Feathr Reviews & Product Details

I found Feathr to be very easy to use and to implement. I have been a user since July 2022. If you want to grow your community and expand your audience, Feathr is a great tool. I am very impressed with the insights and reporting features. The platform is truly becoming an all-in-one marketing tool. Review collected by and hosted on G2.com.

Feathr is still a young company. Over the past two years, my biggest negative takeaway has been the customer support. When you don't need support, their team always wants your attention, and when you do, they vanish. The level of support you receive solely comes down to how committed your CSM is. I've had CSM's with them who were eager to help me and others who have never even responded to an email I've sent. Their accounting department is incredibly disorganized. Keep an eye on them to ensure invoices are paid and funds are allocated correctly (especially prepaid media funds). Also, Feathr's price has risen every single year -- by thousands. Review collected by and hosted on G2.com.

Feathr does lead to event registration conversions which far outweighs our digital advertising spend. Review collected by and hosted on G2.com.

It's not the fault of the platform but it really does take time to build up your audience and see a conversion ROI from digital advertising in Feathr Review collected by and hosted on G2.com.

Feathr makes digital advertising easy. You can use Feathr to advertise to your target audience across various sites as they browse the web while shopping or reading the latest news. You can pinpoint the specific audience you want to target with these ads by running various campaign types through Feathr, such as retargeting (targeting your previous website visitors), email mapping (targeting your email lists), geofencing (targeting users in a specific location), and much more! Feathr also allows you to advertise through your own social media accounts and even send emails directly through the platform! Feathr continues to develop new features and capabilities, and I am excited to see what they offer next. Review collected by and hosted on G2.com.

The only downside to Feathr would be the financial investment required, but at our organization, it has been worth it! I would not let the financial investment hold you back from utilizing Feathr if you have the means to do so. Review collected by and hosted on G2.com.

Feathr is a big financial investment, bigger than I've ever been able to make for advertising, so what do I like about it?

With Feathr, I can dig into a set of tools and think about what I'm trying to accomplish, I can come up with a strategy, and their help desk and our success manager are incredibly responsive and will double-check me and offer advice on other ways to approach the work. As a result, I've learned a lot.

Using this platform has helped us expand our audience and hone in on key audiences. An example - we run weekly events for families of K-12 kids and now we're layering in digital ads to complement our other outreach efforts. To give a snapshot of the impact: before running these ads, traffic to our event landing page was maxing out at around 300 views. 6 weeks later, 2,239 views are coming from people in the geographic communities where we hold these weekly family events and our weekly attendance doubled the week following the week we started the ads. Review collected by and hosted on G2.com.

There are a few things I'm not thrilled with but they aren't deal-breakers for us.

We will never use the email feature to replace Constant Contact - it just isn't as good. But we will use the email for a targeted campaign - like an end-of-year solicitation.

The ad design widget can be glitchy. Sometimes the changes don't take or get hung up. Luckily there's a way around it and I just use Canva to create the assets and then upload them. Works fine that way.

We're also hampered by the integration capabilities of our sites - particularly our donation platform. It doesn't play well with others so we miss out on conversion stats. That's not Feathr's fault, but buyers should know that some things like other third-party platforms won't work well. Review collected by and hosted on G2.com.

Feathr has an intuitive UI that makes it easy to build audiences and create multi-channel marketing campaigns that instantly deliver tangible results. Compared with other platforms, Feathr is more affordable while still offering an extensive toolkit to fundraise, build brand awareness, and increase your company or organization's impact.

The Feathr team is responsive and supportive, which made it easy for us to onboard our team and start using their products within the first week of signing! Review collected by and hosted on G2.com.

So far, nothing. We have been using Feathr for over a year, and whenever there has been an issue, the Feathr team resolves it quickly and effectively. If I were to mention anything, it would be that I would like to see Feathr integrate 2FA and a mailing list sign-up feature. Review collected by and hosted on G2.com.

The customer support is a great feature, Stephanie was awesome to work with and helped us implement feather seamlessly. This made using feathr easy and has been paying dividends for our company already. Review collected by and hosted on G2.com.

Occasionally crashes but all softwares do. Review collected by and hosted on G2.com.

It's real easy to upload and launch campaigns, the reports are excellent and it's great to hear people say we saw you everywhere. Review collected by and hosted on G2.com.

I wish we could upload lists of people to take off the campaign, some of our third-party vendors don't allow us to add the pixel to track conversions. Review collected by and hosted on G2.com.

My CSM is Fabulous! Very helpful. It's also an relatively easy-to-use platform Review collected by and hosted on G2.com.

Some things a a bit confusing in setting up campaigns. Wish the cast was lower Review collected by and hosted on G2.com.

Autonomy-able to start/stop ads within a minute

Audience Choices-effective audience and market choices available in platform

Budget-NO LIMIT to ad spend Review collected by and hosted on G2.com.

I have no dislikes. The autonomy the platform provides for the advertiser is preferred and favorable. As the administrator I have total control of the ad spend, the ad reach and the ad duration. Review collected by and hosted on G2.com.

I love tracking the data and seeing which ads really resonate with our audience. And the customer service is fantastic! Review collected by and hosted on G2.com.

It takes a while to understand everything you can do with Feathr because there is so much. You have to just start with one thing and then branch out. Review collected by and hosted on G2.com.