6sense Revenue Marketing Reviews & Product Details - Page 7

The 6sense Digitial Advertiser certification course was very informative and a good tool to learn the 6sense platform and get a refresher on best practices for creating and launching digital advertising campaigns. I would recommend it to anyone who will be using the 6sense platform. Review collected by and hosted on G2.com.

The exam is challenging as it does not tell you what you got wrong and you only get 3 attempts. I went completely back through the course before taking it a second time. The questions are quite specific so you need to pay attention during the modules. Review collected by and hosted on G2.com.

For 6sense, the best thing for me so far has been the list creation that we can push into HubSpot. With a large part of our marketing campaigns centering around emails, lists are one of the most important items in our sends. And making sure that it goes to the right audience with 6sense has started to increase our open rates. Review collected by and hosted on G2.com.

I want to say the learning curve has been steeper than other online marketing products that I have used. Though it is not because there is not plenty of information, there's so much that is available; I feel like I have barely scratched the surface of its potential.

I would love to have some beginner's videos to give you a place to start in addition to the onboarding. Review collected by and hosted on G2.com.

6 Sense revenue AI gives me more insight to what people ar einterested in, allowing me to tailor my approach adn reach the correct person more often. Review collected by and hosted on G2.com.

Some of the interfaces can be complex and hard to manage Review collected by and hosted on G2.com.

What I like best about 6sense Revenue AI for Marketing is its AI-driven analytics that identify and target the right accounts at the right time. By focusing on prospects most likely to convert, it boosts efficiency and conversion rates through personalized and timely marketing campaigns. Plus, its seamless integration with existing tools streamlines workflows and enhances team collaboration for better revenue outcomes. Review collected by and hosted on G2.com.

What I dislike about 6sense Revenue AI for Marketing is that it can be complex to navigate initially, requiring a learning curve to fully leverage all its features. Additionally, integrating it with existing systems can sometimes be challenging, and the cost might be a barrier for smaller organizations.​ Review collected by and hosted on G2.com.

Good global data avalilable to target campaigns, and it was easy to integrate Review collected by and hosted on G2.com.

the way the logic is displayed when creating segments is confussing Review collected by and hosted on G2.com.

6Sense has been a game-changer for our ABM strategy, providing detailed data and highly targeted options for key accounts, which has allowed us to create much more personalized and effective campaigns. The real-time intent data has been especially valuable, giving us clear insights into which companies are actively researching solutions in our space, and improving both our lead qualification and targeting. What I appreciate most is how seamlessly 6Sense integrates with the tools we already use, like Salesforce, Marketo, and HubSpot, making the platform easy to fit into our existing marketing ecosystem. The AI-driven insights have also been a great help, offering actionable recommendations that guide our outreach and enable us to make smarter, data-driven decisions. Review collected by and hosted on G2.com.

Setting up 6Sense was initially a bit complex and time-consuming for us, especially since we didn’t have a dedicated team in place to handle the integrations and data management. It took significant effort to get everything running smoothly. While the platform offers robust functionality, it can feel overwhelming for users who are newer to data-driven marketing. Our team found that we needed some extensive training to fully understand and leverage its capabilities.

The vast amount of data 6Sense provides is impressive, but it can also be a bit overwhelming, especially for team members who aren’t as comfortable interpreting complex datasets or reports. Although the predictive analytics are strong, we did notice some variation in the accuracy of the predictions. In our experience, these predictions sometimes needed further refinement to align more closely with actual conversion rates. Review collected by and hosted on G2.com.

We're able to get a full understanding of the reach we have, which organizations are interacting with our content and are interested in keywords related to our business. We're then able to better target those accounts and drive them to our business solutions. Review collected by and hosted on G2.com.

If there are any disconnects between 6sense and our data, the process is severely impacted. Getting Sales onboard is tough enough when everything is working properly. If something is off, such as website activities not getting properly tracked, that can affect the quality of the leads we push to the Sales team, which makes it tougher to get them fully invested. Review collected by and hosted on G2.com.

6Sense allows us to spend our time on the leads that matter most. We can monitor how and when they are interacting with us in order to reach them when they are ready to buy. Review collected by and hosted on G2.com.

Getting used to the platform does take some practice. The trainings are helpful, but very long. Review collected by and hosted on G2.com.

The only tool in the market that has the ability to ingest data from our entire Marketing and Sales Technology stacks and layer it with intent data to give a real view of your targeted accounts and their level of engagement. Furthermore, multiple predictive models allow 6sense to provide insights by use case to allow for cross-selling and upselling. Review collected by and hosted on G2.com.

Implementation can be a bit daunting when you first get the tool, It's not ideal for non-technical marketers to implement this tool without an internal resource or external agency support specialziing in 6sense. Review collected by and hosted on G2.com.

The depth of data and amount of levels available to deep dive into accounts.

I use 6sense every week to guide decisions, inform strategies and campaigns. It is easy to use as a marketer. Review collected by and hosted on G2.com.

I'd like to be able to drill down to the individual person, and have the ability to track individual engagement.

As well, the contact data base is often out of date.

Teaching sales / BD to use it can be hard. Review collected by and hosted on G2.com.