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Adentro Reviews & Product Details - Page 2

Adentro Overview

What is Adentro?

Adentro is the only visit-based marketing platform that pairs with your in-store WiFi to drive real guest visits AND proves it. Our technology helps you identify unknown customers, attract new ones, and measure their visit behavior. Our proprietary Walk-Through Rate™ combined with enriched customer profiles simplifies how you drive and measure revenue impact at your locations. Are you investing in digital advertising? Leverage our database of more than 53M consumers to target your campaigns towards locals visiting businesses like yours. Adentro helps you better understand your guests for more effective marketing and increased ROI.

Adentro Details
Languages Supported
English
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Product Description

Adentro is a modern marketing platform for offline businesses.


Seller Details
Seller
Adentro
Year Founded
2012
HQ Location
San Francisco, CA
Twitter
@AdentroMktg
892 Twitter followers
LinkedIn® Page
www.linkedin.com
96 employees on LinkedIn®

Christina O.
CO
Overview Provided by:

Recent Adentro Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
2.0 out of 5
"Things have changed"
First party data is the best part of this relationship.
Amy N.
AN
Amy N.Enterprise (> 1000 emp.)
5.0 out of 5
"Close the loop on your marketing spend"
I like that I can see a direct correlation between our Facebook/Instagram and eclub marketing to guests showing up at our restaurant. In the past,...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Great 1P data!"
What I like best about Adentro building its network is that it is 1P data, gathered by users willingly giving their email address to access the wif...
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This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

Adentro Media

Adentro Demo - Advertising Summary
Advertising Summary
Adentro Demo - Trigger Emails Based on Customer Visits
Trigger Emails Based on Customer Visits
Adentro Demo - Report on Customer Visits
Report on Customer Visits
Adentro Demo - Online & Offline Performance Reports
Online & Offline Performance Reports
Adentro Demo - In-store Customer Analytics
In-store Customer Analytics
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Have you used Adentro before?
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18 Adentro Reviews

3.9 out of 5
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18 Adentro Reviews
3.9 out of 5
18 Adentro Reviews
3.9 out of 5

Overall Review Sentiment for AdentroQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Financial Services
AF
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Adentro?

Helps us significantly improve our CAC and general visibility into the process. Review collected by and hosted on G2.com.

What do you dislike about Adentro?

Price can be too high at times but generally worth it. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

We needed a better tool to give us visibility into our marketing process. Review collected by and hosted on G2.com.

BR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Adentro?

To provide clients services as a good connection to the web we can use it to place our advertising and marketing projects. The platform allows us to track the clients and in the administration panel we can check the ongoing marketing tasks. Review collected by and hosted on G2.com.

What do you dislike about Adentro?

Time tracking doesn't work so well - this regarding the usage of the wifi. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

Giving clients in house a better service and a access to the web - we can also place our marketing strategies and analyze the customer behavior. The homepage views and clicks are going higher since we settled up this tool. Specific marketing messages can be send to the smart phone. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Adentro?

You have an account manager who works closely with you to ensure you can accumulate as many subscribers as possible. Setup at the restaurant was easy. It offered free WiFi to customers in exchange for their contact information, particularly email address. Once collected, we can send email blasts to them. You can also send it out based on demographics, which was useful. You can also create unique coupon buttons so customers don't use it more than once. Review collected by and hosted on G2.com.

What do you dislike about Adentro?

Although easy to use, it was lacking many features MailChimp had for free. Designing a template wasn't as interesting. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

Collecting data, such as email address, names, zip code, gender, phone number and address. Providing customers with free wifi. Sending email blasts about new dishes and specials. Review collected by and hosted on G2.com.

Verified User in Real Estate
CR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Adentro?

It was highly focused on a specific niche (hospitality) and works quite well once you get it up and running Review collected by and hosted on G2.com.

What do you dislike about Adentro?

It requires clients to swap out their hardware, which is one strike against them. All of my clients balked at the idea because, since they are not all that tech savvy, changing out tech tends to freak them out a bit. Plus it isn't applicable outside of restaurants, bars and hotels. I work with large to small businesses in almost every arena and they each have different needs for marketing automation. Almost any wifi hotspot vendor can collect data from customers so having a marketing automation platform that can collect the data can work. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

It actually created problems. Concerns of the GDPR and the California data security laws made every customer I talked with leery of adding a hot spot and while Zenreach has policies in place, you can only see them through a partner portal. The people I talk with want to see the policies before they sit down with me. Plus calling my rep was problematic because I would call during a sales call and they were never available to talk. Review collected by and hosted on G2.com.

Verified User in Hospitality
AH
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Adentro?

ZenReach is a very easy to use and high-tech tool that makes it very easy to collect emails. There is no other source that our company has ever used that allowed us to generate at many emails from our customers. Along with that, all the data and capabilities of ZenReach are at the top of their industry. Review collected by and hosted on G2.com.

What do you dislike about Adentro?

Sending emails could be improved through the ZenReach portal. We recently just left our 9 year old account with Constant Contact and began to solely use ZenReach instead as our contact database and email marketing. The only problem that we found is that ZenReach has a hard time properly organizing contacts for a business with the use of labels and groups. Review collected by and hosted on G2.com.

Recommendations to others considering Adentro:

Sign up for ZenReach with an open mind and compare ROI after at least 3 months of using the program. Normally I believe they will give you a one or two months for free anyway. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

ZenReach is helping us gain much more customer engagement and is helping us save money by bundling some other software that we use in with theirs. Review collected by and hosted on G2.com.

Elizabeth K.
EK
Marketing Manager
Public Relations and Communications
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Adentro?

Using Zenreach for a group of restaurants, it's great to have smart emails enabled to send out first-time guest offers. Review collected by and hosted on G2.com.

What do you dislike about Adentro?

There's not a lot of customization available when designing emails, and often they don't translate well to mobile. I don't like not being able to view specific customer lists like you can in other platforms like ConstantContact, and the smart emails have had errors sending multiple "first-time guest" emails to the same person and at varying times after a person's visit, and you can't track offer redemptions within the platform. In analytics, I like that you can view the walk-through rate of how many customers come back within a week of receiving an email, but wish you could view returning customers for different ranges of time, as well as a click-through rate/any actions they may take which Zenreach doesn't currently report on. Review collected by and hosted on G2.com.

Recommendations to others considering Adentro:

I'm still hopeful that features I've asked Zenreach's support team about come to fruition, and that they're able to work out glitches and add additional analytics. Currently I'm kind of unimpressed, but I love the idea behind where they say they're headed. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

Zenreach provides our guest Wi-Fi network and email marketing tool. It allows us to view audience information and return visits, though the analytics aren't in the most user-friendly format for reporting purposes. Review collected by and hosted on G2.com.

Verified User in Internet
AI
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Adentro?

The capabilities that Zenreach has in order to retarget customers are expansive. Review collected by and hosted on G2.com.

What do you dislike about Adentro?

Segmenting data can be a little tricky to manage. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

Data collection for customers without being invasive and providing a service for the information. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
UP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Seller invite
What do you like best about Adentro?

Auto collection of emails via wifi login. Plus in depth analytics Review collected by and hosted on G2.com.

What do you dislike about Adentro?

Nothing. I am reviewing only Zenreach's e-blast product. Review collected by and hosted on G2.com.

Recommendations to others considering Adentro:

Do it! I am reviewing the e-blast Zenreach product. it looks like they must have several other products here based on the topics for rating on the next page. Review collected by and hosted on G2.com.

What problems is Adentro solving and how is that benefiting you?

Quickly building email list, checking ROI and customer walk thru on emails/offers Review collected by and hosted on G2.com.