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Doofinder Reviews & Product Details

Verified User in Food & Beverages
UF
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Doofinder?

The best thing about DooFinder is its ease of use and advanced search capabilities. It’s incredibly user-friendly and integrates seamlessly with our eCommerce site. The autocomplete feature is fast and intuitive, delivering relevant results as soon as the customer starts typing. This has significantly improved the customer experience, reducing frustration and helping users find what they need with minimal effort. I also appreciate the ability to customize search filters and the way results are ranked based on relevance. The analytics dashboard is another standout, providing valuable insights into what customers are searching for, helping us fine-tune our product offerings. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

While DooFinder is excellent overall, one thing that could be improved is the price structure. It’s a bit on the higher side, especially for smaller businesses or those just starting out. Also, while the system is generally easy to integrate, it would be helpful to have more out-of-the-box templates or preset configurations to get up and running even faster. Some of the more advanced features may require a learning curve for those unfamiliar with search tools, though the customer support team is always responsive and ready to help. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

DooFinder solves several critical problems for our eCommerce site, most notably the issue of poor search functionality that often leads to frustrated customers and lost sales. Before DooFinder, our search tool was slow, inaccurate, and couldn't handle misspellings or vague search terms effectively. This led to higher bounce rates and lower conversion rates, as customers struggled to find the products they were looking for.

With DooFinder, these issues are virtually eliminated. It provides a fast, accurate search experience, even for incomplete or misspelled queries, ensuring that customers are more likely to find exactly what they need. Additionally, DooFinder’s relevance-based ranking system ensures that the most relevant products are displayed at the top of search results, which leads to higher conversion rates and increased customer satisfaction.

The tool also helps us better understand our customers' needs through advanced analytics, which track popular search terms, product demand, and customer behavior. This data helps us make informed decisions about inventory management and product offerings, ultimately improving our overall business strategy.

In summary, DooFinder has streamlined the search experience, reduced friction in the customer journey, and provided valuable insights that directly benefit our sales and growth. Review collected by and hosted on G2.com.

Doofinder Overview

What is Doofinder?

Doofinder stands as a premier Search and Discovery solution, revolutionizing eCommerce by effortlessly connecting customers with products. They provide fast, relevant search results that adapt to your users' needs, along with AI-powered product recommendations to guide users to products they'll love. Their advanced search bar handles spelling errors, jargon, symptom-based, problem-based, thematic, and even image or voice searches, while their recommendation carousels use AI image matching and user behavior technology for a highly personalized shopping experience. They offer many more search and discovery features including the ability to add advanced filters, create promotional banners, and prioritize specific products in the search results. Additionally, they allow you to access valuable site search data that can help you identify new business opportunities.

Doofinder Details
Product Website
Languages Supported
Belarusian, Bosnian, Catalan, Czech, Welsh, Danish, German, Greek, English, Estonian, Basque, Finnish, French, Scottish Gaelic, Irish, Galician, Croatian, Italian, Japanese, Korean, Latvian, Lithuanian, Luxembourgish, Macedonian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Turkish, Ukrainian
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Product Description

A powerful, quick and intuitive search engine that will help you to improve your online store's sales.

How do you position yourself against your competitors?

Doofinder is a highly effective Search and Discovery solution, delivering exceptionally fast and relevant search results, personalized product recommendations, and valuable business insights. It's quick to set up, requires no coding, and is incredibly easy to use.

With seamless integration powered by a robust API, it allows for quick and flexible implementation, instantly enhancing your store's product search and discovery capabilities.

Their innovative solution empowers eCommerce sites to gain deeper insights into customer behavior through real-time analytics while offering a personalized search and discovery experience tailored to each user.

Additionally, their flexible subscription model provides managers with a powerful, dynamic, and cost-effective search and discovery solution that adapts to your business's growth and needs over time.

Over 10,000 companies have chosen Doofinder as their eCommerce partner of choice.


Seller Details
Seller
Doofinder
Company Website
Year Founded
2010
HQ Location
Madrid, Comunidad de Madrid
Twitter
@doofinder
2,585 Twitter followers
LinkedIn® Page
www.linkedin.com
197 employees on LinkedIn®
Description

Doofinder provides an intelligent site search solution that enhances the user experience for e-commerce websites, improving conversion rates with advanced search and filtering features.


Angelica S.
AS
Overview Provided by:

Recent Doofinder Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Seamless Integration and Great Usability – So Far, So Good!"
We are still testing Doofinder, but so far, it does its job well. The integration was quick and easy, and the interface is intuitive, requiring no ...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"A Fast, Intuitive, and Highly Customizable Search Solution!"
Doofinder is a very good solution for those looking for a powerful search engine. From the beginning, the experience has been positive, thanks to t...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Great search bar tool"
What I like about Doofinder is the the revelence of searches compared to using the native search on the website platform. It's very easy to impleme...
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Doofinder Media

Doofinder Demo - Searchandising & Promotional Tools
Leverage searchandising to optimize search results strategically. Align them with your business goals or marketing campaigns for enhanced visibility and increased conversions.
Doofinder Demo - Voice & Image Search
Discover products by simply speaking into your phone or taking a picture, using voice and visual search.
Doofinder Demo - Recommendation Carousels
Fully automate your product recommendations or take full control by creating rules or even handpicking products for specific campaigns, promotions, or merchandising strategies.
Doofinder Demo - Mobile Search Optimization
Give your customers a mobile-optimized search experience for seamless on-the-go shopping.
Doofinder Demo - Real-time Analytics and Geolocation Insights
Maximize every opportunity by gaining valuable real-time insights into your users' search behavior, empowering you to make informed decisions on your catalog and search engine behavior.
Doofinder Demo - Semantic Search, Typo Tolerance
, and Suggestions
Our search bar goes beyond keyword matching; it understands user intent and context through semantic search. It also offers automatic suggestions and typo tolerance to ensure accurate results.
Automate and Optimize Your Cross-Selling with Our Intelligent Recommendation Solution
Play Doofinder Video
Automate and Optimize Your Cross-Selling with Our Intelligent Recommendation Solution
Revolutionize Product Search and Discovery with Doofinder
Play Doofinder Video
Revolutionize Product Search and Discovery with Doofinder
A Look Inside Doofinder: Demo & Features 🔍
Play Doofinder Video
A Look Inside Doofinder: Demo & Features 🔍
15 Search & Discovery Secrets to Boost Your Sales
Play Doofinder Video
15 Search & Discovery Secrets to Boost Your Sales
📈 Blue Banana's Conversion Rate Jumps 16% with Doofinder!
Play Doofinder Video
📈 Blue Banana's Conversion Rate Jumps 16% with Doofinder!

Official Downloads

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411 out of 412 Total Reviews for Doofinder

4.7 out of 5
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411 out of 412 Total Reviews for Doofinder
4.7 out of 5
411 out of 412 Total Reviews for Doofinder
4.7 out of 5

Doofinder Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for DoofinderQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Pierpaolo P.
PP
Chief Marketing &amp; Head of Digital (CMO/CDO)
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Doofinder?

I’ve been using Doofinder with Ninja.it, and I’m extremely satisfied with this platform. It was incredibly easy to integrate and just as simple to use. Searches have increased, CTRs are higher than ever, and the conversion rate has improved significantly.

Another major advantage is the search analytics feature: I use Doofinder extensively to understand what people are looking for on my site. This helps me gain valuable insights into my users and improve their experience. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

There’s absolutely nothing I dislike about it. The support team has been fantastic, helping me optimize the tool during the free trial month.

I highly recommend it to anyone looking to optimize their e-commerce and enhance user experience! Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

Doofinder has completely transformed the search functionality on my website. It ensures users can find what they are looking for quickly and efficiently, even if their search terms are incomplete or contain errors. The advanced search algorithms and filtering options help eliminate the frustration of ineffective searches, which is a common issue for many e-commerce platforms.

With Doofinder, searches on my site have increased significantly, CTRs are at an all-time high, and conversion rates have improved as a direct result of better user engagement. The detailed search analytics provide insights into what users are looking for, helping me better understand their needs and adapt my offerings.

Additionally, the ease of integration and user-friendly interface saved time and effort during setup and ongoing use. The platform has also freed up resources by reducing the need for manual analysis and improvements to my site’s search functionality.

In short, Doofinder has streamlined my website’s search process, boosted sales, and improved overall customer satisfaction. Review collected by and hosted on G2.com.

GE
Digital Marketer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Doofinder?

Doofinder is easy to use and incorporate into anyone's website, especially when you have a dashboard that is easy to navigate. The settings are not hard to find and everything is adjusted with ease. The AI powered search results and search correction features make it easy for consumers to find the right product or service suited to them. Furthermore, there is so much in terms of customisation, you can create anything you want, from applying your own logo to adding banners and adjusting the product score (where you want products showing in a list) to adding in carousels to specific pages, the possibilities are endless. Lastly, the team at Doofinder are always there to help, so if you get stuck, give them an email or call, they are always there to help. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

To be honest there is nothing to dislike about Doofinder if you are a experienced web designer. However, if you are new to web designing, don't worry, you will get an induction from the team to help you understand how everything works. It is all easily implemented via plugin and API. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

Doofinder aids my clients in making their existing and potential customers' purchasing journey so much easier. If a product or service is mispelt when a customer is trying to find something, the most relevant search results are always shown. The added benefit of voice to text search is a bonus, especially for those customers who like to be handsfree. Lastly, being able to tailor 'new' and 'sale' products to be show first via product score, makes my clients' lives easier when carrying out their campaigns and promotions. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
AA
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Doofinder?

We are still testing Doofinder, but so far, it does its job well. The integration was quick and easy, and the interface is intuitive, requiring no advanced technical skills. Usability is one of its strong points: the search is fast, accurate, and highly customizable, significantly improving the user experience. Another key aspect is customer support—the team is always available, responds promptly, and efficiently resolves any issues. If you're looking for a smart search engine for your website, Doofinder is a reliable choice. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

The only point I would improve is the ability to further customize the search filters. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

Improve customer results matching and reduce number of "no results" due to typos Review collected by and hosted on G2.com.

BJ
Digital Marketing project manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Doofinder?

Get detailed statistics of searches on our website is really useful to understand and adapt ourself to our customers habits. Many options to better guide searches. Voice search is also a good feature. Responsive support from support teams.

Looking forward to using its full potential. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

Nothing for now. Everything seems good and quit easy to use. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

A relevant and targeted search among our large catalog of 20,000 references. Easy statistics too. And some technical features like AI or voice search Review collected by and hosted on G2.com.

Alvaro  C.
AC
Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Doofinder?

Penso che il punto di forza di Doofinder sia nella possibilità di vedere cosa hanno cercato gli utenti. Questo può aiutare nell'ottimizzazione dei termini utilizzati nelle schede prodotto e dare indicazioni sui prodotti che il cliente si aspetta di trovare ma che non sono invece disponibili.

Il plugin è facilmente installabile senza avvalersi di un web designer e si è integrato perfettamente su WooCommerce.

Infine il servizio clienti è molto presente, disponibile nello spiegare e attento nella soddisfazione finale nell'utilizzo del tool. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

Se si ha un sito multilivello non è possibile linkare url esterni al sito in cui è installato Doofinder. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

Il motore di ricerca di WooCommerce era davvero inefficiente. Doofinder ha risolto il problema e ha facilitato l'acquisto nell'ecommerce. Review collected by and hosted on G2.com.

Verified User in Airlines/Aviation
UA
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Doofinder?

We redesigned our website in 2023 and as a smaller company we are not very tech savy so the whole process was pretty daunting for us. Doofinder reached out and introduced us to the "search and recommendations" product. After a 1 month test trail we loved the results and look forward to continuing to use it to boost our business. We were mostly shocked at how quick implementation was compared to other plug-ins we explored. I would recommend doofinder to anyone looking to design or re-design there site. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

It was a little confusing at first understanding the pricing structure but our rep was very helpful and transparent about everything. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

It offers a great looking and simple search function for our e-commerce site that took almost no time to install. Other search products require alot of leg work to set-up and at a small business we just don't have much time to spare. Analytics are detailed and very helpful when it comes to improving our stores conversion rate. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Doofinder?

Doofinder is a very good solution for those looking for a powerful search engine. From the beginning, the experience has been positive, thanks to the support team that was always available. The interface is easy to use, allowing quick implementation with Adobe Commerce.

The platform is very fast, significantly improving the user search experience. Another strength is the level of customisation. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

I haven’t found any downsides to using Doofinder. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

Doofinder provides a flexible search solution with a lot of rule-setting options. This allows for greater control over search results, boosting conversions. Review collected by and hosted on G2.com.

Michael P.
MP
E Commerce Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Doofinder?

The best thing has been the amount of free help we have had from our account manager Jess. The product is great but the help and customisation we have had have really made it perfect for us. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

There hasn't really been anything yet I would say maybe the only thing is more features. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

The search on our site is quite basic and we aren't able to customise it at all. Doofinder is giving us a much better search function and then also allowing us to customise it how we want which is ideal for us as we have over 4,000 products in the database. Review collected by and hosted on G2.com.

Iván R.
IR
Web Developer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Translated Using AI
What do you like best about Doofinder?

The easy integration with Prestashop, the customization and appearance, and the statistics it offers, with which you can know what your customers are really looking for. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

The price is higher than others from the competition and it is what my clients most often complain about. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

The native search engine of Prestashop is too poor and Doofinder offers me an advanced, pleasant, and customizable search engine almost without having to configure anything. Review collected by and hosted on G2.com.

Alessandro D.
AD
Digital Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Translated Using AI
What do you like best about Doofinder?

The tool allows us to do many things, whether in terms of the graphical aspect or the data displayed in the search engine. It is even possible to add custom fields to refine the results as much as possible. Integration is easy on a Prestashop site, and the person in charge of our integration is readily available. The support is also very responsive. Review collected by and hosted on G2.com.

What do you dislike about Doofinder?

The only drawback I can think of is the language barrier for exchanges. Since exchanges are conducted in English, there may be misunderstandings that slow down the exchanges. Review collected by and hosted on G2.com.

What problems is Doofinder solving and how is that benefiting you?

Before Doofinder, we used a native solution for Prestashop that easily had limitations in its design. Doofinder offers a wide range of possibilities to refine searches. The interface is also comprehensive as we can add search filters, categories, voice search, and even visuals directly in the search bar. It is very complete. Review collected by and hosted on G2.com.