy interface for both borrowers and loan officers. Easy for a processor to jump in and add documents, and communicate with the borrower. The number of integrations and customizations allow almost anyone from any loan or mortgage company to work with their current technology to have floify fit right into their "flow." Review collected by and hosted on G2.com.

What do you dislike about Floify?

The only issue is the lack of integration with OpenClose LOS system. But this is not an issue of Floify and more of OpenClose wanting to push their built-in Consumer Assist portal for borrowers, which is vastly inferior. Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

Floify has allowed the process of sending applications to become extremely easy and error-free. The ease in which we can request documents and keep the borrowers and their real estate partners engaged and updated through the process is critical for better and faster closes and relationships with clients and partners. Review collected by and hosted on G2.com.

Response from of Floify

Hi, Michael!

Thank you for your fantastic review of Floify! We take pride in making Floify extremely easy to use for both borrowers and LOs so we're delighted to see you're enjoying this experience. As you're aware, we do not have an integration with OpenClose; however, we do have integrations with other top LOSs if you're looking to upgrade that aspect of your tech stack. In the meantime, we hope you continue enjoying your streamlined workflow with Floify!

Happy lending!

The Floify Team

BA
Loan Officer Assistant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Floify?

Easiest client management system I've seen specifically for loan origination. Templates are easy to work with to request information for different types of loans. Review collected by and hosted on G2.com.

What do you dislike about Floify?

I would like an easier way to get back to the client's dashboard without having to go all the way back to home and clicking on the client again. Also, navigating between docs owed, pending review, and accepted could be easier. Review collected by and hosted on G2.com.

Recommendations to others considering Floify:

Don't be afraid to ask questions. The support team at Floify is awesome! Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

Taking clients' personal information secure by not having to download their documents to my computer. Review collected by and hosted on G2.com.

Nick K.
NK
Private Lending
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Floify?

Why is Floify my #1 most recommended mortgage business tool? Because right out of the box Floify saved me time. Collecting documents from the borrower is sometimes like pulling teeth..a major pain! And if you have a lot of loans in the pipeline, it can be a full time job just to keep track of all of them especially when you have different timelines to meet on all loans. Floify makes is SOOOO much easier because 1. you can send document requests that are 100% custom to the borrower and loan type with the click of a button. 2. you can set custom due dates on each loan so you never miss a deadline again. 3. I don't have enter the same data multiple times be cause it synch and my CRM and creates a fnma file so I can drag and drop that into my LOS. 4. You never have to 're-check' if someone sent you a particular document or if they sent you all the documents, because the auto notifications in the system tell you. 5. The auto notifications it emails and texts to the borrower and all parties involved is a great time saver as well.

There are many features I really like and I could go on and on about but rates a are low and I'm busy and Floify has certainly been a help in that. Feel free to call me anytime if you have questions from the user standpoint.Botttom line just BUY IT and start using it and you will be a believer from the get go. Review collected by and hosted on G2.com.

What do you dislike about Floify?

The lack of quick and easy editing and customization features on the landing page. I don't want to learn code or hire someone to change stuff, I want a quick easy GUI and drag drop type of page. I also would like to have the ability to have several different landing pages based on various normal customer needs, loan programs ,etc. Also would like to created multiple custom milestones and save them so they are custom to the transaction Review collected by and hosted on G2.com.

Recommendations to others considering Floify:

JUST DO IT! Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

For me it the times saving with document collection and the synch with my CRM to reduce redundant data entry. It's literally like hiring a full time assistant who is VERY good at their job for 1/100th the price. And if you do have processors and assistants this will save them so much time they will be able to handle way more loans. Review collected by and hosted on G2.com.

Response from of Floify

Hi, Nick!

Thank you very much for providing a thorough review of Floify. Simplifying document collection is one of the primary reasons lenders choose to incorporate Floify into their lending workflow. The extensive list of benefits you provided will certainly help your fellow lenders who are shopping for a loan origination solution, so we appreciate the level of detail you included. Your concerns with editing landing pages are something we have taken into consideration as we continue to make improvements and add features to Floify. If you happen to need assistance with customizing your landing page in the meantime, please feel free to contact our support team at support@floify.com.

Happy lending!

The Floify Team

Marli E.
ME
Web Designer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Floify?

It is so easy to get clients/leads to create an account, get them to submit a complete loan application and collect the needed documents to get their loan process started. You avoid them needing to email you or text your images and docs. Love that you can approve or reject documents on the system and let them know why you are rejecting them. Easy to request new ones and even send over docs that need to be e-signed. Review collected by and hosted on G2.com.

What do you dislike about Floify?

haven't come across really anything that I disliked. It connects to our Lending Pad which connects to our Jungo, so it's helped streamline our process a lot. Support is good too. Review collected by and hosted on G2.com.

Recommendations to others considering Floify:

Get as many seats as possible for your team and create document quick packs. Review collected by and hosted on G2.com.

What problems is Floify solving and how is that benefiting you?

Organization and security. By using a secure portal where we can keep all of our client's documents in one place makes it so much easier for us to stay organized and our team members have access to the docs here too. Love that everything is converted to a PDF and no need to manually convert and pictures clients use to send into PDFs Review collected by and hosted on G2.com.

Response from of Floify

Hi, Marli!

Thank you for the awesome feedback! We are thrilled to see that Floify has made it easy for your clients to get started with their loan process and for you to communicate and manage their documents. It's also nice to see that you're taking advantage of our integrations with LendingPad and Jungo. If you ever need additional support for the Floify platform, you know our Support team is always here to help!

Happy lending!

The Floify Team