Best Enterprise Digital Adoption Platforms

How Many Digital Adoption Platforms Products Does G2 Track?

Total Products under this Category: 150

Category Stats (Nov 2026)

  • Average Rating: 4.63/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Candu (+0.24%) - Among all products in this category, Candu recorded the largest rating increase compared to last month

Last updated: November 10, 2026

How Does G2 Rank Digital Adoption Platforms Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 21,800+ Authentic Reviews
  • 150+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Digital Adoption Platforms

G2 Grid® for Digital Adoption Platforms plotting products by satisfaction and market presence

Highlighted products: WalkMe, Whatfix, Pendo, Nexthink, Userpilot, Tango, ChurnZero, and BrainStorm.

Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-adoption-platform/grids.json?focus%5B%5D=walkme&focus%5B%5D=whatfix&focus%5B%5D=pendo-io-pendo&focus%5B%5D=nexthink&focus%5B%5D=userpilot&focus%5B%5D=tango-tango&focus%5B%5D=churnzero&focus%5B%5D=brainstorm-inc-brainstorm&segment=enterprise)

WalkMe

WalkMe, an SAP company, is the critical layer that makes enterprise AI work. Copilots and AI agents are powerful, but incomplete. They can't see what's on an employee's screen, move across applications, or act where work actually happens. WalkMe can. Built on over a decade of experience in enterprise deployments, WalkMe gives AI the real-time context, cross-application reach, and workflow execution it needs to deliver results. WalkMe helps organizations adapt faster, make better decisions, and build a workforce that learns continuously. Trusted by global leaders including IBM, Nestlé, ThermoFisher Scientific, and the U.S. federal government, WalkMe turns AI investments into business outcomes. Visit www.walkme.com.

Average Rating: 4.6/5.0

Total Reviews: 577

How Do G2 Users Rate WalkMe?

  • User Segmentation: 8.6/10 (Category avg: 8.9/10)
  • Ease of Use: 8.4/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 9.1/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.0/10 (Category avg: 8.9/10)

Who Is the Company Behind WalkMe?

  • Seller: SAP
  • Company Website:
  • Year Founded: 1972
  • HQ Location: Walldorf
  • LinkedIn® Page: www.linkedin.com
    149,349 employees on LinkedIn®
  • Ownership: NYSE:SAP

Who Uses This Product?

  • Who Uses This: Instructional Designer, Digital Adoption Specialist
  • Top Industries: Computer Software, Financial Services
  • Company Size: 61% Large, 27% Medium

What Do G2 Reviewers Say About WalkMe?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of WalkMe, citing its intuitive interface and smooth navigation through complex processes.
  • Users value the helpful support from WalkMe's team, enhancing their learning and overall satisfaction with the platform.
  • Users praise WalkMe's responsive customer support, noting quick resolutions and assistance, enhancing overall user experience.
  • Users love WalkMe for its intuitive guidance and powerful analytics, enhancing user experience and boosting productivity remarkably.
  • Users commend the effective training courses of WalkMe, enhancing user confidence and streamlining the learning process.
Cons
  • Users face a challenging learning curve, particularly with advanced workflows and custom setups requiring technical expertise.
  • Users find complexity in setup with WalkMe, noting it slows down workflows and requires more technical knowledge.
  • Users note a steep learning curve with WalkMe, especially for advanced features and initial setup complexity.
  • Users find limited customization options in WalkMe frustrating, hindering their ability to tailor the experience effectively.
  • Users find the setup process time-consuming, especially for advanced workflows and dynamic elements in SAP systems.

What Are Recent G2 Reviews of WalkMe?

What Are G2 Users Discussing About WalkMe?

Whatfix

Whatfix is the AI-native Digital Adoption Platform built for the modern enterprise. It’s the only platform to unify pre-production simulation training, in-workflow guidance and support, and adoption analytics for continuous optimization, driving business outcomes from enterprise software.

Average Rating: 4.6/5.0

Total Reviews: 551

How Do G2 Users Rate Whatfix?

  • User Segmentation: 8.2/10 (Category avg: 8.9/10)
  • Ease of Use: 8.6/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 9.0/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.5/10 (Category avg: 8.9/10)

Who Is the Company Behind Whatfix?

  • Seller: Whatfix
  • Company Website:
  • Year Founded: 2013
  • HQ Location: San Jose, CA
  • LinkedIn® Page: www.linkedin.com
    1,102 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Product Manager, Project Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 45% Large, 36% Medium

What Do G2 Reviewers Say About Whatfix?

AI-generated summary from verified user reviews

Pros
  • Users find Whatfix to be incredibly easy to configure, enhancing training efficiency and user guidance dramatically.
  • Users appreciate the attentive and responsive customer support from Whatfix, ensuring timely help and assistance.
  • Users find Whatfix very easy to configure and appreciate its quick implementation and excellent customer support.
  • Users appreciate the ease of configuration and comprehensive learning platform that enhance content management and support.
  • Users value the comprehensive learning platform and intuitive guidance tools provided by Whatfix for efficient onboarding.
Cons
  • Users find a steep learning curve with Whatfix when transitioning to advanced features and managing complex workflows effectively.
  • Users find the complexity of managing content and advanced features can hinder basic usage and efficiency.
  • Users experience a steep learning curve with Whatfix, making initial setup and basic use more complex.
  • Users find the setup and maintenance processes time-consuming, particularly due to frequent updates and clunky content management.
  • Users find the time-consuming nature of setting up and maintaining features in Whatfix to be quite frustrating.

What Are Recent G2 Reviews of Whatfix?

What Are G2 Users Discussing About Whatfix?

Pendo

Pendo is the most powerful way for product builders to drive adoption, keep customers, and grow revenue from what they ship, no matter where or how they work. Pendo tracks and analyzes what users do, what they say, and how a product or agent performs, all in a single system, giving builders complete product context. That context enables Pendo to deliver detailed product and user insights, make or suggest the right fix, design the most impactful user guidance, or identify what to build next. Whether you're working in Pendo or using MCP to work in the AI tools you already use, Pendo helps you ship the best experience for all of your users.

Average Rating: 4.4/5.0

Total Reviews: 1,809

How Do G2 Users Rate Pendo?

  • User Segmentation: 8.5/10 (Category avg: 8.9/10)
  • Ease of Use: 8.2/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.7/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.1/10 (Category avg: 8.9/10)

Who Is the Company Behind Pendo?

  • Seller: Pendo.io
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Raleigh, North Carolina
  • LinkedIn® Page: www.linkedin.com
    968 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Product Manager, Senior Product Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 59% Medium, 21% Large

What Do G2 Reviewers Say About Pendo?

AI-generated summary from verified user reviews

Pros
  • Users commend Pendo for its ease of use, appreciating the intuitive interface and customizable features that enhance efficiency.
  • Users value the user-friendly interface and customization options of Pendo, enhancing their effectiveness and efficiency.
  • Users love the ease of use and customization in Pendo, enhancing their ability to track and analyze data effectively.
  • Users appreciate the customization and analytics features of Pendo, enabling targeted communication and actionable insights.
  • Users enjoy the ease of use and customization of Pendo, enabling effective tracking and enhanced user experiences.
Cons
  • Users feel Pendo lacks essential features like improved notifications and guide metrics, hindering their experience and efficiency.
  • Users face limitations in guide metrics, requiring tedious manual work and complex setup for effective analysis.
  • Users experience a steep learning curve with Pendo, requiring time and effort to master its features and setup.
  • Users face a steep learning curve with Pendo, finding navigation and advanced features challenging to grasp.
  • Users often experience data inaccuracy issues with Pendo, leading to difficulties in effective tracking and analysis.

What Are Recent G2 Reviews of Pendo?

What Are G2 Users Discussing About Pendo?

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Nexthink

Nexthink is the leader in digital employee experience management software. The company provides IT leaders with unprecedented insight allowing them to see, diagnose and fix issues at scale impacting employees anywhere, with any application or network, before employees notice the issue. Through agentic AI and cutting-edge solutions, Nexthink enables thousands of customers to provide better digital experiences and enhanced employee productivity to millions of employees. Dual headquartered in Lausanne, Switzerland and Boston, Massachusetts, Nexthink has 9 offices worldwide.

Average Rating: 4.6/5.0

Total Reviews: 394

How Do G2 Users Rate Nexthink?

  • User Segmentation: 8.8/10 (Category avg: 8.9/10)
  • Ease of Use: 8.5/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.4/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.3/10 (Category avg: 8.9/10)

Who Is the Company Behind Nexthink?

  • Seller: Nexthink
  • Company Website:
  • Year Founded: 2004
  • HQ Location: Prilly, CH
  • LinkedIn® Page: www.linkedin.com
    1,210 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Project Manager
  • Top Industries: Information Technology and Services, Financial Services
  • Company Size: 84% Large, 11% Medium

What Do G2 Reviewers Say About Nexthink?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Nexthink, leveraging real-time insights to enhance their workflows and solve issues proactively.
  • Users value Nexthink for its transformative insights and real-time metrics, enhancing support and employee experiences significantly.
  • Users value the real-time insights from Nexthink, enhancing decision-making and improving overall digital experiences.
  • Users praise Nexthink for its issue detection capabilities, enabling proactive monitoring and swift resolution of problems.
  • Users value the automation capabilities of Nexthink, enhancing support efficiency and improving overall employee experience.
Cons
  • Users find that difficult learning of Nexthink's system slows down usability and affects overall user experience.
  • Users find the learning curve steep due to the complexity of the NQL Data Model and limited support.
  • Users find the complexity of the query language challenging, requiring specialized training for effective use.
  • Users find Nexthink to be quite expensive, especially for smaller organizations with limited budgets.
  • Users find the steep learning curve of Nexthink challenging, complicating quick data analysis for casual users.

What Are Recent G2 Reviews of Nexthink?

What Are G2 Users Discussing About Nexthink?

Userpilot

Userpilot is an all-in-one platform for Product, UX, and Marketing teams. It combines Product Analytics, Session Replay, In-app Engagement and In-app Surveys to help you increase product adoption. Userpilot allows teams to build user onboarding flows, launch product announcements, improve your UX & product adoption, provide self-serve support, collect feedback in-app , all code-free. It also provides you with powerful product analytics tools (funnels, trends, paths, cohorts) so you can make informed, data-driven product decisions. NEW: Session Replay: Learn how users navigate your product, find bugs, and spot friction points by watching their sessions. Integrations: Mixpanel, Amplitude, Heap, Intercom, Segment, Webhooks, HubSpot, Salesforce.

Average Rating: 4.6/5.0

Total Reviews: 1,023

How Do G2 Users Rate Userpilot?

  • User Segmentation: 8.7/10 (Category avg: 8.9/10)
  • Ease of Use: 8.6/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.9/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.2/10 (Category avg: 8.9/10)

Who Is the Company Behind Userpilot?

  • Seller: Userpilot
  • Company Website:
  • Year Founded: 2019
  • HQ Location: Austin, US
  • LinkedIn® Page: www.linkedin.com
    85 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Product Manager, Customer Success Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 53% Medium, 39% Small

What Do G2 Reviewers Say About Userpilot?

AI-generated summary from verified user reviews

Pros
  • Users find Userpilot's ease of use exceptional, making onboarding and customer interactions seamless and efficient.
  • Users love the intuitive UI of Userpilot, which simplifies onboarding and enhances overall user engagement and satisfaction.
  • Users commend the easy setup of Userpilot, appreciating quick implementation and user-friendly features for efficient usage.
  • Users emphasize the excellent customer support from Userpilot, providing responsive assistance and valuable insights for success.
  • Users commend Userpilot for its ease of use and excellent customer support, enhancing their overall experience and efficiency.
Cons
  • Users find the learning curve steep due to numerous features and technical complexity, requiring additional support.
  • Users find the steep learning curve challenging, often requiring additional assistance to navigate the platform effectively.
  • Users find the limited customization options in Userpilot restrictive, hindering their ability to tailor the tool effectively.
  • Users find exporting and measuring data cumbersome, requiring too many steps and lacking certain necessary features.
  • Users find the pricing expensive, particularly for scaling startups, limiting accessibility as usage grows.

What Are Recent G2 Reviews of Userpilot?

What Are G2 Users Discussing About Userpilot?

Tango

Tango is a platform for workflow documentation and digital adoption that makes knowledge sharing simple and reliable. By clicking through a process once, anyone can generate a polished, step-by-step guide in seconds, complete with screenshots and instructions. Each guide can also be turned into an interactive, on-screen walkthrough. Since its founding, Tango has powered the creation of over 3 million process guides, helping organizations reduce errors, accelerate onboarding, and standardize SOPs across teams. Today, Tango is trusted by global enterprises including Salesforce, Gusto, and Rockwell Automation. Our intuitive platform empowers IT, Operations, and Enablement teams to document workflows in seconds and ensures every teammate can follow them with in-app guidance. The outcome: processes that are consistently followed, instantly accessible, and always up to date.

Average Rating: 4.7/5.0

Total Reviews: 544

How Do G2 Users Rate Tango?

  • User Segmentation: 7.9/10 (Category avg: 8.9/10)
  • Ease of Use: 9.5/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 9.0/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.5/10 (Category avg: 8.9/10)

Who Is the Company Behind Tango?

  • Seller: Tango
  • Company Website:
  • Year Founded: 2020
  • HQ Location: Los Angeles, CA
  • LinkedIn® Page: www.linkedin.com
    75 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Customer Success Manager, Consultant
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 51% Small, 34% Medium

What Do G2 Reviewers Say About Tango?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Tango, making tutorials and processes incredibly straightforward to create.
  • Users value the time-saving capabilities of Tango, enabling quick creation of guides and seamless onboarding processes.
  • Users find the easy creation process of Tango invaluable for making tutorials and showcasing system changes.
  • Users find the setup ease of Tango exceptional, enabling quick and effortless creation of guides and documentation.
  • Users appreciate the ease of creating step-by-step guides with Tango, enhancing training efficiency and user onboarding.
Cons
  • Users face limitations in customization with Tango, struggling with fixed gift card amounts and workflow restrictions.
  • Users find the limited customization options in Tango frustrating, restricting their ability to tailor experiences effectively.
  • Users find the limited features of Tango lacking, especially missing cloning and video recording options for training materials.
  • Users find the limited customization of Tango frustrating, wishing for more flexibility and enhanced editing options.
  • Users find editing difficulties with Tango, as image and step modifications can be time-consuming and require manual adjustments.

What Are Recent G2 Reviews of Tango?

ChurnZero

ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience. The platform unifies your customer data, team expertise, and AI into a single system engineered to elevate customer success. It provides clear insight into what customers need and helps you deliver it, making it easy to scale onboarding, adoption, renewal, and expansion programs as your customer base grows. ChurnZero’s AI agents are purpose-built for the specific needs of customer teams. They interpret customer data, embed seamlessly into your existing workflows, and are flexible by design. You decide how much you want AI to do, and where and when it does it, so you’re always in control. ChurnZero is more than software. Our CS, implementation, and support teams are true partners who ensure your team succeeds at scale.

Average Rating: 4.7/5.0

Total Reviews: 1,625

How Do G2 Users Rate ChurnZero?

  • User Segmentation: 9.2/10 (Category avg: 8.9/10)
  • Ease of Use: 8.5/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.3/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.1/10 (Category avg: 8.9/10)

Who Is the Company Behind ChurnZero?

  • Seller: ChurnZero
  • Company Website:
  • Year Founded: 2015
  • HQ Location: Washington, District of Columbia
  • LinkedIn® Page: www.linkedin.com
    145 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Customer Success Manager, Director of Customer Success
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 61% Medium, 28% Small

What Do G2 Reviewers Say About ChurnZero?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of ChurnZero for tracking customer journeys and creating segments efficiently.
  • Users find ChurnZero's helpful insights invaluable for tracking customer health and preparing for QBRs efficiently.
  • Users love the automation features of ChurnZero, enhancing their ability to manage customer journeys effectively.
  • Users praise ChurnZero for its excellent customer support, highlighting outstanding partnership and effective integration of tools.
  • Users laud the efficiency of ChurnZero, with quick access to segments and useful tools improving daily operations.
Cons
  • Users experience a steep learning curve with ChurnZero, as setup and customization require significant time and effort.
  • Users find the complexity of setup and customization in ChurnZero can be overwhelming and time-consuming.
  • Users find ChurnZero's interface not intuitive, with outdated navigation and confusing terminology impacting usability.
  • Users feel the missing features in ChurnZero hinder functionality, particularly for custom filters and integration options.
  • Users find ChurnZero has a steep learning curve, making initial setup and customization quite overwhelming and time-consuming.

What Are Recent G2 Reviews of ChurnZero?

What Are G2 Users Discussing About ChurnZero?

Spekit

Spekit® is an AI-first revenue enablement platform for high-growth, mid-market and enterprise B2B revenue teams. Built on a governed content management and learning system powered by an AI-first GTM Knowledge Engine, Spekit delivers Enablement in the Flow of Work® by bringing content, coaching, learning, and next best actions in the moment of need, inside Salesforce, Gong, Claude, Gmail, Slack and any other tool. AI Sidekick, the AI sales coach, works alongside reps in Salesforce, Gmail, Outlook, Gong, LinkedIn, Slack, Claude, and any browser-based tool — surfacing answers, content, and coaching, then helping reps act on them in real time: drafting messages, creating deal rooms, and moving deals forward without leaving their workflow. Unified Deal Context brings together signals from CRM, call intelligence, and email, so every recommendation is specific to the deal. Enablement and product marketing teams work in Spekit Hub, the production side of the platform and home of the GTM Knowledge Engine. Teams create rep-ready content natively with AI Content Builder or sync existing assets from Google Drive, Notion, SharePoint, and Confluence. Governance runs at creation, with Spekit surfacing overlapping content the moment someone starts writing, so a second source of truth never gets published, and content nested inside other content updates everywhere it appears the instant the source changes. Version control, decay detection, and role-based permissioning keep the rest accurate without manual curation. Because the same living content powers guidance, training, and answers, teams get content management, learning management, knowledge management, and digital adoption capabilities from one system rather than four. Spekit's Learning module combines Learning Paths, Topics, and AI Roleplays into programs which are structured training for new hire onboarding, product launches, methodology rollouts, and tool adoption. Learning Paths are assignable by team or automatically to new hires, support due dates and reminders, and target specific applications so learning is delivered in the flow of work®. AI-powered Deal Rooms create personalized digital sales rooms and buyer experiences grounded in approved content and deal context. Content adapts automatically to the buyer's persona and signals from calls and CRM so every room is built around that specific deal. Spekit’s AI Content Builder helps reps generate decks, business cases, mutual action plans, and next steps on the spot grounded in governed content and deal context all packaged into one branded space for the buyer to navigate. They can also generate Deal Rooms or push content from any LLM using Spekit’s MCP. Because rooms draw from the same governed knowledge engine as AI Sidekick and Learning, every asset is current and permission-aware — content updates propagate automatically into every active room, so reps never share outdated material. Buyer engagement signals show reps exactly when and how a buyer interacts with the room — which assets they opened, how long they spent, who's engaging. Deal Rooms can be mapped to a Slack channel to get those buyer engagement signals as real-time notifications. Leaders can see engagement across every open deal, and analytics tie directly to deal and pipeline outcomes.

Average Rating: 4.6/5.0

Total Reviews: 327

How Do G2 Users Rate Spekit?

  • User Segmentation: 8.5/10 (Category avg: 8.9/10)
  • Ease of Use: 9.1/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.6/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.4/10 (Category avg: 8.9/10)

Who Is the Company Behind Spekit?

  • Seller: Spekit Inc.
  • Company Website:
  • Year Founded: 2018
  • HQ Location: Denver, Colorado
  • LinkedIn® Page: www.linkedin.com
    100 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Account Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 69% Medium, 20% Large

What Do G2 Reviewers Say About Spekit?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Spekit, finding its interface simple and seamless for efficient navigation.
  • Users appreciate the ease of use and streamlined training with Spekit, enhancing onboarding and coaching effectiveness.
  • Users value the seamless integrations of Spekit, enhancing training and onboarding across various business tools.
  • Users appreciate the time-saving features of Spekit, allowing for immediate access to training and information during work.
  • Users appreciate the intuitive navigation of Spekit, allowing for quick access to training materials within their workflow.
Cons
  • Users experience navigation difficulties with Spekit, often leading to frustration and inefficiency in finding relevant information.
  • Users experience inefficient search functionality in Spekit, often struggling to find specific information quickly.
  • Users find missing features in Spekit, noting limitations in analytics, migration, and customizations that hinder usability.
  • Users face a learning curve with Spekit due to initial setup and understanding its extensive functionalities.
  • Users often face inadequate search functionality, making it difficult to find specific items within Spekit.

What Are Recent G2 Reviews of Spekit?

What Are G2 Users Discussing About Spekit?

BrainStorm

At BrainStorm, we help organizations turn their AI investment into workforce impact. We built our approach around a reality every IT and enablement leader now lives with: software changes faster than people do. Features ship continuously, AI keeps expanding what tools can do, and employees adapt at the same speed they always have. Tools get deployed, access is granted, but behavior stays the same, and the gap between what organizations pay for and what their people actually use no longer closes without the right system. We believe access isn't adoption. Work only changes when people change what they do every day, in real workflows, in the moments where decisions actually happen. That's why we don't treat adoption as a single training event. Training events were built for a world where software changed once a year and people had a year to catch up. That world is gone. We're built for sustained, day-to-day change that moves at the speed tools now evolve: a system designed to orchestrate adoption so new behaviors become the standard way work gets done. We approach change through our ADOPT™ Framework, five deliberate stages from first contact to durable behavior: AWARENESS (why change is needed), DESIRE (motivation to explore), ORIENTATION (how it works in context), PARTICIPATION (starting the new behavior), and TRANSFORMATION (making it stick). Current market options solve half the problem. LMSs, upskilling providers, and content libraries manage content and track completions, but they run on the old cadence and can't keep pace with continuous change. In-app guidance keeps pace, but by doing the work for users instead of building the skill, nothing sticks. BrainStorm is built for both: it moves at the speed tools change, drives behavior change after the course ends, and orchestrates when and how users engage across channels and over time. Our platform provides customizable multi-channel campaign Flows across email, Teams, and portal; behavior-driven personalization based on role, readiness, and observed usage; adoption analytics connecting learning activity to tool usage and business outcomes; and low-overhead infrastructure that scales without adding headcount. We support AI Readiness, Security Awareness, Enterprise Software Adoption, Customer Success, and more. Across every outcome, the gap is the same: capability keeps expanding, whether it's what your tools can do or what attackers can do, and closing that gap is now the work that decides whether the investment pays off. Real adoption starts with changing behavior, not merely providing access. We hold ourselves to measurable results because behavior change is visible, not assumed.

Average Rating: 4.6/5.0

Total Reviews: 36

How Do G2 Users Rate BrainStorm?

  • User Segmentation: 9.2/10 (Category avg: 8.9/10)
  • Ease of Use: 8.7/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 7.9/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 9.3/10 (Category avg: 8.9/10)

Who Is the Company Behind BrainStorm?

  • Seller: BrainStorm, Inc.
  • Company Website:
  • Year Founded: 1995
  • HQ Location: American Fork, UT
  • LinkedIn® Page: www.linkedin.com
    148 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Government Administration
  • Company Size: 50% Large, 36% Medium

What Do G2 Reviewers Say About BrainStorm?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of BrainStorm, finding it simplifies organization and enhances idea generation.
  • Users value the custom content creation feature of BrainStorm, enhancing training relevance and engagement across organizations.
  • Users praise the fantastic customer support of BrainStorm, appreciating the friendly and knowledgeable teams that enhance the experience.
  • Users appreciate the simplicity and effectiveness of BrainStorm for generating ideas and organizing projects efficiently.
  • Users value the easy-to-use training system of BrainStorm, facilitating customized learning journeys across organizations.
Cons
  • Users find the learning curve steep due to the complicated structure and terminology, making administration challenging.
  • Users note the missing features in BrainStorm, particularly in reporting, gamification, and SCORM file support.
  • Users find navigation difficulties in BrainStorm, citing complexity and lengthy content as major challenges in usability.
  • Users find poor reporting in BrainStorm limits insights needed for effective management and training oversight.
  • Users find the pricing structure and licensing complicated, making it challenging for organizations to utilize BrainStorm effectively.

What Are Recent G2 Reviews of BrainStorm?

What Are G2 Users Discussing About BrainStorm?

Chameleon

Chameleon is the AI-first product adoption platform for modern SaaS teams. Build tours, checklists, embeddables, and surveys instantly with Copilot—our AI that creates campaigns, audiences, and analyzes data in seconds. Record interactive demos and auto-generate product launch content. Ranger, our governance agent, automatically maintains account health. Deeply native experiences with real-time personalization, smart triggers, and enterprise governance controls. Product teams trust Chameleon to drive activation and expansion while maintaining exceptional UX. Start free at chameleon.io/signup Need help deciding? Check out our Buyers' Guide with tips on running a successful evaluation chameleon.io/buyers-guide

Average Rating: 4.4/5.0

Total Reviews: 365

How Do G2 Users Rate Chameleon?

  • User Segmentation: 8.0/10 (Category avg: 8.9/10)
  • Ease of Use: 8.2/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.6/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 7.9/10 (Category avg: 8.9/10)

Who Is the Company Behind Chameleon?

Who Uses This Product?

  • Who Uses This: Product Manager, Customer Success Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 55% Medium, 30% Small

What Do G2 Reviewers Say About Chameleon?

AI-generated summary from verified user reviews

Pros
  • Users praise Chameleon's clean and easy-to-use interface, making integration and creating tooltips hassle-free.
  • Users highlight Chameleon's ease of use for onboarding and creating in-app experiences without requiring engineering support.
  • Users appreciate the flexibility and customization of Chameleon, enhancing user targeting and onboarding experiences effectively.
  • Users find Chameleon intuitive for creating in-app experiences effortlessly, empowering teams to innovate with minimal engineering support.
  • Users praise Chameleon for its exceptional customer support, highlighting responsive and knowledgeable assistance from the team.
Cons
  • Users find the learning curve steep, requiring time and tech knowledge to effectively navigate Chameleon's complex features.
  • Users report experiencing frequent software bugs, which disrupt the experience and hinder usability in the Chameleon app.
  • Users find the complex features of Chameleon overwhelming and challenging to navigate during onboarding and setup.
  • Users find Chameleon has limited features, particularly with integrations and templates, affecting overall usability.
  • Users find the learning difficulty in mastering Chameleon's advanced features challenging, especially for non-technical users.

What Are Recent G2 Reviews of Chameleon?

Netcore Customer Engagement Platform

Netcore is a comprehensive agentic marketing platform designed to assist businesses in achieving profitable growth through data-driven customer connections. This innovative solution is tailored for a diverse range of industries, including eCommerce, retail, banking, financial services and insurance (BFSI), enterprises, and direct-to-consumer (D2C) brands. By co-owning marketing outcomes with its users, Netcore establishes a partnership that empowers organizations to enhance their customer engagement strategies effectively. The platform's unified stack integrates several critical components, including Customer Engagement, Product Discovery, Personalization, Customer Data Platform (CDP), Email Marketing, and Communication Platform as a Service (CPaaS) channels. This integration allows businesses to create a cohesive view of their customers and their journeys, ensuring that marketing efforts are both targeted and relevant. The Netcore Context Layer and Governance Layer work in tandem to provide insights that drive informed decision-making, making it easier for marketing teams to understand customer behavior and preferences. Netcore's standout feature is its seven AI agents, which leverage a unified view of every customer across multiple channels and signals. These agents autonomously plan, execute, analyze, and optimize hyper-personalized marketing campaigns, allowing businesses to deliver tailored messages that resonate with their audience. This level of automation not only saves time but also enhances the effectiveness of marketing initiatives, ensuring that each interaction is meaningful and impactful. On a global scale, Netcore demonstrates its capabilities by powering over 50 billion emails, 5 billion push notifications, 200 million WhatsApp messages, and 1 million AI-driven interactions each month. This extensive reach underscores the platform's ability to deliver the right message on the right channel at the right time, ultimately driving customer engagement and loyalty. By utilizing Netcore, organizations can expect to enhance their marketing strategies, improve customer relationships, and achieve measurable results in their growth objectives.

Average Rating: 4.5/5.0

Total Reviews: 1,252

How Do G2 Users Rate Netcore Customer Engagement Platform?

  • User Segmentation: 8.9/10 (Category avg: 8.9/10)
  • Ease of Use: 8.9/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.2/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.4/10 (Category avg: 8.9/10)

Who Is the Company Behind Netcore Customer Engagement Platform?

Who Uses This Product?

  • Who Uses This: Executive, CEO
  • Top Industries: Financial Services, Health, Wellness and Fitness
  • Company Size: 41% Medium, 37% Small

What Do G2 Reviewers Say About Netcore Customer Engagement Platform?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Netcore's platform, enhanced by AI features and supportive CSM assistance.
  • Users appreciate the great customer support from Netcore, enhancing their overall experience and engagement with the platform.
  • Users value the quick onboarding and effective features of Netcore, enhancing their customer engagement and campaign management.
  • Users appreciate the innovative AI features and efficient tools of Netcore, enhancing their engagement and campaign management.
  • Users value the effective customer engagement tools of Netcore, boosting client interaction and conversion significantly.
Cons
  • Users find the missing features in reporting and authentication limiting, complicating their overall experience with the platform.
  • Users report slow performance with data uploads and system responsiveness, affecting overall usability of the platform.
  • Users experience slow loading times, especially with large data uploads, impacting overall performance and usability.
  • Users face a steep learning curve, hindering quick navigation of advanced analytics and journey building features.
  • Users find the limited features of Netcore Customer Engagement Platform restrict its usability and effectiveness.

What Are Recent G2 Reviews of Netcore Customer Engagement Platform?

What Are G2 Users Discussing About Netcore Customer Engagement Platform?

Apty

Apty is an enterprise-grade Digital Adoption Platform (DAP) built to work across your entire software stack—including custom apps. While other DAPs stop at tooltips and walkthroughs, Apty drives execution: faster onboarding, fewer errors, and measurable ROI in weeks. No guesswork. No bloat. No hand-holding required. Just software that works the way your business does—without retraining or IT overload.

Average Rating: 4.7/5.0

Total Reviews: 138

How Do G2 Users Rate Apty?

  • User Segmentation: 8.9/10 (Category avg: 8.9/10)
  • Ease of Use: 9.1/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 9.2/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.8/10 (Category avg: 8.9/10)

Who Is the Company Behind Apty?

  • Seller: Apty
  • Year Founded: 2018
  • HQ Location: Austin, Texas
  • LinkedIn® Page: www.linkedin.com
    67 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 42% Medium, 36% Large

What Do G2 Reviewers Say About Apty?

AI-generated summary from verified user reviews

Pros
  • Users find Apty's interface easy to use, allowing quick implementation of workflows without technical expertise.
  • Users value the easy implementation of Apty, allowing quick setup for non-technical individuals.
  • Users value the easy integrations of Apty, enabling quick setup and implementation without technical expertise.
  • Users find Apty's easy setup intuitive, allowing quick implementation of workflows even without technical skills.
Cons
  • Users experience occasional glitches and manual translation issues with Apty, affecting their overall efficiency.
  • Users report occasional software glitches with Apty, though it typically recovers quickly and needs better auto-translation features.

What Are Recent G2 Reviews of Apty?

What Are G2 Users Discussing About Apty?

iorad

Capture once. Reach everyone. Train anything. iorad automatically captures any workflow on any desktop or web application and transforms it into interactive, step-by-step training content. No screenshots, no manual editing, no production work necessary. Instantly ready to use with Storyteller AI. One recording. No editing. No production. While other tools give you one static output, iorad generates six learning modes: ✅ Try — fully interactive, guided walkthrough ✅ Watch — auto-generated video ✅ Slide — slideshow format ✅ Scroll — scannable step-by-step list ✅ Quiz — graded learning experience ✅ Do — in-app guided experience Every learner is different. iorad covers all of them. Built for scale with unlimited learners. iorad doesn't charge per viewer. Whether you're training 10 employees or 10,000 customers, your costs don't grow with your audience, making it the most cost-efficient tutorial platform for organizations that need broad reach. One platform for employee training, digital adoption, and customer education. Teams use iorad for onboarding, SOPs, knowledge base content, sales enablement, customer training, and self-service support. Every tutorial is instantly ready to share via link, embed, or integration within your existing tech stack. Global-ready from day one. Deliver guidance in any language, embedded within the tools your learners use every day. ✨ Trusted by 45K+ organizations · 1M+ tutorials created · 30M+ learners reached

Average Rating: 4.7/5.0

Total Reviews: 52

How Do G2 Users Rate iorad?

  • User Segmentation: 5.0/10 (Category avg: 8.9/10)
  • Ease of Use: 8.9/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.8/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 9.8/10 (Category avg: 8.9/10)

Who Is the Company Behind iorad?

  • Seller: iorad
  • Company Website:
  • Year Founded: 2007
  • HQ Location: Boston, US
  • LinkedIn® Page: www.linkedin.com
    18 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Education Management
  • Company Size: 60% Medium, 27% Large

What Are Recent G2 Reviews of iorad?

What Are G2 Users Discussing About iorad?

Gainsight Product Experience

Gainsight Product Experience (PX) is an all-in-one platform where product, CS, and revenue teams can understand how users engage with their product, guide them to value, and collect feedback in one connected workspace. Today's SaaS businesses win by orchestrating precise, data-driven experiences. Gainsight PX empowers teams to see exactly where users succeed or struggle through deep usage analytics, funnel analysis, and user-level insights so every decision is backed by data, not guesswork. Gainsight PX enhances both the user and admin experience through native integrations with Gainsight Customer Success, Gainsight Customer Communities, Skilljar by Gainsight, and your broader tech stack, connecting in-app behavior directly to health scores, playbooks, and renewal workflows. With AI supporting hyper-personalized in-app engagements, path analysis, segmentation, and feedback loops, Gainsight PX turns every user action into a business advantage, reducing engineering dependency and accelerating time to value. By bridging the gap between product analytics and customer outcomes, Gainsight PX drives stronger adoption, lower cost-to-serve, and the retention and expansion growth that keeps businesses ahead.

Average Rating: 4.4/5.0

Total Reviews: 239

How Do G2 Users Rate Gainsight Product Experience?

  • User Segmentation: 8.2/10 (Category avg: 8.9/10)
  • Ease of Use: 7.7/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 8.5/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.3/10 (Category avg: 8.9/10)

Who Is the Company Behind Gainsight Product Experience?

Who Uses This Product?

  • Who Uses This: Customer Success Manager, Product Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 61% Medium, 21% Small

What Do G2 Reviewers Say About Gainsight Product Experience?

AI-generated summary from verified user reviews

Pros
  • Users find Gainsight Product Experience to be easy to use and very intuitive, enhancing customer understanding and support.
  • Users value the customer engagement capabilities of Gainsight, enhancing insights and fostering proactive growth strategies.
  • Users value the automation and organization Gainsight provides, enhancing customer journeys and simplifying relationship management.
  • Users value the rich reporting capabilities of Gainsight, enabling effective tracking and improvement of customer engagement.
  • Users value the real-time analytics in Gainsight for tracking customer health and driving product engagement effectively.
Cons
  • Users face a steep learning curve with Gainsight Product Experience, making it challenging to utilize its full potential.
  • Users find the learning difficulty with Gainsight Product Experience challenging, as the complex features hinder effective usage.
  • Users find the steep learning curve of Gainsight Product Experience challenging, complicating their ability to utilize its features fully.
  • Users find missing features in Gainsight Product Experience, particularly for SaaS solutions and complex engagement triggers.
  • Users find the missing functionality in Gainsight's Product Experience limits customization and complicates engagement workflows.

What Are Recent G2 Reviews of Gainsight Product Experience?

What Are G2 Users Discussing About Gainsight Product Experience?

Product Fruits

No-code product adoption platform for user onboarding, feature adoption and in-app support. Product Fruits is a digital adoption platform that helps product and customer success teams guide users to value, drive feature adoption and deliver in-app support. Without writing code. Build product tours, checklists, hints, tooltips and announcements to onboard new users and roll out new features. Layer in an in-app help center, embedded knowledge base and NPS surveys to scale support and catch friction before it becomes a ticket. Two things set Product Fruits apart: 1. Product Fruits Flows guide every user to the next right step. Instead of showing everyone the same generic tour, Flows adapt to where each user is — their role, their progress, their behavior — so the right guidance appears at the right moment. Users never get stuck, and they never see steps they've already mastered. 2. Product Fruits AI is the speed layer. It drafts Flows, copy and adaptive logic in minutes, with no design or engineering sprints. Teams ship and iterate on their own. Elvin AI, the in-app help agent, answers users' questions from your own help docs. #Who it's for Built for product teams who own activation and adoption, and CS teams who own retention and support. Common industries include financial services, education, healthcare, e-commerce and SaaS. #What you can do with Product Fruits - Shorten time to value with personalized user onboarding journeys - Increase feature adoption by guiding users to new capabilities - Reduce churn by addressing struggles before users disengage - Scale user onboarding across thousands of users without manual effort - Lower support tickets with contextual answers where users need them #How it works Setup takes two steps. First, install the Product Fruits Chrome extension to build tours and guidance flows visually. Then add a JavaScript snippet to your application to publish experiences live. Most teams complete setup in under an hour. #What's included - Flows & guidance: Adaptive product tours, checklists, tooltips and beacons that route each user to their next right step - AI personalization: Product Fruits AI drafts flow structure and copy that adapts to each user - In-app communication: AI-generated announcements, banners, pop-ups and newsfeeds that keep users informed about updates and features - Feedback & insights: Contextual and NPS surveys based on user behavior, capturing sentiment and surfacing friction - Knowledge & support: Centralized help center and Elvin AI answering questions from your approved sources, #Why teams choose Product Fruits AI powers every feature and Product Fruits Flows make sure that power lands at the right moment. From building tours to answering support questions, Product Fruits personalizes each step of the journey. The result: faster adoption, higher satisfaction and fewer support escalations.

Average Rating: 4.6/5.0

Total Reviews: 257

How Do G2 Users Rate Product Fruits?

  • User Segmentation: 8.5/10 (Category avg: 8.9/10)
  • Ease of Use: 8.7/10 (Category avg: 9.1/10)
  • Text Bubble Walkthroughs: 9.0/10 (Category avg: 9.1/10)
  • Audio-visual Walkthroughs: 8.6/10 (Category avg: 8.9/10)

Who Is the Company Behind Product Fruits?

  • Seller: Product Fruits
  • Company Website:
  • Year Founded: 2019
  • HQ Location: Prague, CZ
  • LinkedIn® Page: www.linkedin.com
    27 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Product Manager, CTO
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 64% Small, 25% Medium

What Do G2 Reviewers Say About Product Fruits?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Product Fruits, simplifying onboarding and enhancing user satisfaction effortlessly.
  • Users praise the excellent customer support, highlighting responsiveness and clarity as key benefits during onboarding.
  • Users find the easy setup of Product Fruits to be approachable, enabling quick deployment and seamless onboarding experiences.
  • Users admire the intuitive interface of Product Fruits, making onboarding effortless and enhancing customer satisfaction significantly.
  • Users appreciate the intuitive and user-friendly interface of Product Fruits, making tooltips and onboarding easy to create.
Cons
  • Users find the limited customization options restrictive, negatively impacting their overall experience with the product.
  • Users face a learning curve due to the complexity of features and settings before fully utilizing the product.
  • Users struggle with difficult customization, noting challenges with advanced features and limited styling flexibility in Product Fruits.
  • Users express frustration with poor reporting that lacks depth, making it hard to correlate insights with user engagement.
  • Users find the pricing for larger teams expensive, particularly if only a few features are needed.

What Are Recent G2 Reviews of Product Fruits?

Neeraja Prakash
NP
Researched and written by Neeraja Prakash
Updated