I love that Figma is free to use and has many plugins that make the work easy. Its collaborative nature allows many people to work on the same project simultaneously, and it's very interactive and cloud-based with changes showing instantly. I also appreciate being able to animate, create illustrations, add images and videos, make PowerPoint presentations, and the many different export options available. The support for a lot of plugins and external features is fantastic. The most used plugins for me are those that provide ready-made icons, layouts, mockups, and mood boards. I think the collaboration feature stands out the most, as you can see what another person is working on, add comments, and mark things as complete, all within the same file. Review collected by and hosted on G2.com.

If many items are placed in a single file, it starts to slow down, feeling very sluggish and laggy. There are limited animations available and it is not a dedicated editing app like Photoshop or CorelDraw. Not all plugins are free; some are paid, and the same goes for community work. I would love to see an improved version of Figma AI because it's not really helpful right now. If you ask it to make something, it does something else, and whatever the AI makes, it's not up to industry standards. Review collected by and hosted on G2.com.

What I like best about Figma is its clean and intuitive UI/UX, it just feels easy to pick up and use every day without friction. As a developer, I really value how smoothly I can jump in, inspect designs, grab assets, and understand layouts without constantly going back and forth with designers. The real-time collaboration is another big win, everything updates instantly, so there’s no confusion with versions. It genuinely speeds up our workflow and makes the whole design-to-development process feel much more connected. Review collected by and hosted on G2.com.

What I dislike about Figma is that it can lag with large files or heavy collaboration, which affects performance a bit. Also, being browser-based means you’re dependent on a stable internet connection. Review collected by and hosted on G2.com.

What I love most — Figma gets out of the way. I can sketch a flow, share a link, and have the team commenting in minutes. No exporting, no version chaos.

The component system and auto-layout save us real time every week, and the plugin ecosystem covers almost everything else — icons, dev handoff, content population. Onboarding a new designer takes a single login. They're productive the same day. Review collected by and hosted on G2.com.

Honestly, not much to complain about — but a few things slow us down. The AI features still feel bolted on. Make AI a real co-designer that understands our component library and can generate variants on brand, not just generic placeholders.

Performance on heavy files is the other one — once a project crosses a few hundred frames, things start to lag, and dev mode can feel sluggish. And version history could be smarter — branching is great, but finding "the version we showed the client three weeks ago" still takes more clicks than it should. Review collected by and hosted on G2.com.

The most helpful aspect is its browser-based nature and cross-platform accessibility. You can jump into a file from any system without worrying about setup.

Strong component system with auto layout for scalable design systems

Built-in AI and prototyping without needing external tools

Smooth developer handoff with inspect and export features in best price.

Overall, it streamlines the entire design-to-development pipeline in a way most traditional tools don’t. Review collected by and hosted on G2.com.

What I don’t like about Figma is that managing complex design systems can start to feel a bit messy. When you’re working at scale, components and variants aren’t always easy to keep organized, and it can take extra effort to maintain a clean, consistent structure. I sometimes find myself spending more time than I’d like just keeping everything tidy. That said, this also feels like the kind of area that can definitely improve over time.

Also, while the prototyping tools are solid overall, they still feel somewhat limited when you need more advanced interactions. For more complex flows, I can run into the edges of what the built-in tools comfortably support. But with the way Figma is evolving—especially with AI features coming in—it seems like they’re already heading in the right direction. Review collected by and hosted on G2.com.

I love how many different uses it has. It allows you to carve out your own way of using Figma -- you can find a way to use it whether or not you want to use all the features available to you. This allows you to use the tool while also learning the features gradually and improving your efficiency as you go.

I'm not a designer; I'm a copywriter who wireframes webpages for clients and collaborates with web designers. Even though it took me a while to learn Figma, it is, by far, my favorite tool for wireframing. I love how I can customize every canvas and workspace to fit my project. The way it's designed allows me to think creatively. Other wireframing tools are needlessly restrictive.

It's actually amazing how much I get for one low per-month price as a single user. And I like the flexibility of adding and removing collaborative editors at a small fee without having to change my billing tier.

Figma makes repetitive tasks fast, like the "Paste and Replace" feature, which has saved me so much manual work resizing elements. It's also a highly collaborative tool, which is excellent when clients are involved and other service providers (like designers and developers) are involved.

One of the amazing things about Figma is not just the product itself but the community of creators that has grown with it. In fact, I can find free templates for almost anything I need and then customize them. That's one of the ways I learned to use Figma on my own without taking any courses. There are so many templates and template packs available from the community that you can work off of without starting from scratch. Review collected by and hosted on G2.com.

The only thing I dislike about Figma is that I had to buy a new laptop with enough RAM! My 16GB MacBook Pro from 2020 just wasn't cutting it. Figma was a RAM hog, totally maxed out my computer. But now that I'm using a machine with 64GB RAM, I'm having zero problems!! Review collected by and hosted on G2.com.

I like that Figma integrates perfectly with the engineers and product owners I daily collaborate with. It's great how engineers can access my design files and take each of the design system components, like padding, fonts, colors, and other design components, to build the software product. Everything is organized and accessible for the team. Review collected by and hosted on G2.com.

The cost - Figma is hugely expensive. I also do not like the crediting system for Figma Make. This is a real blocker for designers as the credits are bought on top of the subscription. It is very complicated to set up compared to XD. I had to watch many instructional videos, training as well as coaching from colleagues. Review collected by and hosted on G2.com.

As an iOS Leader managing development across multiple projects at a 100+ employee tech company, Figma has completely streamlined our workflow. The best feature by far is the Dev Mode. It allows my iOS engineers to easily inspect properties, extract SwiftUI code snippets, and view measurements without accidentally moving design elements. Exporting assets is incredibly smooth—we can easily pull vector PDFs, SVGs, or PNGs at different scales (@1x, @2x, @3x) directly into our Xcode xcassets. Furthermore, Figma’s Auto Layout feature closely mirrors how SwiftUI Stacks (VStack/HStack) work, making it much easier for developers to understand the designer's intent. The real-time collaboration and commenting system have practically eliminated the need for endless back-and-forth Slack messages. Review collected by and hosted on G2.com.

While Figma is fantastic, there are a couple of pain points. First, the recent decision to put Dev Mode behind a paywall (requiring a paid seat for developers) significantly increased our licensing costs, which is a big consideration for mid-sized agencies. Secondly, while Auto Layout is great, it sometimes creates overly nested frames that don't translate well to native iOS UI performance, especially if we are still maintaining older projects using UIKit and AutoLayout constraints. Sometimes junior developers blindly follow the Figma structure, resulting in overly complex view hierarchies in code. Review collected by and hosted on G2.com.

Its real-time collaboration and smooth performance. I can work on designs with my team at the same time without any confusion.Everything updates instantly, which saves a lot of time. The interface is clean, so I don’t feel lost while designing.Even when working on bigger files, it runs quite smoothly. It doesn’t lag much, which is important during deadlines. So it's quiet fast and smooth Review collected by and hosted on G2.com.

It can slow down when working on very heavy files. Sometimes large projects with many layers make it lag a bit. It can affect the flow when I’m trying to work quickly. Also, since it’s browser-based, it depends a lot on internet speed. If the connection is not stable, the experience is not smooth. Review collected by and hosted on G2.com.

What I like most about Figma is how easy it is to collaborate on designs in real time. Being able to share a link instead of sending files back and forth makes the design process much smoother. Review collected by and hosted on G2.com.

Large design files with many pages can become very slow, especially on lower-end hardware. Some advanced features are also limited to paid plans, which can be restrictive for students and personal projects. Review collected by and hosted on G2.com.

What I like most about Figma is how easy it makes collaboration. I can work on designs, share them with teammates, and get feedback in real time without sending files back and forth. The interface is clean and easy to learn, but it still has enough advanced features for more detailed design work. I also like that everything is cloud-based, so I can access my projects from anywhere. Overall, it helps me move from ideas to finished designs much faster and keeps the whole design process organized. Review collected by and hosted on G2.com.

One thing I don’t like about Figma is that it can slow down when working on very large files with lots of pages, components, and prototypes. Since it is browser-based, performance also depends on the internet connection and the computer being used. I’ve also noticed that some useful features and advanced collaboration tools are only available in the paid plans. That said, these issues haven’t had a major impact on my work, and the overall experience is still very positive. Review collected by and hosted on G2.com.