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Compare FirstPromoter and Referral Factory 
At a Glance
Market Segments
Small-Business (78.6% of reviews)
Small-Business (78.9% of reviews)
Entry-Level Pricing
$49.00 Per Month
$95.00 Per Month
FirstPromoter
Star Rating
(29)4.6 out of 5
Market Segments
Small-Business (78.6% of reviews)
Pros & Cons
Entry-Level Pricing
$49.00 Per Month
Browse all 3 pricing plansReferral Factory
Star Rating
(170)4.8 out of 5
Market Segments
Small-Business (78.9% of reviews)
Pros & Cons
Entry-Level Pricing
$95.00 Per Month
Free Trial is available
Browse all 4 pricing plansFirstPromoter vs Referral Factory
When assessing the two solutions, reviewers found Referral Factory easier to use, set up, and administer. Reviewers also preferred doing business with Referral Factory overall.
- Reviewers felt that Referral Factory meets the needs of their business better than FirstPromoter.
- When comparing quality of ongoing product support, reviewers felt that Referral Factory is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Referral Factory over FirstPromoter.
Pricing
Entry-Level Pricing
FirstPromoter
Starter
$49.00
Per Month
up to $5,000/month revenue from affiliates
- Unlimited website visitors
- Maximum 1000 affiliates
- Maximum 2 campaigns
Referral Factory
Starter
$95.00
Per Month
- 500 users
- 1 campaign
- Rewards & Integrations
Free Trial
FirstPromoter
Free Trial is available
Referral Factory
Free Trial is available
Ratings
Meets Requirements
9.1
23
9.4
145
Ease of Use
9.1
23
9.6
149
Ease of Setup
9.3
14
9.5
75
Ease of Admin
9.3
9
9.7
62
Quality of Support
9.6
22
9.7
143
Has the product been a good partner in doing business?
9.6
9
9.7
60
Product Direction (% positive)
8.9
22
9.6
146
Features by Category
Campaign Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Collection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Link Options
Not enough data
9.5
28
Not enough data
9.5
28
Not enough data
9.2
25
Agentic AI - Affiliate Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking Options
Not enough data
9.0
26
Not enough data
9.4
27
Not enough data
9.1
25
Affiliate Management
Not enough data
9.3
25
Not enough data
9.4
25
Not enough data
9.3
26
Platform Content
Not enough data
9.1
11
Not enough data
8.9
11
Not enough data
9.4
11
Basics
Not enough data
8.9
12
Not enough data
8.8
12
Not enough data
8.8
12
Performance
Not enough data
9.0
12
Not enough data
9.2
12
Not enough data
8.5
12
Additional Functionality
Not enough data
8.8
12
Not enough data
9.0
12
Not enough data
8.9
12
Platform
Not enough data
8.5
12
Not enough data
8.9
12
Not enough data
9.2
12
Not enough data
9.3
12
Not enough data
9.3
12
Not enough data
8.9
12
Not enough data
9.0
12
Not enough data
9.0
12
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Advocacy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
FirstPromoter and Referral Factory are categorized as Customer Advocacy
Unique Categories
FirstPromoter has no unique categories
Reviews
Reviewers' Company Size
FirstPromoter
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Referral Factory
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
39.3%
Computer Software
25.0%
Information Technology and Services
10.7%
Health, Wellness and Fitness
7.1%
Management Consulting
3.6%
Other
14.3%
Marketing and Advertising
20.5%
Financial Services
6.0%
Computer Software
6.0%
Information Technology and Services
5.4%
Education Management
5.4%
Other
56.6%
Discussions
FirstPromoter has no discussions with answers
What is referral feature?
1 Comment
KS
A referral feature usually refers to the features you look for when choosing your referral software. Here are some tips on what to look for in your referral...Read more
What is a referral tracking system?
1 Comment
Official Response from Referral Factory
A referral tracking system is a collection of tools to track and monitor the ROI of your referral program. You can track things like referrals generated...Read more
What does Referral Factory do?
1 Comment
KS
Plug and play software to build, launch, and manage your referral program. Referral Factory has been voted the #1 software to use for customer referral...Read more
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