Best Account Data Management Software

JJ
Researched and written by Julie Jung

Account Data Management software manages prospect data throughout the account-based marketing (ABM) process so that both sales and marketing teams have continuous awareness of target accounts. In order to maximize an ABM strategy, salespeople need to know where in the pipeline a prospect is and the probability that a prospect will become a customer. Account Data Management systems serve to document and communicate all relevant account information between the sales and marketing teams. This software is deployed in marketing and sales departments to maximize the efficiency of marketing efforts and facilitate communication between the two organizations.

Account Data Management software is commonly implemented with other ABM software such as marketing account intelligence, account-based advertising, or buyer intent data tools. Some systems have broader functionality that applies to the other ABM categories. Many Account Data Management tools integrate with CRM systems and marketing automation software so that an ABM strategy can work smoothly with other sales and marketing initiatives.

To qualify for inclusion in the Account Data Management category, a product must:

Store account data on a level more granular level than contact information, for example: account industry or account segment
Integrate with tools that find target data from external sources or have the capability to do so itself
Facilitate sales and marketing communication relating to accounts within the system
Track accounts in the system by displaying metrics relating to the ABM process

Best Account Data Management Software At A Glance

Leader:
HubSpot Marketing Hub
HubSpot Marketing Hub
Highest Performer:
CUFinder
CUFinder
Best Contender:
6sense Sales Intelligence
6sense Sales Intelligence
Most Niche:
Lead411
Lead411
Most Trending:
Apollo.io
Apollo.io
Show LessShow More
Best Contender:
6sense Sales Intelligence
6sense Sales Intelligence
Most Niche:
Lead411
Lead411
Most Trending:
Apollo.io
Apollo.io

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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78 Listings in Account Data Management Available
HubSpot Marketing Hub
(12,396)4.4 out of 5
Optimized for quick response
10th Easiest To Use in Account Data Management software
View top Consulting Services for HubSpot Marketing Hub
Save to My Lists
DealsSpecial offer!
20% off
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Small-Business
    • 40% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Hubspot Marketing Hub is a CRM that offers sales, marketing, CSM, and support packages, with a focus on marketing solutions that integrate seamlessly with the sales component.
    • Reviewers appreciate the user-friendly interface, powerful automation tools, seamless CRM integration, and the ability to streamline marketing tasks, saving significant time each month and providing clear insights into business performance.
    • Users mentioned the high cost, especially when using advanced features, the complexity of setting up workflows, the learning curve for new users, and limitations in reporting and dashboarding, particularly for time-series data.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,108
    Features
    1,021
    Email Marketing
    862
    Intuitive
    767
    Helpful
    750
    Cons
    Limited Features
    627
    Missing Features
    615
    Learning Curve
    578
    Expensive
    464
    Complexity
    363
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.4
    8.1
    Lead Analysis
    Average: 8.4
    7.9
    Prioritized Accounts
    Average: 8.6
    8.3
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    802,905 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,117 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Small-Business
  • 40% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Hubspot Marketing Hub is a CRM that offers sales, marketing, CSM, and support packages, with a focus on marketing solutions that integrate seamlessly with the sales component.
  • Reviewers appreciate the user-friendly interface, powerful automation tools, seamless CRM integration, and the ability to streamline marketing tasks, saving significant time each month and providing clear insights into business performance.
  • Users mentioned the high cost, especially when using advanced features, the complexity of setting up workflows, the learning curve for new users, and limitations in reporting and dashboarding, particularly for time-series data.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,108
Features
1,021
Email Marketing
862
Intuitive
767
Helpful
750
Cons
Limited Features
627
Missing Features
615
Learning Curve
578
Expensive
464
Complexity
363
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.4
8.1
Lead Analysis
Average: 8.4
7.9
Prioritized Accounts
Average: 8.6
8.3
Segmentation
Average: 8.6
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
802,905 Twitter followers
LinkedIn® Page
www.linkedin.com
11,117 employees on LinkedIn®
ZoomInfo Sales
(8,711)4.5 out of 5
Optimized for quick response
3rd Easiest To Use in Account Data Management software
View top Consulting Services for ZoomInfo Sales
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Sales is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data a

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Mid-Market
    • 26% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • ZoomInfo Sales is a tool that provides detailed contact and company information, advanced search features, and integration capabilities for sales and marketing teams.
    • Reviewers like the extensive and up-to-date data, ease of use, multiple search options, seamless integration with CRM systems, and the valuable insights provided by features like WebSights and Intent.
    • Reviewers experienced issues with data accuracy, difficulties with certain integrations, particularly with Salesforce, and some found the platform large and complex, causing difficulties in usage and slow customer support responses.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • ZoomInfo Sales Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Contact Information
    1,345
    Ease of Use
    1,200
    Data Accuracy
    1,101
    Lead Generation
    985
    Features
    922
    Cons
    Inaccurate Data
    691
    Outdated Data
    612
    Outdated Contacts
    581
    Data Inaccuracy
    541
    Outdated Information
    510
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • ZoomInfo Sales features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.4
    8.6
    Lead Analysis
    Average: 8.4
    8.6
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,704 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,268 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Sales is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data a

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Mid-Market
  • 26% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • ZoomInfo Sales is a tool that provides detailed contact and company information, advanced search features, and integration capabilities for sales and marketing teams.
  • Reviewers like the extensive and up-to-date data, ease of use, multiple search options, seamless integration with CRM systems, and the valuable insights provided by features like WebSights and Intent.
  • Reviewers experienced issues with data accuracy, difficulties with certain integrations, particularly with Salesforce, and some found the platform large and complex, causing difficulties in usage and slow customer support responses.
ZoomInfo Sales Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Contact Information
1,345
Ease of Use
1,200
Data Accuracy
1,101
Lead Generation
985
Features
922
Cons
Inaccurate Data
691
Outdated Data
612
Outdated Contacts
581
Data Inaccuracy
541
Outdated Information
510
ZoomInfo Sales features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.4
8.6
Lead Analysis
Average: 8.4
8.6
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,704 Twitter followers
LinkedIn® Page
www.linkedin.com
4,268 employees on LinkedIn®

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Apollo.io
(8,517)4.7 out of 5
Optimized for quick response
4th Easiest To Use in Account Data Management software
View top Consulting Services for Apollo.io
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with

    Users
    • Account Executive
    • Business Development Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 68% Small-Business
    • 28% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Apollo.io is a platform designed for B2B sales and prospecting, offering features such as an extensive contact database, email automation, CRM integrations, and the ability to filter contacts for targeted campaigns.
    • Users frequently mention the ease of finding and contacting leads, the helpfulness of the automation features, and the value of the platform even on the free tier.
    • Reviewers mentioned issues with data accuracy, outdated contact details, a cluttered user interface, and a steep learning curve for new users.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Apollo.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,334
    Helpful
    1,781
    Lead Generation
    1,768
    Features
    1,635
    Contact Information
    1,482
    Cons
    Missing Features
    756
    Inaccurate Data
    554
    Contact Management
    529
    Outdated Contacts
    481
    Data Inaccuracy
    464
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Apollo.io features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.4
    8.4
    Lead Analysis
    Average: 8.4
    8.1
    Prioritized Accounts
    Average: 8.6
    8.5
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Apollo.io
    Company Website
    Year Founded
    2015
    HQ Location
    San Francisco, CA
    LinkedIn® Page
    www.linkedin.com
    1,574 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with

Users
  • Account Executive
  • Business Development Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 68% Small-Business
  • 28% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Apollo.io is a platform designed for B2B sales and prospecting, offering features such as an extensive contact database, email automation, CRM integrations, and the ability to filter contacts for targeted campaigns.
  • Users frequently mention the ease of finding and contacting leads, the helpfulness of the automation features, and the value of the platform even on the free tier.
  • Reviewers mentioned issues with data accuracy, outdated contact details, a cluttered user interface, and a steep learning curve for new users.
Apollo.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,334
Helpful
1,781
Lead Generation
1,768
Features
1,635
Contact Information
1,482
Cons
Missing Features
756
Inaccurate Data
554
Contact Management
529
Outdated Contacts
481
Data Inaccuracy
464
Apollo.io features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.4
8.4
Lead Analysis
Average: 8.4
8.1
Prioritized Accounts
Average: 8.6
8.5
Segmentation
Average: 8.6
Seller Details
Seller
Apollo.io
Company Website
Year Founded
2015
HQ Location
San Francisco, CA
LinkedIn® Page
www.linkedin.com
1,574 employees on LinkedIn®
Instantly
(3,654)4.8 out of 5
1st Easiest To Use in Account Data Management software
View top Consulting Services for Instantly
Save to My Lists
Free trial available
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Instantly turns leads into clients with Automated Outreach, Deliverability Network, Sales Engagement, B2B Lead Database & AI-Powered CRM. Find your leads, create your campaigns, connect your se

    Users
    • Founder
    • CEO
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 97% Small-Business
    • 3% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Instantly AI is a tool designed to automate and optimize email outreach, featuring lead verification, domain warm-up, and integration with various CRMs and marketing tools.
    • Reviewers like the platform's user-friendly interface, time-saving automation, improved email deliverability, and responsive customer support.
    • Users reported concerns about the platform's pricing, particularly for small businesses, and some found the learning curve for advanced features challenging.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Instantly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,401
    Customer Support
    1,773
    Helpful
    1,684
    Features
    1,260
    Simple
    1,051
    Cons
    Missing Features
    499
    Expensive
    498
    Email Management
    314
    Lead Management
    296
    Lead Quality
    268
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Instantly features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.4
    9.0
    Lead Analysis
    Average: 8.4
    9.0
    Prioritized Accounts
    Average: 8.6
    9.1
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Instantly
    Company Website
    Year Founded
    2001
    HQ Location
    Sheridan, US
    LinkedIn® Page
    www.linkedin.com
    106 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Instantly turns leads into clients with Automated Outreach, Deliverability Network, Sales Engagement, B2B Lead Database & AI-Powered CRM. Find your leads, create your campaigns, connect your se

Users
  • Founder
  • CEO
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 97% Small-Business
  • 3% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Instantly AI is a tool designed to automate and optimize email outreach, featuring lead verification, domain warm-up, and integration with various CRMs and marketing tools.
  • Reviewers like the platform's user-friendly interface, time-saving automation, improved email deliverability, and responsive customer support.
  • Users reported concerns about the platform's pricing, particularly for small businesses, and some found the learning curve for advanced features challenging.
Instantly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,401
Customer Support
1,773
Helpful
1,684
Features
1,260
Simple
1,051
Cons
Missing Features
499
Expensive
498
Email Management
314
Lead Management
296
Lead Quality
268
Instantly features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.4
9.0
Lead Analysis
Average: 8.4
9.0
Prioritized Accounts
Average: 8.6
9.1
Segmentation
Average: 8.6
Seller Details
Seller
Instantly
Company Website
Year Founded
2001
HQ Location
Sheridan, US
LinkedIn® Page
www.linkedin.com
106 employees on LinkedIn®
Demandbase One
(1,771)4.4 out of 5
Optimized for quick response
5th Easiest To Use in Account Data Management software
View top Consulting Services for Demandbase One
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Demandbase is a platform that provides data insights, audience creation, and integration with other technologies to help organizations understand their target accounts and improve their marketing strategies.
    • Users frequently mention the platform's ability to provide rich insights, its user-friendly interface, its integration with other platforms, and the supportive customer service team as key benefits.
    • Users reported difficulties in learning to navigate the platform initially, outdated contact information, and a lack of personal information on accounts as some of the challenges they faced.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Demandbase One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    174
    Intent Data
    152
    Insights
    139
    Lead Generation
    133
    Intent Analysis
    95
    Cons
    Learning Curve
    51
    Steep Learning Curve
    42
    Complexity
    37
    Missing Features
    37
    Data Management
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Demandbase One features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.4
    8.8
    Lead Analysis
    Average: 8.4
    8.8
    Prioritized Accounts
    Average: 8.6
    8.7
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Demandbase
    Company Website
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @Demandbase
    21,764 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    981 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Demandbase is a platform that provides data insights, audience creation, and integration with other technologies to help organizations understand their target accounts and improve their marketing strategies.
  • Users frequently mention the platform's ability to provide rich insights, its user-friendly interface, its integration with other platforms, and the supportive customer service team as key benefits.
  • Users reported difficulties in learning to navigate the platform initially, outdated contact information, and a lack of personal information on accounts as some of the challenges they faced.
Demandbase One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
174
Intent Data
152
Insights
139
Lead Generation
133
Intent Analysis
95
Cons
Learning Curve
51
Steep Learning Curve
42
Complexity
37
Missing Features
37
Data Management
35
Demandbase One features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.4
8.8
Lead Analysis
Average: 8.4
8.8
Prioritized Accounts
Average: 8.6
8.7
Segmentation
Average: 8.6
Seller Details
Seller
Demandbase
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@Demandbase
21,764 Twitter followers
LinkedIn® Page
www.linkedin.com
981 employees on LinkedIn®
Get a quote
CUFinder
(976)4.8 out of 5
2nd Easiest To Use in Account Data Management software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CUFinder is an innovative all-in-one platform designed to supercharge your sales efforts across B2B and local businesses. Powered by cutting-edge AI, it combines lead generation and real-time data enr

    Users
    • Sales person
    • Marketing Manager
    Industries
    • Information Services
    • Marketing and Advertising
    Market Segment
    • 70% Mid-Market
    • 29% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • CUFinder is a tool that increases email delivery rate and engagement, enriches customer data lists, manages data, extracts leads, and provides detailed lead information in real time.
    • Users frequently mention the high data accuracy, ease of use, fast lead extraction, seamless CRM integration, and the ability to find and verify emails in bulk as key benefits of CUFinder.
    • Users mentioned minor issues such as the desire for more list and dashboard customization features, the ability to add and edit tags for companies, and the need for more monthly free credits.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • CUFinder Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Contact Information
    131
    Ease of Use
    130
    Accurate Data
    126
    Data Accuracy
    106
    Lead Generation
    100
    Cons
    Expensive
    38
    Inaccurate Data
    38
    Outdated Data
    34
    Outdated Information
    31
    Slow Loading
    22
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • CUFinder features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.4
    9.3
    Lead Analysis
    Average: 8.4
    9.3
    Prioritized Accounts
    Average: 8.6
    9.3
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    CUFinder
    Year Founded
    2020
    HQ Location
    Hamburg, Hamburg
    Twitter
    @cu_finder
    83 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    28 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CUFinder is an innovative all-in-one platform designed to supercharge your sales efforts across B2B and local businesses. Powered by cutting-edge AI, it combines lead generation and real-time data enr

Users
  • Sales person
  • Marketing Manager
Industries
  • Information Services
  • Marketing and Advertising
Market Segment
  • 70% Mid-Market
  • 29% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • CUFinder is a tool that increases email delivery rate and engagement, enriches customer data lists, manages data, extracts leads, and provides detailed lead information in real time.
  • Users frequently mention the high data accuracy, ease of use, fast lead extraction, seamless CRM integration, and the ability to find and verify emails in bulk as key benefits of CUFinder.
  • Users mentioned minor issues such as the desire for more list and dashboard customization features, the ability to add and edit tags for companies, and the need for more monthly free credits.
CUFinder Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Contact Information
131
Ease of Use
130
Accurate Data
126
Data Accuracy
106
Lead Generation
100
Cons
Expensive
38
Inaccurate Data
38
Outdated Data
34
Outdated Information
31
Slow Loading
22
CUFinder features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.4
9.3
Lead Analysis
Average: 8.4
9.3
Prioritized Accounts
Average: 8.6
9.3
Segmentation
Average: 8.6
Seller Details
Seller
CUFinder
Year Founded
2020
HQ Location
Hamburg, Hamburg
Twitter
@cu_finder
83 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®
Read CUFinder Reviews
Clari
(5,437)4.6 out of 5
Optimized for quick response
7th Easiest To Use in Account Data Management software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Clari's revenue platform improves efficiency, predictability, and growth across the entire revenue process. Clari gives revenue teams total visibility into their business to drive process rigor, align

    Users
    • Account Executive
    • Account Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 47% Mid-Market
    • 41% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Clari is a sales analytics and forecasting platform that provides a personalized dashboard for sales representatives, displaying their forecast, won deals, slipped deals, and more, and allows customization for different levels of users.
    • Users frequently mention the ease of use, the ability to see all deals in one place, the ability to edit on the spot, and the automation of calculations as key benefits of using Clari.
    • Users reported issues with some features requiring manual customization to be effective, occasional difficulties with updating fields, and a lack of support documentation or a community hub type forum.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Clari Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    584
    Features
    316
    Helpful
    272
    Salesforce Integration
    215
    Forecasting
    213
    Cons
    Missing Features
    136
    Limitations
    121
    Learning Curve
    106
    Limited Customization
    99
    Salesforce Integration
    86
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Clari features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.4
    8.7
    Lead Analysis
    Average: 8.4
    8.9
    Prioritized Accounts
    Average: 8.6
    8.8
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Clari
    Company Website
    Year Founded
    2012
    HQ Location
    Sunnyvale, CA
    Twitter
    @clarihq
    2,153 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    851 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Clari's revenue platform improves efficiency, predictability, and growth across the entire revenue process. Clari gives revenue teams total visibility into their business to drive process rigor, align

Users
  • Account Executive
  • Account Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 47% Mid-Market
  • 41% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Clari is a sales analytics and forecasting platform that provides a personalized dashboard for sales representatives, displaying their forecast, won deals, slipped deals, and more, and allows customization for different levels of users.
  • Users frequently mention the ease of use, the ability to see all deals in one place, the ability to edit on the spot, and the automation of calculations as key benefits of using Clari.
  • Users reported issues with some features requiring manual customization to be effective, occasional difficulties with updating fields, and a lack of support documentation or a community hub type forum.
Clari Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
584
Features
316
Helpful
272
Salesforce Integration
215
Forecasting
213
Cons
Missing Features
136
Limitations
121
Learning Curve
106
Limited Customization
99
Salesforce Integration
86
Clari features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.4
8.7
Lead Analysis
Average: 8.4
8.9
Prioritized Accounts
Average: 8.6
8.8
Segmentation
Average: 8.6
Seller Details
Seller
Clari
Company Website
Year Founded
2012
HQ Location
Sunnyvale, CA
Twitter
@clarihq
2,153 Twitter followers
LinkedIn® Page
www.linkedin.com
851 employees on LinkedIn®
Get a quote
6sense Sales Intelligence
(693)4.0 out of 5
Optimized for quick response
View top Consulting Services for 6sense Sales Intelligence
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  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 55% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • 6Sense is a sales and marketing tool that provides insights into customer behavior, identifies key accounts, and suggests potential targets.
    • Users frequently mention the tool's ability to provide accurate intent data, ease of use, and its helpfulness in targeted outbound prospecting and identifying key accounts to prioritize with personalized messaging insights.
    • Reviewers noted issues with outdated or incorrect contact data, difficulty in navigating the platform, and the need for constant maintenance and learning to fully utilize the tool.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • 6sense Sales Intelligence Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Intent Data
    224
    Lead Generation
    180
    Buyer Intent
    163
    Prospecting
    154
    Ease of Use
    134
    Cons
    Inaccurate Data
    177
    Data Quality
    126
    Lead Quality
    96
    Outdated Contacts
    95
    Data Inaccuracy
    83
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • 6sense Sales Intelligence features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.4
    7.7
    Lead Analysis
    Average: 8.4
    7.9
    Prioritized Accounts
    Average: 8.6
    7.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    6sense
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @6senseInc
    17,300 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,603 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 55% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • 6Sense is a sales and marketing tool that provides insights into customer behavior, identifies key accounts, and suggests potential targets.
  • Users frequently mention the tool's ability to provide accurate intent data, ease of use, and its helpfulness in targeted outbound prospecting and identifying key accounts to prioritize with personalized messaging insights.
  • Reviewers noted issues with outdated or incorrect contact data, difficulty in navigating the platform, and the need for constant maintenance and learning to fully utilize the tool.
6sense Sales Intelligence Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Intent Data
224
Lead Generation
180
Buyer Intent
163
Prospecting
154
Ease of Use
134
Cons
Inaccurate Data
177
Data Quality
126
Lead Quality
96
Outdated Contacts
95
Data Inaccuracy
83
6sense Sales Intelligence features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.4
7.7
Lead Analysis
Average: 8.4
7.9
Prioritized Accounts
Average: 8.6
7.6
Segmentation
Average: 8.6
Seller Details
Seller
6sense
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@6senseInc
17,300 Twitter followers
LinkedIn® Page
www.linkedin.com
1,603 employees on LinkedIn®
Get a quote
Salesforce Marketing Cloud Account Engagement
(2,395)4.0 out of 5
Optimized for quick response
View top Consulting Services for Salesforce Marketing Cloud Account Engagement
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Entry Level Price:$1,250.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Salesforce Marketing Cloud Account Engagement Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    76
    Integrations
    50
    Automation
    49
    Salesforce Integration
    43
    Lead Generation
    41
    Cons
    Learning Curve
    43
    Expensive
    32
    Steep Learning Curve
    27
    Complexity
    25
    Learning Difficulty
    22
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
    7.9
    Has the product been a good partner in doing business?
    Average: 9.4
    8.4
    Lead Analysis
    Average: 8.4
    8.4
    Prioritized Accounts
    Average: 8.6
    8.3
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Salesforce
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    583,309 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    78,543 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 31% Small-Business
Salesforce Marketing Cloud Account Engagement Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
76
Integrations
50
Automation
49
Salesforce Integration
43
Lead Generation
41
Cons
Learning Curve
43
Expensive
32
Steep Learning Curve
27
Complexity
25
Learning Difficulty
22
Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
7.9
Has the product been a good partner in doing business?
Average: 9.4
8.4
Lead Analysis
Average: 8.4
8.4
Prioritized Accounts
Average: 8.6
8.3
Segmentation
Average: 8.6
Seller Details
Seller
Salesforce
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
583,309 Twitter followers
LinkedIn® Page
www.linkedin.com
78,543 employees on LinkedIn®
Get a quote
Adobe Marketo Engage
(2,597)4.1 out of 5
Optimized for quick response
View top Consulting Services for Adobe Marketo Engage
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  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Marketo Engage helps marketing teams be the drivers of demand and growth in their companies by delivering exceptional experiences in concert with sales at every stage of the customer journey.

    Users
    • Marketing Manager
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 55% Mid-Market
    • 26% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Adobe Marketo Engage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    106
    Automation
    70
    Features
    61
    Marketing Automation
    56
    Capabilities
    48
    Cons
    Learning Curve
    59
    Expensive
    48
    Steep Learning Curve
    43
    Complexity
    30
    Not Intuitive
    28
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adobe Marketo Engage features and usability ratings that predict user satisfaction
    7.7
    Has the product been a good partner in doing business?
    Average: 9.4
    8.4
    Lead Analysis
    Average: 8.4
    8.1
    Prioritized Accounts
    Average: 8.6
    8.4
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    975,537 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    42,285 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Marketo Engage helps marketing teams be the drivers of demand and growth in their companies by delivering exceptional experiences in concert with sales at every stage of the customer journey.

Users
  • Marketing Manager
  • Marketing Operations Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 55% Mid-Market
  • 26% Enterprise
Adobe Marketo Engage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
106
Automation
70
Features
61
Marketing Automation
56
Capabilities
48
Cons
Learning Curve
59
Expensive
48
Steep Learning Curve
43
Complexity
30
Not Intuitive
28
Adobe Marketo Engage features and usability ratings that predict user satisfaction
7.7
Has the product been a good partner in doing business?
Average: 9.4
8.4
Lead Analysis
Average: 8.4
8.1
Prioritized Accounts
Average: 8.6
8.4
Segmentation
Average: 8.6
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
975,537 Twitter followers
LinkedIn® Page
www.linkedin.com
42,285 employees on LinkedIn®
Get a quote
6sense Revenue Marketing
(1,016)4.3 out of 5
Optimized for quick response
View top Consulting Services for 6sense Revenue Marketing
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  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    6sense is a sophisticated Revenue AI solution designed to assist organizations in creating, managing, and converting their sales pipeline into revenue. By leveraging advanced analytics and artificial

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 58% Mid-Market
    • 33% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • 6sense Revenue Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Intent Data
    226
    Ease of Use
    173
    Features
    149
    Insights
    141
    Lead Generation
    138
    Cons
    Steep Learning Curve
    85
    Learning Curve
    76
    Learning Difficulty
    71
    Inaccurate Data
    70
    Complexity
    62
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • 6sense Revenue Marketing features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.4
    7.9
    Lead Analysis
    Average: 8.4
    8.5
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    6sense
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @6senseInc
    17,300 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,603 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

6sense is a sophisticated Revenue AI solution designed to assist organizations in creating, managing, and converting their sales pipeline into revenue. By leveraging advanced analytics and artificial

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 58% Mid-Market
  • 33% Enterprise
6sense Revenue Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Intent Data
226
Ease of Use
173
Features
149
Insights
141
Lead Generation
138
Cons
Steep Learning Curve
85
Learning Curve
76
Learning Difficulty
71
Inaccurate Data
70
Complexity
62
6sense Revenue Marketing features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.4
7.9
Lead Analysis
Average: 8.4
8.5
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
6sense
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@6senseInc
17,300 Twitter followers
LinkedIn® Page
www.linkedin.com
1,603 employees on LinkedIn®
Get a quote
ZoomInfo Operations
(309)4.3 out of 5
13th Easiest To Use in Account Data Management software
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  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Operations is a comprehensive data quality management platform for operations teams to clean, enrich, and route their sales and marketing data. With no-code, automated data management engine,

    Users
    • Salesforce Administrator
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 66% Mid-Market
    • 19% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • ZoomInfo Operations Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    34
    Data Accuracy
    31
    Contact Information
    21
    Accurate Data
    20
    Lead Generation
    18
    Cons
    Inaccuracy Issues
    12
    Data Quality
    11
    Inaccurate Data
    11
    Outdated Information
    11
    Expensive
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • ZoomInfo Operations features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.4
    8.5
    Lead Analysis
    Average: 8.4
    8.6
    Prioritized Accounts
    Average: 8.6
    9.5
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,704 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,268 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Operations is a comprehensive data quality management platform for operations teams to clean, enrich, and route their sales and marketing data. With no-code, automated data management engine,

Users
  • Salesforce Administrator
  • Marketing Operations Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 66% Mid-Market
  • 19% Small-Business
ZoomInfo Operations Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
34
Data Accuracy
31
Contact Information
21
Accurate Data
20
Lead Generation
18
Cons
Inaccuracy Issues
12
Data Quality
11
Inaccurate Data
11
Outdated Information
11
Expensive
10
ZoomInfo Operations features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.4
8.5
Lead Analysis
Average: 8.4
8.6
Prioritized Accounts
Average: 8.6
9.5
Segmentation
Average: 8.6
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,704 Twitter followers
LinkedIn® Page
www.linkedin.com
4,268 employees on LinkedIn®
Get a quote
D&B Rev.Up ABX
(109)4.4 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 40% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • D&B Rev.Up ABX Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Analytics
    37
    Ease of Use
    36
    Insights
    35
    Data Accuracy
    33
    Analytics Insights
    28
    Cons
    Learning Curve
    21
    Expensive
    19
    Complexity
    16
    Learning Difficulty
    15
    Steep Learning Curve
    14
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • D&B Rev.Up ABX features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.4
    8.9
    Lead Analysis
    Average: 8.4
    8.8
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Dun & Bradstreet
    HQ Location
    Short Hills, NJ
    Twitter
    @DunBradstreet
    21,984 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    5,752 employees on LinkedIn®
    Ownership
    NYSE: DNB
    Total Revenue (USD mm)
    $1,738
Product Description
How are these determined?Information
This description is provided by the seller.

D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 40% Mid-Market
  • 33% Small-Business
D&B Rev.Up ABX Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Analytics
37
Ease of Use
36
Insights
35
Data Accuracy
33
Analytics Insights
28
Cons
Learning Curve
21
Expensive
19
Complexity
16
Learning Difficulty
15
Steep Learning Curve
14
D&B Rev.Up ABX features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.4
8.9
Lead Analysis
Average: 8.4
8.8
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
Dun & Bradstreet
HQ Location
Short Hills, NJ
Twitter
@DunBradstreet
21,984 Twitter followers
LinkedIn® Page
www.linkedin.com
5,752 employees on LinkedIn®
Ownership
NYSE: DNB
Total Revenue (USD mm)
$1,738
Read D&B Rev.Up ABX Reviews
UpLead
(789)4.7 out of 5
9th Easiest To Use in Account Data Management software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    UpLead is a B2B data provider with real-time verified emails, mobile numbers and intent data. Get access to millions of up-to-date contacts that are easy to find and import into your CRM. Use 50+ sear

    Users
    • Founder
    • Owner
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 76% Small-Business
    • 20% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • UpLead is a sales intelligence platform that provides verified emails and contact information for targeted enrichment and outreach efforts.
    • Reviewers frequently mention the accuracy and relevance of the data provided, the intuitive nature of the platform, and the exceptional customer service, including support in meeting tight deadlines.
    • Reviewers noted issues with the automatic subscription process, occasional inaccuracies in contact information, and a lack of data on smaller, newer companies.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • UpLead Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    90
    Contact Information
    83
    Lead Generation
    47
    Ease of Finding
    42
    Data Accuracy
    40
    Cons
    Outdated Contacts
    27
    Inaccurate Data
    19
    Missing Contacts
    16
    Outdated Data
    16
    Outdated Information
    16
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • UpLead features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.4
    8.8
    Lead Analysis
    Average: 8.4
    8.5
    Prioritized Accounts
    Average: 8.6
    8.8
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    UpLead
    Company Website
    Year Founded
    2017
    HQ Location
    Covina, US
    Twitter
    @UpLeadHQ
    2,394 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    55 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

UpLead is a B2B data provider with real-time verified emails, mobile numbers and intent data. Get access to millions of up-to-date contacts that are easy to find and import into your CRM. Use 50+ sear

Users
  • Founder
  • Owner
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 76% Small-Business
  • 20% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • UpLead is a sales intelligence platform that provides verified emails and contact information for targeted enrichment and outreach efforts.
  • Reviewers frequently mention the accuracy and relevance of the data provided, the intuitive nature of the platform, and the exceptional customer service, including support in meeting tight deadlines.
  • Reviewers noted issues with the automatic subscription process, occasional inaccuracies in contact information, and a lack of data on smaller, newer companies.
UpLead Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
90
Contact Information
83
Lead Generation
47
Ease of Finding
42
Data Accuracy
40
Cons
Outdated Contacts
27
Inaccurate Data
19
Missing Contacts
16
Outdated Data
16
Outdated Information
16
UpLead features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.4
8.8
Lead Analysis
Average: 8.4
8.5
Prioritized Accounts
Average: 8.6
8.8
Segmentation
Average: 8.6
Seller Details
Seller
UpLead
Company Website
Year Founded
2017
HQ Location
Covina, US
Twitter
@UpLeadHQ
2,394 Twitter followers
LinkedIn® Page
www.linkedin.com
55 employees on LinkedIn®
Warmly
(194)4.7 out of 5
8th Easiest To Use in Account Data Management software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Warmly is the first autonomous sales orchestration platform purpose built for SMB sized revenue teams. The platform orchestrates metadata from sales enablement tools, B2B intent, and enrichment tools

    Users
    • CEO
    • Founder
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 90% Small-Business
    • 10% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Warmly is a tool that provides insights into website visitors, including their duration of visit, frequency, and industry, and also offers features like real-time viewer capture and slack integration.
    • Users frequently mention the ease of setup, effective reporting, the ability to uncover web traffic at the contact level, and the valuable insights provided about the visitors, their companies, and their behavior on the site.
    • Users mentioned issues such as the high cost, lack of detailed contact information, occasional inaccuracies in the provided information, bugs in the user interface, and limitations in the visitor blocking and CRM integration features.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Warmly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    88
    Lead Generation
    79
    Helpful
    71
    Easy Setup
    66
    Intent Data
    57
    Cons
    Data Inaccuracy
    24
    Lead Quality
    22
    Identification Issues
    21
    Visitor Identification
    20
    Inaccurate Data
    19
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Warmly features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.4
    9.1
    Lead Analysis
    Average: 8.4
    8.5
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Warmly
    Year Founded
    2020
    HQ Location
    San Francisco, CA
    Twitter
    @warmlyai
    509 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    90 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Warmly is the first autonomous sales orchestration platform purpose built for SMB sized revenue teams. The platform orchestrates metadata from sales enablement tools, B2B intent, and enrichment tools

Users
  • CEO
  • Founder
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 90% Small-Business
  • 10% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Warmly is a tool that provides insights into website visitors, including their duration of visit, frequency, and industry, and also offers features like real-time viewer capture and slack integration.
  • Users frequently mention the ease of setup, effective reporting, the ability to uncover web traffic at the contact level, and the valuable insights provided about the visitors, their companies, and their behavior on the site.
  • Users mentioned issues such as the high cost, lack of detailed contact information, occasional inaccuracies in the provided information, bugs in the user interface, and limitations in the visitor blocking and CRM integration features.
Warmly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
88
Lead Generation
79
Helpful
71
Easy Setup
66
Intent Data
57
Cons
Data Inaccuracy
24
Lead Quality
22
Identification Issues
21
Visitor Identification
20
Inaccurate Data
19
Warmly features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.4
9.1
Lead Analysis
Average: 8.4
8.5
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
Warmly
Year Founded
2020
HQ Location
San Francisco, CA
Twitter
@warmlyai
509 Twitter followers
LinkedIn® Page
www.linkedin.com
90 employees on LinkedIn®
Read Warmly Reviews
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Account Data Management Topics

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Learn More About Account Data Management Software

What is Account Data Management Software?

Businesses use account data management software to maximize the success of account-based marketing (ABM) campaigns. This type of software manages prospect data throughout the ABM process so both sales and marketing teams have continuous awareness of target accounts. Account data management software accomplishes this by organizing data across disparate systems to create a complete, unified view of accounts. This type of software can route leads to sales and marketing based only on account status. For this reason, many account data management tools integrate with CRM systems and marketing automation software so an account-based marketing strategy can work smoothly with other sales and marketing initiatives.

Key Benefits of Account Data Management Software

  • Unifies account and contact data in a single place to deliver a clear picture of targeted accounts
  • Manages target accounts to help execute account-based marketing campaigns
  • Creates custom account segmentations based on factors like personas and job levels
  • Assists companies in prioritizing target accounts based on engagement and intent signals

Why Use Account Data Management Software?

Businesses should use account data management software to ensure they are driving the maximum amount of success possible from their account-based marketing campaigns. Managing target accounts and creating custom account segmentations can assist companies in executing hyper-personalized account-based marketing campaigns. Account data management software can identify target accounts to trigger the delivery of relevant content across multiple channels. Finally, this type of software can help marketing and sales teams flag target accounts and contacts in their CRM and marketing automation software.

Prioritize and segment accounts — Companies can use this type of software to prioritize accounts and segment target lists, helping align sales and marketing throughout the account-based marketing process.

Deliver relevant campaigns — Account-data management software helps identify which targeted accounts could use additional engagement and aids marketers in sending relevant campaigns such as email or advertising campaigns.

Lead to account matching — This type of software helps match leads to target account records and helps resolve duplicate account records, missing contact information, and other important information.

Interaction management — It’s imperative for sales and marketing to see all interactions with targeted accounts so duplicated efforts aren’t taking place for complete visibility across teams. This type of software manages all interactions with targeted accounts, helping simplify this process.

Who Uses Account Data Management Software?

Marketing and sales teams — Account-based marketing was developed to bring together sales and marketing teams to target their most important accounts with account-level, personalized marketing campaigns. Both sale and marketing teams utilize account data management software to manage current accounts and target the best accounts for account-based marketing campaigns.

Account Data Management Software Features

Data enrichment — Fills in missing gaps in contact and account records to create a complete picture for targeted accounts. Examples of missing gaps could include an account’s industry or company size, for example.

Segmentation — Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. Segmentation assists companies in personalizing marketing materials and messaging targeted contacts and accounts.

Account identification — Helps identify and distribute accounts internally, giving prioritization to those most likely to convert to sales.

Predictive scoring — Automatically scores prospects based on behavior and engagement levels. Predictive lead scoring analyzes data around successful leads that turned into "closed won" opportunities, or customers.

Account journey tracking — Tracks account journeys to trigger actions from sales and marketing campaigns and also attributes success to specific tactics.

Account-level insights — Helps determine the correlation between ad exposure and site visits, assets downloaded, content, and leads generated.

Prioritized accounts — Helps determine which accounts have the highest and the lowest opportunity to convert.

Other Features of Account Data Management Software: Market insights, Opportunity timeline