Axios HQ transformed our external and internal communications. The SmartBrevity feature enhances our messaging by staying concise and focused. The platform is easy to use and you'll see positive changes right away. Review collected by and hosted on G2.com.
I truthfully like everything. In the beginning iterations, the reporting was lacking. Now, however, Axios has updated the analytics section to show all different types of engagement. Review collected by and hosted on G2.com.
89 out of 90 Total Reviews for Axios HQ
Overall Review Sentiment for Axios HQ
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AxiosHQ is overall very easy to use compared to other mail platforms I have used. Designing an email is rather easy, and I like the simple one-column email layout, which tends to be much better at cross-client compability. Directory sync is a convenient feature to keep my audiences updated, and it is very easy to set up different email series with their own audiences as well as different groups of writers/editors.
I also like the reporting functionality in AxiosHQ. It's pretty simple to see the latest stats on my open rates and click rates, without too much detail.
AxiosHQ also includes some unique features that help you get the job done. The AI assistant can provide some helpful input on revising writing, especially making it more concise. The AI image generation tool comes in handy, as does the nice supply of stock photography. Review collected by and hosted on G2.com.
AxiosHQ lacks some simple features that keep it from being perfect for an email solution. For example, you cannot do a "mail merge" to insert someone's name into the emails. When you use directory sync, you can only sync contacts into the audience as a whoel, not into a specific audience segment (such as "staff" or "faculty"), which would be convenient.
It is also lacking some refinements in the email design capabilities. For example, it should be super simple for the user to define a color for all links, rather than having to go change each link individually. They look much more professional in brand colors rather than browser defaults.
I can share that some people find the layout option to be too constraining, however I see its simplicity as a positive most of the time.
One additional frustration: emails don't have names or titles. Instead, they are known by the subject line. That makes it difficult to juggle mutliple emails with the same subject line but slightly different content (such as a newsletter for faculty and staff where there's one difference). Or, to be able to call something "October newsletter" instead of having to remember that "Hope you enjoy these professional development workshops" is the October newsletter. Review collected by and hosted on G2.com.
I love how Smart Brevity helps focus communications and how Axios HQ allows you to design emails/newsletters in an eye-catching way. The metrics allow me to see what people like and gives me ideas on how to improve communications, and the AI assistant really helps push past writer's block. It was extremely easy to get started with Axios HQ, and the customer service has been nothing short of fantastic. I use it every day, and I've had very few issues. Review collected by and hosted on G2.com.
Only fairly minor, technical complaints. For instance, if you upload a list of email addresses for a send and one of the email addresses is invalid, it doesn't tell you which one. Review collected by and hosted on G2.com.
Super helpful in guiding us through a Smart Brevity format for communication to our company. Review collected by and hosted on G2.com.
Not much comes to mind but if pushed I'd like to suggest you consider how an API strategy can support your customers integrating with other critical applications. Review collected by and hosted on G2.com.
I like the smart brevity prompts and AI assit so I don't even have to think about half of what I'm doing. They are also very responsive when you need help. Review collected by and hosted on G2.com.
Getting our IT integration process all set up was a bit bumpy. There are still a few limitations with the tool, but we have made suggestions and continue to learn to maximize it for our use. Review collected by and hosted on G2.com.
The best thing about Axios is how it helps you organize your thoughts. The AI tools help take your big ideas and boil them down to thier most essential parts that helps your audience take them in. Review collected by and hosted on G2.com.
There are some small inconviencences to accessing old emails and resending. Overall, this is not a huge issue and the tool is fantastic. Review collected by and hosted on G2.com.
The built-in smart brevity features and easy audience integration with our HRIS system. Also, the sales and support team are responsive when you need them. Review collected by and hosted on G2.com.
The design capabilities are limiting. Some of this is intentional to fit the smart brevity model - but sometimes you want more control of ver images and text than it allows for. Review collected by and hosted on G2.com.
I've seen my team of writers become more confident in their skills and hone their craft by using Axios HQ. They are stronger writers and editors, and our organization's message gets across more clearly to members. I would reccomend Axios HQ to any organization that wants to have a bigger impact. Review collected by and hosted on G2.com.
If you are super high tech and want lots of control over emails, Axios HQ has some limitations. But It offers lots of flexibility and customizations for the average newsletter if you don't have anything too crazy. Review collected by and hosted on G2.com.
Many things to love:
-Very deliverable and widely accepted by email services.
-Great news format for easy reading and information delivery.
-Smart brevity is an amazing tool to make it simpler to compose your newsletter.
-Straightforward work area.
-Ability to collaborate among several users at the same time on the same newsletter edition.
-Library of templates and previous newsletters available to reuse evergreen content. Review collected by and hosted on G2.com.
It is limited in the graphics area, however they are making headway towards better graphics and design tools with their plus service. Review collected by and hosted on G2.com.
The AI features pushing you to write in the "Smart Brevity" format are very, very helpful. The collaboration tools are easy to use and intuitive. We have been able to increase the amount of important information we share with our members and do so in an easy to read and understand format. Review collected by and hosted on G2.com.
The only thing that doesn't work for us is an integration with our membership database. This is not a dealbreaker and HQ has been adding integrations for other platforms that should work for most organizations. Review collected by and hosted on G2.com.
