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DemandScience Reviews & Product Details - Page 34

DemandScience Overview

What is DemandScience?

DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Solutions offered: • PureSyndication • PureABM • PurePush

DemandScience Details
Product Website
Languages Supported
English
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Product Description

Fill your demand generation funnel with B2B marketing solutions that drive engagement at all stages of the funnel. From data to qualified leads and account-based marketing to content syndication, target the audience that you want to reach to fill your pipeline and drive ROI.

How do you position yourself against your competitors?

DemandScience has spent years optimizing our approaches for discovery and engagement with business professionals, resulting in a global audience of more than 125 million technology buyers.

The combination of these audiences and DemandScience's comprehensive suite of lead generation solutions provides you with the ability to identify, activate and engage with your target personas at every stage of the buyer journey.


Seller Details
Company Website
Year Founded
2012
HQ Location
Greater Boston, US
Twitter
@DemandScience
299 Twitter followers
LinkedIn® Page
www.linkedin.com
1,085 employees on LinkedIn®
Description

With proprietary data and omni-channel activation like events, content, programmatic and chat, we cut through the noise to reach entire buyer groups, driving engagement and impact across every stage of the funnel. DemandScience empowers you to generate demand from target accounts at scale. Our flexible technology, embedded data, and team of experts help you build a predictable, scalable pipeline engine that takes the guesswork out of turning GTM efforts into consistent revenue.


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Overview Provided by:

Recent DemandScience Reviews

EV
Eve V.Enterprise (> 1000 emp.)
5.0 out of 5
"Streamlined Collaboration"
Very convenient, all in one place to collaborate and streamline team efforts!
Krissi B.
KB
Krissi B.Enterprise (> 1000 emp.)
5.0 out of 5
"Straight forward and self-explanatory"
I like how straight forward and simple Terminus is
Verified User
G
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Easy and fast to do what I need to do."
It's quick to learn and quick to teach others. No steep learning curves.
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713 DemandScience Reviews

4.4 out of 5
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713 DemandScience Reviews
4.4 out of 5
713 DemandScience Reviews
4.4 out of 5

DemandScience Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for DemandScienceQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Leah S.
LS
Marketing Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
(Original )Information
What do you like best about DemandScience?

Integrations with our salesforce and hubspot. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

The chat platform is not super user friendly and easy to use. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

saving money not advertising to irrelevant accounts Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
EM
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about DemandScience?

The AI engine (Growflare) is very strong. Campaign insights are very helpful. We also use and enjoy Chat, Email (Sigstr) and other tools. Overall, very solid. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

No personalization in the ad campaigns, unless you do it manually. Platform login is still not fully unified and presents a few challenges. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Bringing targeted personas from targeted companies to our website. Visits are up substantially. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
What do you like best about DemandScience?

The Terminus ABM Platform is intuitive and user-friendly, but the best part is that it truly feels like a partnership. Our account reps are collaborative and work closely with us to make sure our tactics are successful. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

There isn't anything I dislike about the platform. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Terminus has helped us to become more targeted and personalized with our ABM campaigns. Review collected by and hosted on G2.com.

Verified User in Logistics and Supply Chain
AL
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

The Terminus ad platform is incredibly straightforward and easy to use. It has powerful capabilities to identify key buyer personas in target accounts. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

The reporting components feel somewhat disjointed. While Terminus definitely improves insight into the return of ABM programs (especially advertising), it's not a one-stop-shop for the KPIs I need to make adjustments and gain full insights. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Primarily, Terminus gives me a direct line of communication to hard-to-reach individuals. Since using Terminus, our ad performance has increased and we are generating more engagement and interest from our top-tier prospects. Review collected by and hosted on G2.com.

Jordan V.
JV
Director, Demand Generation
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about DemandScience?

What I like best about PureB2B is their targeting capabilities. I am able to target priority accounts with a specific set of roles/titles. The leads that are returned are high quality -- I immediately place them into a marketing nurture campaign and have our SDR pursue simultaneously. While we are new to PureB2B, we have already closed an opportunity tied to PureB2B. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Biggest challenge I had was around setting up the Marketo integration. The sync works perfect now, but was missing from the set-up was a clear implementation guide. There are smart folks that work at PureB2B, but not sure they are as familiar with Marketo (so took a bit of time to get the information I needed to complete the lead sync). Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Roll out can be a little slow after contract is signed. The best way to expedite launch is to have your materials ready and organized...if you are use PureABM, have your target account list, target suppression list, target titles in spreadsheet. Identify a strong piece of lower/mid funnel content. Best to craft your own landing page messaging, rather than having PureB2B write it...this will speed up the process. If you are integrating with Marketo (or some other marketing automation software) remain on top of the whole process - and be clear about what you need. Once they launch, you won't regret it. The leads are high quality and any lead that misses the mark you will not be required to pay for...PureB2B wants the client to succeed. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Two challenges PureB2B helps solve. The first is awareness - we are a relatively small, new company with great growth potential. With a limited budget and clear audience, we need to be efficient with our spend (minimal waste). PureB2B helps us get our content in front of the right audience. Additionally, PureB2B has sourced quality leads for our company. We were struggling with low quality leads prior. With PureB2B, not only do we have a healthy volume of leads generated, but also high quality. At the end of the day, our marketing team is evaluated by revenue contribution - PureB2B has helped us tell a good story in 2020. Review collected by and hosted on G2.com.

Alexandra G.
AG
Senior Product Marketing Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about DemandScience?

How simple the interface is. It's WYSIWYG simple. It takes less than 5 mins to get a campaign live. The speed of the data return in 2-3 days is amazing as well. I can cut my budget quickly if something isn't working. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

Having to wait to collect data. Not able to be controlled by Terminus, but with how easy the tool is I like to get answers fast! I cannot name one thing that I don't like about the Terminus product, it's all amazing! Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

Best decision and spend we've made as a marketing department! Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Our company focuses on user awareness of our travel app as well as engagement. The ability that Terminus offers us to impact the adoption of our tool by keeping display ads in front of the right people at the right time is clutch! Review collected by and hosted on G2.com.

James M.
JM
Senior Marketing Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about DemandScience?

PureB2B provides our company great value Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

So far, there have been no issues to dislike. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

PrueB2B has provided our team with great leads from contacts we have not been able to reach previously. The leads are well screened, meet our profile criteria, and best of all, come at an affordable cost that usually is lower than other digital channels. Review collected by and hosted on G2.com.

Stephanie C.
SC
VP of Marketing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
(Original )Information
What do you like best about DemandScience?

One of my favorite things about Sigstr is their ABM capabilities. Being able to run more than 290 ABM email signature campaigns in their platform really extends our ABM efforts into another channel. It also allows for us to have a consistent drumbeat message across every channel we use for our marketing efforts and further show the level of personalization we have in every aspect of our sales process. And, it's extremely easy to get all of these ABM email signatures setup in their platform. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I have no complaints, but I'd love to see ongoing enhancements to reporting capabilities. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Sigstr helps us manage both our employee signatures as well as our ABM email signature campaigns. We onboard all new team members on Sigstr on day one at Lumavate. Review collected by and hosted on G2.com.

Response from of DemandScience

Stephanie - Thank you for your review and request for reporting enhancements. We've just released improved campaign reporting and analytics for all customers. Thanks again and you rock!

Doug H.
DH
Vice President Marketing and Business Development
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about DemandScience?

Great group of folks to work with. Great communicators, delivered reults faster than expected Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

I actually had no dislikes as we communicated as often as needed and the group delivered great results Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

Always looking for new ways to penetrate target accounts. PureB2B helped us accomplish that goal. Appts. in accounts already happening Review collected by and hosted on G2.com.

Ryan S.
RS
Director of Demand Generation
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about DemandScience?

The sales team is great to work with, the filters available are great, and the cost per lead is affordable. At previous companies, I was able to grow the database and actually turn leads into engaged MQLs to set up demos. Those previous business continue to use PureB2B today, and report great success. Review collected by and hosted on G2.com.

What do you dislike about DemandScience?

With the most recent engagement, I found that about 10% of the leads I purchased were people whose email bounced or who no longer worked at the companies they were tied to when they were sent over. In previous engagements, I didn't have that issue. So I'm not sure if it was a bad rep, a bad source, or if some of the quality changed over time.

Also, the project management was maybe 20% of the engagement and quality I was getting out of a direct competitor at the same time. The check-up calls weren't reviewing the quality of leads, often times there was no agenda, and many times they were ok not meeting. There was no effort put forward to make sure leads were progressing at the rate and quality that we expected.

I was running a side-by-side comparison with a competitor (as mentioned above) and I was really delighted by the competitor's level of engagement, script reviews, quality tracking via shared spreadsheets, and interest in my personal life. Review collected by and hosted on G2.com.

Recommendations to others considering DemandScience:

I would demand more out of the project team and keep a close eye on the quality of leads. We've struggled with green field generally, but the leads from PureB2B were of a lesser quality than we expected. Review collected by and hosted on G2.com.

What problems is DemandScience solving and how is that benefiting you?

We were trying to get engagement from green field leads and accounts, grow our database, and nurture leads to the sales funnel. We did see some early wins but over time, the results weren't what we expected this time around. Review collected by and hosted on G2.com.