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Compare Bïrch (ex. Revealbot) and Smartly 
At a Glance
Market Segments
Small-Business (78.9% of reviews)
Mid-Market (51.4% of reviews)
Entry-Level Pricing
Starting at $49.00 Per Month
% Fee of Media Spend
Bïrch (ex. Revealbot)
Star Rating
(19)4.6 out of 5
Market Segments
Small-Business (78.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $49.00 Per Month
Browse all 3 pricing plansSmartly
Star Rating
(468)4.4 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
% Fee of Media Spend
Browse all 2 pricing plansBïrch (ex. Revealbot) vs Smartly
When assessing the two solutions, reviewers found Bïrch (ex. Revealbot) easier to use, set up, and administer. Reviewers also preferred doing business with Bïrch (ex. Revealbot) overall.
- Reviewers felt that Bïrch (ex. Revealbot) meets the needs of their business better than Smartly.
- When comparing quality of ongoing product support, reviewers felt that Bïrch (ex. Revealbot) is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Bïrch (ex. Revealbot) over Smartly.
Pricing
Entry-Level Pricing
Bïrch (ex. Revealbot)
Essential
Starting at $49.00
Per Month
All the core features in one plan: ideal for small businesses and creative teams. Advertising is easier and more cost-effective than ever.
- Workspaces with Overview
- Smart rules
- Post boosting
Smartly
Self-Serve + Support
% Fee
of Media Spend
The fee percentage calculation shall be based on the Customer’s Advertising Spend in Customer’s Ad Account(s) connected to the Smartly.io platform as converted daily to EUR by Smartly.io.
- Full access to the platform.
- Your CSM serves as your strategic advisor, your very own secret weapon in all things social.
- We train your performance & creative teams to use Smartly.io effectively.
Free Trial
Bïrch (ex. Revealbot)
Free Trial is available
Smartly
No trial information availableRatings
Meets Requirements
8.7
19
8.5
385
Ease of Use
8.9
19
8.3
387
Ease of Setup
9.5
11
8.3
178
Ease of Admin
10.0
6
8.3
178
Quality of Support
9.4
18
9.3
380
Has the product been a good partner in doing business?
9.8
7
8.9
176
Product Direction (% positive)
9.3
16
8.6
381
Features by Category
Authoring Tools
Not enough data
8.5
57
Not enough data
7.8
24
Not enough data
8.5
56
Not enough data
8.2
32
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
8.7
45
Not enough data
8.8
54
Publishing Tools
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
56
Platform Interoperability
Not enough data
8.8
20
Video Functionality
Not enough data
8.4
68
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
7.9
8
8.2
320
8.5
9
8.5
317
8.3
7
Feature Not Available
7.7
8
7.8
284
7.8
9
7.7
238
7.9
7
8.2
204
7.5
6
8.0
161
8.1
7
8.1
211
7.9
8
8.2
273
7.7
8
8.5
296
8.1
7
8.3
193
8.3
6
7.9
141
8.3
7
8.2
151
Targeting
7.4
7
8.8
312
7.2
6
8.9
293
7.2
6
8.9
288
7.2
6
Feature Not Available
Platform
7.4
7
8.3
221
6.7
6
8.4
273
7.8
6
8.3
291
8.1
7
8.3
311
7.5
6
8.5
261
8.3
6
8.3
279
8.3
6
8.4
258
8.0
5
8.6
223
8.3
6
8.2
274
Platform Interoperability
7.8
6
8.2(won by 0.4)
27
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
7.9
7
8.7(won by 0.8)
286
Campaign Management
7.9
8
8.2(won by 0.3)
320
8.5(tied score)
9
8.5(tied score)
317
8.3(won by default)
7
Feature Not Available
7.7
8
7.8(won by 0.1)
284
7.8(won by 0.1)
9
7.7
238
7.9
7
8.2(won by 0.3)
204
7.5
6
8.0(won by 0.5)
161
8.1(tied score)
7
8.1(tied score)
211
7.9
8
8.2(won by 0.3)
273
7.7
8
8.5(won by 0.8)
296
8.1
7
8.3(won by 0.2)
193
8.3(won by 0.4)
6
7.9
141
8.3(won by 0.1)
7
8.2
151
Targeting
7.4
7
8.8(won by 1.4)
312
7.2
6
8.9(won by 1.7)
293
7.2
6
8.9(won by 1.7)
288
7.2(won by default)
6
Feature Not Available
Platform
7.4
7
8.3(won by 0.9)
221
6.7
6
8.4(won by 1.7)
273
7.8
6
8.3(won by 0.5)
291
8.1
7
8.3(won by 0.2)
311
7.5
6
8.5(won by 1.0)
261
8.3(tied score)
6
8.3(tied score)
279
8.3
6
8.4(won by 0.1)
258
8.0
5
8.6(won by 0.6)
223
8.3(won by 0.1)
6
8.2
274
Categories
Categories
Shared Categories
Bïrch (ex. Revealbot) and Smartly are categorized as Social Media Advertising
Unique Categories
Bïrch (ex. Revealbot) has no unique categories
Smartly is categorized as Creative Management Platforms and Video Advertising
Reviews
Reviewers' Company Size
Bïrch (ex. Revealbot)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smartly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
52.6%
Information Technology and Services
26.3%
Retail
5.3%
Computer Networking
5.3%
Business Supplies and Equipment
5.3%
Other
5.3%
Marketing and Advertising
18.1%
Retail
13.1%
Leisure, Travel & Tourism
8.2%
Apparel & Fashion
7.3%
Food & Beverages
5.6%
Other
47.7%
Alternatives
Discussions
What is Revealbot used for?
1 Comment
Official Response from Bïrch (ex. Revealbot)
Revealbot is a tool that would help you:
1- automate ad management on Facebook, Google, Snapchat, and Tiktok - start/pause, change bid/budget, extend the...Read more
Bïrch (ex. Revealbot) has no more discussions with answers
What is your favorite feature of Smartly? How are you utilizing it to drop your CPA?
1 Comment
AM
I think the dinamyc ads through image templates are a powerful feature but requires a lot of work.
If you want something quick, I suggest you to try these...Read more
Would you add the option of creating reach and frequency campaigns?
1 Comment
AM
I think it is not available since Smartly is focus on performance.
R&F campaigns reserves inventory paying a fixed CPM but I guess you can create this kind...Read more
What is the added value of Smartly compared to Ads Manager?
1 Comment
Official Response from Smartly
Smartly.io offers far more robust capabilities when it comes to automating campaign management, creative production, testing and optimization. On top of...Read more
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