Compare Adobe Marketo Engage and Click 
At a Glance
Market Segments
Mid-Market (54.9% of reviews)
Mid-Market (48.4% of reviews)
Entry-Level Pricing
Contact Us
$578.00
Adobe Marketo Engage
Star Rating
(2,550)4.1 out of 5
Market Segments
Mid-Market (54.9% of reviews)
Entry-Level Pricing
Contact Us
Browse all 4 pricing plansClick
Star Rating
(299)4.0 out of 5
Market Segments
Mid-Market (48.4% of reviews)
Entry-Level Pricing
$578.00
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Adobe Marketo Engage excels in Automated Email Responses with a score of 8.5, while Click falls behind at 7.9, indicating that Marketo provides more robust automation features for email marketing.
- Reviewers mention that Marketo's Lead Scoring and Grading feature is highly rated at 8.3, compared to Click's 7.3, suggesting that Marketo offers more effective tools for prioritizing leads based on their engagement and potential value.
- G2 users highlight that Marketo's Content Calendar feature is rated at 8.8, which is significantly higher than Click's 8.6, showcasing Marketo's superior capabilities in planning and managing marketing content.
- Users on G2 report that Click shines in Social Publishing with a score of 8.8, while Marketo's score is lower at 6.9, indicating that Click may provide a more user-friendly experience for managing social media campaigns.
- Reviewers say that Marketo's Market Insights feature is rated at 8.2, which is on par with Click's 8.0, but users mention that Marketo offers more comprehensive analytics tools for understanding market trends.
- Users report that Click's Campaign Optimization feature is rated at 8.5, while Marketo's is lower at 6.7, suggesting that Click may provide better tools for optimizing marketing campaigns based on performance data.
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Pricing
Entry-Level Pricing
Adobe Marketo Engage
Select
Contact Us
Great for Growth Marketers excited to: scale marketing efforts and engagement, upgrade from limiting marketing automation and email marketing tools, and prove impact on revenue and growth
- Lead Account and Database
- Native CRM Integration
- Audience Segmentation & Targeting
Click
Base
$578.00
- Unlimited Users
- Unlimited Contacts
- Email Volume - starting at 50,000 per year included
Free Trial
Adobe Marketo Engage
No trial information availableClick
Free Trial is available
Ratings
Meets Requirements
8.4
2,181
8.0
234
Ease of Use
7.3
2,197
7.6
237
Ease of Setup
6.6
1,098
7.6
141
Ease of Admin
7.6
1,076
7.8
128
Quality of Support
7.4
2,059
7.9
232
Has the product been a good partner in doing business?
7.7
1,069
8.1
129
Product Direction (% positive)
8.0
2,153
7.9
226
Features by Category
Email Marketing
8.3
1660
|
Verified
8.2
154
|
Verified
8.7
1649
|
Verified
8.5
153
|
Verified
8.1
1626
|
Verified
8.2
149
|
Verified
8.5
1559
|
Verified
7.9
134
|
Verified
Online Marketing
7.8
1608
|
Verified
7.3
131
|
Verified
7.8
1428
|
Verified
7.2
123
|
Verified
7.9
1481
|
Verified
7.5
118
|
Verified
7.4
1483
|
Verified
7.3
121
|
Verified
7.4
1249
|
Verified
7.3
109
|
Verified
Lead Management
8.5
1262
|
Verified
7.7
119
|
Verified
7.9
1160
|
Verified
7.4
114
|
Verified
8.2
1535
|
Verified
7.8
123
|
Verified
8.2
1497
|
Verified
7.3
114
|
Verified
8.4
1553
|
Verified
8.0
110
|
Verified
8.0
1446
|
Verified
7.2
110
|
Verified
8.3
1460
|
Verified
7.5
104
|
Verified
8.2
1501
|
Verified
8.3
123
|
Verified
Campaign Management
8.3
1513
|
Verified
7.5
103
|
Verified
8.4
1410
|
Verified
7.6
111
|
Verified
7.2
1108
|
Verified
7.0
77
|
Verified
7.0
861
6.7
63
Social
7.3
663
|
Verified
6.9
66
|
Verified
7.5
715
|
Verified
7.0
75
|
Verified
7.6
702
|
Verified
6.8
65
|
Verified
7.5
671
|
Verified
7.1
69
|
Verified
7.5
632
|
Verified
6.7
61
|
Verified
Reporting & Analytics
7.7
1552
|
Verified
7.8
137
|
Verified
7.2
1328
|
Verified
7.5
113
|
Verified
7.2
1147
|
Verified
6.9
87
|
Verified
7.2
1077
|
Verified
6.7
84
|
Verified
6.9
927
|
Verified
6.7
82
Platform
7.7
831
|
Verified
7.8
99
|
Verified
7.9
821
|
Verified
8.0
96
|
Verified
8.4
849
|
Verified
8.3
103
|
Verified
7.7
571
|
Verified
7.6
71
|
Verified
7.2
574
|
Verified
7.6
87
|
Verified
7.7
833
|
Verified
7.7
104
|
Verified
7.6
531
7.5
74
|
Verified
Integration
8.0
847
|
Verified
7.6
96
|
Verified
7.9
798
|
Verified
7.8
83
|
Verified
8.1
727
|
Verified
7.2
74
|
Verified
Administration
Not enough data
7.8
37
Not enough data
7.0
35
Not enough data
7.0
34
Not enough data
7.6
34
Not enough data
7.5
28
Not enough data
7.3
27
Integrations
Not enough data
7.3
23
Not enough data
7.1
24
Not enough data
7.4
21
Not enough data
7.6
28
Platform
Not enough data
7.5
26
Not enough data
7.6
26
Not enough data
7.2
23
Not enough data
7.5
28
Not enough data
7.4
24
Not enough data
8.0
35
Not enough data
7.6
30
Not enough data
8.3
32
Lead Intelligence
8.2
292
Not enough data
8.2
297
Not enough data
8.4
310
Not enough data
Lead Management
8.4
334
Not enough data
8.0
300
Not enough data
8.2
309
Not enough data
Marketing Campaigns
8.4
287
Not enough data
8.1
272
Not enough data
8.1
272
Not enough data
8.1
286
|
Verified
Not enough data
8.3
314
Not enough data
Campaign Execution
8.2
295
Not enough data
8.1
282
Not enough data
8.1
272
Not enough data
9.0
134
|
Verified
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content & Collaboration
Not enough data
8.8(won by default)
23
Not enough data
8.6(won by default)
24
Not enough data
8.8(won by default)
20
Not enough data
8.3(won by default)
22
Not enough data
8.6(won by default)
24
Not enough data
8.7(won by default)
24
Social Management
Not enough data
8.3(won by default)
23
Not enough data
8.8(won by default)
26
Not enough data
8.5(won by default)
24
Not enough data
8.2(won by default)
23
Not enough data
8.3(won by default)
18
Not enough data
8.6(won by default)
23
Not enough data
8.6(won by default)
7
Survey Management
Not enough data
8.3
39
Not enough data
8.0
38
Not enough data
7.8
39
Not enough data
8.2
38
Survey Customization
Not enough data
7.8
34
Not enough data
7.6
36
Not enough data
7.5
35
Not enough data
6.9
31
Survey Insights
Not enough data
8.2
36
Not enough data
8.0
32
Not enough data
8.2
38
Not enough data
7.8
37
Lead Intelligence
8.2
238
Not enough data
8.0
242
Not enough data
8.1
254
Not enough data
Lead Management
8.4
265
Not enough data
8.0
238
Not enough data
8.1
246
Not enough data
Marketing Campaigns
8.2
219
Not enough data
8.0
193
Not enough data
8.0
212
Not enough data
8.0
212
Not enough data
8.1
244
Not enough data
8.4
105
Not enough data
Lead Intelligence
8.3
275
Not enough data
8.1
269
Not enough data
8.3
289
Not enough data
Lead Management
8.6
287
Not enough data
8.1
274
Not enough data
8.3
273
Not enough data
Marketing Campaigns
8.3
255
Not enough data
8.1
237
Not enough data
8.3
246
Not enough data
8.3
253
Not enough data
8.3
275
Not enough data
Data Availability - Marketing Account Intelligence
8.5
14
Not enough data
Data Accuracy - Marketing Account Intelligence
7.7
14
Not enough data
Analysis
8.5
98
|
Verified
Not enough data
8.7
108
Not enough data
8.3
75
|
Verified
Not enough data
8.4
84
|
Verified
Not enough data
Campaigns
8.4
94
Not enough data
8.2
94
|
Verified
Not enough data
8.2
92
Not enough data
8.2
90
|
Verified
Not enough data
8.7
89
|
Verified
Not enough data
8.5
89
|
Verified
Not enough data
Engagement
8.3
85
|
Verified
Not enough data
Platform
8.5
104
|
Verified
Not enough data
8.4
101
|
Verified
Not enough data
8.3
97
|
Verified
Not enough data
Marketing Operations
Not enough data
7.8
41
Not enough data
8.1
55
Not enough data
8.3
44
Not enough data
8.4
46
Not enough data
7.6
39
Not enough data
7.6
37
Campaign Activity
Not enough data
8.3
52
Not enough data
8.4
54
Not enough data
7.6
45
Not enough data
7.9
46
Not enough data
7.7
45
Not enough data
7.8
43
Categories
Categories
Shared Categories
Adobe Marketo Engage and Click are categorized as Marketing Automation
Unique Categories
Adobe Marketo Engage is categorized as Marketing Account Intelligence, Account Data Management, Mobile Marketing, and Account-Based Analytics
Click is categorized as Marketing Analytics, Visitor Identification, Social Media Management, Survey, and Transactional Email
Reviews
Reviewers' Company Size
Adobe Marketo Engage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Click
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
25.0%
Information Technology and Services
12.9%
Marketing and Advertising
12.7%
Internet
5.4%
Financial Services
4.5%
Other
39.6%
Information Technology and Services
15.3%
Computer Software
12.5%
Marketing and Advertising
6.8%
Non-Profit Organization Management
3.9%
Financial Services
3.9%
Other
57.7%
Most Helpful Reviews
Adobe Marketo Engage
Most Helpful Favorable Review
Ben B.
Verified User in Information Technology and Services
I'm used Marketo, Hubspot, Pardot and Eloqua extensively. I have been admin over each of these systems for the last 6 years. Having used Eloqua, the "Cadillac" of marketing automation I've got a good insight into what Marketo is and is not. Marketo is...
Most Helpful Critical Review
Verified User in Marketing and Advertising
Although their range of core features are okay, most of them are overly complicated, confusing and at times outright baffling. It actually seem to be a considered commercial strategy of Marketo to over complicate their product so they can take your money in...
Click
Most Helpful Favorable Review
Mark S.
Verified User in Transportation/Trucking/Railroad
ClickDimensions natively integrates to Microsoft Dynamics 365/CRM so we can work within one application. We can also get analytics and business intelligence from email campaigns directly in Dynamics. Our online forms are integrated to ClickDimensions so...
Most Helpful Critical Review
Verified User in Construction
I rarely leave reviews, and certainly not one to look for opportunity to complain, but I felt so strongly about this that I wanted to share with others. I own a marketing agency and over the years have used many tools - Salesforce, Infusionsoft, Hubspot,...
Ben B.
Verified User in Information Technology and Services
I'm used Marketo, Hubspot, Pardot and Eloqua extensively. I have been admin over each of these systems for the last 6 years. Having used Eloqua, the "Cadillac" of marketing automation I've got a good insight into what Marketo is and is not. Marketo is...
Mark S.
Verified User in Transportation/Trucking/Railroad
ClickDimensions natively integrates to Microsoft Dynamics 365/CRM so we can work within one application. We can also get analytics and business intelligence from email campaigns directly in Dynamics. Our online forms are integrated to ClickDimensions so...
Verified User in Marketing and Advertising
Although their range of core features are okay, most of them are overly complicated, confusing and at times outright baffling. It actually seem to be a considered commercial strategy of Marketo to over complicate their product so they can take your money in...
Verified User in Construction
I rarely leave reviews, and certainly not one to look for opportunity to complain, but I felt so strongly about this that I wanted to share with others. I own a marketing agency and over the years have used many tools - Salesforce, Infusionsoft, Hubspot,...
Alternatives
Discussions
How do I gain experience with Marketo?
3 comments
SM
Marketo has made quite a bit of content available on their website -...Read more
Is marketo a CRM?
3 comments
WA
No, Marketo is not a Customer Relationship Management (CRM) system. Marketo is primarily a marketing automation software platform. It is designed to help...Read more
How to improve Marketo reporting
2 comments
TM
Improve what aspect of reporting. There are several dashboards and reports available. (https://docs.marketo.com/display/public/DOCS/Reporting) The...Read more
What is ClickDimensions used for?
1 comment
KA
ClickDimensions is a marketing automation platform designed specifically for Microsoft Dynamics 365. It offers a range of tools to help businesses manage...Read more
Click has no more discussions with answers
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