
It has some very powerful analytics that I haven't seen in many other tools Review collected by and hosted on G2.com.
It's a little scattered when it comes to what it's trying to do (content analysis, social media optimization, etc.) which makes it hard to know if you're taking full advantage of the toolset. Review collected by and hosted on G2.com.
The Google Ads feature is helpful. We often know what works due to A/B split testing in Google. Ads. What is more difficult to discern is why something did better. With Atomic Reach, we have insight into the why and not just what. This information also provides us with insight to use beyond Google Ads. Review collected by and hosted on G2.com.
When managing multiple accounts, as an agency, the interface can be difficult to use at times due to longish drop-down menus. Review collected by and hosted on G2.com.
I love the reading level analysis when writing content! Atomic Reach will use AI to look at your blog post and tell you what level you're writing is at. It then crosses this information with your current audience's reading level. There are also great tools for email marketing. We use this tool whenever we are crafting a new workflow for nurturing campaigns. There are also great integrations for HubSpot. Review collected by and hosted on G2.com.
I think there is a bit of a learning curve. If you don't already have a ton of blogs on your website, you might not find this very useful. It is great at projecting your audience, but only if you have a pretty good audience already. There are still great features for growing your brand, but I think it is more powerful for a well established business. Review collected by and hosted on G2.com.
The PHNX21creative Agency found Atomic Reach to help content marketers publish the best content by leveraging actionable insights from historical engagement data. With an intuitive installation and high-touch onboarding process, the PHNX21creative Agency had the software and its HubSpot integration easily connected and working as designed.
From a content creation perspective, the recommendations feature is very helpful in outlining and creating rough drafts of blog posts.
Once the copy is ready, having a live editor and optimizer built into the platform allows for bi-directional saving and syncing, a big productivity booster.
Then, the social sharing tool helps on-going social distribution, especially for new clients by “allowing us to be more of a rifle than a shotgun when it comes to sharing the now optimized content we create,” as stated by Kenny Lange, founder of the PHNX21creative Agency. Review collected by and hosted on G2.com.
Because they are a newer company, there would be odd bugs and the occasional slow runtime while using it. However, they were always quick to fix the bug or clearly communicate timelines for fixes. Review collected by and hosted on G2.com.
This is going to be a long list. The insights are obviously fantastic and all of the content we run through Atomic Reach has improved consistently, and brings in more traffic to our website. It is easy to use and understand with a good user interface. Connecting your content is easy and you get results quickly. The support team is very good too - patient and they respond quickly. Review collected by and hosted on G2.com.
You do need to have a fairly significant set of content for the insights to be the most accurate so if you're early with your content library, continue to A/B test to confirm the results. Also, the differences in the scale of who is Expert, etc. can be difficult to discern without loading the content into the software first. However, once it is all working, it is a valuable piece of our marketing toolkit. Review collected by and hosted on G2.com.
Atomic Reach is easy to learn, ridiculously easy to use and helps me write better and more user-friendly content. We are a small company and our marketing department is 1-1/2 people. Atomic Reach is like having an extra marketing employee, without the headaches. It allows our small business to compete with larger companies. Before using Atomic Reach, I used to scratch my head and wonder, "Is this article good enough to publish?", "What can I do better?", "Will this article help me engage more readers?" Atomic reach answers all these questions with a score for each article I write. It saves me time, lets me know when the article is "good enough" to publish. Just as importantly, it lets me know when the article is "not good enough" and what areas it needs to be improved in. The best part is that Atomic Reach gives me a comparison to our own material and what articles have performed best for us. Review collected by and hosted on G2.com.
Nothing. Atomic Reach is like having an in-house editor. Although the AI is not human, it helps point us in the right direction with our web content. Review collected by and hosted on G2.com.
I really like the tabs of ideas and recommendations that show the types of content that work best according to the feeling, the duration, the reading level and other things, Easy to use, easy to integrate the two programs, The platform provides data processable that can lead to higher performance content. Review collected by and hosted on G2.com.
I would like there to be more information about why the keywords appear that seem to be the best. In general, it would be great to have more SEO functions within the tool, I can not make evidence-based decisions if there are outliers like this that affect the data of my articles. Review collected by and hosted on G2.com.
I love being able to post my stories and how to give tips to improve my article based on how my audiences have been previously involved with the articles, I also like the information tabs and recommendations that show the types of content that works best according to the feeling, the duration, the level of reading and other things. Review collected by and hosted on G2.com.
I would like there to be more information about why the keywords appear that seem to be the best. In general, it would be great to have more reading functions inside the tool Review collected by and hosted on G2.com.
Great UI and easy to learn, we were up and running with amazing insights in a matter of hours. The insights we found help us to speak clearly to our target audience. It continually takes into consideration customer reviews and makes the system easier to use. Review collected by and hosted on G2.com.
The integration to HubSpot could get more granular to find insight into specific emails or campaigns. Review collected by and hosted on G2.com.