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Compare Keap and Wix 
Featured Products
At a Glance
Market Segments
Small-Business (100.0% of reviews)
Small-Business (79.8% of reviews)
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
Free
Keap
Star Rating
(8)3.9 out of 5
Market Segments
Small-Business (100.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
Learn more about KeapWix
Star Rating
(1,818)4.2 out of 5
Market Segments
Small-Business (79.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Keap excels in its Email Marketing capabilities, particularly in Automated Email Responses and Sending Outbound Emails, with scores of 8.7 and 8.4 respectively, while Wix's email features are less robust, leading to a lower overall satisfaction in this area.
- Reviewers mention that Wix shines in Page Customization, especially with its Drag and Drop functionality, scoring an impressive 9.3, which allows users to easily create visually appealing websites. In contrast, Keap's customization options are more limited, with a score of 8.0.
- G2 users highlight that Keap's Sales Force Automation features, particularly Contact & Account Management and Opportunity & Pipeline Management, are strong, scoring 8.4 and 7.8 respectively, making it a better choice for businesses focused on sales processes compared to Wix.
- Users on G2 report that Wix offers superior SEO tools, with a score of 8.7, which helps users optimize their websites effectively. In contrast, Keap's SEO capabilities are rated lower at 6.2, indicating a significant gap in this essential area for online visibility.
- Reviewers mention that Keap's Customer Support is rated at 8.3, which is commendable, but Wix's support features, including a more comprehensive Knowledge Base and Customer Support Portal, score slightly lower at 8.0, indicating that both platforms have room for improvement in this area.
- Users say that Keap's Lead Management features, particularly Lead Nurturing and Automated Alerts and Tasks, are highly rated at 8.6 and 8.3 respectively, making it a strong contender for businesses focused on nurturing leads, while Wix lacks comparable depth in this functionality.
Pricing
Entry-Level Pricing
Keap
Keap
Starting at $249.00
1500 Contacts Per Month
Say goodbye to feature-based plans. Get the entire Keap software platform starting at one low price — because serious growth requires serious software.
- 1,500 Contacts
- 2 Users
- 5 Proven Automations
Wix
Free
Free
Get started
- Intuitive drag and drop editor
- AI creation tools
- Wix subdomain only
Free Trial
Keap
Free Trial is available
Wix
No trial information availableRatings
Meets Requirements
9.0
7
8.6
1,541
Ease of Use
7.4
7
8.9
1,550
Ease of Setup
8.1
7
8.9
642
Ease of Admin
Not enough data
8.7
584
Quality of Support
8.6
6
8.0
1,268
Has the product been a good partner in doing business?
Not enough data
8.4
539
Product Direction (% positive)
5.0
7
8.2
1,509
Features by Category
Sales Force Automation
8.7
5
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
5
|
Verified
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Automation
8.7
5
|
Verified
Not enough data
8.7
5
|
Verified
Not enough data
8.7
5
|
Verified
Not enough data
Not enough data
Not enough data
Customer Support
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
8.3
5
|
Verified
Not enough data
Not enough data
Not enough data
Mobile & Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Customer Requirements
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Contracts
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Invoice Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
9.2
94
Not enough data
8.9
95
Not enough data
8.6
89
Not enough data
8.8
91
Page Optimization
Not enough data
Feature Not Available
Not enough data
8.8
93
Not enough data
8.9
88
Not enough data
8.7
89
Integrations
Not enough data
8.8
82
Not enough data
9.0
83
Not enough data
9.2
91
Generative AI
Not enough data
8.5
27
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Notifications
Not enough data
9.6
8
Not enough data
9.6
8
Not enough data
9.6
8
Settings
Not enough data
9.3
7
Not enough data
9.2
8
Not enough data
9.0
8
Personalization
Not enough data
9.0
8
Not enough data
9.3
7
Integrations
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
9.4
8
Not enough data
8.9
6
Not enough data
9.3
7
Generative AI
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Headless Commerce
Not enough data
8.4
39
Not enough data
8.1
39
Not enough data
8.4
37
Not enough data
8.5
46
Not enough data
8.6
40
Generative AI
Not enough data
8.6
21
Not enough data
8.3
20
Agentic AI - E-Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Merchandising/Marketing
Not enough data
8.8
55
Not enough data
8.7
55
Not enough data
8.6
56
Not enough data
8.4
52
Not enough data
8.3
51
Not enough data
8.6
51
Not enough data
7.8
52
Product Catalog
Not enough data
9.0
54
Not enough data
8.9
53
Not enough data
8.7
52
Not enough data
8.5
44
Order Process
Not enough data
8.8
52
Not enough data
8.7
52
Not enough data
8.6
50
Not enough data
9.0
54
Not enough data
8.9
50
Not enough data
8.5
48
Not enough data
8.6
49
Not enough data
8.6
45
Multi-Channel Support
Not enough data
8.5
44
Not enough data
8.6
52
Not enough data
8.7
49
Not enough data
8.6
51
Not enough data
8.5
48
Not enough data
8.2
43
Not enough data
8.7
47
Platform
Not enough data
8.4
46
Not enough data
8.5
51
Not enough data
8.8
51
Not enough data
8.8
51
Not enough data
8.7
51
Not enough data
8.8
50
Not enough data
8.9
45
Not enough data
9.0
49
Not enough data
8.6
42
Not enough data
8.4
41
Not enough data
8.9
47
Not enough data
8.9
50
Platform Basics
Not enough data
8.8
87
Not enough data
8.8
82
Not enough data
8.2
79
Not enough data
8.5
78
Platform Additional Functionalities
Not enough data
8.5
69
Not enough data
8.5
77
Not enough data
8.5
74
Agentic AI - Web Design
Not enough data
8.1
17
Not enough data
7.6
15
Not enough data
7.6
15
Not enough data
6.9
14
Not enough data
7.5
14
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Predictive Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Sales Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Accounting & Finance
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
8.7
1148
Not enough data
9.0
1152
Not enough data
7.8
913
Not enough data
8.5
1049
Growth
Not enough data
7.8
935
Not enough data
7.7
960
Not enough data
7.8
911
Not enough data
7.8
754
Not enough data
8.5
911
Content
Not enough data
8.2
841
Not enough data
8.4
1002
Not enough data
8.5
855
Not enough data
8.0
192
Support
Not enough data
8.5
236
Categories
Categories
Shared Categories
Keap and Wix are categorized as Landing Page Builders
Unique Categories
Keap is categorized as SMS Marketing, Quote-to-Cash, Email Template Builder, Invoice Management, Sales Analytics, Lead Scoring, Lead Capture, Email Tracking, CRM, Marketing Automation, and Insurance CRM
Wix is categorized as Website Builder, Web Design, E-Commerce Platforms, and Online Appointment Scheduling
Reviews
Reviewers' Company Size
Keap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wix
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Consulting
28.6%
Marketing and Advertising
28.6%
Professional Training & Coaching
14.3%
Leisure, Travel & Tourism
14.3%
Health, Wellness and Fitness
14.3%
Other
0.0%
Marketing and Advertising
14.5%
Computer Software
6.8%
Information Technology and Services
6.0%
Design
3.6%
Health, Wellness and Fitness
3.3%
Other
65.7%
Discussions
Keap has no discussions with answers
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