Compare Membrain and Upland Altify 
At a Glance
Market Segments
Small-Business (63.2% of reviews)
Enterprise (54.9% of reviews)
Entry-Level Pricing
Starting at $0.00 1 Users Per Month
Starting at $20.00 1 Users Per Month
Membrain
Star Rating
(196)4.6 out of 5
Market Segments
Small-Business (63.2% of reviews)
Entry-Level Pricing
Starting at $0.00 1 Users Per Month
Free Trial is available
Browse all 5 pricing plansUpland Altify
Star Rating
(76)4.2 out of 5
Market Segments
Enterprise (54.9% of reviews)
Entry-Level Pricing
Starting at $20.00 1 Users Per Month
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Membrain vs Upland Altify
When assessing the two solutions, reviewers found Membrain easier to use, set up, and administer. Reviewers also preferred doing business with Membrain overall.
- Reviewers felt that Membrain meets the needs of their business better than Upland Altify.
- When comparing quality of ongoing product support, reviewers felt that Membrain is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Membrain over Upland Altify.
Pricing
Entry-Level Pricing
Membrain
Prospecting
Starting at $0.00
1 Users Per Month
The workflow guidance and tools needed to engage in a more human way, yet disciplined and structured.
- Visual Workflow Guidance
- Enablement Content
- Qualification Visualization
Upland Altify
Altify Insights
Starting at $20.00
1 Users Per Month
Upland Altify Insights is a fully configurable, comprehensive solution, native on Salesforce, available for an annual subscription fee. Starting at $20 per user/per month with a minimum 12 month term.
- Altify Insights
Free Trial
Membrain
Free Trial is available
Upland Altify
Free Trial is available
Ratings
Meets Requirements
8.9
161
8.4
66
Ease of Use
9.0
161
7.7
66
Ease of Setup
8.9
72
6.8
41
Ease of Admin
9.1
60
7.3
39
Quality of Support
9.1
157
8.7
61
Has the product been a good partner in doing business?
9.6
59
8.8
41
Product Direction (% positive)
9.4
152
8.6
66
Features by Category
Sales Force Automation
8.8
108
|
Verified
Not enough data
8.1
66
Not enough data
9.2
113
|
Verified
Not enough data
9.1
115
|
Verified
Not enough data
8.3
92
|
Verified
Not enough data
8.7
96
|
Verified
Not enough data
8.0
73
|
Verified
Not enough data
7.9
69
|
Verified
Not enough data
7.9
75
Not enough data
Marketing Automation
7.5
65
Not enough data
Feature Not Available
Not enough data
8.6
89
|
Verified
Not enough data
Feature Not Available
Not enough data
Customer Support
8.4
73
Not enough data
8.4
70
Not enough data
8.3
72
Not enough data
8.0
62
Not enough data
8.3
66
Not enough data
Reporting & Analytics
8.7
102
|
Verified
Not enough data
8.9
107
|
Verified
Not enough data
8.4
91
|
Verified
Not enough data
Mobile & Social
8.2
66
|
Verified
Not enough data
7.9
63
|
Verified
Not enough data
7.9
81
|
Verified
Not enough data
Platform
9.0
65
|
Verified
Not enough data
8.9
60
|
Verified
Not enough data
9.2
61
|
Verified
Not enough data
8.3
48
|
Verified
Not enough data
7.5
42
Not enough data
8.0
46
|
Verified
Not enough data
9.3
58
|
Verified
Not enough data
7.7
41
Not enough data
Integration
8.7
58
|
Verified
Not enough data
8.1
44
|
Verified
Not enough data
8.0
47
|
Verified
Not enough data
Generative AI
7.2
25
Not enough data
Integrated Workflows
8.9
22
Not enough data
9.3
20
Not enough data
7.6
16
Not enough data
7.9
13
Not enough data
7.6
17
Not enough data
8.8
19
Not enough data
8.6
15
Not enough data
Repeatability and Reportability
8.4
17
Not enough data
9.4
16
Not enough data
9.3
14
Not enough data
9.3
20
Not enough data
7.7
11
Not enough data
AI and Automation
8.6
13
Not enough data
8.4
15
Not enough data
8.1
13
Not enough data
7.7
11
Not enough data
8.2
12
Not enough data
Generative AI
5.7
5
Not enough data
Sales Team
Not enough data
8.0
22
Not enough data
7.6
22
Not enough data
7.5
21
Intelligence
Not enough data
7.4
21
Not enough data
6.2
18
Not enough data
6.7
20
Mapping
Not enough data
8.3
24
Not enough data
8.5
24
Revenue Sourcing and Forecasting
Not enough data
Not enough data
Not enough data
6.7
10
Not enough data
6.1
9
Not enough data
4.3
7
Not enough data
6.0
7
Not enough data
Not enough data
Not enough data
Not enough data
CRM Data Enrichment
Not enough data
3.8
7
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
4.8
7
Not enough data
5.5
7
Account Management
Not enough data
5.4
8
Not enough data
6.5
8
Not enough data
5.0
6
Not enough data
5.6
8
Not enough data
7.1
8
Not enough data
4.8
7
Generative AI
5.8
8
Not enough data
Data Sourcing
Not enough data
6.7
13
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.7
13
Not enough data
6.8
13
Predictive Analytics
Not enough data
Not enough data
Not enough data
8.2
13
Not enough data
7.2
13
Not enough data
Not enough data
Sales Management
Not enough data
7.3
13
Not enough data
Feature Not Available
Not enough data
7.2
13
Not enough data
8.2
13
Content Management
8.7
50
|
Verified
Not enough data
8.1
42
Not enough data
8.5
52
Not enough data
8.6
53
Not enough data
8.7
49
Not enough data
Analytics
8.9
62
Not enough data
9.1
59
Not enough data
9.0
54
Not enough data
8.6
50
Not enough data
Presentation
8.0
35
Not enough data
8.0
39
Not enough data
7.9
35
Not enough data
Training
8.6
42
|
Verified
Not enough data
8.6
41
|
Verified
Not enough data
8.9
38
|
Verified
Not enough data
7.3
32
|
Verified
Not enough data
Feedback
8.2
37
|
Verified
Not enough data
8.4
38
|
Verified
Not enough data
8.3
36
|
Verified
Not enough data
8.7
36
|
Verified
Not enough data
9.0
40
|
Verified
Not enough data
9.0
40
|
Verified
Not enough data
Feature Not Available
Not enough data
Generative AI
Feature Not Available
Not enough data
Incentives
7.9
42
Not enough data
8.1
48
|
Verified
Not enough data
7.3
32
|
Verified
Not enough data
8.2
40
Not enough data
Personalization
8.3
60
Not enough data
8.7
55
|
Verified
Not enough data
9.0
70
|
Verified
Not enough data
8.9
62
|
Verified
Not enough data
Administrative
8.2
55
|
Verified
Not enough data
8.7
53
|
Verified
Not enough data
8.6
54
|
Verified
Not enough data
Categories
Categories
Shared Categories
Membrain and Upland Altify share no categories
Unique Categories
Membrain is categorized as Sales Acceleration Platforms, Sales Engagement, Sales Coaching, Sales Enablement, Sales Performance Management, and CRM
Upland Altify is categorized as Revenue Operations & Intelligence (RO&I), Customer Revenue Optimization, Sales Analytics, and Salesforce AppExchange Apps
Reviews
Reviewers' Company Size
Membrain
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Upland Altify
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
13.0%
Computer Software
10.9%
Professional Training & Coaching
7.6%
Management Consulting
7.6%
Marketing and Advertising
5.4%
Other
55.4%
Information Technology and Services
29.2%
Computer Software
16.7%
Telecommunications
11.1%
Financial Services
4.2%
Computer & Network Security
4.2%
Other
34.7%
Most Helpful Reviews
Membrain
Most Helpful Favorable Review
David G.
Verified User in Marketing and Advertising
The ability to customize the interface so that it exactly replicates our sales process was awesome. Being able to see our sales pipeline at a glance is a close second. In addition, the ease of ramping up was a surprise. When we looked at Salesforce, it was...
Most Helpful Critical Review
Verified User in Information Technology and Services
Unfortunately it's becoming tool of management instead of employees!!!
Upland Altify
Most Helpful Favorable Review
Oliver W.
Verified User in Computer Software
It is a great tool to get a snapshot of who is involved in a purchasing decision within a business. It also allows you to distinguish between the company hierarchy and the actual influence hierarchy within the organisation. It can also make life easy to...
Most Helpful Critical Review
Verified User in Information Technology and Services
With all things associated with Upland Software, their support is non existent. They are only meant to sell you something and then walk away. Unless you have deep technical expertise, I would not waste your time. Their updates will break your system leaving...
David G.
Verified User in Marketing and Advertising
The ability to customize the interface so that it exactly replicates our sales process was awesome. Being able to see our sales pipeline at a glance is a close second. In addition, the ease of ramping up was a surprise. When we looked at Salesforce, it was...
Oliver W.
Verified User in Computer Software
It is a great tool to get a snapshot of who is involved in a purchasing decision within a business. It also allows you to distinguish between the company hierarchy and the actual influence hierarchy within the organisation. It can also make life easy to...
Verified User in Information Technology and Services
Unfortunately it's becoming tool of management instead of employees!!!
Verified User in Information Technology and Services
With all things associated with Upland Software, their support is non existent. They are only meant to sell you something and then walk away. Unless you have deep technical expertise, I would not waste your time. Their updates will break your system leaving...
Alternatives
Discussions
Email & calendar integration?
2 comments
AK
Yes Google calendar and Gmail integration work well. Absolutely fine. Seamless integration and live data flowsRead more
What is Membrain used for?
2 comments
FM
Membrain is a platform who support the way that you are selling on the industry, increase your sales effectiveness, strategy and improve your skills...Read more
How is Membrain different from Salesforce?
1 comment
Official Response from Membrain
The initial promise of CRM systems was to gather all information about customers in a central database. Salesforce’s moved CRM to the cloud and removed the...Read more
What is Customer Revenue Optimization?
1 comment
Official Response from Upland Altify
Customer Revenue Optimization (CRO) is the combination of Strategy, Methodology, and Technology enabling the entire Revenue Team to deliver exceptional value...Read more
What is a CRO Strategy?
1 comment
Official Response from Upland Altify
A successful CRO strategy centers around value-focused discussions and behavior where customers see real value. We call this "putting the customer at the...Read more
What CRM systems do you work with?
1 comment
Official Response from Upland Altify
Altify is built natively on the Salesforce platform only.Read more
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