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Brand Analytics
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Brand Analytics
By PalitrumLab
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4.9 out of 5 stars
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Brand Analytics Reviews & Product Details - Page 3

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Brand Analytics Overview

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What is Brand Analytics?

Brand Analytics is a Social Media Monitoring and Analysis System. - Data acquisition from all sources, namely social networking sites, video hostings, map services, public channels and messenger chats, review websites, forums, blogs, marketplaces, online media, newspapers, magazines and federal channels. - All types of messages and data: message text, recognized picture texts, video transcripts, check-ins, stories. - High number of metrics and message attributes, coupled with configurable data-segmentation system, makes it possible to solve a widest range of problems, from reputation control and real-time marketing to in-depth research. - Automatic recognition of mentions sentiment with 85-90% accuracy. Machine-learning algorithms categorize messages, identify media-space trends, aggression, recognize texts in images, etc. - Configurable alert messages via mobile app, Telegram or email. - High level of automation for quick analytics: automated tagging, trend detection, personalized reports, filtration of various kinds of spam and irrelevant messages. - Simple and user-friendly interface makes preparing most complex analytic reports possible in minimal time - Monitoring mentions by geo-tags and check-ins Sources - Social networking sites: VK.com,OK.ru, Instagram,Facebook, Twitter, YouTube, etc. - Blogs, forums, review websites - Telegram channels and public chats - Mass media - 40K sources

Brand Analytics Details
Discussions
Brand Analytics Community
Languages Supported
Arabic, Azerbaijani, Belarusian, Bosnian, Bulgarian, Czech, Danish, German, English, Finnish, French, Croatian, Armenian, Italian, Georgian, Kazakh, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovenian, Spanish, Serbian, Swedish, Tatar, Turkish, Ukrainian
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Product Description

Brand Analytics is a Social Media Monitoring and Analysis System. - Data acquisition from all sources, namely social networking sites, video hostings, map services, public channels and messenger chats, review websites, forums, blogs, marketplaces, online media, newspapers, magazines and federal channels. - All types of messages and data: message text, recognized picture texts, video transcripts, check-ins, stories. - High number of metrics and message attributes, coupled with configurable data-segmentation system, makes it possible to solve a widest range of problems, from reputation control and real-time marketing to in-depth research. - Automatic recognition of mentions sentiment with 85-90% accuracy. Machine-learning algorithms categorize messages, identify media-space trends, aggression, recognize texts in images, etc. - Configurable alert messages via mobile app, Telegram or email. - High level of automation for quick analytics: automated tagging, trend detection, personalized reports, filtration of various kinds of spam and irrelevant messages. - Simple and user-friendly interface makes preparing most complex analytic reports possible in minimal time - Monitoring mentions by geo-tags and check-ins Sources - Social networking sites: VK.com,OK.ru, Instagram,Facebook, Twitter, YouTube, etc. - Blogs, forums, review websites - Telegram channels and public chats - Mass media - 40K sources

Seller Details
Seller
PalitrumLab
HQ Location
N/A
VC
Overview Provided by:
Vasily Cherny

Recent Brand Analytics Reviews

VL
Vladislav L.Enterprise (> 1000 emp.)
5.0 out of 5
"Brand Analytics is the best solution for social media listening"
Brand Analytics is an excellent tool for social media listening. It helps to fulfill tasks of various teams and departments. The interface is user-...
Read more
TK
Tunik K.Enterprise (> 1000 emp.)
5.0 out of 5
"Social media and mass media monitoring in one place"
Brand Analytics platform enables offline media monitoring and social media monitoring in one interface. Speed is one of the crucial elements of wo...
Read more
SD
Sergey D.Small-Business (50 or fewer emp.)
5.0 out of 5
"More than just brand monitoring"
We’ve been using this tool for almost half a year. It is easy to set up and start working. The account manager set everything up and taught me how ...
Read more

Brand Analytics Pricing

Startup
25 000 rub/mo
Startup+
37 000 rub/mo
Basic
55 000 rub/mo
Expanded
105 000 rub/mo
See all 9 Brand Analytics pricing levels
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Brand Analytics Media

Brand Analytics Demo - Consolidated report for a monitoring topic in Brand Analytics
Brand Analytics Demo - Data export
Brand Analytics Demo - Automated tag assignment
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28 Brand Analytics Reviews

4.9 out of 5
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Overall Review Sentiment for Brand AnalyticsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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KS
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brand Analytics?

I have the experience of using three of the best monitoring systems quite closely. All of them have some advantages and differences, but it is BA that currently combines the best in these systems. Separate mention of technical support, always prompt, responsive and 24/7 Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

Everything I’ve hated over the years has been eliminated or improved. Review collected by and hosted on G2.com.

Recommendations to others considering Brand Analytics:

We ve tried differens systems - in Russia this one is one top Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

All tasks for quick identification and analysis of people’s opinions on the Internet about brands, events, phenomena. We know who, where, and what they say about any question that interests us. We actively use this tool to develop communication strategies for our clients. Review collected by and hosted on G2.com.

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NS
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Brand Analytics?

Fast data collection

Search by image and subtitle

Huge base of sites

Almost round-the-clock support and assistance from managers, always meet all questions Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

Sometimes it’s difficult to figure out the interface.

High price for packages.

Limit on the amount of data upload. Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

We can quickly and efficiently monitor the media sphere or the Internet in order to help our clients manage their reputation on the Internet. Preparation of analytical reports for different brands. Brand reputation is one of the most important categories in brand presentation. What people think about the brand. This is what really matters. The Brand Analytics system helps us and our customers manage brand reputation easily and quickly. Review collected by and hosted on G2.com.

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Verified User in Pharmaceuticals
UP
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Brand Analytics?

We have been using Brand Analytics for about three years. One of the main advantages of the system for us is a high level of task automation. The automatic message tagging functionality significantly saves time on data analysis and for the most part eliminates manual data processing.

We love analysis reports in Brand Analytics. They are generated automatically in a presentation format and are ready to be handed to a senior management. Reports content is very flexible and can be set up for any time frame with any frequency; and other filters can be added according to our business tasks. Unlimited download feature allows us to generate a vast number of reports for a variety of tasks. Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

There is some lack of flexibility of search query settings for our tasks Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

Monitoring brand mentions Review collected by and hosted on G2.com.

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IB
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brand Analytics?

Speed. Gap between post and time it's being shown in service is minimal. That's why its very useful to every company that face with risks: FMCG, industrial solutions, insurance and banking and so on Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

For companies that has small risks about time-lag BA could be a little bit expensive Review collected by and hosted on G2.com.

Recommendations to others considering Brand Analytics:

- Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

Decrease of time-to-anser a least twice Review collected by and hosted on G2.com.

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AT
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Brand Analytics?

User friendly customer service, modern system to find all the company’s mentions on social media. Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

Can’t actually find something to dislike. Review collected by and hosted on G2.com.

Recommendations to others considering Brand Analytics:

Request a demo to try the system and to understand if the system is good for you. Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

As an industrial company, we need to understand what people say about us as social responsible business. The system shows us in real time all the mentions. So we can react correct and fast. Review collected by and hosted on G2.com.

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GF
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brand Analytics?

Before BA, I worked with 2 other systems for social media monitoring, but this is the best one — at least, in Russian. Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

Not any special disadvantages for this very system. Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

Monitoring for any mentions of our company in social media Review collected by and hosted on G2.com.

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Verified User in Airlines/Aviation
AA
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Brand Analytics?

One of the best monitoring systems!

+ Convenient tools

+ Works fast

+Able to work with images

+ Excellent technical support

+ price Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

nothing

Сan work even with a mobile!!!!! Review collected by and hosted on G2.com.

Recommendations to others considering Brand Analytics:

- Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

Social media monitoring & analytics Review collected by and hosted on G2.com.

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Verified User in Information Technology and Services
AI
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Brand Analytics?

Before that, there was experience using other systems, but only BA covered our needs for monitoring and analyzing social media. In addition to technological capabilities, it is worth noting the good work of managers who are ready to help at any time Review collected by and hosted on G2.com.

What do you dislike about Brand Analytics?

Service costs are higher than other systems, but worth it Review collected by and hosted on G2.com.

What problems is Brand Analytics solving and how is that benefiting you?

Monitoring for negative experiense and mentions our company in social media Review collected by and hosted on G2.com.

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