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At a Glance
Bitly
Bitly
Star Rating
(763)4.5 out of 5
Market Segments
Small-Business (61.7% of reviews)
Information
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plans
GoLinks
GoLinks
Star Rating
(688)4.8 out of 5
Market Segments
Mid-Market (50.9% of reviews)
Information
Entry-Level Pricing
Free
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Bitly excels in its Branded Shortlinks feature, scoring 9.3, which allows businesses to create custom links that enhance brand visibility. In contrast, GoLinks, while still strong at 9.2, does not offer the same level of customization, which some users feel limits their branding opportunities.
  • Reviewers mention that GoLinks shines in Quality of Support, achieving a score of 9.4 compared to Bitly's 8.5. Users appreciate GoLinks' responsive customer service, which they say is crucial for resolving issues quickly.
  • G2 users highlight that Bitly's Link Analytics feature is robust, with a score of 8.5, providing detailed insights into link performance. However, GoLinks slightly edges ahead with a score of 8.6, which users say offers more comprehensive tracking capabilities for their links.
  • Users on G2 report that Bitly's Ease of Use is rated at 9.3, making it user-friendly for those new to URL shortening. GoLinks, with a score of 9.6, is praised for its intuitive interface, which users say enhances their overall experience.
  • Reviewers mention that GoLinks has a superior Collaborative Workspaces feature, scoring 9.1, which facilitates teamwork and project management. Bitly, while offering some collaboration tools, does not match this level of functionality, leading some users to prefer GoLinks for team projects.
  • Users say that Bitly's Historical Shortlink Tracking feature, scoring 8.7, is beneficial for analyzing past link performance. GoLinks matches this score but lacks some of the advanced analytics features that Bitly provides, which some users find essential for long-term strategy.
Featured Products
Pricing
Entry-Level Pricing
Bitly
Free
Free
Browse all 5 pricing plans
GoLinks
Team
Free
Browse all 3 pricing plans
Free Trial
Bitly
Free Trial is available
GoLinks
Free Trial is available
Ratings
Meets Requirements
9.1
600
9.5
523
Ease of Use
9.3
605
9.6
539
Ease of Setup
9.3
239
9.4
99
Ease of Admin
9.1
212
9.4
37
Quality of Support
8.5
389
9.4
275
Has the product been a good partner in doing business?
8.9
189
9.4
36
Product Direction (% positive)
7.9
555
8.6
520
Features by Category
Social Media AnalyticsHide 11 FeaturesShow 11 Features
7.4
234
Not enough data
Social Analytics
6.7
21
Not enough data
7.0
22
Not enough data
8.5
25
Not enough data
7.3
20
Not enough data
7.4
20
Not enough data
6.8
19
Not enough data
6.6
19
Not enough data
Reports & Dashboards
7.7
22
Not enough data
7.7
22
Not enough data
8.9
22
Not enough data
7.2
22
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
1,084
Browser
Not enough data
9.2
165
Not enough data
9.0
171
Not enough data
9.2
159
User Tools
Not enough data
Feature Not Available
Not enough data
9.1
172
Not enough data
8.7
147
Editing Tools
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Workspace Options
Not enough data
8.8
127
Not enough data
9.1
143
8.7
1,028
8.8
1,103
URL Shortener
9.3
288
9.2
304
8.5
284
8.6
289
8.3
198
8.5
241
8.6
258
8.7
269
Enterprise Search SoftwareHide 11 FeaturesShow 11 Features
Not enough data
8.2
504
Compatibility
Not enough data
8.4
51
Not enough data
8.1
46
Not enough data
7.9
42
Search Queries
Not enough data
7.4
47
Not enough data
8.2
48
Not enough data
8.1
44
Not enough data
8.5
43
Not enough data
8.4
43
Functionality
Not enough data
8.4
48
Not enough data
8.5
47
Not enough data
8.6
45
6.9
89
Not enough data
Page Customization
7.1
8
Not enough data
8.3
9
Not enough data
6.1
6
Not enough data
7.9
8
Not enough data
Page Optimization
6.4
7
Not enough data
7.1
8
Not enough data
8.3
7
Not enough data
6.2
7
Not enough data
Integrations
6.1
6
Not enough data
6.4
7
Not enough data
6.7
8
Not enough data
Generative AI
6.3
8
Not enough data
8.2
345
Not enough data
Development
Feature Not Available
Not enough data
7.6
48
Not enough data
8.3
66
Not enough data
8.2
60
Not enough data
Formatting
8.2
49
Not enough data
8.6
55
Not enough data
8.5
67
Not enough data
8.4
142
Not enough data
Tools
Feature Not Available
Not enough data
8.4
142
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
141
Not enough data
Categories
Categories
Shared Categories
Bitly
Bitly
GoLinks
GoLinks
Bitly and GoLinks are categorized as URL Shortener
Reviews
Reviewers' Company Size
Bitly
Bitly
Small-Business(50 or fewer emp.)
61.7%
Mid-Market(51-1000 emp.)
28.3%
Enterprise(> 1000 emp.)
10.0%
GoLinks
GoLinks
Small-Business(50 or fewer emp.)
9.9%
Mid-Market(51-1000 emp.)
50.9%
Enterprise(> 1000 emp.)
39.3%
Reviewers' Industry
Bitly
Bitly
Marketing and Advertising
18.0%
Computer Software
7.6%
Information Technology and Services
6.2%
Non-Profit Organization Management
4.2%
Real Estate
3.1%
Other
61.0%
GoLinks
GoLinks
Computer Software
34.6%
Information Technology and Services
22.8%
Financial Services
8.5%
Biotechnology
3.8%
Computer & Network Security
3.2%
Other
27.1%
Most Helpful Reviews
Bitly
Bitly
Most Helpful Favorable Review
Kristin H.
KH
Kristin H.
Verified User in Higher Education

I love that I can use this product in tandem with Google URL Builder to create trackable links that don't take up your entire screen. Plus, Bitly has surprisingly robust analytics for being a free service, and even allows customization of short links so...

Most Helpful Critical Review
Zalo S.
ZS
Zalo S.
Verified User

Customer service, tricky quotes, i'm looking for alternatives for never using bitly again

GoLinks
GoLinks
Most Helpful Favorable Review
Raymond K.
RK
Raymond K.
Verified User in Financial Services

It makes searching through various information pages much easier.

Most Helpful Critical Review
Blaine F.
BF
Blaine F.
Verified User in Computer Software

Nothing to dislike, but it's not necessarily a mission critical solution

Alternatives
Bitly
Bitly Alternatives
BL.INK
BL.INK
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Rebrandly
Rebrandly
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Uniqode
Uniqode
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HubSpot Marketing Hub
HubSpot Marketing Hub
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GoLinks
GoLinks Alternatives
Rebrandly
Rebrandly
Add Rebrandly
BL.INK
BL.INK
Add BL.INK
Guru
Guru
Add Guru
Bloomreach
Bloomreach
Add Bloomreach
Discussions
Bitly
Bitly Discussions
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
7 comments
Ethan L.
EL
I think yes, this is possible to customize your own domains in Bitly without including complements. I have already done this for this website that is for...Read more
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
3 comments
Bibahito B.
BB
Thanks You ...Really I have the same Question on my mind for my domain <a href="http://vpnproapk.com">vpn pro apk</a>Read more
I'm using bitly URL's on my website
3 comments
Nandla L.
NL
I have used this for my website https://theprayertimings.com/namaz-times-in-lahore/ and it worked well for me.Read more
GoLinks
GoLinks Discussions
What is the best way to use templated URLs in go
1 comment
Kevin N.
KN
Hi Sohaib! We actually have a great solution for that with our Variable links! That would allow you to visit ticket "1234" by typing "go/jira/1234" for...Read more
How do I create a go Link?
1 comment
Seldy L.
SL
You can create your GoLinks in your browser or use the Go Links Extension.Read more
How do you use GoLinks?
1 comment
Brandon M.
BM
GoLinks transforms long URLs into short, memorable links that make it easy to discover and share knowledge. There is a Chrome extension you can use to create...Read more