Compare HubSpot Marketing Hub and Ontraport 
At a Glance
Market Segments
Small-Business (51.5% of reviews)
Small-Business (95.4% of reviews)
Entry-Level Pricing
$0.00
Starting at $29.00 Per Month
HubSpot Marketing Hub
Star Rating
(12,400)4.4 out of 5
Market Segments
Small-Business (51.5% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansOntraport
Star Rating
(218)4.5 out of 5
Market Segments
Small-Business (95.4% of reviews)
Entry-Level Pricing
Starting at $29.00 Per Month
Browse all 8 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HubSpot Marketing Hub excels in its Email Marketing capabilities, particularly in Automated Email Responses and High-Volume Sending, with scores of 8.8, while Ontraport's similar features received slightly lower ratings, indicating a more robust experience with HubSpot.
- Reviewers mention that HubSpot's Campaign Management tools are highly rated at 8.7, providing a user-friendly interface for managing multiple campaigns, whereas Ontraport's score of 8.8 suggests it also performs well but lacks some of the intuitive features that HubSpot offers.
- G2 users highlight HubSpot's superior Quality of Support with a score of 8.7 compared to Ontraport's 9.3, indicating that while Ontraport has excellent support, HubSpot's community and resources are more accessible for everyday users.
- Users on G2 report that HubSpot's Landing Pages and Forms feature is rated at 8.5, which is slightly lower than Ontraport's 8.9, suggesting that Ontraport may provide more customizable options for creating landing pages.
- Reviewers mention that HubSpot's Lead Management features, particularly in Lead Nurturing and Segmentation, are rated at 8.9, showcasing its strength in managing leads effectively, while Ontraport's scores of 8.9 indicate a competitive but less comprehensive approach.
- Users say that HubSpot's Content Management capabilities, especially in Content Authoring and Rich Text Editor, are rated at 8.8, which is on par with Ontraport, but HubSpot's user interface is often described as more intuitive and easier to navigate.
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Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Ontraport
Basic
Starting at $29.00
Per Month
- Unlimited email sending under 20k contacts
- Add contacts as you grow
- Up to 3 users at $9/month each
Free Trial
HubSpot Marketing Hub
Free Trial is available
Ontraport
Free Trial is available
Ratings
Meets Requirements
8.5
7,074
8.7
151
Ease of Use
8.6
7,549
8.2
152
Ease of Setup
8.1
4,294
8.0
84
Ease of Admin
8.6
3,882
8.4
84
Quality of Support
8.8
6,775
9.2
151
Has the product been a good partner in doing business?
8.8
3,814
9.0
82
Product Direction (% positive)
8.9
6,795
8.5
145
Features by Category
Email Marketing
8.8
4918
|
Verified
8.8
76
|
Verified
8.9
4789
|
Verified
9.2
76
|
Verified
8.6
4792
|
Verified
8.5
75
|
Verified
8.8
4501
|
Verified
9.0
73
|
Verified
Online Marketing
8.5
4655
|
Verified
8.9
73
|
Verified
8.3
4002
|
Verified
8.7
63
|
Verified
8.1
3721
|
Verified
8.7
48
|
Verified
8.2
4253
|
Verified
8.4
57
|
Verified
8.1
3913
|
Verified
8.0
45
|
Verified
Lead Management
8.6
4441
|
Verified
9.0
63
|
Verified
8.2
4189
|
Verified
8.7
52
|
Verified
8.4
4293
|
Verified
8.9
61
|
Verified
8.0
3808
|
Verified
8.7
47
|
Verified
8.5
4233
|
Verified
8.9
64
|
Verified
8.3
3977
|
Verified
8.8
48
|
Verified
8.4
3956
|
Verified
8.9
52
|
Verified
8.4
3958
|
Verified
8.6
57
|
Verified
Campaign Management
8.2
3565
|
Verified
8.8
51
|
Verified
8.0
3164
|
Verified
8.4
52
|
Verified
8.0
3122
|
Verified
7.6
33
|
Verified
7.3
2280
|
Verified
7.3
25
|
Verified
Social
7.8
3236
|
Verified
7.8
26
|
Verified
8.3
3637
|
Verified
8.1
31
|
Verified
8.2
3605
|
Verified
7.9
25
|
Verified
8.1
3483
|
Verified
7.7
25
|
Verified
7.7
2713
|
Verified
7.5
27
|
Verified
Reporting & Analytics
8.3
4617
|
Verified
8.5
64
|
Verified
8.1
4295
|
Verified
8.2
44
|
Verified
7.6
3462
|
Verified
7.9
38
|
Verified
7.6
3146
|
Verified
8.3
39
|
Verified
7.7
3578
|
Verified
7.4
30
|
Verified
Platform
8.0
2861
|
Verified
9.2
35
|
Verified
8.5
2903
|
Verified
9.1
33
|
Verified
8.7
2862
|
Verified
9.0
42
|
Verified
8.0
1897
|
Verified
8.9
23
|
Verified
7.5
1805
|
Verified
8.8
21
|
Verified
8.6
2708
|
Verified
9.2
38
|
Verified
8.0
1978
|
Verified
9.1
23
|
Verified
Integration
8.4
2888
|
Verified
8.9
41
|
Verified
8.1
2596
|
Verified
8.8
44
|
Verified
8.1
2390
|
Verified
8.5
34
|
Verified
Categories
Categories
Shared Categories
HubSpot Marketing Hub and Ontraport are categorized as Marketing Platforms, Landing Page Builders, and Marketing Automation
Unique Categories
HubSpot Marketing Hub is categorized as Account-Based Web and Content Experiences, Account-Based Orchestration Platforms, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Marketing Analytics, Attribution, Social Media Advertising, Social Media Management, and Pop-Up Builder
Ontraport is categorized as Sales Platforms, SMS Marketing, Sales Engagement, Online Form Builder, Website Builder, CRM, Subscription Management, Web Content Management, Email Marketing, and Shared Inbox
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Ontraport
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
17.3%
Marketing and Advertising
13.1%
Information Technology and Services
12.3%
Financial Services
4.7%
Internet
2.8%
Other
49.7%
Professional Training & Coaching
17.7%
Marketing and Advertising
13.1%
Health, Wellness and Fitness
9.6%
Management Consulting
5.1%
Education Management
5.1%
Other
49.5%
Most Helpful Reviews
HubSpot Marketing Hub
Most Helpful Favorable Review
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Most Helpful Critical Review
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Ontraport
Most Helpful Favorable Review
Phil P.
Verified User in Real Estate
VERY easy to use EXTREMELY flexible REMARKABLY reliable OUTSTANDING support Always improving Tons of features that no other system has. I couldn't run my operation without it.
Most Helpful Critical Review
Racheal C.
Verified User in Marketing and Advertising
Ontraport has features upon features and I'm slowly learning them all! I really didn't have the time to master the software before using it... and that's been the greatest weakness. I'm thrilled to know that Ontraport is now certifying people to use it -...
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Phil P.
Verified User in Real Estate
VERY easy to use EXTREMELY flexible REMARKABLY reliable OUTSTANDING support Always improving Tons of features that no other system has. I couldn't run my operation without it.
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Racheal C.
Verified User in Marketing and Advertising
Ontraport has features upon features and I'm slowly learning them all! I really didn't have the time to master the software before using it... and that's been the greatest weakness. I'm thrilled to know that Ontraport is now certifying people to use it -...
Alternatives
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Discussions
What is HubSpot marketing hub?
6 comments
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 comments
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
4 comments
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
Here's a...Read more
How much does Ontraport cost?
2 comments
SS
After 2 week trial, $40 a month depending on # of contacts.Read more
Is Ontraport a CRM?
2 comments
DH
Yes, although that is a narrow description. It’s much more. Read more
Who uses Ontraport?
2 comments
SS
I used Ontraport for my Coaching and my classes. My students access their course work on Ontraport.Read more
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