Pathformance Reviews 2025: Details, Pricing, & Features

Utilisateur vérifié à Consumer Services

Petite entreprise(50 employés ou moins)

Évaluateur validé

Source de l'avis : Organique

Mai 01 2021

"Undervalued service to improve digital marketing insights and shopper marketing performance"

Qu'aimez-vous le plus à propos de Pathformance?

Specialized expertise gave rich insights into retail performance, ad attribution and ROAS. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Pathformance?

Team seeemed a bit stretched at times / growing pains Avis collecté par et hébergé sur G2.com.

Recommandations à d’autres personnes envisageant Pathformance:

As we thought about our different strategies and corporate goals we increasingly valued the type of insights that Pathformance was giving us. We also appreciated the continuous proactive insights and creative thoughts from the Pathformance team. True innovation requires trying and doing things differently and we have found Pathformance to be an excellent partner to help us think through things in different ways. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Pathformance résout, et en quoi cela vous est-il bénéfique?

Improve the sales impact of digital marketing and shopper marketing.

Increase our confidence about the impact of different campaigns and strategies.

Continuous learning on how to generate the most impact, ROI and ROAS. Avis collecté par et hébergé sur G2.com.

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Utilisateur vérifié à Packaging and Containers

Entreprise(> 1000 employés)

Évaluateur validé

Source de l'avis : Organique

Fév 15 2020

"In store - in stock data"

Qu'aimez-vous le plus à propos de Pathformance?

Pathformance provides realtime data on product distribution and availability. When managing a promotion it crucial to know that products actually are in store and scanning. The ability to determine that our products are in store has been a tremendous benefit in our forecasting and eliminating OOS with our customers using store inventory to support shop on-line pick up in store services. Pathformance has a CPG acumen that is not common in tech. With optimization being important as measuring the impact of digital spend against sales in store not being measurable using other services the fact the Pathformance provided us with the analytics and measurable and actionable insights from which we realized high ROAS. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Pathformance?

Pathformance is helping to solve for issues and bringing forth new ideas so, for now , no complaints. Avis collecté par et hébergé sur G2.com.

Recommandations à d’autres personnes envisageant Pathformance:

One one else can execute or optimize a digital campaign and then quantify the results with the proficiency of Pathformance. I highly recommend them to anyone who is seeking actionable in campaign insights opposed to post mortem reporting. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Pathformance résout, et en quoi cela vous est-il bénéfique?

New product distribution, understanding where we are now support Avis collecté par et hébergé sur G2.com.

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Utilisateur vérifié à Food & Beverages

Marché intermédiaire(51-1000 employés)

Évaluateur validé

Source de l'avis : Organique

Fév 22 2020

"Real knowledge, data, analytics and credibility"

Qu'aimez-vous le plus à propos de Pathformance?

Unique data, reasonable pricing, great support and flexibility Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Pathformance?

Turnaround time can sometimes be long when they are overloaded Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Pathformance résout, et en quoi cela vous est-il bénéfique?

We have limited budgets so really want to pinpoint marketing spend to shoppers in very specific stores, that actually have specific products in our portfolio and can prove that it is really working. We have now asked our agency to use Pathformance data, measurement and analytics for our campaigns. [Note: For transparency, this content originated off of this platform and I'm transferring it] Avis collecté par et hébergé sur G2.com.

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