6sense Revenue AI for Marketing Features
What are the features of 6sense Revenue AI for Marketing?
Lead Intelligence
- Account-level Insights
Lead Management
- Predictive Scoring
Marketing Distribution
- Segmentation
- Personalized Messaging
- Website Personalization
- Email Campaigns
- Digital Advertising
Campaign Planning
- Strategy Mapping
- Prioritized Accounts
- Trending Accounts
- Sales Activation
Integrations
- Ad Network Integrations
- Buyer Intent Data Integration
- Marketing Automation Integration
- CRM Integration
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Lead Intelligence
Market Insights | Based on 228 6sense Revenue AI for Marketing reviews. Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with. | 81% (Based on 228 reviews) | |
Account-level Insights | Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc. This feature was mentioned in 241 6sense Revenue AI for Marketing reviews. | 86% (Based on 241 reviews) | |
Lead Analysis | Prioritizes leads through lead scoring, market insights, account-level insights, etc. This feature was mentioned in 228 6sense Revenue AI for Marketing reviews. | 77% (Based on 228 reviews) | |
Market Insights | Based on 201 6sense Revenue AI for Marketing reviews. Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with. | 82% (Based on 201 reviews) | |
Account-level Insights | Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc. This feature was mentioned in 213 6sense Revenue AI for Marketing reviews. | 87% (Based on 213 reviews) | |
Lead Analysis | As reported in 196 6sense Revenue AI for Marketing reviews. Prioritizes leads through lead scoring, market insights, account-level insights, etc. | 77% (Based on 196 reviews) | |
Market Insights | Based on 125 6sense Revenue AI for Marketing reviews and verified by the G2 Product R&D team. Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with. | 83% (Based on 125 reviews) | |
Account-level Insights | As reported in 134 6sense Revenue AI for Marketing reviews. Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc. | 87% (Based on 134 reviews) | |
Lead Analysis | Prioritizes leads through lead scoring, market insights, account-level insights, etc. This feature was mentioned in 124 6sense Revenue AI for Marketing reviews. | 79% (Based on 124 reviews) |
Lead Management
Segmentation | As reported in 233 6sense Revenue AI for Marketing reviews. Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. | 84% (Based on 233 reviews) | |
Predictive Scoring | As reported in 240 6sense Revenue AI for Marketing reviews. Automatically scores prospects based on behavior and engagement levels. | 81% (Based on 240 reviews) | |
Account Identification | Based on 237 6sense Revenue AI for Marketing reviews. Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales. | 83% (Based on 237 reviews) | |
Segmentation | Based on 191 6sense Revenue AI for Marketing reviews. Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. | 85% (Based on 191 reviews) | |
Predictive Scoring | Automatically scores prospects based on behavior and engagement levels. This feature was mentioned in 192 6sense Revenue AI for Marketing reviews. | 80% (Based on 192 reviews) | |
Account Identification | Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales. 192 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 85% (Based on 192 reviews) | |
Segmentation | Based on 139 6sense Revenue AI for Marketing reviews. Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. | 86% (Based on 139 reviews) | |
Predictive Scoring | Automatically scores prospects based on behavior and engagement levels. This feature was mentioned in 139 6sense Revenue AI for Marketing reviews. | 80% (Based on 139 reviews) | |
Account Identification | As reported in 137 6sense Revenue AI for Marketing reviews. Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales. | 84% (Based on 137 reviews) |
Marketing Campaigns
Omni-Channel Tracking | Provides tracking across multiple digital advertising channels, such as video, mobile, and social media. This feature was mentioned in 211 6sense Revenue AI for Marketing reviews. | 76% (Based on 211 reviews) | |
Media Attribution | Assists in the attribution of marketing budget by identifying successful campaigns and initiatives. This feature was mentioned in 211 6sense Revenue AI for Marketing reviews. | 75% (Based on 211 reviews) | |
Opportunity Timeline | Based on 212 6sense Revenue AI for Marketing reviews. Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities. | 79% (Based on 212 reviews) | |
Customization | Allows for custom report types to match the goals of a company. 213 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 75% (Based on 213 reviews) | |
Journey Analytics | As reported in 204 6sense Revenue AI for Marketing reviews. Provides tools to analyze every stage of the customer journey to customize an account-based funnel. | 79% (Based on 204 reviews) | |
Omni-Channel Tracking | As reported in 170 6sense Revenue AI for Marketing reviews. Provides tracking across multiple digital advertising channels, such as video, mobile, and social media. | 75% (Based on 170 reviews) | |
Media Attribution | Assists in the attribution of marketing budget by identifying successful campaigns and initiatives. 160 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 75% (Based on 160 reviews) | |
Customization | Allows for custom report types to match the goals of a company. 160 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 73% (Based on 160 reviews) | |
Omni-Channel Tracking | Based on 122 6sense Revenue AI for Marketing reviews. Provides tracking across multiple digital advertising channels, such as video, mobile, and social media. | 78% (Based on 122 reviews) | |
Revenue Planning | As reported in 102 6sense Revenue AI for Marketing reviews. Helps allocate marketing budget based predicted amount of incoming revenue. | 73% (Based on 102 reviews) | |
Media Attribution | As reported in 116 6sense Revenue AI for Marketing reviews. Assists in the attribution of marketing budget by identifying successful campaigns and initiatives. | 77% (Based on 116 reviews) | |
Opportunity Timeline | Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities. This feature was mentioned in 87 6sense Revenue AI for Marketing reviews. | 79% (Based on 87 reviews) | |
Customization | Allows for custom report types to match the goals of a company. 123 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 75% (Based on 123 reviews) |
Marketing Distribution
Segmentation | As reported in 294 6sense Revenue AI for Marketing reviews. Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. | 86% (Based on 294 reviews) | |
Personalized Messaging | Based on 267 6sense Revenue AI for Marketing reviews. Allows for the customization and hyper-personalization of messaging as it pertains to a target audience. | 75% (Based on 267 reviews) | |
Website Personalization | Provides tools that dynamically serve content, messaging, and calls-to-action. This feature was mentioned in 253 6sense Revenue AI for Marketing reviews. | 69% (Based on 253 reviews) | |
Email Campaigns | Connects sales emails with cross-sell/upsell marketing campaigns across multiple channels. This feature was mentioned in 246 6sense Revenue AI for Marketing reviews. | 71% (Based on 246 reviews) | |
Digital Advertising | Based on 274 6sense Revenue AI for Marketing reviews. Allows for the deployment of multichannel advertising campaigns targeted to accounts. | 82% (Based on 274 reviews) | |
Direct Mail | As reported in 225 6sense Revenue AI for Marketing reviews. Allows for execution of a direct mail strategy to send out materials to targeted accounts. | 61% (Based on 225 reviews) |
Campaign Planning
Strategy Mapping | Based on 260 6sense Revenue AI for Marketing reviews. Provides tools to visualize the entire marketing and sales process. | 74% (Based on 260 reviews) | |
Prioritized Accounts | As reported in 287 6sense Revenue AI for Marketing reviews. Helps determine which accounts have the highest/lowest opportunity to convert. | 87% (Based on 287 reviews) | |
Trending Accounts | Helps determine the direction of each individual account and how to engage through specific content. This feature was mentioned in 288 6sense Revenue AI for Marketing reviews. | 86% (Based on 288 reviews) | |
Sales Activation | Based on 274 6sense Revenue AI for Marketing reviews. Provides sales reps with a complete account journey to uncover the right time to engage and aligns with marketing campaigns and buyer interest. | 79% (Based on 274 reviews) |
Campaign Execution
Website Personalization | Provides tools that dynamically serve content, messaging, and calls-to-action. This feature was mentioned in 105 6sense Revenue AI for Marketing reviews. | 74% (Based on 105 reviews) | |
Prioritized Accounts | Helps determine which accounts have the highest/lowest opportunity to convert. This feature was mentioned in 129 6sense Revenue AI for Marketing reviews. | 84% (Based on 129 reviews) | |
Trending Accounts | As reported in 128 6sense Revenue AI for Marketing reviews. Helps determine the direction of each individual account and how to engage through specific content. | 84% (Based on 128 reviews) | |
Email Campaigns | Based on 109 6sense Revenue AI for Marketing reviews. Connects sales emails with cross-sell/upsell marketing campaigns across multiple channels. | 75% (Based on 109 reviews) |
Attribution
Lead Opportunity | As reported in 115 6sense Revenue AI for Marketing reviews. Aligns lead scores with predefined lead distribution criteria | 79% (Based on 115 reviews) | |
Lead Assignment | Matches and assigns leads to the correct sales representative 110 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 74% (Based on 110 reviews) | |
Pipeline Acceleration | Based on 137 6sense Revenue AI for Marketing reviews and verified by the G2 Product R&D team. Determines which leads should be prioritized and then accelerates them up the pipeline | 77% (Based on 137 reviews) |
Discovery
Lead Management | Based on 154 6sense Revenue AI for Marketing reviews and verified by the G2 Product R&D team. Integrates with lead capture and lead intelligence tools to discover leads | 78% (Based on 154 reviews) | |
Scoring/Ranking | Based on 156 6sense Revenue AI for Marketing reviews and verified by the G2 Product R&D team. Creates and assigns scoring system to rank the viability of leads | 82% (Based on 156 reviews) | |
Lead Context | Based on 157 6sense Revenue AI for Marketing reviews and verified by the G2 Product R&D team. Integrates with CRM or marketing automation tools to contextualize lead data | 79% (Based on 157 reviews) |
Management
Conversion Viability | As reported in 104 6sense Revenue AI for Marketing reviews. Reports on and analyzes lead scores to determine the conversion rate of lead opportunities | 76% (Based on 104 reviews) | |
Workflow | Aligns lead scores and strategy with existing sales operations 120 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 77% (Based on 120 reviews) |
Platform
Data Synchronization | Based on 151 6sense Revenue AI for Marketing reviews and verified by the G2 Product R&D team. Syncs lead data within the sales database for consistency and accuracy | 80% (Based on 151 reviews) | |
Analysis | Provides analysis on lead scores, funnel insights, and both open and closed opportunities This feature was mentioned in 90 6sense Revenue AI for Marketing reviews. | 78% (Based on 90 reviews) |
Messenger
Sequencing | As reported in 43 6sense Revenue AI for Marketing reviews. Mapped-out responses for conversations. | 76% (Based on 43 reviews) | |
AI | Based on 46 6sense Revenue AI for Marketing reviews. Artificial intelligence (AI) and chatbot involvement. | 76% (Based on 46 reviews) |
Channels
Other | Conversations enacted through other channels. This feature was mentioned in 35 6sense Revenue AI for Marketing reviews. | 72% (Based on 35 reviews) |
Customers
Targeting | Overall quality of customer targeting based on needs or situations. 39 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 82% (Based on 39 reviews) | |
Profiles | Creation and modification of customer profiles based on conversations. This feature was mentioned in 36 6sense Revenue AI for Marketing reviews. | 82% (Based on 36 reviews) | |
Analytics | Reporting based around specific and overall conversation results. 38 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 80% (Based on 38 reviews) | |
Lead Gathering | Capture and organization of leads from conversations. 36 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 78% (Based on 36 reviews) | |
Sales Conversion | As reported in 38 6sense Revenue AI for Marketing reviews. Success rate of conversations leading to customer purchases. | 72% (Based on 38 reviews) |
Data Availability
Contact Data Availability | Provides detailed contact-level buyer intent data This feature was mentioned in 202 6sense Revenue AI for Marketing reviews. | 73% (Based on 202 reviews) | |
Account Data Availability | Provides aggregated intent data for individual contacts to supply an account-level view of intent This feature was mentioned in 210 6sense Revenue AI for Marketing reviews. | 80% (Based on 210 reviews) | |
Offline Data | Ability to connect offline databases to collect information that can be matched to online devices 130 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 69% (Based on 130 reviews) |
Platform Additional Functionality
Integrations | Ability for the product to integrate with software to view and utilize contact and account buyer intent data (i.e. CRM software, marketing automation software, account- based marketing software, etc.) 212 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 84% (Based on 212 reviews) | |
Topic Customization | Provides the ability to customize the relevant topics that are tracked 151 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 82% (Based on 151 reviews) | |
Natural Language Processing (NLP) | Provides natural language processing (NLP) to identify topics within content (i.e. number of people researching a topic from a business) 133 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 75% (Based on 133 reviews) | |
Alerts | Provides buyer intent alerts that can be delivered in a variety of formats (i.e. email, text message, etc.) 158 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 83% (Based on 158 reviews) | |
Real-time Intent | As reported in 165 6sense Revenue AI for Marketing reviews. Ability to provide a dashboard showcasing intent that streams in real-time (as opposed to bulk deliveries) | 84% (Based on 165 reviews) | |
Multivariate Testing | Ability to test and optimize ad creative and content. This feature was mentioned in 210 6sense Revenue AI for Marketing reviews. | 69% (Based on 210 reviews) | |
Integrations | Integrates with CRM and marketing automation software to pull contacts for the ability to serve targeted ads based on engagement data. 228 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 80% (Based on 228 reviews) |
Integrations
Ad Network Integrations | Based on 245 6sense Revenue AI for Marketing reviews. Integrates with ad networks that provide different marketing avenues. | 78% (Based on 245 reviews) | |
Buyer Intent Data Integration | Integrates with Buyer Intent Data Tools to assist in building target account lists based on intent data. This feature was mentioned in 265 6sense Revenue AI for Marketing reviews. | 82% (Based on 265 reviews) | |
Marketing Automation Integration | Based on 255 6sense Revenue AI for Marketing reviews. Integrates with Marketing Automation software to enable marketing campaign execution to targeted accounts. | 82% (Based on 255 reviews) | |
CRM Integration | Based on 270 6sense Revenue AI for Marketing reviews. Integrates with CRM software to power dashboards, workflows, and notification triggers. | 83% (Based on 270 reviews) |
Platform Basics
Centralization | Based on 96 6sense Revenue AI for Marketing reviews. Brings together ABM audience creation, management, activation, and measurement all in one centralized platform. | 82% (Based on 96 reviews) | |
Account Identification and Segmentation | As reported in 107 6sense Revenue AI for Marketing reviews. Builds, defines, and segments targeted account audiences. | 87% (Based on 107 reviews) | |
Lead-to-Account Matching | Matches leads to accounts for account-based marketing efforts. 97 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 78% (Based on 97 reviews) | |
Retargeting | See feature definition | Based on 229 6sense Revenue AI for Marketing reviews. Ability to retarget the correct buyer personas within targeted accounts from your website. | 79% (Based on 229 reviews) |
Platform Data
Measurement | Based on 98 6sense Revenue AI for Marketing reviews. Measure the influence and performance of ABM programs for each targeted audience. | 79% (Based on 98 reviews) | |
Revenue Analytics | Provides a complete view of how all ABM programs drive revenue. 90 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 78% (Based on 90 reviews) | |
Campaign Measurement | Provides the ability to measure how advertising campaigns peformed by showing ad engagement metrics. This feature was mentioned in 232 6sense Revenue AI for Marketing reviews. | 78% (Based on 232 reviews) | |
Attribution | Ability to attribute which digital ads influenced a deal closing, as well as conversions per account as they engage with your website. 225 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 74% (Based on 225 reviews) |
Platform Additional Functionality
Integrations | Ability to integrate with other martech software that helps account-based programs, including but not limited to CRM software, marketing automation software, buyer intent data tools, etc. This feature was mentioned in 104 6sense Revenue AI for Marketing reviews. | 86% (Based on 104 reviews) |
Data Availability - Marketing Account Intelligence
Technographic Data Availability | Does this product offer the technographic data that you require? Technographic data includes identifying a company's technology, hardware, and software used 66 reviewers of 6sense Revenue AI for Marketing have provided feedback on this feature. | 76% (Based on 66 reviews) |
Data Accuracy - Marketing Account Intelligence
Technographic Data Accuracy | Based on 65 6sense Revenue AI for Marketing reviews. Is this technographic data accurate and up to date? | 77% (Based on 65 reviews) |
