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- Brevo Marketing Platform
- EmailOctopus
- Brevo Marketing Platform-vs-EmailOctopus
Compare Brevo Marketing Platform and EmailOctopus 
At a Glance
Market Segments
Small-Business (83.9% of reviews)
Small-Business (58.1% of reviews)
Entry-Level Pricing
Contact Us
Free
Brevo Marketing Platform
Star Rating
(2,215)4.5 out of 5
Market Segments
Small-Business (83.9% of reviews)
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansEmailOctopus
Star Rating
(31)4.1 out of 5
Market Segments
Small-Business (58.1% of reviews)
Entry-Level Pricing
Free
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that the Brevo Marketing Platform excels in Email and Mobile Preview with a score of 9.0, while EmailOctopus trails slightly behind at 8.5, indicating a more robust preview feature for email campaigns in Brevo.
- Reviewers mention that Brevo Marketing Platform offers superior Automated Email Responses with a score of 8.5 compared to EmailOctopus's 8.9, suggesting that EmailOctopus may have a slight edge in automation capabilities.
- G2 users highlight that Brevo Marketing Platform has a higher rating for Quality of Support at 8.8, while EmailOctopus received a lower score of 7.8, indicating that users may find Brevo's support more reliable and responsive.
- Users on G2 report that Brevo Marketing Platform shines in Campaign Management with a score of 9.3, while EmailOctopus does not provide a specific score for this feature, suggesting that Brevo may offer more comprehensive tools for managing campaigns.
- Reviewers mention that Brevo Marketing Platform has a better Multi-user Account feature with a score of 8.3, compared to EmailOctopus's 7.8, indicating that Brevo may be more suitable for teams needing collaborative tools.
- Users say that Brevo Marketing Platform provides a more extensive Template Creation feature with a score of 8.7, while EmailOctopus does not specify a score, suggesting that Brevo may offer more flexibility and options for email design.
Featured Products
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Email Tracking
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Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
EmailOctopus
Starter
Free
Up to 2,500 subscribers and 10,000 emails per month. EmailOctopus branding on emails. Statistics stored for 30 days. Basic support.
Free Trial
Brevo Marketing Platform
Free Trial is available
EmailOctopus
No trial information availableRatings
Meets Requirements
8.9
1,779
8.0
28
Ease of Use
9.0
1,806
8.5
28
Ease of Setup
8.8
1,119
8.2
14
Ease of Admin
9.0
973
8.5
13
Quality of Support
8.8
1,611
7.8
27
Has the product been a good partner in doing business?
8.9
926
8.3
13
Product Direction (% positive)
8.8
1,737
8.3
27
Features by Category
Sales Force Automation
8.7
46
Not enough data
7.9
42
Not enough data
8.3
43
Not enough data
8.3
41
Not enough data
8.0
38
Not enough data
8.5
39
Not enough data
7.7
38
Not enough data
8.2
31
Not enough data
8.0
33
Not enough data
Marketing Automation
9.5
49
Not enough data
9.3
45
Not enough data
8.6
45
Not enough data
7.7
37
Not enough data
Customer Support
8.7
38
Not enough data
8.6
37
Not enough data
8.6
39
Not enough data
7.9
34
Not enough data
8.4
36
Not enough data
Reporting & Analytics
8.7
41
Not enough data
8.7
44
Not enough data
8.1
33
Not enough data
Mobile & Social
8.4
34
Not enough data
8.3
32
Not enough data
8.3
33
Not enough data
Platform
8.5
56
Not enough data
8.7
54
Not enough data
8.8
54
Not enough data
8.5
51
Not enough data
7.8
49
Not enough data
8.3
48
Not enough data
9.1
54
Not enough data
8.2
48
Not enough data
Integration
9.0
48
Not enough data
9.1
43
Not enough data
8.7
41
Not enough data
Generative AI
7.4
28
Not enough data
Email Marketing
9.0
1005
|
Verified
8.5
20
8.8
1050
|
Verified
8.6
21
|
Verified
8.7
906
|
Verified
8.8
20
|
Verified
8.9
1037
|
Verified
8.6
21
|
Verified
9.0
990
|
Verified
8.7
20
|
Verified
8.8
994
|
Verified
8.9
21
|
Verified
8.5
813
|
Verified
8.9
19
|
Verified
8.3
520
|
Verified
7.8
9
Feature Not Available
Feature Not Available
Reporting & Analytics
8.3
648
|
Verified
Feature Not Available
8.8
971
|
Verified
8.7
20
|
Verified
Platform
8.6
590
|
Verified
9.0
10
8.5
519
Feature Not Available
8.8
678
|
Verified
9.4
11
|
Verified
Generative AI
7.4
246
Feature Not Available
7.4
242
Feature Not Available
Integration
8.7
644
|
Verified
9.1
11
|
Verified
8.2
494
|
Verified
7.8
9
|
Verified
7.8
439
|
Verified
8.3
9
|
Verified
8.1
378
|
Verified
7.6
7
|
Verified
8.0
382
|
Verified
8.5
9
8.0
367
|
Verified
7.9
8
Administration
8.7
375
Not enough data
8.3
361
Not enough data
8.6
346
Not enough data
8.6
341
Not enough data
8.4
284
Not enough data
8.7
327
Not enough data
Integrations
8.6
250
Not enough data
8.6
245
Not enough data
8.8
262
Not enough data
8.2
244
Not enough data
Platform
8.9
261
Not enough data
8.6
225
Not enough data
8.5
214
Not enough data
8.6
282
Not enough data
8.5
265
Not enough data
8.9
338
Not enough data
8.6
239
Not enough data
8.9
329
Not enough data
Diagnosis
8.5
424
Not enough data
8.7
473
Not enough data
8.8
519
Not enough data
8.9
483
Not enough data
Tracking
8.9
592
Not enough data
8.7
517
Not enough data
8.9
611
Not enough data
8.9
576
Not enough data
8.7
518
Not enough data
Reporting
8.9
641
Not enough data
8.7
498
Not enough data
8.8
494
Not enough data
8.8
560
Not enough data
Visitor Behavior
8.4
16
Not enough data
8.6
18
Not enough data
8.4
15
Not enough data
Templates
8.2
14
Not enough data
8.5
16
Not enough data
8.3
15
Not enough data
Personalization
8.7
14
Not enough data
8.7
15
Not enough data
8.2
14
Not enough data
8.2
14
Not enough data
8.2
15
Not enough data
8.6
14
Not enough data
8.3
14
Not enough data
8.8
15
Not enough data
Multichannel
8.9
16
Not enough data
8.9
19
Not enough data
8.1
16
Not enough data
Administration
9.3
16
Not enough data
8.7
18
Not enough data
8.6
18
Not enough data
8.6
15
Not enough data
Campaigns
8.5
8
Not enough data
9.4
8
Not enough data
8.5
8
Not enough data
8.1
8
Not enough data
8.3
8
Not enough data
Analytics
7.4
7
Not enough data
7.5
8
Not enough data
Optimization
9.0
8
Not enough data
9.0
8
Not enough data
8.1
8
Not enough data
9.0
8
Not enough data
Templates
8.6
166
Not enough data
7.8
136
Not enough data
8.4
139
Not enough data
8.6
164
Not enough data
Edit
8.7
146
Not enough data
8.9
163
Not enough data
8.6
143
Not enough data
Logistics
8.6
155
Not enough data
8.1
137
Not enough data
8.6
138
Not enough data
8.7
142
Not enough data
Generative AI
7.6
68
Not enough data
7.6
67
Not enough data
Text Messaging
8.4
130
|
Verified
Not enough data
8.5
119
|
Verified
Not enough data
8.6
132
|
Verified
Not enough data
8.4
120
|
Verified
Not enough data
8.5
121
|
Verified
Not enough data
8.2
115
|
Verified
Not enough data
8.5
51
|
Verified
Not enough data
8.5
48
Not enough data
SMS Platform
8.7
137
|
Verified
Not enough data
8.8
137
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
48
|
Verified
Not enough data
Platform Basics
9.0
254
Not enough data
8.6
211
Not enough data
8.8
208
Not enough data
8.9
240
Not enough data
9.0
248
Not enough data
Platform Data
9.1
265
Not enough data
9.0
272
Not enough data
9.0
265
Not enough data
Collaboration Tools
9.3
7
Not enough data
9.3
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.3
7
Not enough data
Meeting Coordination
9.5
7
Not enough data
8.3
7
Not enough data
8.3
7
Not enough data
9.3
7
Not enough data
Software Type
8.3
5
Not enough data
9.8
7
Not enough data
9.7
6
Not enough data
Platform Interoperability
8.0(won by default)
23
Not enough data
Social Functionality
8.4(won by default)
24
Not enough data
Campaign Management
8.9(won by default)
25
Not enough data
8.7(won by default)
25
Not enough data
8.5(won by default)
25
Not enough data
8.3(won by default)
25
Not enough data
8.2(won by default)
25
Not enough data
8.3(won by default)
25
Not enough data
8.3(won by default)
25
Not enough data
8.2(won by default)
24
Not enough data
8.0(won by default)
24
Not enough data
8.5(won by default)
24
Not enough data
8.4(won by default)
24
Not enough data
7.7(won by default)
24
Not enough data
7.8(won by default)
24
Not enough data
Targeting
8.2(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
Platform
8.0(won by default)
23
Not enough data
8.6(won by default)
24
Not enough data
8.8(won by default)
23
Not enough data
8.9(won by default)
23
Not enough data
8.6(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
8.4(won by default)
23
Not enough data
8.0(won by default)
23
Not enough data
8.4(won by default)
22
Not enough data
Responses
8.3
10
Not enough data
7.3
10
Not enough data
7.8
10
Not enough data
8.2
10
Not enough data
8.1
9
Not enough data
Platform
8.8
10
Not enough data
7.5
8
Not enough data
8.2
10
Not enough data
8.7
9
Not enough data
8.2
10
Not enough data
7.7
10
Not enough data
8.2
10
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
9.3
67
|
Verified
Not enough data
8.8
69
|
Verified
Not enough data
8.5
62
|
Verified
Not enough data
8.5
57
|
Verified
Not enough data
Page Optimization
8.9
54
|
Verified
Not enough data
9.0
58
|
Verified
Not enough data
8.9
55
|
Verified
Not enough data
8.6
49
|
Verified
Not enough data
Integrations
8.5
46
|
Verified
Not enough data
9.1
58
|
Verified
Not enough data
8.8
56
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Calendar View
7.3
10
Not enough data
7.3
10
Not enough data
Shared Calendar
7.6
9
Not enough data
7.6
9
Not enough data
Accessibility
7.8
10
Not enough data
7.0
10
Not enough data
Integration
8.2
10
Not enough data
7.8
10
Not enough data
8.0
9
Not enough data
Notifications
9.3
9
Not enough data
7.6
9
Not enough data
Generative AI
7.0
9
Not enough data
7.0
9
Not enough data
7.0
9
Not enough data
Notifications
9.5
17
Not enough data
9.7
15
Not enough data
9.7
19
Not enough data
Settings
9.4
15
Not enough data
9.1
20
Not enough data
9.3
18
Not enough data
Personalization
9.0
19
Not enough data
8.9
17
Not enough data
Integrations
9.3
12
Not enough data
9.0
15
Not enough data
9.2
10
Not enough data
9.0
14
Not enough data
9.0
16
Not enough data
Generative AI
7.5
10
Not enough data
7.5
10
Not enough data
8.0
10
Not enough data
7.8
9
Not enough data
7.6
9
Not enough data
Generative AI
5.3
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
Communication
8.2
16
Not enough data
8.4
16
Not enough data
8.3
16
Not enough data
7.8
13
Not enough data
7.6
13
Not enough data
Internal Use
8.6
30
Not enough data
7.5
17
Not enough data
8.2
16
Not enough data
8.6
15
Not enough data
8.3
13
Not enough data
7.5
17
Not enough data
WhatsApp Messaging - WhatsApp Marketing
7.4
7
Not enough data
8.6
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
7.4
7
Not enough data
7.9
7
Not enough data
7.4
7
Not enough data
7.4
7
Not enough data
Basic Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Access
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Features
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.8
76
Not enough data
8.8
74
Not enough data
8.5
72
Not enough data
Customizations
8.7
74
Not enough data
9.3
77
Not enough data
8.8
72
Not enough data
8.8
72
Not enough data
8.9
75
Not enough data
Generative AI
7.3
61
Not enough data
Features
9.2
16
Not enough data
8.8
13
Not enough data
9.0
8
Not enough data
9.4
17
Not enough data
8.1
8
Not enough data
9.2
15
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and EmailOctopus are categorized as Email Marketing
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, Email Testing, SMS Marketing, Email Template Builder, Personalization, Push Notification, E-Commerce Personalization, Email Deliverability, Chatbots, Landing Page Builders, Social Media Advertising, Email Tracking, Online Appointment Scheduling, Transactional Email, Live Chat, CRM, Calendar, VoIP, Video Conferencing, Appointment Reminder, and WhatsApp Marketing
EmailOctopus has no unique categories
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
EmailOctopus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.8%
Information Technology and Services
5.6%
Computer Software
4.6%
Retail
2.9%
Education Management
2.8%
Other
72.2%
Information Technology and Services
16.1%
Marketing and Advertising
12.9%
Financial Services
9.7%
Education Management
9.7%
Computer Software
9.7%
Other
41.9%
Most Helpful Reviews
Brevo Marketing Platform
Most Helpful Favorable Review
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Most Helpful Critical Review
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
EmailOctopus
Most Helpful Favorable Review
Ganesh P.
Verified User in Health, Wellness and Fitness
There are many features, but among them, the best features are, Creating templates from scratch or with their wide range of Industry based email templates or creating a template with drag and drop editor.
Most Helpful Critical Review
Stephen S.
Verified User in Financial Services
The Customer Service. After using Email Octopus for 3 years we left AWS and needed to use them via the standard service. We were told that we were not allowed to send emails through there standard service. You can imagine how upset we were.
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Ganesh P.
Verified User in Health, Wellness and Fitness
There are many features, but among them, the best features are, Creating templates from scratch or with their wide range of Industry based email templates or creating a template with drag and drop editor.
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
Stephen S.
Verified User in Financial Services
The Customer Service. After using Email Octopus for 3 years we left AWS and needed to use them via the standard service. We were told that we were not allowed to send emails through there standard service. You can imagine how upset we were.
Alternatives
Discussions
Is Sendinblue free?
6 comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
EmailOctopus has no discussions with answers
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