Compare Adobe Marketo Engage and Click 
At a Glance
Market Segments
Mid-Market (54.4% of reviews)
Mid-Market (48.4% of reviews)
Entry-Level Pricing
Contact Us
$635.00
Adobe Marketo Engage
Star Rating
(2,601)4.1 out of 5
Market Segments
Mid-Market (54.4% of reviews)
Entry-Level Pricing
Contact Us
Browse all 4 pricing plansClick
Star Rating
(299)4.0 out of 5
Market Segments
Mid-Market (48.4% of reviews)
Entry-Level Pricing
$635.00
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Adobe Marketo Engage excels in email marketing, particularly in sending outbound emails with a score of 8.7, while Click scores slightly lower at 8.5. Reviewers mention that Marketo's robust features for managing email deliverability contribute to its effectiveness in this area.
- Reviewers mention that Click shines in social media management, particularly in social publishing and campaign optimization, scoring 8.8 and 8.5 respectively. Users on G2 appreciate the ease of use and integration with various social platforms, making it a preferred choice for social campaigns.
- G2 users highlight that Adobe Marketo Engage offers superior lead intelligence capabilities, with a score of 8.4 for lead analysis, compared to Click's score of 7.3. Reviewers say that the detailed insights provided by Marketo help in better understanding customer behavior and improving targeting strategies.
- Users report that Click provides a more user-friendly experience in ease of setup, scoring 7.6 compared to Marketo's 6.6. Reviewers mention that Click's intuitive interface and straightforward onboarding process make it easier for new users to get started quickly.
- Reviewers mention that Adobe Marketo Engage has a more comprehensive content management system, particularly in content calendar and content library, scoring 8.8 and 8.6 respectively. Users appreciate the ability to manage and schedule content effectively, which enhances their marketing campaigns.
- Users on G2 report that Click excels in CRM integration, scoring 8.6, which is higher than Marketo's score of 8.2. Reviewers say that Click's seamless integration with various CRM systems allows for better data synchronization and lead management, making it a strong contender for businesses focused on sales alignment.
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Pricing
Entry-Level Pricing
Adobe Marketo Engage
Select
Contact Us
Great for Growth Marketers excited to: scale marketing efforts and engagement, upgrade from limiting marketing automation and email marketing tools, and prove impact on revenue and growth
- Lead Account and Database
- Native CRM Integration
- Audience Segmentation & Targeting
Click
Base
$635.00
- Unlimited Users
- Unlimited Contacts
- Email Volume - starting at 50,000 per year included
Free Trial
Adobe Marketo Engage
No trial information availableClick
Free Trial is available
Ratings
Meets Requirements
8.4
2,195
8.0
234
Ease of Use
7.3
2,247
7.6
237
Ease of Setup
6.7
1,147
7.6
141
Ease of Admin
7.6
1,083
7.8
128
Quality of Support
7.4
2,073
7.9
232
Has the product been a good partner in doing business?
7.7
1,075
8.1
129
Product Direction (% positive)
8.0
2,168
7.9
226
Features by Category
Email Marketing
8.3
1669
|
Verified
8.2
154
|
Verified
8.7
1658
|
Verified
8.5
153
|
Verified
8.1
1634
|
Verified
8.2
149
|
Verified
8.5
1568
|
Verified
7.9
134
|
Verified
Online Marketing
7.8
1617
|
Verified
7.3
131
|
Verified
7.8
1437
|
Verified
7.2
123
|
Verified
7.9
1490
|
Verified
7.5
118
|
Verified
7.4
1492
|
Verified
7.3
121
|
Verified
7.4
1258
|
Verified
7.3
109
|
Verified
Lead Management
8.5
1271
|
Verified
7.7
119
|
Verified
7.9
1169
|
Verified
7.4
114
|
Verified
8.2
1544
|
Verified
7.8
123
|
Verified
8.2
1506
|
Verified
7.3
114
|
Verified
8.4
1562
|
Verified
8.0
110
|
Verified
8.0
1455
|
Verified
7.2
110
|
Verified
8.3
1469
|
Verified
7.5
104
|
Verified
8.2
1510
|
Verified
8.3
123
|
Verified
Campaign Management
8.3
1522
|
Verified
7.5
103
|
Verified
8.4
1418
|
Verified
7.6
111
|
Verified
7.2
1117
|
Verified
7.0
77
|
Verified
7.0
870
6.7
63
Social
7.3
672
|
Verified
6.9
66
|
Verified
7.5
724
|
Verified
7.0
75
|
Verified
7.6
711
|
Verified
6.8
65
|
Verified
7.5
680
|
Verified
7.1
69
|
Verified
7.5
641
|
Verified
6.7
61
|
Verified
Reporting & Analytics
7.7
1561
|
Verified
7.8
137
|
Verified
7.2
1337
|
Verified
7.5
113
|
Verified
7.2
1156
|
Verified
6.9
87
|
Verified
7.2
1085
|
Verified
6.7
84
|
Verified
6.9
936
|
Verified
6.7
82
Platform
7.7
840
|
Verified
7.8
99
|
Verified
7.9
830
|
Verified
8.0
96
|
Verified
8.4
858
|
Verified
8.3
103
|
Verified
7.7
580
|
Verified
7.6
71
|
Verified
7.2
583
|
Verified
7.6
87
|
Verified
7.7
842
|
Verified
7.7
104
|
Verified
7.6
540
7.5
74
|
Verified
Integration
8.0
856
|
Verified
7.6
96
|
Verified
7.9
807
|
Verified
7.8
83
|
Verified
8.1
736
|
Verified
7.2
74
|
Verified
Administration
Not enough data
7.8
37
Not enough data
7.0
35
Not enough data
7.0
34
Not enough data
7.6
34
Not enough data
7.5
28
Not enough data
7.3
27
Integrations
Not enough data
7.3
23
Not enough data
7.1
24
Not enough data
7.4
21
Not enough data
7.6
28
Platform
Not enough data
7.5
26
Not enough data
7.6
26
Not enough data
7.2
23
Not enough data
7.5
28
Not enough data
7.4
24
Not enough data
8.0
35
Not enough data
7.6
30
Not enough data
8.3
32
Lead Intelligence
8.2
298
Not enough data
8.2
302
Not enough data
8.4
316
Not enough data
Lead Management
8.4
340
Not enough data
8.0
306
Not enough data
8.2
315
Not enough data
Marketing Campaigns
8.4
293
Not enough data
8.1
278
Not enough data
8.1
277
Not enough data
8.1
292
|
Verified
Not enough data
8.3
319
Not enough data
Campaign Execution
8.2
300
Not enough data
8.1
288
Not enough data
8.1
278
Not enough data
9.0
140
|
Verified
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content & Collaboration
Not enough data
8.8(won by default)
23
Not enough data
8.6(won by default)
24
Not enough data
8.8(won by default)
20
Not enough data
8.3(won by default)
22
Not enough data
8.6(won by default)
24
Not enough data
8.7(won by default)
24
Social Management
Not enough data
8.3(won by default)
23
Not enough data
8.8(won by default)
26
Not enough data
8.5(won by default)
24
Not enough data
8.2(won by default)
23
Not enough data
8.3(won by default)
18
Not enough data
8.6(won by default)
23
Not enough data
8.6(won by default)
7
Survey Management
Not enough data
8.3
39
Not enough data
8.0
38
Not enough data
7.8
39
Not enough data
8.2
38
Survey Customization
Not enough data
7.8
34
Not enough data
7.6
36
Not enough data
7.5
35
Not enough data
6.9
31
Survey Insights
Not enough data
8.2
36
Not enough data
8.0
32
Not enough data
8.2
38
Not enough data
7.8
37
Lead Intelligence
8.2
241
Not enough data
8.0
245
Not enough data
8.1
257
Not enough data
Lead Management
8.4
268
Not enough data
8.0
241
Not enough data
8.1
249
Not enough data
Marketing Campaigns
8.2
222
Not enough data
8.0
195
Not enough data
8.0
215
Not enough data
8.0
215
Not enough data
8.1
247
Not enough data
8.4
108
Not enough data
Lead Intelligence
8.3
278
Not enough data
8.2
272
Not enough data
8.3
291
Not enough data
Lead Management
8.6
289
Not enough data
8.1
276
Not enough data
8.3
275
Not enough data
Marketing Campaigns
8.3
257
Not enough data
8.1
239
Not enough data
8.3
248
Not enough data
8.3
255
Not enough data
8.3
277
Not enough data
Data Availability - Marketing Account Intelligence
8.2
16
Not enough data
Data Accuracy - Marketing Account Intelligence
7.7
16
Not enough data
Analysis
8.5
99
|
Verified
Not enough data
8.7
109
Not enough data
8.3
76
|
Verified
Not enough data
8.4
85
|
Verified
Not enough data
Campaigns
8.4
95
Not enough data
8.2
95
|
Verified
Not enough data
8.2
93
Not enough data
8.2
91
|
Verified
Not enough data
8.6
90
|
Verified
Not enough data
8.5
90
|
Verified
Not enough data
Engagement
8.2
86
|
Verified
Not enough data
Platform
8.4
105
|
Verified
Not enough data
8.3
102
|
Verified
Not enough data
8.3
98
|
Verified
Not enough data
Marketing Operations
Not enough data
7.8
41
Not enough data
8.1
55
Not enough data
8.3
44
Not enough data
8.4
46
Not enough data
7.6
39
Not enough data
7.6
37
Campaign Activity
Not enough data
8.3
52
Not enough data
8.4
54
Not enough data
7.6
45
Not enough data
7.9
46
Not enough data
7.7
45
Not enough data
7.8
43
Categories
Categories
Shared Categories
Adobe Marketo Engage and Click are categorized as Marketing Automation
Unique Categories
Adobe Marketo Engage is categorized as Marketing Account Intelligence, Account Data Management, Mobile Marketing, and Account-Based Analytics
Click is categorized as Marketing Analytics, Visitor Identification, Social Media Management, Survey, and Transactional Email
Reviews
Reviewers' Company Size
Adobe Marketo Engage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Click
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
24.8%
Information Technology and Services
12.9%
Marketing and Advertising
12.4%
Internet
5.3%
Financial Services
4.5%
Other
40.1%
Information Technology and Services
15.3%
Computer Software
12.5%
Marketing and Advertising
6.8%
Non-Profit Organization Management
3.9%
Financial Services
3.9%
Other
57.7%
Most Helpful Reviews
Adobe Marketo Engage
Most Helpful Favorable Review
Ben B.
Verified User in Information Technology and Services
I'm used Marketo, Hubspot, Pardot and Eloqua extensively. I have been admin over each of these systems for the last 6 years. Having used Eloqua, the "Cadillac" of marketing automation I've got a good insight into what Marketo is and is not. Marketo is...
Most Helpful Critical Review
Verified User in Marketing and Advertising
Although their range of core features are okay, most of them are overly complicated, confusing and at times outright baffling. It actually seem to be a considered commercial strategy of Marketo to over complicate their product so they can take your money in...
Click
Most Helpful Favorable Review
Mark S.
Verified User in Transportation/Trucking/Railroad
ClickDimensions natively integrates to Microsoft Dynamics 365/CRM so we can work within one application. We can also get analytics and business intelligence from email campaigns directly in Dynamics. Our online forms are integrated to ClickDimensions so...
Most Helpful Critical Review
Amanda L.
Verified User in Internet
It's clunky and not easy to use. We've had several trainings and its been very hard for our marketing team to get it up and going.
Ben B.
Verified User in Information Technology and Services
I'm used Marketo, Hubspot, Pardot and Eloqua extensively. I have been admin over each of these systems for the last 6 years. Having used Eloqua, the "Cadillac" of marketing automation I've got a good insight into what Marketo is and is not. Marketo is...
Mark S.
Verified User in Transportation/Trucking/Railroad
ClickDimensions natively integrates to Microsoft Dynamics 365/CRM so we can work within one application. We can also get analytics and business intelligence from email campaigns directly in Dynamics. Our online forms are integrated to ClickDimensions so...
Verified User in Marketing and Advertising
Although their range of core features are okay, most of them are overly complicated, confusing and at times outright baffling. It actually seem to be a considered commercial strategy of Marketo to over complicate their product so they can take your money in...
Amanda L.
Verified User in Internet
It's clunky and not easy to use. We've had several trainings and its been very hard for our marketing team to get it up and going.
Alternatives
Discussions
How do I gain experience with Marketo?
3 comments
SM
Marketo has made quite a bit of content available on their website -...Read more
Is marketo a CRM?
3 comments
WA
No, Marketo is not a Customer Relationship Management (CRM) system. Marketo is primarily a marketing automation software platform. It is designed to help...Read more
How do I get Marketo certified?
2 comments
OB
Magento Cerification is not free. You'll have to do the training before you can get access to the certificate which the pricing starts from $195
More...Read more
What is ClickDimensions used for?
1 comment
KA
ClickDimensions is a marketing automation platform designed specifically for Microsoft Dynamics 365. It offers a range of tools to help businesses manage...Read more
Click has no more discussions with answers
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