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DemandScience Reviews & Product Details - Page 66

DemandScience Overview

What is DemandScience?

DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Solutions offered: • PureSyndication • PureABM • PurePush

DemandScience Details
Product Website
Languages Supported
English
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Product Description

Fill your demand generation funnel with B2B marketing solutions that drive engagement at all stages of the funnel. From data to qualified leads and account-based marketing to content syndication, target the audience that you want to reach to fill your pipeline and drive ROI.

How do you position yourself against your competitors?

DemandScience has spent years optimizing our approaches for discovery and engagement with business professionals, resulting in a global audience of more than 125 million technology buyers.

The combination of these audiences and DemandScience's comprehensive suite of lead generation solutions provides you with the ability to identify, activate and engage with your target personas at every stage of the buyer journey.


Seller Details
Company Website
Year Founded
2012
HQ Location
Greater Boston, US
Twitter
@DemandScience
299 Twitter followers
LinkedIn® Page
www.linkedin.com
1,085 employees on LinkedIn®
Description

With proprietary data and omni-channel activation like events, content, programmatic and chat, we cut through the noise to reach entire buyer groups, driving engagement and impact across every stage of the funnel. DemandScience empowers you to generate demand from target accounts at scale. Our flexible technology, embedded data, and team of experts help you build a predictable, scalable pipeline engine that takes the guesswork out of turning GTM efforts into consistent revenue.


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Recent DemandScience Reviews

EV
Eve V.Enterprise (> 1000 emp.)
5.0 out of 5
"Streamlined Collaboration"
Very convenient, all in one place to collaborate and streamline team efforts!
Krissi B.
KB
Krissi B.Enterprise (> 1000 emp.)
5.0 out of 5
"Straight forward and self-explanatory"
I like how straight forward and simple Terminus is
Verified User
G
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Easy and fast to do what I need to do."
It's quick to learn and quick to teach others. No steep learning curves.
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713 DemandScience Reviews

4.4 out of 5
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713 DemandScience Reviews
4.4 out of 5
713 DemandScience Reviews
4.4 out of 5

DemandScience Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for DemandScienceQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Computer & Network Security
AC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

We love being able to see the overall impact of our various marketing efforts are having on the business as a whole. We can generate complex reports in a matter of clicks and add various account/contact filters on the fly. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Occasionally, promised features and updates are not delivered on time. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Other tools provide intelligence for sales. We were looking strictly for marketing intelligence. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Prior to BrightFunnel, we were not able to track our marketing impact and campaign effectiveness very accurately. We were previously tracking ROI through Salesforce Primary Campaign Source, which was prone to human error (adding the wrong campaign or forgetting to add one at all.) BrightFunnel allows us to see what campaigns are working and what campaigns aren't. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

We are new to BrightFunnel, but I've been impressed with what I've seen so far. I like the visuals (graphs & charts) that help you easily understand the reports. Searching campaign performance and building dashboards is simple. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I wish that the reports weren't limited to pre-pipe. Also, there are some nuances to BrightFunnel that are different from the typical way we look at marketing performance - it's just going to take some getting used to. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

The biggest benefit is getting a better understanding on our marketing influence. In the past, we typically relied on sourced pipeline reports, so it's nice to get a broader picture. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
EI
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

Being able to manage that everyone changes their signature to reflect the brand. Great way to ensure your messages are viewed. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Would like even more options for personalization Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Branding Review collected by and hosted on G2.com.

Amy B.
AB
Director: Digital Marketing & Marketing Technology
Information Technology and Services
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

We can visualize and report upon data that was nearly impossible to compile on our own. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I wish that there were more customization options beyond filters but the team has been great about working with us on any additional enhancements that we have been interested in. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Ensure all of your data is currently being tracked in Salesforce campaigns, or create processes for which it will be. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We have closed loop reporting for our long-sales-cycle B2B company. Review collected by and hosted on G2.com.

Shaun P.
SP
Director of Demand Generation
Information Technology and Services
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about DemandScience?

Todd Williams, ask for him by name.

Easy to use, easy to get it setup and running after a short ramp up. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Software can be buggy in my experience

Not as intuitive as I would like

Not as actionable as I would like it to be upon login. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

I would ask for a trial. Get in there and setup a campaign and see how it works. Also, before you buy, have a very real and specific use case. So on day 1 you can work towards taking it live. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Getting ABM going for segments of our customers and prospects. We've been able to launch ads against both groups, with very specific messages. All of this took time (about a month) to get setup. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about DemandScience?

Unlike a lot of competitors we looked at, Terminus let's you manage the contacts you want targeted from SFDC very easily. There's no need to upload lists or work with an account manager to make updates to the contacts in campaigns. We love the ability to easy show segmented ads to those at our target, enterprise level accounts. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

You can't change your targeting criteria once a campaign goes live. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We have a very specific list of accounts our sales team is going after to, and Terminus has allowed us to get in front of each of those accounts and contributed to higher open and response rates from cold emails. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

Easy to update and install for team.... Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Would like to see improved analytics and tracking. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Gain greater exposure leverage multiple email touch points. Review collected by and hosted on G2.com.

Brianna O.
BO
Product Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

BirghtFunnel is a pretty nimble tool and their team is willing to get the product where we need it to be! Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

At this point, nothing! We are still getting things set up but having more opportunities to report and measure our marketing efforts is a 'plus' for me! Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Measuring ROI of our marketing efforts and helping to shape future efforts so BrightFunnel is really going to make us more efficient. Review collected by and hosted on G2.com.

Will D.
WD
VP, Marketing
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about DemandScience?

The interface is easy to navigate. Campaigns are very simple to get set-up and launched. Plugs right into Salesforce so there's easy access to data. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

There's not a lot I dislike. It would be nicer to have more robust metrics, including view-through conversions, to get a clearer picture of how accounts are engaging with ads. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Make sure to have several campaigns in mind before considering a product like this. There needs to be a clear business need since you're committing long-term. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We are an enterprise email marketing vendor that targets companies with very specific needs. Terminus allows us to get tailored messages in front of these companies without us needlessly spending money by putting a generic ad in front of everyone. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

As a marketing programs manager, BrightFunnel was great because it allowed me to track the success (or failure) of my marketing programs. I loved being able to go into the tool myself and see the number of influenced or created opportunities, revenue, MQLs, etc. It fully put me in charge of my numbers, which was great for when I needed to send reports to my boss to prove value. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

This may be our fault but we initially had issues with our reporting because our data wasn't very clean. Numbers didn't match up, programs didn't match up and it caused some problems. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

BrightFunnel helps give marketing a seat at the revenue table. Pulling analytics used to be such a pain and there were always so many questions and doubt around attribution but being able to pull those numbers confidently in BrightFunnel has been so helpful to be able to prove value. Review collected by and hosted on G2.com.