Reseñas y detalles del producto de MediaMath by Infillion

Costo por clic competitivo y CPM en editores de alta calidad. Reseña recopilada por y alojada en G2.com.

La plataforma todavía está mejorando a partir de algunos fallos y un suministro de inventario limitado, pero estos parecen ser solo obstáculos temporales. Reseña recopilada por y alojada en G2.com.

Su facilidad, practicidad y amplio catalogo de 3rd party data, al igual que la facilidad de conectar con 1st party data y distintas fuentes de data que permiten potencializar las campañas Reseña recopilada por y alojada en G2.com.

El soporte en línea, si bien es optimo en tiempos, envían el manual que uno ya vio y no obtiene en algunas ocaciones un isntructivo o guia que solvente una problematica. Reseña recopilada por y alojada en G2.com.

The support from their publishing team has helped us reach out to new publishers and create new PMP deals, as well as supported us in connecting with platforms such as Twitch or Spotify for instance. Reseña recopilada por y alojada en G2.com.

Their UI / UX. The platform's UI still looks very old (in 2022) and doesn't age well. Their reporting section isn't very intuitive and can also be frustrating to use, even after using it for a while. Reseña recopilada por y alojada en G2.com.

MediaMath has helped us to scale our programmatic campaigns with an easy-to-use interphase and vast options of bidding strategies.

We have used it to expand the reach on our campaigns with outstanding results with low CPAs and with premium inventory available on the platform at very competitive CPMs. Reseña recopilada por y alojada en G2.com.

The DSP is very easy to use, and their available ad exchanges, as well as data integrations options, are quite complete.

Also, their team is very competent and knowledgeable about their product and the industry as a whole. Reseña recopilada por y alojada en G2.com.

Las tarifas son más bajas que otras DSP como DV360. Reseña recopilada por y alojada en G2.com.

Muy limitado en la segmentación, no muy adaptado al alcance marroquí. Reseña recopilada por y alojada en G2.com.

Provides easy access to a wide variety of buying pools. Allows advertisers to bring in their own offline/digital/partner audiences for retargeting, look-a-like modeling, or suppression. Reseña recopilada por y alojada en G2.com.

Can get a little expensive. Doesn't have access to certain PMPs Reseña recopilada por y alojada en G2.com.

Simple to navigate around the tool. The left hand bar makes it easy to filter through campaigns, audiences and reporting. Reseña recopilada por y alojada en G2.com.

Would be good to be able to group campaigns and strategies and see an overall campaign performance regardless of whether done via PMP or if set up as a separate campaign. This would help to make the campaign page cleaner and easier to locate and interpret results Reseña recopilada por y alojada en G2.com.

MediaMath T1 is extremely useful for organising audiences for deep learnings and activation. We can build and analyse bespoke audiences and seamlessly activate them within the DSP to give a full funnel omnichannel approach. Reseña recopilada por y alojada en G2.com.

The user interface has long since been less than intuitive and it can often be frustrating for traders to set up a campaign. A specific example could be the click and drag function within contextual marketing tab, and the inability to activate the campaign if certain "Exclude" or "safe from" IAS segments are not activated. The wording within these are very difficult to see and a data callout is needed (be better if it wasn't) Reseña recopilada por y alojada en G2.com.

The most interesting features on my opinion are those about insights and data, including qubole features Reseña recopilada por y alojada en G2.com.

Poor possibilities of targeting. According to the geo your campaign may not serve even if you put no restrictive tageting on it Reseña recopilada por y alojada en G2.com.