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6sense Revenue Marketing Reviews & Product Details - Page 8

6sense Revenue Marketing Overview

What is 6sense Revenue Marketing?

6sense is a sophisticated Revenue AI solution designed to assist organizations in creating, managing, and converting their sales pipeline into revenue. By leveraging advanced analytics and artificial intelligence, 6sense captures anonymous buying signals from potential customers, enabling businesses to target the right accounts at the most opportune moments. This data-driven approach eliminates uncertainty in the sales process, allowing teams to focus their efforts on high-potential leads and optimize their strategies for maximum impact. The target audience for 6sense includes sales, marketing, and customer success teams across various industries looking to enhance their revenue generation capabilities. Organizations that face challenges in identifying qualified leads or struggle with inefficient sales processes can benefit significantly from the insights provided by 6sense. The platform is particularly useful for businesses aiming to improve their pipeline quality, accelerate sales velocity, and increase conversion rates, ultimately leading to predictable revenue growth. Key features of 6sense include its ability to analyze vast amounts of data to identify buying intent, recommend the most effective channels for outreach, and suggest tailored messaging that resonates with potential customers. This capability allows teams to engage with prospects in a more personalized manner, enhancing the likelihood of conversion. Furthermore, 6sense provides actionable insights that help organizations prioritize their sales efforts, ensuring that resources are allocated effectively and efficiently. The unique selling points of 6sense lie in its comprehensive approach to revenue generation. By integrating data from multiple sources, it provides a holistic view of the buyer's journey, enabling teams to make informed decisions based on real-time insights. This not only reduces friction in the sales process but also minimizes wasted efforts, as teams can focus on the most promising leads. As a result, organizations using 6sense can expect to see significant improvements in their overall sales performance, leading to sustainable revenue growth.

6sense Revenue Marketing Details
Product Website
Languages Supported
English
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Product Description

6sense is an ABM/ABX platform that helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team, helping them know everything they need to know so they can do anything needed to compete and win more often.


Seller Details
Seller
6sense
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@6senseInc
17,323 Twitter followers
LinkedIn® Page
www.linkedin.com
1,603 employees on LinkedIn®
Description

6sense is on a mission to revolutionize the way B
B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. 6sense Revenue AI is the only sales and marketing platform to unlock the ability to create, manage and convert high-quality pipeline to revenue. Customers report
X increases in average contract value, 4X increases in win rate and
0-40% reduction in time to close deals. Know everything, do anything, with 6sense.


RB
Overview Provided by:
Engaging with thought leaders, award winners and innovative customers every single day!

Recent 6sense Revenue Marketing Reviews

TC
Tom C.Mid-Market (51-1000 emp.)
4.5 out of 5
"Customers insights that you didn't think you could get, but are absolute gamechangers."
Being able to segment my target audience and dive into their interests and interactions has been revolutionary for me
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Powerful Tool, Condenses Your RevTech Stack, Still Needs Work"
6sense Revenue Marketing consolidates many GTM functions into a single tool that integrates deeply across many tools.
LB
Liz B.Mid-Market (51-1000 emp.)
5.0 out of 5
"Essential Data for Outbound and ABM Motions"
6sense is the north star for all of our outbound and ABM efforts. I am in the product daily because it gives us invaluable data to prioritize our t...
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1,014 6sense Revenue Marketing Reviews

4.3 out of 5
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1,014 6sense Revenue Marketing Reviews
4.3 out of 5
1,014 6sense Revenue Marketing Reviews
4.3 out of 5

6sense Revenue Marketing Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for 6sense Revenue MarketingQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about 6sense Revenue Marketing?

The online web videos were extremely helpful. I also thought the whitepapers were helpful to go over and reference as I continue to use 6sense. It was also easy to use. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

While the course is very thorough, it took a while for myself to complete while simultaneously trying to complete my daily job tasks Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

Connecting our target account list and specific audience to B2B clients that need to ensure they are hitting the right decision makers Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about 6sense Revenue Marketing?

The ability to target very specific accounts, by creating segments. The filters are advanced and allow for detailed targeting, which is crucial for our marketing efforts. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

I would like to see more advanced analytics and reporting. Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

A platform to target our target markets on a variety of platforms. The ability to target very specific individuals within our target market, e.g. key decision makers. Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about 6sense Revenue Marketing?

I like the insights in the platform on what keywords accounts are using and how they are progressing through the buying stages. We use the insights gather to inform our ads, emails, SEO, content, etc. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

There a limitations like number of Segments you can push to different ad platforms. Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

It is allowing us to understand which accounts are in marketing and target them better. Review collected by and hosted on G2.com.

SS
Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about 6sense Revenue Marketing?

6sense is the basis for our ABM strategy at Reachdesk. The fact that we can integrate it with our Salesforce and Hubspot instances, and action 6sense data across our paid marketing channels, makes it easy and effective to target the right accounts at the right time with the perfect messaging!

The CS team is amazing, always ready to help out, share content and provide helpful tips on how to better use the platform. Our CSM Chloe is the best! Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

Data can be a bit cumbersome and we've had problems with data reliability and creation of duplicates. This is harmful to our results as it can skew the actual impact and provide insights that aren't the most accurate. Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

We couldn't execute a thorough ABM strategy without 6sense! Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about 6sense Revenue Marketing?

Segmentation against MAP (Account Engagement) and CRM (SFDC CRM) prospect is great. However, activation (how you connect with those accounts) is not accurate. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

We're using it in a limited way: to send customer lists to LinkedIn Ads and Google Ads. Synced segments are absurdly expensive compared to Hubspot Ad module in the Marketing Hub —and it's the same use case! Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

Sending Customer lists (segmented from the CRM) to show ads depending on CRM filters (lifecycle stage, opportunity stage). Since 6sense sends Account-level information, the ads are showed to a too broad audience.

6sense lacks of foundational features (i.e. "Offline conversions" are out of the scope), you cannot sync Account Engagement lists (only SFDC reports), smart form fill only does not work with Account Engagement Landing Pages. Review collected by and hosted on G2.com.

Verified User in Telecommunications
AT
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about 6sense Revenue Marketing?

Audience capabilities are strong and the level of expertise in the services provided by our Creative Services director is amazing. Speed of campaigns to market is nice. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

However, I wish that the advertising insights and reporting were more flexible and robost. It is not easy to surface performance insights from campaigns or get more insights on Accounts as it relates to marketing activities (ads). Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

We are using it as an ABM advertising platform, which gives us additional and hightly targeted reach towards our target accounts. I benefit from having a centralized audience platform for accounts that I can share across platforms and understand movement. My campaigns are seeing strong QoQ increases across the funnel because of it. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about 6sense Revenue Marketing?

6sense helps us to be extremely trageted in our messaging. With that we can save marketing dollars and reach the accounts we truly care about. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

The reporting that comes with 6sense is at times difficult to understand and bring into context. Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

It's helping us understand the needs of our ideal customers and deliver laser-focussed messaging to them. We moved away from guessing to doing what data tell us to do. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about 6sense Revenue Marketing?

6sense helps us identify high-intent accounts, making it easier to target the right prospects and improve our marketing efforts. The insights it provides help us engage with potential customers more effectively Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

There’s a learning curve at first, and some features take time to fully understand. Pricing might also be a challenge for smaller teams Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

6sense helps us identify and prioritize high-intent accounts, making our marketing more targeted and efficient. By providing deeper insights into buyer behavior, it improves alignment between marketing and sales, leading to better engagement and higher conversion rates Review collected by and hosted on G2.com.

LO
ABM Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about 6sense Revenue Marketing?

6sense boosts ABM by identifying key accounts and decision-makers, delivering personalized campaigns tailored to customer behavior. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

With so much information available, it can be overwhelming to prioritize the right insights. Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

Syncing efforts between teams (Marketing & Sales) by tracking account engagement across the entire funnel.

Run ads, uncover anonymous traffic, and engage potential buyers early in their journey. Review collected by and hosted on G2.com.

SE
Senior Associate
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about 6sense Revenue Marketing?

I love that it keeps updates on my top accounts. Review collected by and hosted on G2.com.

What do you dislike about 6sense Revenue Marketing?

I wish it would update everyday for current accounts. Review collected by and hosted on G2.com.

What problems is 6sense Revenue Marketing solving and how is that benefiting you?

It is easy to track accounts and place them into sequences, it keeps me updated on which accounts are ready to buy. Review collected by and hosted on G2.com.