Compare Adentro and Purple 
At a Glance
Market Segments
Mid-Market (57.1% of reviews)
Mid-Market (46.4% of reviews)
Entry-Level Pricing
Free Trial
No pricing available
Adentro
Star Rating
(18)3.9 out of 5
Market Segments
Mid-Market (57.1% of reviews)
Entry-Level Pricing
Free Trial
Learn more about AdentroPurple
Star Rating
(35)3.9 out of 5
Market Segments
Mid-Market (46.4% of reviews)
Entry-Level Pricing
No pricing available
Learn more about PurpleSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Purple excels in "Ease of Use" with a score of 7.7, while Adentro shines in "Ease of Setup" with a score of 8.3, indicating that while Purple may be more user-friendly, Adentro is quicker to implement.
- Reviewers mention that Purple has a higher score of 8.0 for being a good business partner, compared to Adentro's 8.7, suggesting that Adentro may offer a more collaborative experience in business dealings.
- G2 users highlight that Adentro's "Social WiFi" feature received an impressive score of 8.7, which is significantly higher than Purple's score of 8.1 for "White Label," indicating that Adentro may provide better social engagement capabilities.
- Users on G2 report that Purple's "Product Direction" score of 7.2 is more favorable than Adentro's 5.0, suggesting that Purple may have a clearer vision for future development compared to Adentro.
- Reviewers mention that Adentro's "User, Role, and Access Management" functionality is rated higher than Purple's, indicating that Adentro may offer more robust options for managing user permissions and roles.
- Users say that Purple's "Cost of Usage" score of 7.7 is competitive, but Adentro's features like "Mobile Application" and "Mobile Dashboard" are noted as standout functionalities that enhance user experience on-the-go.
Featured Products
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ConnectedSign Digital Signage Platform
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Email Tracking
Visit Website
Pricing
Entry-Level Pricing
Adentro
Adentro
Free Trial
Adentro is technology that makes you money, not just another cost. Whether you’re a single location or a nationwide chain, our marketing solutions can scale up or down to suit your needs.
Use the only WiFi product on the market that ties to your marketing and proves a digital view converts into a walk-through visit. Talk to us about your risk free trial.
- Custom Branded Captive Portal
- Collect Email Addresses and Phone Numbers
- Build a Segmented CRM
Purple
No pricing availableFree Trial
Adentro
No trial information availablePurple
No trial information availableRatings
Meets Requirements
8.1
7
8.8
23
Ease of Use
8.8
7
7.7
22
Ease of Setup
8.3
5
7.5
20
Ease of Admin
8.7
5
7.5
20
Quality of Support
7.6
7
7.9
22
Has the product been a good partner in doing business?
8.7
5
8.0
20
Product Direction (% positive)
5.0
7
7.2
21
Features by Category
Metrics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics - Digital Wayfinding
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Login Portal
Not enough data
7.7
10
Not enough data
8.7
9
Not enough data
8.1
8
Not enough data
Not enough data
WiFi Usage
Not enough data
7.7
5
Not enough data
8.3
5
Connectivity
Not enough data
7.6
7
Not enough data
8.7
9
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Social Functionality
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Mobile
Not enough data
Feature Not Available
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Adentro and Purple are categorized as Guest Wi-Fi Providers and Location-Based Marketing
Unique Categories
Adentro is categorized as Retargeting, Social Media Advertising, Email Tracking, and Digital Analytics
Purple is categorized as Visitor Behavior Intelligence, Retail Analytics, Digital Wayfinding, and Geofencing
Reviews
Reviewers' Company Size
Adentro
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Purple
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Restaurants
21.4%
Marketing and Advertising
21.4%
Food & Beverages
21.4%
Public Relations and Communications
14.3%
Hospitality
7.1%
Other
14.3%
Retail
10.7%
Restaurants
10.7%
Marketing and Advertising
10.7%
Leisure, Travel & Tourism
7.1%
Hospitality
7.1%
Other
53.6%
Most Helpful Reviews
Adentro
Most Helpful Favorable Review
Verified User in Restaurants
The representative Alex and Patrick are very easy to work with and bring good ideas to the table to help us grow our business.
Most Helpful Critical Review
Elizabeth K.
Verified User in Public Relations and Communications
There's not a lot of customization available when designing emails, and often they don't translate well to mobile. I don't like not being able to view specific customer lists like you can in other platforms like ConstantContact, and the smart emails have...
Purple
Most Helpful Favorable Review
Bader A.
Verified User in Computer Software
Strong platform. Knowledgable support team.
Most Helpful Critical Review
Verified User in Transportation/Trucking/Railroad
It's difficult to get specialized attention from Purple, even as a large enterprise. I find that most of my questions lead back to the same answer: "Contact our support team". As the point of contact for a large team suffering from consistent issues within...
Verified User in Restaurants
The representative Alex and Patrick are very easy to work with and bring good ideas to the table to help us grow our business.
Bader A.
Verified User in Computer Software
Strong platform. Knowledgable support team.
Elizabeth K.
Verified User in Public Relations and Communications
There's not a lot of customization available when designing emails, and often they don't translate well to mobile. I don't like not being able to view specific customer lists like you can in other platforms like ConstantContact, and the smart emails have...
Verified User in Transportation/Trucking/Railroad
It's difficult to get specialized attention from Purple, even as a large enterprise. I find that most of my questions lead back to the same answer: "Contact our support team". As the point of contact for a large team suffering from consistent issues within...
Alternatives
Discussions
Adentro has no discussions with answers
Which social media channels does Purple offer?
1 comment
Official Response from Purple
Customers can currently log on through the use of the following Social Media platforms: Facebook, Twitter, Instagram, LinkedIn, and VKRead more
Which languages does Purple support?
1 comment
Official Response from Purple
Purple supports 24 languages. For a full list, visit: https://support.purplewifi.net/en/support/solutions/articles/11000027792-which-languages-do-you-support
Read more
Which countries does Purple work in?
1 comment
Official Response from Purple
Purple WiFi will work in any country, currently, there are users in over 125 countries.
Read more
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