Best Account Data Management Software

JJ
Researched and written by Julie Jung

Account Data Management software manages prospect data throughout the account-based marketing (ABM) process so that both sales and marketing teams have continuous awareness of target accounts. In order to maximize an ABM strategy, salespeople need to know where in the pipeline a prospect is and the probability that a prospect will become a customer. Account Data Management systems serve to document and communicate all relevant account information between the sales and marketing teams. This software is deployed in marketing and sales departments to maximize the efficiency of marketing efforts and facilitate communication between the two organizations.

Account Data Management software is commonly implemented with other ABM software such as marketing account intelligence, account-based advertising, or buyer intent data tools. Some systems have broader functionality that applies to the other ABM categories. Many Account Data Management tools integrate with CRM systems and marketing automation software so that an ABM strategy can work smoothly with other sales and marketing initiatives.

To qualify for inclusion in the Account Data Management category, a product must:

Store account data on a level more granular level than contact information, for example: account industry or account segment
Integrate with tools that find target data from external sources or have the capability to do so itself
Facilitate sales and marketing communication relating to accounts within the system
Track accounts in the system by displaying metrics relating to the ABM process

Best Account Data Management Software At A Glance

Leader:
HubSpot Marketing Hub
HubSpot Marketing Hub
Highest Performer:
CUFinder
CUFinder
Best Contender:
Adobe Marketo Engage
Adobe Marketo Engage
Most Niche:
Lead411
Lead411
Most Trending:
Apollo.io
Apollo.io
Show LessShow More
Best Contender:
Adobe Marketo Engage
Adobe Marketo Engage
Most Niche:
Lead411
Lead411
Most Trending:
Apollo.io
Apollo.io

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

No filters applied
  • Segment
  • Rating
  • Language
  • Pricing
  • Features
Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Features
Sort by
Clear All
78 Listings in Account Data Management Available
HubSpot Marketing Hub
(12,406)4.4 out of 5
Optimized for quick response
9th Easiest To Use in Account Data Management software
View top Consulting Services for HubSpot Marketing Hub
Save to My Lists
DealsSpecial offer!
20% off
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Small-Business
    • 40% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Hubspot Marketing Hub is a CRM that offers sales, marketing, CSM, and support packages, with a focus on marketing solutions that integrate seamlessly with the sales component.
    • Reviewers appreciate the user-friendly interface, powerful automation tools, seamless CRM integration, and the ability to streamline marketing tasks, saving significant time each month and providing clear insights into business performance.
    • Users mentioned the high cost, especially when using advanced features, the complexity of setting up workflows, the learning curve for new users, and limitations in reporting and dashboarding, particularly for time-series data.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,108
    Features
    1,015
    Email Marketing
    866
    Intuitive
    773
    Helpful
    748
    Cons
    Limited Features
    625
    Missing Features
    615
    Learning Curve
    590
    Expensive
    465
    Complexity
    366
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.4
    8.1
    Lead Analysis
    Average: 8.4
    7.9
    Prioritized Accounts
    Average: 8.6
    8.3
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    802,178 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,117 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Small-Business
  • 40% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Hubspot Marketing Hub is a CRM that offers sales, marketing, CSM, and support packages, with a focus on marketing solutions that integrate seamlessly with the sales component.
  • Reviewers appreciate the user-friendly interface, powerful automation tools, seamless CRM integration, and the ability to streamline marketing tasks, saving significant time each month and providing clear insights into business performance.
  • Users mentioned the high cost, especially when using advanced features, the complexity of setting up workflows, the learning curve for new users, and limitations in reporting and dashboarding, particularly for time-series data.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,108
Features
1,015
Email Marketing
866
Intuitive
773
Helpful
748
Cons
Limited Features
625
Missing Features
615
Learning Curve
590
Expensive
465
Complexity
366
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.4
8.1
Lead Analysis
Average: 8.4
7.9
Prioritized Accounts
Average: 8.6
8.3
Segmentation
Average: 8.6
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
802,178 Twitter followers
LinkedIn® Page
www.linkedin.com
11,117 employees on LinkedIn®
ZoomInfo Sales
(8,723)4.5 out of 5
Optimized for quick response
3rd Easiest To Use in Account Data Management software
View top Consulting Services for ZoomInfo Sales
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Sales is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data a

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Mid-Market
    • 26% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • ZoomInfo Sales is a tool that provides detailed contact and company information, advanced search features, and integration capabilities for sales and marketing teams.
    • Reviewers like the extensive and up-to-date data, ease of use, multiple search options, seamless integration with CRM systems, and the valuable insights provided by features like WebSights and Intent.
    • Reviewers experienced issues with data accuracy, difficulties with certain integrations, particularly with Salesforce, and some found the platform large and complex, causing difficulties in usage and slow customer support responses.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • ZoomInfo Sales Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Contact Information
    1,139
    Ease of Use
    993
    Data Accuracy
    940
    Lead Generation
    843
    Features
    795
    Cons
    Inaccurate Data
    544
    Outdated Data
    487
    Outdated Contacts
    452
    Data Inaccuracy
    421
    Outdated Information
    413
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • ZoomInfo Sales features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.4
    8.6
    Lead Analysis
    Average: 8.4
    8.6
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,674 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,268 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Sales is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data a

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Mid-Market
  • 26% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • ZoomInfo Sales is a tool that provides detailed contact and company information, advanced search features, and integration capabilities for sales and marketing teams.
  • Reviewers like the extensive and up-to-date data, ease of use, multiple search options, seamless integration with CRM systems, and the valuable insights provided by features like WebSights and Intent.
  • Reviewers experienced issues with data accuracy, difficulties with certain integrations, particularly with Salesforce, and some found the platform large and complex, causing difficulties in usage and slow customer support responses.
ZoomInfo Sales Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Contact Information
1,139
Ease of Use
993
Data Accuracy
940
Lead Generation
843
Features
795
Cons
Inaccurate Data
544
Outdated Data
487
Outdated Contacts
452
Data Inaccuracy
421
Outdated Information
413
ZoomInfo Sales features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.4
8.6
Lead Analysis
Average: 8.4
8.6
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,674 Twitter followers
LinkedIn® Page
www.linkedin.com
4,268 employees on LinkedIn®

G2 Deals

Buying software just got smarter. And cheaper.

This is how G2 Deals can help you:

  • Easily shop for curated – and trusted – software
  • Own your own software buying journey
  • Discover exclusive deals on software
See Exclusive Offers
Apollo.io
(8,586)4.7 out of 5
Optimized for quick response
6th Easiest To Use in Account Data Management software
View top Consulting Services for Apollo.io
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with

    Users
    • Account Executive
    • Business Development Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 68% Small-Business
    • 28% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Apollo.io is a platform designed for B2B sales and prospecting, offering features such as an extensive contact database, email automation, CRM integrations, and the ability to filter contacts for targeted campaigns.
    • Users frequently mention the ease of finding and contacting leads, the helpfulness of the automation features, and the value of the platform even on the free tier.
    • Reviewers mentioned issues with data accuracy, outdated contact details, a cluttered user interface, and a steep learning curve for new users.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Apollo.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,334
    Lead Generation
    1,809
    Helpful
    1,794
    Features
    1,651
    Contact Information
    1,466
    Cons
    Missing Features
    762
    Inaccurate Data
    557
    Contact Management
    524
    Outdated Contacts
    480
    Learning Curve
    470
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Apollo.io features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.4
    8.4
    Lead Analysis
    Average: 8.4
    8.1
    Prioritized Accounts
    Average: 8.6
    8.5
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Apollo.io
    Company Website
    Year Founded
    2015
    HQ Location
    San Francisco, CA
    LinkedIn® Page
    www.linkedin.com
    1,574 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with

Users
  • Account Executive
  • Business Development Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 68% Small-Business
  • 28% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Apollo.io is a platform designed for B2B sales and prospecting, offering features such as an extensive contact database, email automation, CRM integrations, and the ability to filter contacts for targeted campaigns.
  • Users frequently mention the ease of finding and contacting leads, the helpfulness of the automation features, and the value of the platform even on the free tier.
  • Reviewers mentioned issues with data accuracy, outdated contact details, a cluttered user interface, and a steep learning curve for new users.
Apollo.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,334
Lead Generation
1,809
Helpful
1,794
Features
1,651
Contact Information
1,466
Cons
Missing Features
762
Inaccurate Data
557
Contact Management
524
Outdated Contacts
480
Learning Curve
470
Apollo.io features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.4
8.4
Lead Analysis
Average: 8.4
8.1
Prioritized Accounts
Average: 8.6
8.5
Segmentation
Average: 8.6
Seller Details
Seller
Apollo.io
Company Website
Year Founded
2015
HQ Location
San Francisco, CA
LinkedIn® Page
www.linkedin.com
1,574 employees on LinkedIn®
Demandbase One
(1,781)4.4 out of 5
Optimized for quick response
4th Easiest To Use in Account Data Management software
View top Consulting Services for Demandbase One
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Demandbase is a platform that provides data insights, audience creation, and integration with other technologies to help organizations understand their target accounts and improve their marketing strategies.
    • Users frequently mention the platform's ability to provide rich insights, its user-friendly interface, its integration with other platforms, and the supportive customer service team as key benefits.
    • Users reported difficulties in learning to navigate the platform initially, outdated contact information, and a lack of personal information on accounts as some of the challenges they faced.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Demandbase One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    182
    Intent Data
    160
    Insights
    158
    Lead Generation
    158
    Integrations
    103
    Cons
    Learning Curve
    57
    Steep Learning Curve
    47
    Complexity
    42
    Missing Features
    42
    Not Intuitive
    40
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Demandbase One features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.4
    8.8
    Lead Analysis
    Average: 8.4
    8.8
    Prioritized Accounts
    Average: 8.6
    8.7
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Demandbase
    Company Website
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @Demandbase
    21,746 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    981 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Demandbase is a platform that provides data insights, audience creation, and integration with other technologies to help organizations understand their target accounts and improve their marketing strategies.
  • Users frequently mention the platform's ability to provide rich insights, its user-friendly interface, its integration with other platforms, and the supportive customer service team as key benefits.
  • Users reported difficulties in learning to navigate the platform initially, outdated contact information, and a lack of personal information on accounts as some of the challenges they faced.
Demandbase One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
182
Intent Data
160
Insights
158
Lead Generation
158
Integrations
103
Cons
Learning Curve
57
Steep Learning Curve
47
Complexity
42
Missing Features
42
Not Intuitive
40
Demandbase One features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.4
8.8
Lead Analysis
Average: 8.4
8.8
Prioritized Accounts
Average: 8.6
8.7
Segmentation
Average: 8.6
Seller Details
Seller
Demandbase
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@Demandbase
21,746 Twitter followers
LinkedIn® Page
www.linkedin.com
981 employees on LinkedIn®
Get a quote
Instantly
(3,663)4.8 out of 5
1st Easiest To Use in Account Data Management software
View top Consulting Services for Instantly
Save to My Lists
Free trial available
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Instantly turns leads into clients with Automated Outreach, Deliverability Network, Sales Engagement, B2B Lead Database & AI-Powered CRM. Find your leads, create your campaigns, connect your se

    Users
    • Founder
    • CEO
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 96% Small-Business
    • 3% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Instantly AI is a tool designed to automate and optimize email outreach, featuring lead verification, domain warm-up, and integration with various CRMs and marketing tools.
    • Reviewers like the platform's user-friendly interface, time-saving automation, improved email deliverability, and responsive customer support.
    • Users reported concerns about the platform's pricing, particularly for small businesses, and some found the learning curve for advanced features challenging.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Instantly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,300
    Customer Support
    1,707
    Helpful
    1,620
    Features
    1,214
    Simple
    1,014
    Cons
    Expensive
    484
    Missing Features
    482
    Email Management
    300
    Lead Management
    286
    Lead Quality
    260
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Instantly features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.4
    9.0
    Lead Analysis
    Average: 8.4
    9.0
    Prioritized Accounts
    Average: 8.6
    9.1
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Instantly
    Company Website
    Year Founded
    2001
    HQ Location
    Sheridan, US
    LinkedIn® Page
    www.linkedin.com
    106 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Instantly turns leads into clients with Automated Outreach, Deliverability Network, Sales Engagement, B2B Lead Database & AI-Powered CRM. Find your leads, create your campaigns, connect your se

Users
  • Founder
  • CEO
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 96% Small-Business
  • 3% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Instantly AI is a tool designed to automate and optimize email outreach, featuring lead verification, domain warm-up, and integration with various CRMs and marketing tools.
  • Reviewers like the platform's user-friendly interface, time-saving automation, improved email deliverability, and responsive customer support.
  • Users reported concerns about the platform's pricing, particularly for small businesses, and some found the learning curve for advanced features challenging.
Instantly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,300
Customer Support
1,707
Helpful
1,620
Features
1,214
Simple
1,014
Cons
Expensive
484
Missing Features
482
Email Management
300
Lead Management
286
Lead Quality
260
Instantly features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.4
9.0
Lead Analysis
Average: 8.4
9.0
Prioritized Accounts
Average: 8.6
9.1
Segmentation
Average: 8.6
Seller Details
Seller
Instantly
Company Website
Year Founded
2001
HQ Location
Sheridan, US
LinkedIn® Page
www.linkedin.com
106 employees on LinkedIn®
CUFinder
(979)4.8 out of 5
2nd Easiest To Use in Account Data Management software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CUFinder is an innovative all-in-one platform designed to supercharge your sales efforts across B2B and local businesses. Powered by cutting-edge AI, it combines lead generation and real-time data enr

    Users
    • Sales person
    • Marketing Manager
    Industries
    • Information Services
    • Marketing and Advertising
    Market Segment
    • 70% Mid-Market
    • 29% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • CUFinder is a tool that increases email delivery rate and engagement, enriches customer data lists, manages data, extracts leads, and provides detailed lead information in real time.
    • Users frequently mention the high data accuracy, ease of use, fast lead extraction, seamless CRM integration, and the ability to find and verify emails in bulk as key benefits of CUFinder.
    • Users mentioned minor issues such as the desire for more list and dashboard customization features, the ability to add and edit tags for companies, and the need for more monthly free credits.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • CUFinder Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Contact Information
    112
    Accurate Data
    105
    Ease of Use
    105
    Data Accuracy
    97
    Lead Generation
    88
    Cons
    Expensive
    30
    Inaccurate Data
    30
    Outdated Data
    24
    Outdated Information
    19
    Slow Loading
    18
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • CUFinder features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.4
    9.3
    Lead Analysis
    Average: 8.4
    9.3
    Prioritized Accounts
    Average: 8.6
    9.3
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    CUFinder
    Year Founded
    2020
    HQ Location
    Hamburg, Hamburg
    Twitter
    @cu_finder
    86 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    28 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CUFinder is an innovative all-in-one platform designed to supercharge your sales efforts across B2B and local businesses. Powered by cutting-edge AI, it combines lead generation and real-time data enr

Users
  • Sales person
  • Marketing Manager
Industries
  • Information Services
  • Marketing and Advertising
Market Segment
  • 70% Mid-Market
  • 29% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • CUFinder is a tool that increases email delivery rate and engagement, enriches customer data lists, manages data, extracts leads, and provides detailed lead information in real time.
  • Users frequently mention the high data accuracy, ease of use, fast lead extraction, seamless CRM integration, and the ability to find and verify emails in bulk as key benefits of CUFinder.
  • Users mentioned minor issues such as the desire for more list and dashboard customization features, the ability to add and edit tags for companies, and the need for more monthly free credits.
CUFinder Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Contact Information
112
Accurate Data
105
Ease of Use
105
Data Accuracy
97
Lead Generation
88
Cons
Expensive
30
Inaccurate Data
30
Outdated Data
24
Outdated Information
19
Slow Loading
18
CUFinder features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.4
9.3
Lead Analysis
Average: 8.4
9.3
Prioritized Accounts
Average: 8.6
9.3
Segmentation
Average: 8.6
Seller Details
Seller
CUFinder
Year Founded
2020
HQ Location
Hamburg, Hamburg
Twitter
@cu_finder
86 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®
Read CUFinder Reviews
Clari
(5,440)4.6 out of 5
Optimized for quick response
7th Easiest To Use in Account Data Management software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Clari's revenue platform improves efficiency, predictability, and growth across the entire revenue process. Clari gives revenue teams total visibility into their business to drive process rigor, align

    Users
    • Account Executive
    • Account Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 47% Mid-Market
    • 41% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Clari is a sales analytics and forecasting platform that provides a personalized dashboard for sales representatives, displaying their forecast, won deals, slipped deals, and more, and allows customization for different levels of users.
    • Users frequently mention the ease of use, the ability to see all deals in one place, the ability to edit on the spot, and the automation of calculations as key benefits of using Clari.
    • Users reported issues with some features requiring manual customization to be effective, occasional difficulties with updating fields, and a lack of support documentation or a community hub type forum.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Clari Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    571
    Features
    312
    Helpful
    264
    Forecasting
    215
    Salesforce Integration
    211
    Cons
    Missing Features
    132
    Limitations
    116
    Learning Curve
    103
    Limited Customization
    97
    Salesforce Integration
    88
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Clari features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.4
    8.7
    Lead Analysis
    Average: 8.4
    8.9
    Prioritized Accounts
    Average: 8.6
    8.8
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Clari
    Company Website
    Year Founded
    2012
    HQ Location
    Sunnyvale, CA
    Twitter
    @clarihq
    2,149 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    851 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Clari's revenue platform improves efficiency, predictability, and growth across the entire revenue process. Clari gives revenue teams total visibility into their business to drive process rigor, align

Users
  • Account Executive
  • Account Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 47% Mid-Market
  • 41% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Clari is a sales analytics and forecasting platform that provides a personalized dashboard for sales representatives, displaying their forecast, won deals, slipped deals, and more, and allows customization for different levels of users.
  • Users frequently mention the ease of use, the ability to see all deals in one place, the ability to edit on the spot, and the automation of calculations as key benefits of using Clari.
  • Users reported issues with some features requiring manual customization to be effective, occasional difficulties with updating fields, and a lack of support documentation or a community hub type forum.
Clari Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
571
Features
312
Helpful
264
Forecasting
215
Salesforce Integration
211
Cons
Missing Features
132
Limitations
116
Learning Curve
103
Limited Customization
97
Salesforce Integration
88
Clari features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.4
8.7
Lead Analysis
Average: 8.4
8.9
Prioritized Accounts
Average: 8.6
8.8
Segmentation
Average: 8.6
Seller Details
Seller
Clari
Company Website
Year Founded
2012
HQ Location
Sunnyvale, CA
Twitter
@clarihq
2,149 Twitter followers
LinkedIn® Page
www.linkedin.com
851 employees on LinkedIn®
Get a quote
Adobe Marketo Engage
(2,610)4.1 out of 5
Optimized for quick response
View top Consulting Services for Adobe Marketo Engage
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

    Users
    • Marketing Manager
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 55% Mid-Market
    • 26% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Adobe Marketo Engage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    106
    Automation
    70
    Features
    58
    Marketing Automation
    54
    Integrations
    50
    Cons
    Learning Curve
    67
    Steep Learning Curve
    51
    Expensive
    50
    Complexity
    29
    Not Intuitive
    29
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adobe Marketo Engage features and usability ratings that predict user satisfaction
    7.7
    Has the product been a good partner in doing business?
    Average: 9.4
    8.4
    Lead Analysis
    Average: 8.4
    8.1
    Prioritized Accounts
    Average: 8.6
    8.4
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    975,649 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    42,285 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

Users
  • Marketing Manager
  • Marketing Operations Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 55% Mid-Market
  • 26% Enterprise
Adobe Marketo Engage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
106
Automation
70
Features
58
Marketing Automation
54
Integrations
50
Cons
Learning Curve
67
Steep Learning Curve
51
Expensive
50
Complexity
29
Not Intuitive
29
Adobe Marketo Engage features and usability ratings that predict user satisfaction
7.7
Has the product been a good partner in doing business?
Average: 9.4
8.4
Lead Analysis
Average: 8.4
8.1
Prioritized Accounts
Average: 8.6
8.4
Segmentation
Average: 8.6
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
975,649 Twitter followers
LinkedIn® Page
www.linkedin.com
42,285 employees on LinkedIn®
Get a quote
6sense Sales Intelligence
(706)4.0 out of 5
Optimized for quick response
View top Consulting Services for 6sense Sales Intelligence
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 55% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • 6Sense is a sales and marketing tool that provides insights into customer behavior, identifies key accounts, and suggests potential targets.
    • Users frequently mention the tool's ability to provide accurate intent data, ease of use, and its helpfulness in targeted outbound prospecting and identifying key accounts to prioritize with personalized messaging insights.
    • Reviewers noted issues with outdated or incorrect contact data, difficulty in navigating the platform, and the need for constant maintenance and learning to fully utilize the tool.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • 6sense Sales Intelligence Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Intent Data
    233
    Lead Generation
    196
    Buyer Intent
    181
    Prospecting
    155
    Ease of Use
    134
    Cons
    Inaccurate Data
    179
    Data Quality
    122
    Outdated Contacts
    95
    Lead Quality
    92
    Inaccurate Information
    83
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • 6sense Sales Intelligence features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.4
    7.7
    Lead Analysis
    Average: 8.4
    7.9
    Prioritized Accounts
    Average: 8.6
    7.5
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    6sense
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @6senseInc
    17,280 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,603 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 55% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • 6Sense is a sales and marketing tool that provides insights into customer behavior, identifies key accounts, and suggests potential targets.
  • Users frequently mention the tool's ability to provide accurate intent data, ease of use, and its helpfulness in targeted outbound prospecting and identifying key accounts to prioritize with personalized messaging insights.
  • Reviewers noted issues with outdated or incorrect contact data, difficulty in navigating the platform, and the need for constant maintenance and learning to fully utilize the tool.
6sense Sales Intelligence Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Intent Data
233
Lead Generation
196
Buyer Intent
181
Prospecting
155
Ease of Use
134
Cons
Inaccurate Data
179
Data Quality
122
Outdated Contacts
95
Lead Quality
92
Inaccurate Information
83
6sense Sales Intelligence features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.4
7.7
Lead Analysis
Average: 8.4
7.9
Prioritized Accounts
Average: 8.6
7.5
Segmentation
Average: 8.6
Seller Details
Seller
6sense
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@6senseInc
17,280 Twitter followers
LinkedIn® Page
www.linkedin.com
1,603 employees on LinkedIn®
Get a quote
Salesforce Marketing Cloud Account Engagement
(2,395)4.0 out of 5
Optimized for quick response
View top Consulting Services for Salesforce Marketing Cloud Account Engagement
Save to My Lists
Entry Level Price:$1,250.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Salesforce Marketing Cloud Account Engagement Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    74
    Automation
    51
    Integrations
    51
    Salesforce Integration
    44
    Customer Engagement
    42
    Cons
    Learning Curve
    45
    Expensive
    32
    Steep Learning Curve
    29
    Complexity
    24
    Learning Difficulty
    23
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
    7.9
    Has the product been a good partner in doing business?
    Average: 9.4
    8.4
    Lead Analysis
    Average: 8.4
    8.4
    Prioritized Accounts
    Average: 8.6
    8.3
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Salesforce
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    582,924 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    78,543 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 31% Small-Business
Salesforce Marketing Cloud Account Engagement Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
74
Automation
51
Integrations
51
Salesforce Integration
44
Customer Engagement
42
Cons
Learning Curve
45
Expensive
32
Steep Learning Curve
29
Complexity
24
Learning Difficulty
23
Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
7.9
Has the product been a good partner in doing business?
Average: 9.4
8.4
Lead Analysis
Average: 8.4
8.4
Prioritized Accounts
Average: 8.6
8.3
Segmentation
Average: 8.6
Seller Details
Seller
Salesforce
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
582,924 Twitter followers
LinkedIn® Page
www.linkedin.com
78,543 employees on LinkedIn®
Get a quote
6sense Revenue Marketing
(1,026)4.3 out of 5
Optimized for quick response
View top Consulting Services for 6sense Revenue Marketing
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    6sense is a sophisticated Revenue AI solution designed to assist organizations in creating, managing, and converting their sales pipeline into revenue. By leveraging advanced analytics and artificial

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 58% Mid-Market
    • 33% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • 6sense Revenue Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Intent Data
    225
    Ease of Use
    172
    Features
    149
    Lead Generation
    143
    Insights
    139
    Cons
    Steep Learning Curve
    90
    Learning Curve
    78
    Learning Difficulty
    73
    Inaccurate Data
    71
    Complexity
    62
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • 6sense Revenue Marketing features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.4
    8.0
    Lead Analysis
    Average: 8.4
    8.5
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    6sense
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @6senseInc
    17,280 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,603 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

6sense is a sophisticated Revenue AI solution designed to assist organizations in creating, managing, and converting their sales pipeline into revenue. By leveraging advanced analytics and artificial

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 58% Mid-Market
  • 33% Enterprise
6sense Revenue Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Intent Data
225
Ease of Use
172
Features
149
Lead Generation
143
Insights
139
Cons
Steep Learning Curve
90
Learning Curve
78
Learning Difficulty
73
Inaccurate Data
71
Complexity
62
6sense Revenue Marketing features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.4
8.0
Lead Analysis
Average: 8.4
8.5
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
6sense
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@6senseInc
17,280 Twitter followers
LinkedIn® Page
www.linkedin.com
1,603 employees on LinkedIn®
Get a quote
ZoomInfo Operations
(309)4.3 out of 5
13th Easiest To Use in Account Data Management software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Operations is a comprehensive data quality management platform for operations teams to clean, enrich, and route their sales and marketing data. With no-code, automated data management engine,

    Users
    • Salesforce Administrator
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 66% Mid-Market
    • 19% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • ZoomInfo Operations Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    34
    Data Accuracy
    31
    Contact Information
    21
    Accurate Data
    20
    Lead Generation
    19
    Cons
    Inaccuracy Issues
    13
    Inaccurate Data
    12
    Data Quality
    11
    Outdated Information
    11
    Expensive
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • ZoomInfo Operations features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.4
    8.5
    Lead Analysis
    Average: 8.4
    8.6
    Prioritized Accounts
    Average: 8.6
    9.5
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,674 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,268 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Operations is a comprehensive data quality management platform for operations teams to clean, enrich, and route their sales and marketing data. With no-code, automated data management engine,

Users
  • Salesforce Administrator
  • Marketing Operations Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 66% Mid-Market
  • 19% Small-Business
ZoomInfo Operations Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
34
Data Accuracy
31
Contact Information
21
Accurate Data
20
Lead Generation
19
Cons
Inaccuracy Issues
13
Inaccurate Data
12
Data Quality
11
Outdated Information
11
Expensive
10
ZoomInfo Operations features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.4
8.5
Lead Analysis
Average: 8.4
8.6
Prioritized Accounts
Average: 8.6
9.5
Segmentation
Average: 8.6
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,674 Twitter followers
LinkedIn® Page
www.linkedin.com
4,268 employees on LinkedIn®
Get a quote
D&B Rev.Up ABX
(109)4.4 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 40% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • D&B Rev.Up ABX Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    36
    Analytics
    35
    Insights
    35
    Data Accuracy
    33
    Analytics Insights
    27
    Cons
    Learning Curve
    21
    Expensive
    19
    Complexity
    15
    Learning Difficulty
    14
    Steep Learning Curve
    14
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • D&B Rev.Up ABX features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.4
    8.9
    Lead Analysis
    Average: 8.4
    8.8
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Dun & Bradstreet
    HQ Location
    Short Hills, NJ
    Twitter
    @DunBradstreet
    21,965 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    5,752 employees on LinkedIn®
    Ownership
    NYSE: DNB
    Total Revenue (USD mm)
    $1,738
Product Description
How are these determined?Information
This description is provided by the seller.

D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 40% Mid-Market
  • 33% Small-Business
D&B Rev.Up ABX Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
36
Analytics
35
Insights
35
Data Accuracy
33
Analytics Insights
27
Cons
Learning Curve
21
Expensive
19
Complexity
15
Learning Difficulty
14
Steep Learning Curve
14
D&B Rev.Up ABX features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.4
8.9
Lead Analysis
Average: 8.4
8.8
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
Dun & Bradstreet
HQ Location
Short Hills, NJ
Twitter
@DunBradstreet
21,965 Twitter followers
LinkedIn® Page
www.linkedin.com
5,752 employees on LinkedIn®
Ownership
NYSE: DNB
Total Revenue (USD mm)
$1,738
Read D&B Rev.Up ABX Reviews
UpLead
(790)4.7 out of 5
10th Easiest To Use in Account Data Management software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    UpLead is a B2B data provider with real-time verified emails, mobile numbers and intent data. Get access to millions of up-to-date contacts that are easy to find and import into your CRM. Use 50+ sear

    Users
    • Founder
    • Owner
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 76% Small-Business
    • 20% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • UpLead is a sales intelligence platform that provides verified emails and contact information for targeted enrichment and outreach efforts.
    • Reviewers frequently mention the accuracy and relevance of the data provided, the intuitive nature of the platform, and the exceptional customer service, including support in meeting tight deadlines.
    • Reviewers noted issues with the automatic subscription process, occasional inaccuracies in contact information, and a lack of data on smaller, newer companies.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • UpLead Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    91
    Contact Information
    83
    Lead Generation
    49
    Data Accuracy
    42
    Ease of Finding
    42
    Cons
    Outdated Contacts
    27
    Inaccurate Data
    19
    Missing Contacts
    16
    Outdated Data
    16
    Outdated Information
    16
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • UpLead features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.4
    8.8
    Lead Analysis
    Average: 8.4
    8.5
    Prioritized Accounts
    Average: 8.6
    8.8
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    UpLead
    Company Website
    Year Founded
    2017
    HQ Location
    Covina, US
    Twitter
    @UpLeadHQ
    2,390 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    55 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

UpLead is a B2B data provider with real-time verified emails, mobile numbers and intent data. Get access to millions of up-to-date contacts that are easy to find and import into your CRM. Use 50+ sear

Users
  • Founder
  • Owner
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 76% Small-Business
  • 20% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • UpLead is a sales intelligence platform that provides verified emails and contact information for targeted enrichment and outreach efforts.
  • Reviewers frequently mention the accuracy and relevance of the data provided, the intuitive nature of the platform, and the exceptional customer service, including support in meeting tight deadlines.
  • Reviewers noted issues with the automatic subscription process, occasional inaccuracies in contact information, and a lack of data on smaller, newer companies.
UpLead Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
91
Contact Information
83
Lead Generation
49
Data Accuracy
42
Ease of Finding
42
Cons
Outdated Contacts
27
Inaccurate Data
19
Missing Contacts
16
Outdated Data
16
Outdated Information
16
UpLead features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.4
8.8
Lead Analysis
Average: 8.4
8.5
Prioritized Accounts
Average: 8.6
8.8
Segmentation
Average: 8.6
Seller Details
Seller
UpLead
Company Website
Year Founded
2017
HQ Location
Covina, US
Twitter
@UpLeadHQ
2,390 Twitter followers
LinkedIn® Page
www.linkedin.com
55 employees on LinkedIn®
Warmly
(195)4.7 out of 5
8th Easiest To Use in Account Data Management software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Warmly is the first autonomous sales orchestration platform purpose built for SMB sized revenue teams. The platform orchestrates metadata from sales enablement tools, B2B intent, and enrichment tools

    Users
    • CEO
    • Founder
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 89% Small-Business
    • 10% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Warmly is a tool that provides insights into website visitors, including their duration of visit, frequency, and industry, and also offers features like real-time viewer capture and slack integration.
    • Users frequently mention the ease of setup, effective reporting, the ability to uncover web traffic at the contact level, and the valuable insights provided about the visitors, their companies, and their behavior on the site.
    • Users mentioned issues such as the high cost, lack of detailed contact information, occasional inaccuracies in the provided information, bugs in the user interface, and limitations in the visitor blocking and CRM integration features.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Warmly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    88
    Lead Generation
    80
    Helpful
    71
    Easy Setup
    66
    Intent Data
    57
    Cons
    Data Inaccuracy
    24
    Lead Quality
    22
    Identification Issues
    21
    Visitor Identification
    20
    Inaccurate Data
    19
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Warmly features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.4
    9.1
    Lead Analysis
    Average: 8.4
    8.5
    Prioritized Accounts
    Average: 8.6
    8.6
    Segmentation
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Warmly
    Year Founded
    2020
    HQ Location
    San Francisco, CA
    Twitter
    @warmlyai
    508 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    90 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Warmly is the first autonomous sales orchestration platform purpose built for SMB sized revenue teams. The platform orchestrates metadata from sales enablement tools, B2B intent, and enrichment tools

Users
  • CEO
  • Founder
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 89% Small-Business
  • 10% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Warmly is a tool that provides insights into website visitors, including their duration of visit, frequency, and industry, and also offers features like real-time viewer capture and slack integration.
  • Users frequently mention the ease of setup, effective reporting, the ability to uncover web traffic at the contact level, and the valuable insights provided about the visitors, their companies, and their behavior on the site.
  • Users mentioned issues such as the high cost, lack of detailed contact information, occasional inaccuracies in the provided information, bugs in the user interface, and limitations in the visitor blocking and CRM integration features.
Warmly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
88
Lead Generation
80
Helpful
71
Easy Setup
66
Intent Data
57
Cons
Data Inaccuracy
24
Lead Quality
22
Identification Issues
21
Visitor Identification
20
Inaccurate Data
19
Warmly features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.4
9.1
Lead Analysis
Average: 8.4
8.5
Prioritized Accounts
Average: 8.6
8.6
Segmentation
Average: 8.6
Seller Details
Seller
Warmly
Year Founded
2020
HQ Location
San Francisco, CA
Twitter
@warmlyai
508 Twitter followers
LinkedIn® Page
www.linkedin.com
90 employees on LinkedIn®
Read Warmly Reviews
Filters
Filter
Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Features
Sort by
Clear All
  • Segment
Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Features
Sort by
Clear All
78 Listings in Account Data Management Available

Account Data Management Topics

Expand/Collapse

Learn More About Account Data Management Software

What is Account Data Management Software?

Businesses use account data management software to maximize the success of account-based marketing (ABM) campaigns. This type of software manages prospect data throughout the ABM process so both sales and marketing teams have continuous awareness of target accounts. Account data management software accomplishes this by organizing data across disparate systems to create a complete, unified view of accounts. This type of software can route leads to sales and marketing based only on account status. For this reason, many account data management tools integrate with CRM systems and marketing automation software so an account-based marketing strategy can work smoothly with other sales and marketing initiatives.

Key Benefits of Account Data Management Software

  • Unifies account and contact data in a single place to deliver a clear picture of targeted accounts
  • Manages target accounts to help execute account-based marketing campaigns
  • Creates custom account segmentations based on factors like personas and job levels
  • Assists companies in prioritizing target accounts based on engagement and intent signals

Why Use Account Data Management Software?

Businesses should use account data management software to ensure they are driving the maximum amount of success possible from their account-based marketing campaigns. Managing target accounts and creating custom account segmentations can assist companies in executing hyper-personalized account-based marketing campaigns. Account data management software can identify target accounts to trigger the delivery of relevant content across multiple channels. Finally, this type of software can help marketing and sales teams flag target accounts and contacts in their CRM and marketing automation software.

Prioritize and segment accounts — Companies can use this type of software to prioritize accounts and segment target lists, helping align sales and marketing throughout the account-based marketing process.

Deliver relevant campaigns — Account-data management software helps identify which targeted accounts could use additional engagement and aids marketers in sending relevant campaigns such as email or advertising campaigns.

Lead to account matching — This type of software helps match leads to target account records and helps resolve duplicate account records, missing contact information, and other important information.

Interaction management — It’s imperative for sales and marketing to see all interactions with targeted accounts so duplicated efforts aren’t taking place for complete visibility across teams. This type of software manages all interactions with targeted accounts, helping simplify this process.

Who Uses Account Data Management Software?

Marketing and sales teams — Account-based marketing was developed to bring together sales and marketing teams to target their most important accounts with account-level, personalized marketing campaigns. Both sale and marketing teams utilize account data management software to manage current accounts and target the best accounts for account-based marketing campaigns.

Account Data Management Software Features

Data enrichment — Fills in missing gaps in contact and account records to create a complete picture for targeted accounts. Examples of missing gaps could include an account’s industry or company size, for example.

Segmentation — Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. Segmentation assists companies in personalizing marketing materials and messaging targeted contacts and accounts.

Account identification — Helps identify and distribute accounts internally, giving prioritization to those most likely to convert to sales.

Predictive scoring — Automatically scores prospects based on behavior and engagement levels. Predictive lead scoring analyzes data around successful leads that turned into "closed won" opportunities, or customers.

Account journey tracking — Tracks account journeys to trigger actions from sales and marketing campaigns and also attributes success to specific tactics.

Account-level insights — Helps determine the correlation between ad exposure and site visits, assets downloaded, content, and leads generated.

Prioritized accounts — Helps determine which accounts have the highest and the lowest opportunity to convert.

Other Features of Account Data Management Software: Market insights, Opportunity timeline