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Real Estate CRM Software
Follow Up Boss
ReferralMaker
Follow Up Boss-vs-ReferralMaker
Compare Follow Up Boss and ReferralMaker
Social Share Options
All Categories
Real Estate CRM
All Reviewers
Small-Business Reviewers
Mid-Market Reviewers
Large Enterprise Reviewers
Save to Research Board
At a Glance
Pricing
Ratings
Features
Reviews
Alternatives
Discussions
Add Product
Follow Up Boss
(115)
4.6
out of
5
Follow Up Boss
By
Follow up Boss
ReferralMaker
(35)
4.7
out of
5
ReferralMaker
By
Buffini & Company
At a Glance
Star Rating
(115)
4.6
out of
5
(35)
4.7
out of
5
Market Segments
Small-Business (79.6% of reviews)
Information
Small-Business (63.6% of reviews)
Information
Pros & Cons
Ease of Use
(6)
Customer Support
(5)
Learning Difficulty
(1)
Search Functionality
(1)
Not enough data
Entry-Level Pricing
49
Per User / Per Month
No pricing available
Follow Up Boss
Star Rating
(115)
4.6
out of
5
Market Segments
Small-Business (79.6% of reviews)
Information
Pros & Cons
Ease of Use
(6)
Customer Support
(5)
Learning Difficulty
(1)
Search Functionality
(1)
Entry-Level Pricing
49
Per User / Per Month
Browse all 4 pricing plans
ReferralMaker
Star Rating
(35)
4.7
out of
5
Market Segments
Small-Business (63.6% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about ReferralMaker
Follow Up Boss vs ReferralMaker
Reviewers felt that ReferralMaker meets the needs of their business better than Follow Up Boss.
When comparing quality of ongoing product support, reviewers felt that ReferralMaker is the preferred option.
For feature updates and roadmaps, our reviewers preferred the direction of ReferralMaker over Follow Up Boss.
Pricing
Entry-Level Pricing
Follow Up Boss
Start
49
Per User / Per Month
All the essentials to track and organize your leads and clients in one central spot
Two Way Email Sync
iPhone + Android App
Automated Drip Emails
Browse all 4 pricing plans
ReferralMaker
No pricing available
Free Trial
Follow Up Boss
Free Trial is available
ReferralMaker
Free Trial is available
Ratings
Meets Requirements
9.0
92
9.3
30
Ease of Use
9.0
94
8.9
30
Ease of Setup
8.9
50
Not enough data
Ease of Admin
9.1
47
Not enough data
Quality of Support
9.1
91
9.4
30
Has the product been a good partner in doing business?
9.1
46
Not enough data
Product Direction (% positive)
9.0
89
9.2
29
Features by Category
Real Estate CRM
Hide 22 Features
Show 22 Features
8.6
80
9.0
27
Client Management
Lead Scoring
9.0
(won by default)
40
Not enough data
Contact Management
9.4
(won by default)
43
Not enough data
Lead Generation
8.5
(won by default)
42
Not enough data
Task Management
Marketing Automation
8.9
(won by default)
42
Not enough data
Document Management
8.6
(won by default)
41
Not enough data
Third-Party Integration
8.9
(won by default)
43
Not enough data
Platform Features
Contact & Account Management
8.8
75
9.5
(won by 0.7)
27
Opportunity & Pipeline Management
8.7
73
9.1
(won by 0.4)
26
Task / Activity Management
8.8
75
9.3
(won by 0.5)
27
Listing Management
7.9
(won by default)
62
Feature Not Available
Email Marketing
8.6
71
8.8
(won by 0.2)
26
Transaction Management
7.6
65
8.5
(won by 0.9)
23
Lead Management
9.2
(won by 0.4)
76
8.8
26
CMA Management
8.2
(won by default)
59
Feature Not Available
Forecasting & Reporting
7.8
63
8.3
(won by 0.5)
21
Dashboards
8.7
71
9.4
(won by 0.7)
26
Agentic AI - Real Estate CRM
Autonomous Task Execution
8.3
(won by default)
5
Not enough data
Multi-step Planning
Not enough data
Not enough data
Cross-system Integration
Not enough data
Not enough data
Proactive Assistance
Not enough data
Not enough data
Natural Language Interaction
Not enough data
Not enough data
Decision Making
Not enough data
Not enough data
Categories
Categories
Shared Categories
Follow Up Boss
ReferralMaker
Follow Up Boss and ReferralMaker are categorized as
Real Estate CRM
Unique Categories
Follow Up Boss has no unique categories
ReferralMaker has no unique categories
Reviews
Reviewers' Company Size
Follow Up Boss
Small-Business
(50 or fewer emp.)
79.6%
Mid-Market
(51-1000 emp.)
15.7%
Enterprise
(> 1000 emp.)
4.6%
ReferralMaker
Small-Business
(50 or fewer emp.)
63.6%
Mid-Market
(51-1000 emp.)
18.2%
Enterprise
(> 1000 emp.)
18.2%
Small-Business
(50 or fewer emp.)
79.6%
63.6%
Mid-Market
(51-1000 emp.)
15.7%
18.2%
Enterprise
(> 1000 emp.)
4.6%
18.2%
Reviewers' Industry
Follow Up Boss
Real Estate
88.9%
Non-Profit Organization Management
1.9%
Marketing and Advertising
1.9%
Commercial Real Estate
1.9%
Consulting
0.9%
Other
4.6%
ReferralMaker
Real Estate
97.0%
Law Practice
3.0%
‐
‐
‐
Other
0.0%
Alternatives
Follow Up Boss Alternatives
BoldTrail
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BoomTown
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IXACT Contact Real Estate CRM
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ReferralMaker Alternatives
BoomTown
Add BoomTown
Top Producer
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RealtyJuggler
Add RealtyJuggler
BoldTrail
Add BoldTrail
See all alternatives
Discussions
Follow Up Boss Discussions
Follow Up Boss has no discussions with answers
See all discussions
ReferralMaker Discussions
How do you use a referral maker?
2 Comments
VG
I have changed to KV Core which has more features
Read more
What CRM does Brian Buffini use?
1 Comment
VR
Brian Buffini's team developed Referral Maker CRM for real estate agents based on what we saw missing in the marketplace.
Read more
Is buffini CRM worth?
1 Comment
VG
I liked it. My company pays for another one so I changed to that one because it was free
Read more
See all discussions
Ask Follow Up Boss a Question
Contact Follow Up Boss
Ask ReferralMaker a Question
Contact ReferralMaker
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