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- Appier AIRIS (formerly Woopra)
- Heap | by Contentsquare
- Appier AIRIS (formerly Woopra)-vs-Heap | by Contentsquare
Compare Appier AIRIS (formerly Woopra) and Heap | by Contentsquare 
At a Glance
Market Segments
Small-Business (54.4% of reviews)
Mid-Market (53.9% of reviews)
Entry-Level Pricing
$0 500,000 actions/month
Free 10000 Sessions Per Month
Appier AIRIS (formerly Woopra)
Star Rating
(206)4.5 out of 5
Market Segments
Small-Business (54.4% of reviews)
Entry-Level Pricing
$0 500,000 actions/month
Browse all 4 pricing plansHeap | by Contentsquare
Star Rating
(1,089)4.4 out of 5
Market Segments
Mid-Market (53.9% of reviews)
Entry-Level Pricing
Free 10000 Sessions Per Month
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Appier AIRIS excels in Custom Event Tracking with a score of 9.1, allowing for more tailored analytics, while Heap | by Contentsquare, although strong at 8.8, does not offer the same level of customization.
- Reviewers mention that Appier AIRIS provides superior Click Tracking capabilities, scoring 9.4, which helps businesses understand user interactions better compared to Heap's score of 8.3 in this area.
- G2 users highlight that Appier AIRIS's Real-Time Reporting feature, rated at 9.2, offers immediate insights that are crucial for timely decision-making, whereas Heap's 8.6 rating indicates a less responsive reporting system.
- Users on G2 appreciate Appier AIRIS for its Dashboard functionality, scoring 9.4, which is noted for its user-friendly interface and comprehensive data visualization, while Heap's dashboard received a lower score of 8.4, suggesting it may not be as intuitive.
- Reviewers say that Appier AIRIS shines in Retention Metrics with a score of 8.6, indicating effective tools for tracking user engagement over time, while Heap's score of 8.0 suggests it may lack some depth in this area.
- Users report that Appier AIRIS's Predictive Analytics feature, rated at 8.7, is particularly beneficial for forecasting trends, whereas Heap's lower score of 7.3 indicates it may not provide the same level of predictive insights.
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Pricing
Entry-Level Pricing
Appier AIRIS (formerly Woopra)
Core
$0
500,000 actions/month
Learn & Experiment
- Journey Reports — Build and analyze the complete user journey from first touch to immersive product usage.
- Trends Reports — Discover how key metrics change over time and the behaviors that drive success.
- Attribution Reports — Quantify the effectiveness of various touchpoints or campaigns that lead to conversions.
Heap | by Contentsquare
Free
Free
10000 Sessions Per Month
Find product-market fit
- Up to 10K monthly sessions
- Core analytics charts
- Unlimited enrichment sources
Free Trial
Appier AIRIS (formerly Woopra)
Free Trial is available
Heap | by Contentsquare
Free Trial is available
Ratings
Meets Requirements
9.0
177
8.6
852
Ease of Use
8.7
180
8.1
860
Ease of Setup
8.7
82
8.5
309
Ease of Admin
8.8
68
8.6
317
Quality of Support
8.6
156
8.7
676
Has the product been a good partner in doing business?
8.8
63
8.8
299
Product Direction (% positive)
8.8
175
8.7
789
Features by Category
Metrics
9.0
118
8.6
396
8.8
117
8.4
364
8.7
116
8.3
326
8.9
119
9.0
397
9.1
116
8.8
390
8.6
105
8.0
304
8.7
107
8.1
278
8.8
104
8.7
346
8.6
101
8.7
367
Reporting
9.2
122
8.6
364
8.6
109
8.0
292
8.5
100
8.7
329
8.7
111
8.3
357
8.5
96
8.2
204
8.2
93
8.4
224
8.4
107
8.3
374
Other
8.6
114
8.4
338
8.6
95
8.0
184
8.5
87
7.6
191
8.7
98
8.3
213
8.6
86
8.1
148
8.6
75
8.0
44
8.4
85
7.9
46
Administration
8.7
103
8.4
273
8.9
84
8.7
98
8.8
105
8.6
411
8.8
105
8.7
387
User Identification
Not enough data
8.1
41
Not enough data
8.6
94
Not enough data
8.5
68
Tracking & Reporting
Not enough data
8.6
102
Not enough data
8.4
93
Not enough data
8.1
80
Not enough data
8.1
97
Not enough data
8.2
96
Not enough data
8.4
90
Metrics
Not enough data
8.3
65
Not enough data
7.9
51
Not enough data
8.0
56
Not enough data
8.2
57
Not enough data
8.4
68
User Behavior
Not enough data
9.4
82
Not enough data
9.1
51
Not enough data
9.1
72
Not enough data
9.0
68
A/B Testing
Not enough data
9.2
51
Not enough data
9.1
23
Not enough data
9.3
60
Not enough data
9.3
43
Visitor Information
Not enough data
9.3
65
Not enough data
8.9
60
Product Analytics
8.5
12
8.3
296
8.8
13
8.7
354
8.2
13
8.5
323
8.3
12
8.7
347
8.0
11
7.9
101
8.2
13
8.4
219
8.5
12
7.9
89
8.3
13
8.3
250
Analytics
9.2
34
8.6
85
9.4
33
8.4
87
8.8
33
8.6
83
8.9
33
8.2
69
8.9
33
7.8
72
8.7
30
7.3
49
Administration
8.9
31
8.1
69
8.8
30
8.2
50
9.0
32
8.5
65
Generative AI
Feature Not Available
Feature Not Available
Platform Basics
9.2
29
|
Verified
9.2
30
9.1
29
|
Verified
9.2
31
Platform Data
9.2
30
|
Verified
9.0
31
9.2
26
8.7
33
9.1
27
|
Verified
9.2
32
9.0
28
|
Verified
8.9
32
Platform Additional Functionality
9.1
28
|
Verified
9.3
32
8.6
28
|
Verified
8.9
30
8.5
27
7.9
15
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Survey Management
Not enough data
8.7
18
Not enough data
9.1
23
Not enough data
9.0
26
Not enough data
9.3
25
Process Management
Not enough data
9.1
23
Not enough data
9.1
23
Not enough data
9.4
26
Not enough data
9.3
25
System Management
Not enough data
9.4
20
Not enough data
9.3
14
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.3
14
Not enough data
8.8
13
Not enough data
8.7
13
Not enough data
8.7
14
Not enough data
7.9
13
Not enough data
7.9
13
Not enough data
Campaign Activity
8.7
14
Not enough data
8.9
14
Not enough data
8.6
14
Not enough data
8.8
13
Not enough data
8.8
14
Not enough data
8.6
13
Not enough data
Metrics
Not enough data
8.3
65
Not enough data
7.9
51
Not enough data
8.0
56
Not enough data
8.2
57
Not enough data
8.4
68
Variation Testing
Not enough data
8.5
37
Not enough data
Feature Not Available
Not enough data
8.7
45
Not enough data
8.6
45
Not enough data
8.3
43
Not enough data
8.2
29
Reporting
Not enough data
8.4
64
Not enough data
8.2
65
Personalization
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
38
Administration
Not enough data
8.1
52
Not enough data
7.8
15
Not enough data
8.5
62
Not enough data
8.9
63
Categories
Categories
Shared Categories
Appier AIRIS (formerly Woopra) and Heap | by Contentsquare are categorized as Customer Journey Analytics, Digital Analytics, Product Analytics, and E-Commerce Analytics
Unique Categories
Appier AIRIS (formerly Woopra) is categorized as Subscription Analytics and Marketing Analytics
Heap | by Contentsquare is categorized as Session Replay, Mobile App Analytics, Mobile App Optimization, and Enterprise Feedback Management
Reviews
Reviewers' Company Size
Appier AIRIS (formerly Woopra)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Heap | by Contentsquare
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
14.9%
Computer Software
12.8%
Marketing and Advertising
10.8%
Internet
9.2%
Retail
6.7%
Other
45.6%
Computer Software
16.4%
Information Technology and Services
12.1%
Financial Services
9.0%
Marketing and Advertising
7.7%
Internet
5.3%
Other
49.4%
Most Helpful Reviews
Appier AIRIS (formerly Woopra)
Most Helpful Favorable Review
Abhijit P.
Verified User in Computer Software
We use various Internet Marketing methods like SEO, SEM, Email Marketing, SMM etc. at our company to get business leads and Woopra has evolved as the most important tool for us to identify how a business lead has converted for us. We also use Woopra to...
Most Helpful Critical Review
Verified User in Internet
However, trying to get more in depth reporting is really tough to do. I have had a hard time pulling more specific reports with Woopra. Additionally, the fact that you cannot use AND as well as OR filtering for Reports is pretty ridiculous, and makes it...
Heap | by Contentsquare
Most Helpful Favorable Review
Josh K.
Verified User in Real Estate
Flexibility for layers of data to be viewed in context. Heap "Illuminate" really helps to surface items I may not have thought to look into before. Data quiz, while simple, has the effect of getting you to know some of your data trends better. Heap...
Most Helpful Critical Review
Kelsey P.
Verified User in Information Technology and Services
Two things come to mind: first, I don't find it overly intuitive to use. As someone who works primarily in social media and copywriting, running data analyses isn't my #1 skill, but it's still a necessary part of my job; so some of the more technical...
Abhijit P.
Verified User in Computer Software
We use various Internet Marketing methods like SEO, SEM, Email Marketing, SMM etc. at our company to get business leads and Woopra has evolved as the most important tool for us to identify how a business lead has converted for us. We also use Woopra to...
Josh K.
Verified User in Real Estate
Flexibility for layers of data to be viewed in context. Heap "Illuminate" really helps to surface items I may not have thought to look into before. Data quiz, while simple, has the effect of getting you to know some of your data trends better. Heap...
Verified User in Internet
However, trying to get more in depth reporting is really tough to do. I have had a hard time pulling more specific reports with Woopra. Additionally, the fact that you cannot use AND as well as OR filtering for Reports is pretty ridiculous, and makes it...
Kelsey P.
Verified User in Information Technology and Services
Two things come to mind: first, I don't find it overly intuitive to use. As someone who works primarily in social media and copywriting, running data analyses isn't my #1 skill, but it's still a necessary part of my job; so some of the more technical...
Discussions
New customizable dashboard could be improved in terms of layout and customization.
1 comment
EK
We hope you like the new updated Dashboard Harnarayan! Thank you for your feedback.Read more
What is the best thing about Woopra
1 comment
NZ
The best thing about Woopra is the official website worldwideRead more
Does Heap work with multiple domains or websites?
1 comment
MM
yes it supports, for instance we have 5 different websites, and you can create each project for each websites and do you analysis, all you need is to just...Read more
Does Heap support multiple projects on the same account?
1 comment
MM
yes it supports multiple projects, Under the menu accounts, settings u can add multi projects. Read more
Does Heap work well with single-page web apps built on Backbone, Angular, and other frameworks?
1 comment
MM
It should work for sure, heap will look for user visit on the page, and event actions triggered on the components on the object the present in your page. Read more
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