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DemandScience Reviews & Product Details - Page 62

DemandScience Overview

What is DemandScience?

DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Solutions offered: • PureSyndication • PureABM • PurePush

DemandScience Details
Product Website
Languages Supported
English
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Product Description

Fill your demand generation funnel with B2B marketing solutions that drive engagement at all stages of the funnel. From data to qualified leads and account-based marketing to content syndication, target the audience that you want to reach to fill your pipeline and drive ROI.

How do you position yourself against your competitors?

DemandScience has spent years optimizing our approaches for discovery and engagement with business professionals, resulting in a global audience of more than 125 million technology buyers.

The combination of these audiences and DemandScience's comprehensive suite of lead generation solutions provides you with the ability to identify, activate and engage with your target personas at every stage of the buyer journey.


Seller Details
Company Website
Year Founded
2012
HQ Location
Greater Boston, US
Twitter
@DemandScience
299 Twitter followers
LinkedIn® Page
www.linkedin.com
1,085 employees on LinkedIn®
Description

With proprietary data and omni-channel activation like events, content, programmatic and chat, we cut through the noise to reach entire buyer groups, driving engagement and impact across every stage of the funnel. DemandScience empowers you to generate demand from target accounts at scale. Our flexible technology, embedded data, and team of experts help you build a predictable, scalable pipeline engine that takes the guesswork out of turning GTM efforts into consistent revenue.


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Recent DemandScience Reviews

EV
Eve V.Enterprise (> 1000 emp.)
5.0 out of 5
"Streamlined Collaboration"
Very convenient, all in one place to collaborate and streamline team efforts!
Krissi B.
KB
Krissi B.Enterprise (> 1000 emp.)
5.0 out of 5
"Straight forward and self-explanatory"
I like how straight forward and simple Terminus is
Verified User
G
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Easy and fast to do what I need to do."
It's quick to learn and quick to teach others. No steep learning curves.
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DemandScience Media

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Video Reviews

713 DemandScience Reviews

4.4 out of 5
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713 DemandScience Reviews
4.4 out of 5
713 DemandScience Reviews
4.4 out of 5

DemandScience Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for DemandScienceQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Alaysia B.
AB
Event Marketing Coordinator
Computer Software
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

Sigstr's ease of use is my fav. feature. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I dislike its inability to easily add avatars to the signature. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We are able to better market events to customers using Sigstr. Customers are also able to access content easily through clickable Sigstr campaigns. Review collected by and hosted on G2.com.

Michelle D.
MD
Senior Manager of Marketing Operations
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

BrightFunnel has given us visibility that we have never had before. Our Demand Gen team is able to see true attribution and ROI on all campaigns and assets (not just the lead generating activities) to help drive decision making on where we invest our Marketing dollars and which campaigns/channels are working vs. which are not. The way that BrightFunnel is set up makes complete sense and fits very nicely into our current tech stack and processes, yet the BrightFunnel team is extremely responsive to small customizations as needed to make the tool work for us. The BrightFunnel team is very knowledgeable, easy to work with, and they have been a true partner to us throughout the implementation process. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I can't think of anything we dislike so far. The only challenge (which isn't much of a challenge at all) is that there is so much insightful data in BrightFunnel that I want to ensure our team isn't overwhelmed and can effectively use the tool, but BrightFunnel has helped identify initial use cases & reports for phase 1 of rollout and we will continue to evolve with it as the users get comfortable. BrightFunnel user interface with the dashboards and reports is intuitive so I don't expect it will take long. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

First of all, Multi-touch attribution as a function is worth it. We are a mature Marketing organization and are continuously optimizing our existing tech stack & processes, but Multi-touch attribution is a big gamechanger for us. We identified our key requirements (some of ours included: the cost of data in SFDC, API calls, time to onboard, cost, digital tracking, cost/roi data, attribution, flexibility with product customizations, how well the vendor will partner with us), reviewed with our leadership teams, had demos with a lot of vendors, and BrightFunnel was clearly the best fit for us. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We are rolling out the tool to Demand Gen, Product Marketing/Vertical Marketing, Corporate Marketing, Sales, Executives, and Customer Success for a variety of use cases to drive decision making and increase our overall ROI on marketing spend:

Marketing Influence data for all campaigns/channels to measure ROI, determine spend, and determine which campaigns to repeat/stop

Identify group of opps with no campaign influence & why

Identify AE initiated opps that were also marketing influenced

True ROI on tradeshows

True ROI on Digital tactics & spend

Marketing Campaign/channel influence by product and sku

Determine ideal customer journeys for certain types of deals by product

First engaged touch by product

How is content performing?

Thought Leadership influence reports

Journey Analysis

Overall Marketing Influenced data trends

Overall Marketing ROI trends

Pipeline/Revenue trends by channel

Customer Journey Info

We just completed our implementation a couple of weeks ago so we don't have any hard ROI data on using the tool yet, but just the visibility has been huge. BrightFunnel can retroactively pull data so we already have data we can start using from 2016 to hit the ground running. Review collected by and hosted on G2.com.

Sol W.
SW
Consultant
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about DemandScience?

Team innovates and makes things better quickly. When we started using Terminus just six months ago it had failings as software inevitably does.

The team at Terminus has made the product demonstrably better during that time period. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Some of the reporting is not as specific as is could be. More detail would be better. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Allows us to target ads to accounts at Scale as part of our ABM programs. Review collected by and hosted on G2.com.

Doug R.
DR
Marketing Operations and Chief of Staff
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

The product is easy to use for marketers, yet provides full marketing contribution analysis. It is easy enough for marketers to use directly while at the same time being very comprehensive in what it provides. The help text and the organization of the text is well done and also helps. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Global filters seem to be flaky, they work sometimes and then not work other times.

I would like the ability to select account attribution, and opp role attribution on the fly. Account is perfect for reviews with marketers, op role is better for sales. We have not tried to re-configure at all and have been discouraged to do so. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Great Company and Software. I found the process where we integrated with SFDC as shockingly easy. This really made the bring up process painless and fast. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Enabling Marketers so measure their full contribution without hundreds of caveats and what ifs Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

Hands down, the best parts of Sigstr are its customer success team and how they listen to their clients. While most companies only promise new features, Sigstr actually rolls out the things you need most in a timely fashion. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Mac functionality isn't quite as good as PC, although Sigstr does their best to combat these issues by creating fixes wherever they can. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We are solving the issue of haphazard, inconsistently-branded signatures within our company. Review collected by and hosted on G2.com.

Stacey W.
SW
Senior Solutions Architect
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about DemandScience?

The dashboards showing your results are beautiful and easy to understand and distribute. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

We couldn't get the image sizing correct across devices. Sometimes our logo would come off huge depending on the device or OS. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Looking forward to giving you another try again in the future! We first tried Sigstr when they were still in startup mode and have heard they've made massive improvements since then. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We were so tired of seeing everyone have a slightly differently branded signature. This allows to control the company's signature in one fell swoop and update it to promote our most recent marketing campaigns. Review collected by and hosted on G2.com.

Verified User in Building Materials
AB
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

I was turned on to Sigstr by Jay Baer's blog and I signed up almost immediately. It's a no-brainer for us. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I would like to see the ability to have multiple signatures within one outlook. Some of our employees share computers. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

It has the greatest marketing value of any of our efforts. The signature not only brings consistency but allows us to be top of mind with the campaign feature. Review collected by and hosted on G2.com.

Ashley G.
AG
Marketing Coordinator
Sports
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about DemandScience?

Sigstr has helped on all fronts of our marketing. Our holdings company has 4 members and the system is so easy to customize groups and signatures for each company! Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

At this point, i wish we could "force" employees to not change their signatures. That we could have full control, but that's more of an outlook issue. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Be sure that you have visions on how you plan to use the software and what you want to market. It integrates with Hubspot which our company LOVES! Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We have solved many issues with trying to reach customers & prospects with marketing initiatives. It's made it easy to announce events, webinars, etc. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

This platform is easy to use and the people working at Sigstr are professional and friendly. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I wish there was a scheduling option so we could plan ahead and plug in what we need for when. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We can easily manage campaigns and users from the platform. This allows us to ensure all employees have the same branded signature and email banners so we can market our events. Review collected by and hosted on G2.com.

Avenicio B.
AB
Business Intelligence Developer
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

BrightFunnel has given us a several new ways for us to view campaign attribution and account based marketing. We can view our entire marketing history and segment the data by each business group with ease. There are almost too many ways to slice the data but it gives every group with in our marketing org is able to leverage BrightFunnel to discover the relevant insights for their team.

BrightFunnel has been a great partner, spending the time to make sure we get the most out of their tool. They respond to our teams needs quickly, are transparent when issues arrive and resolve them quickly. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

The learning curve with BrightFunnel can be steep. There is so much going on and if you don't have a clean process in SFDC integration can be slow. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Democratizing data. We are able to give our entire marketing organization the ability to gather the insights that mater to their team and their campaigns. Review collected by and hosted on G2.com.