Canto Reviews (1,773)

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Reviews

Canto Reviews (1,773)

View 3 Video Reviews
4.4
1,773 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise Canto for its ease of use and efficient file organization, which significantly streamlines their workflow and reduces time spent searching for assets. The platform's advanced search capabilities and centralized management system allow for quick access to files, enhancing productivity. However, some users note that the initial setup can be time-consuming, particularly for those unfamiliar with digital asset management systems.

Pros & Cons

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KR
Kawshik R.
Digital Asset Manager
Small-Business (50 or fewer emp.)
"User-Friendly File Organization with Powerful, Secure Asset Sharing"
4/5
What do you like best about Canto?

The way Canto organizes files is very user-friendly. Its management system is powerful and supports automatic asset management, which really impressed me. On top of that, content can be shared securely with other users while still maintaining copyright and brand integrity. Review collected by and hosted on G2.com.

What do you dislike about Canto?

What I’m not entirely convinced about is the pricing, since it feels quite high for such basic functions. I’ve also seen many users comment that the advanced search isn’t always efficient or consistent, which has sometimes led them to search for files manually instead. Review collected by and hosted on G2.com.

MB
Matt B.
Multimedia Production Coordinator
Enterprise (> 1000 emp.)
"Rock-Solid Stability and Easy to Teach Across Teams"
4.5/5
What do you like best about Canto?

Stability and reliability are key. It's also a system that has been easily teachable to a wide array of users. Review collected by and hosted on G2.com.

What do you dislike about Canto?

The reliability and stability do cause a bit of rigidity in use cases, but it would be unfair for me to expect it to be able to do everything. Review collected by and hosted on G2.com.

Verified User in Primary/Secondary Education
AP
Verified User in Primary/Secondary Education
Mid-Market (51-1000 emp.)
"Efficient AI Search, But Integration Needs Work"
3.5/5
What do you like best about Canto?

I appreciate how Canto helps with organization and access across departments, making it easier to locate and share files. The AI search is incredibly useful, saving us time that we used to spend searching for photos across various platforms like our server and Google Drive. Since using Canto, finding what we need has become significantly easier. Setting up Canto was very easy, and the onboarding training they provided was helpful. I also like that whenever we need assistance, they are quick to help. Review collected by and hosted on G2.com.

What do you dislike about Canto?

The integrations. Box.com integration is not working properly. Google Drive is better - however, it does take time for Canto to discover my folder structure. The previous version, around 2022-2023 all you had to do was provide the sharing link to the Google Drive folder, which didn't take as long. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Canto: Easy to Use and Very Useful."
4.5/5
What do you like best about Canto?

I like that Canto is easy to use. I started about a year ago and I feel comfortable working within. I also love the Canto Academy where I can learn even more. Review collected by and hosted on G2.com.

What do you dislike about Canto?

It can be buggy at times. The other asset specialist I work with has put in tickets over the past year for a number of things. Review collected by and hosted on G2.com.

Sunny L.
SL
Sunny L.
Marketing Specialist II
Enterprise (> 1000 emp.)
"Flexible Album Setup and Easy Asset Updates"
4/5
What do you like best about Canto?

I like how you can set up albums for different means and usages, and update assets to the same link. I also like how i can look up an item and it provides all materials based on their AI capabilities. Review collected by and hosted on G2.com.

What do you dislike about Canto?

I don't think I use it as much as I'd like to pinpoint what I don't like about Canto, but one note is when I add an asset to multiple folders, say I have 3 different brands but each have the same folder name, I can't tell which one is for which brand when I search it. Review collected by and hosted on G2.com.

Response from Reagan Cola of Canto

Hi Sunny! We’re glad to hear you’re finding Canto’s flexible album setup and asset updates helpful in keeping your content current. We appreciate your feedback about folder naming across brands. You might find it useful to leverage Canto’s metadata, advanced search tools, and Portals to simplify navigation.

Your account manager can walk you through these features and help tailor them to your setup. Thank you for being part of the Canto community!

Jacquelyn S.
JS
Jacquelyn S.
Senior Director of Marketing
Small-Business (50 or fewer emp.)
"Designed to find everything we need in 3 clicks or less!"
4.5/5
What do you like best about Canto?

I love the ability to create custom filters so we can organize all our documentation and find everything in the least amount of clicks possible. Review collected by and hosted on G2.com.

What do you dislike about Canto?

I think the emphasis on visual search features makes companies like ours feel like an after thought sometimes. We have mostly excel type files we share and we cannot search them as thoroughly and they are not live editable. Review collected by and hosted on G2.com.

Christopher A.
CA
Christopher A.
National Grocery Manager
Enterprise (> 1000 emp.)
"Intuitive, One-Stop Shop for Product Images and Info"
4.5/5
What do you like best about Canto?

Canto site is easy to get in, and navigation is intuitive. it is a one stop shop for product images and information I need to do my work. Review collected by and hosted on G2.com.

What do you dislike about Canto?

I dislike the large headers on each screen which require me to manually navigate down on my desktop to see all menu items. Review collected by and hosted on G2.com.

GK
Georgia K.
"Streamlined Asset Management with Powerful Customization"
3.5/5
What do you like best about Canto?

I really like how you can tweak your own workspace to fit your individual workflow with Canto. We enjoy using portals, especially when working with different external stakeholders who need access to different files, and it's easy to manage and edit that access. I appreciate that we can change the status of assets and add expiration dates, so we don't violate our licensing contracts. I also really like that we can update assets with new and approved versions of the same image. Plugging Canto links into Asana helps us track projects and share links with the team Review collected by and hosted on G2.com.

What do you dislike about Canto?

I think the platform is perfectly suited for photos but I find with videos it would be great to be able to have time stamps or some other way of organizing what is within the video itself. I also find that the new search bar shouldn't have to require you to put "" around things in order to only look up that very specific SKU. The search bar without the quotation marks casts too large of a net and things that shouldn't end up populating which confuses some team members. No one I know uses the personal collections for their account, so maybe finding a new way to communicate what that is for or just removing it. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Efficient Sharing, Needs Better Search"
4.5/5
What do you like best about Canto?

I use Canto for photo asset sharing and management. It streamlines the sharing process, making it easy to share collections multiple times with different partners or vendors. I appreciate the ease of sharing and collection creation. It's straightforward to create a collection to share with other people by selecting assets and files. It's also easy for our partners to download the files in their original format or as high-resolution files. The initial setup of Canto was pretty easy. Review collected by and hosted on G2.com.

What do you dislike about Canto?

I don't like the way it's hard to search for files sometimes, especially when it has been placed in folders. It's hard to search items if not tagged properly. An advice is for the search outcomes to show where they are saved in what folders instead of coming up empty. Review collected by and hosted on G2.com.

Response from Maeghan Durbin of Canto

Hey there- thank you so much for your review! We love hearing that our customers find our platform easy to use and allows for seamless asset distribution. Regarding your feedback of search functionality for files within your folders, our new search feature AI Visual Search sounds like it could be a huge time saver for you to find content faster! If you’d like to learn more, contact us at customerfeedback@canto.com and we can connect you with your account manager.

-Maeghan

Verified User
G
Verified User
Small-Business (50 or fewer emp.)
"Enhances Metadata Management but Needs Faster PDF Loading"
4/5
What do you like best about Canto?

I like the user interface of Canto and how easy it is to use. If I don't know how to use a feature, I can utilize the FAQ page and Canto Support to help me. The initial setup was a breeze. Canto makes it easier to add enhanced metadata to assets, minimizing the overall time and effort. It also allows our clients to search across their assets seamlessly. Review collected by and hosted on G2.com.

What do you dislike about Canto?

The loading time when opening PDFs is quite long, and it would be helpful if that wait time were shortened. AI Smart Tags could be improved because sometimes they aren't super accurate. Also, a bulk rotation tool is desperately needed. Review collected by and hosted on G2.com.