Best Customer Data Platforms (CDP) for for Small Business

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Customer Data Platform (CDP) category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Customer Data Platform (CDP) to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Customer Data Platform (CDP) category.

In addition to qualifying for inclusion in the Customer Data Platforms (CDP) category, to qualify for inclusion in the Small Business Customer Data Platforms (CDP) category, a product must have at least 10 reviews left by a reviewer from a small business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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51 Listings in Small Business Customer Data Platform (CDP) Available

(1,088)4.8 out of 5
Optimized for quick response
1st Easiest To Use in Customer Data Platform (CDP) software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with a

    Users
    • Digital Marketing Specialist
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 45% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Insider Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    258
    Customer Engagement
    254
    Engagement
    234
    Personalization
    205
    Experience
    174
    Cons
    Learning Curve
    87
    Difficult Learning
    36
    Poor Customer Support
    35
    High Learning Curve
    25
    Initial Difficulty
    25
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Insider features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.0
    9.5
    Predictive Modeling
    Average: 8.1
    9.5
    Data Enrichment
    Average: 8.7
    9.5
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Insider
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @useinsider
    45,476 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,369 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with a

Users
  • Digital Marketing Specialist
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 45% Mid-Market
  • 29% Small-Business
Insider Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
258
Customer Engagement
254
Engagement
234
Personalization
205
Experience
174
Cons
Learning Curve
87
Difficult Learning
36
Poor Customer Support
35
High Learning Curve
25
Initial Difficulty
25
Insider features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.0
9.5
Predictive Modeling
Average: 8.1
9.5
Data Enrichment
Average: 8.7
9.5
Expandability
Average: 8.6
Seller Details
Seller
Insider
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@useinsider
45,476 Twitter followers
LinkedIn® Page
www.linkedin.com
1,369 employees on LinkedIn®
(478)4.4 out of 5
Optimized for quick response
10th Easiest To Use in Customer Data Platform (CDP) software
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Entry Level Price:Starting at $100.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meani

    Users
    • Product Manager
    • CEO
    Industries
    • Computer Software
    • Financial Services
    Market Segment
    • 61% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Customer.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    148
    Customer Support
    78
    Features
    74
    Automation
    68
    Integrations
    64
    Cons
    Learning Curve
    47
    Missing Features
    44
    Limited Features
    30
    Segmentation Issues
    27
    Campaign Issues
    24
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Customer.io features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.0
    5.9
    Predictive Modeling
    Average: 8.1
    7.3
    Data Enrichment
    Average: 8.7
    7.6
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Portland, OR
    Twitter
    @CustomerIO
    4,752 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    367 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meani

Users
  • Product Manager
  • CEO
Industries
  • Computer Software
  • Financial Services
Market Segment
  • 61% Small-Business
  • 35% Mid-Market
Customer.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
148
Customer Support
78
Features
74
Automation
68
Integrations
64
Cons
Learning Curve
47
Missing Features
44
Limited Features
30
Segmentation Issues
27
Campaign Issues
24
Customer.io features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.0
5.9
Predictive Modeling
Average: 8.1
7.3
Data Enrichment
Average: 8.7
7.6
Expandability
Average: 8.6
Seller Details
Company Website
Year Founded
2012
HQ Location
Portland, OR
Twitter
@CustomerIO
4,752 Twitter followers
LinkedIn® Page
www.linkedin.com
367 employees on LinkedIn®

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(556)4.5 out of 5
Optimized for quick response
View top Consulting Services for Segment
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Entry Level Price:$120 Per month
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Twilio Segment is the world’s leading Customer Data Platform (CDP). Our platform provides companies with the data foundation that they need to put their customers at the heart of every decision. Using

    Users
    • Product Manager
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 47% Mid-Market
    • 42% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Segment Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    33
    Easy Integration
    22
    Data Management
    21
    Integrations
    20
    Easy Integrations
    18
    Cons
    Expensive
    16
    Learning Difficulty
    10
    Learning Curve
    9
    Complexity
    6
    Complexity Issues
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Segment features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    7.0
    Predictive Modeling
    Average: 8.1
    8.6
    Data Enrichment
    Average: 8.7
    8.8
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Twilio
    Company Website
    Year Founded
    2008
    HQ Location
    San Francisco, CA
    Twitter
    @twilio
    82,212 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6,348 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Twilio Segment is the world’s leading Customer Data Platform (CDP). Our platform provides companies with the data foundation that they need to put their customers at the heart of every decision. Using

Users
  • Product Manager
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 47% Mid-Market
  • 42% Small-Business
Segment Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
33
Easy Integration
22
Data Management
21
Integrations
20
Easy Integrations
18
Cons
Expensive
16
Learning Difficulty
10
Learning Curve
9
Complexity
6
Complexity Issues
6
Segment features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
7.0
Predictive Modeling
Average: 8.1
8.6
Data Enrichment
Average: 8.7
8.8
Expandability
Average: 8.6
Seller Details
Seller
Twilio
Company Website
Year Founded
2008
HQ Location
San Francisco, CA
Twitter
@twilio
82,212 Twitter followers
LinkedIn® Page
www.linkedin.com
6,348 employees on LinkedIn®
(674)4.5 out of 5
Optimized for quick response
6th Easiest To Use in Customer Data Platform (CDP) software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Marketing Automation Specialist
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 56% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    204
    Features
    126
    Journey Creation
    119
    Customer Support
    118
    Helpful
    110
    Cons
    Missing Features
    71
    Poor Customer Support
    54
    Slow Performance
    54
    Slow Loading
    49
    Limited Features
    47
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • WebEngage features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    7.7
    Predictive Modeling
    Average: 8.1
    8.2
    Data Enrichment
    Average: 8.7
    8.1
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,161 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    471 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Marketing Automation Specialist
Industries
  • Financial Services
  • Education Management
Market Segment
  • 56% Mid-Market
  • 27% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
204
Features
126
Journey Creation
119
Customer Support
118
Helpful
110
Cons
Missing Features
71
Poor Customer Support
54
Slow Performance
54
Slow Loading
49
Limited Features
47
WebEngage features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
7.7
Predictive Modeling
Average: 8.1
8.2
Data Enrichment
Average: 8.7
8.1
Expandability
Average: 8.6
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,161 Twitter followers
LinkedIn® Page
www.linkedin.com
471 employees on LinkedIn®
(1,069)4.6 out of 5
Optimized for quick response
View top Consulting Services for Klaviyo
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Klaviyo powers smarter digital relationships with an intelligent marketing automation platform that is fueled by all of your customer and designed from day one for scale. Built on a flexible, real

    Users
    • Owner
    • CEO
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 81% Small-Business
    • 16% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Klaviyo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    84
    Email Marketing
    71
    Integrations
    47
    Easy Integration
    44
    Easy Creation
    41
    Cons
    Expensive
    38
    Learning Curve
    32
    Missing Features
    23
    Limited Features
    22
    Poor Customer Support
    18
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Klaviyo features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.0
    8.2
    Predictive Modeling
    Average: 8.1
    8.4
    Data Enrichment
    Average: 8.7
    8.3
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Klaviyo
    Company Website
    Year Founded
    2012
    HQ Location
    Boston, Massachusetts
    Twitter
    @klaviyo
    21,315 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,452 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Klaviyo powers smarter digital relationships with an intelligent marketing automation platform that is fueled by all of your customer and designed from day one for scale. Built on a flexible, real

Users
  • Owner
  • CEO
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 81% Small-Business
  • 16% Mid-Market
Klaviyo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
84
Email Marketing
71
Integrations
47
Easy Integration
44
Easy Creation
41
Cons
Expensive
38
Learning Curve
32
Missing Features
23
Limited Features
22
Poor Customer Support
18
Klaviyo features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.0
8.2
Predictive Modeling
Average: 8.1
8.4
Data Enrichment
Average: 8.7
8.3
Expandability
Average: 8.6
Seller Details
Seller
Klaviyo
Company Website
Year Founded
2012
HQ Location
Boston, Massachusetts
Twitter
@klaviyo
21,315 Twitter followers
LinkedIn® Page
www.linkedin.com
2,452 employees on LinkedIn®
(647)4.6 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Bloomreach is a comprehensive commerce personalization solution designed to enhance the online shopping experience by leveraging real-time customer and product data. This platform enables businesses t

    Users
    • CRM Manager
    • Marketing Specialist
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 49% Mid-Market
    • 28% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Bloomreach is a customer data platform that provides tools for marketing automation, personalization, and data management.
    • Reviewers like the platform's comprehensive functionality, user-friendly interface, and exceptional customer support, which enables efficient and personalized customer engagement.
    • Reviewers noted that the platform can be slow at times, particularly when working with larger databases, and some found the initial integration process and learning curve to be challenging.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Bloomreach Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    125
    Features
    116
    Customer Support
    96
    Helpful
    90
    Personalization
    65
    Cons
    Learning Curve
    80
    Limited Features
    58
    Missing Features
    53
    Learning Difficulty
    47
    Limitations
    46
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Bloomreach features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.0
    7.8
    Predictive Modeling
    Average: 8.1
    8.6
    Data Enrichment
    Average: 8.7
    8.7
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2009
    HQ Location
    Mountain View, CA
    Twitter
    @bloomreach_tm
    10,645 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,071 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Bloomreach is a comprehensive commerce personalization solution designed to enhance the online shopping experience by leveraging real-time customer and product data. This platform enables businesses t

Users
  • CRM Manager
  • Marketing Specialist
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 49% Mid-Market
  • 28% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Bloomreach is a customer data platform that provides tools for marketing automation, personalization, and data management.
  • Reviewers like the platform's comprehensive functionality, user-friendly interface, and exceptional customer support, which enables efficient and personalized customer engagement.
  • Reviewers noted that the platform can be slow at times, particularly when working with larger databases, and some found the initial integration process and learning curve to be challenging.
Bloomreach Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
125
Features
116
Customer Support
96
Helpful
90
Personalization
65
Cons
Learning Curve
80
Limited Features
58
Missing Features
53
Learning Difficulty
47
Limitations
46
Bloomreach features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.0
7.8
Predictive Modeling
Average: 8.1
8.6
Data Enrichment
Average: 8.7
8.7
Expandability
Average: 8.6
Seller Details
Company Website
Year Founded
2009
HQ Location
Mountain View, CA
Twitter
@bloomreach_tm
10,645 Twitter followers
LinkedIn® Page
www.linkedin.com
1,071 employees on LinkedIn®
(997)4.3 out of 5
Optimized for quick response
5th Easiest To Use in Customer Data Platform (CDP) software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigit

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 42% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    247
    Customer Support
    204
    Helpful
    171
    Features
    145
    Email Marketing
    118
    Cons
    Missing Features
    73
    Limited Features
    68
    Learning Curve
    65
    Limitations
    54
    Limited Options
    36
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dotdigital features and usability ratings that predict user satisfaction
    8.5
    Has the product been a good partner in doing business?
    Average: 9.0
    7.6
    Predictive Modeling
    Average: 8.1
    7.8
    Data Enrichment
    Average: 8.7
    8.0
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    16,410 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    425 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigit

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 42% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
247
Customer Support
204
Helpful
171
Features
145
Email Marketing
118
Cons
Missing Features
73
Limited Features
68
Learning Curve
65
Limitations
54
Limited Options
36
Dotdigital features and usability ratings that predict user satisfaction
8.5
Has the product been a good partner in doing business?
Average: 9.0
7.6
Predictive Modeling
Average: 8.1
7.8
Data Enrichment
Average: 8.7
8.0
Expandability
Average: 8.6
Seller Details
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
16,410 Twitter followers
LinkedIn® Page
www.linkedin.com
425 employees on LinkedIn®
(180)4.8 out of 5
4th Easiest To Use in Customer Data Platform (CDP) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    NotifyVisitors is an AI powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push, popups, and much more.

    Users
    • Search Engine Optimization Executive
    • Search Engine Optimization Specialist
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 73% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • NotifyVisitors Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    83
    Helpful
    75
    Automation
    69
    Customer Engagement
    68
    Customer Support
    68
    Cons
    Learning Curve
    36
    Expensive
    28
    Missing Features
    26
    Steep Learning Curve
    26
    Complex Features
    21
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • NotifyVisitors features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.0
    9.7
    Predictive Modeling
    Average: 8.1
    9.7
    Data Enrichment
    Average: 8.7
    9.6
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2011
    HQ Location
    Delhi, IN
    Twitter
    @notifyvisitors
    861 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    59 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

NotifyVisitors is an AI powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push, popups, and much more.

Users
  • Search Engine Optimization Executive
  • Search Engine Optimization Specialist
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 73% Small-Business
  • 24% Mid-Market
NotifyVisitors Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
83
Helpful
75
Automation
69
Customer Engagement
68
Customer Support
68
Cons
Learning Curve
36
Expensive
28
Missing Features
26
Steep Learning Curve
26
Complex Features
21
NotifyVisitors features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.0
9.7
Predictive Modeling
Average: 8.1
9.7
Data Enrichment
Average: 8.7
9.6
Expandability
Average: 8.6
Seller Details
Year Founded
2011
HQ Location
Delhi, IN
Twitter
@notifyvisitors
861 Twitter followers
LinkedIn® Page
www.linkedin.com
59 employees on LinkedIn®
(785)4.5 out of 5
Optimized for quick response
12th Easiest To Use in Customer Data Platform (CDP) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to

    Users
    • Product Manager
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 51% Mid-Market
    • 30% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Fullstory Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    319
    Insights
    231
    Session Replay
    212
    Helpful
    209
    User Insights
    164
    Cons
    Learning Curve
    129
    Limitations
    102
    Data Inaccuracy
    88
    Steep Learning Curve
    87
    Not Intuitive
    84
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Fullstory features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    6.8
    Predictive Modeling
    Average: 8.1
    7.5
    Data Enrichment
    Average: 8.7
    7.6
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Fullstory
    Company Website
    Year Founded
    2014
    HQ Location
    Atlanta, GA
    Twitter
    @fullstory
    4,918 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    509 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to

Users
  • Product Manager
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 51% Mid-Market
  • 30% Small-Business
Fullstory Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
319
Insights
231
Session Replay
212
Helpful
209
User Insights
164
Cons
Learning Curve
129
Limitations
102
Data Inaccuracy
88
Steep Learning Curve
87
Not Intuitive
84
Fullstory features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
6.8
Predictive Modeling
Average: 8.1
7.5
Data Enrichment
Average: 8.7
7.6
Expandability
Average: 8.6
Seller Details
Seller
Fullstory
Company Website
Year Founded
2014
HQ Location
Atlanta, GA
Twitter
@fullstory
4,918 Twitter followers
LinkedIn® Page
www.linkedin.com
509 employees on LinkedIn®
(217)4.6 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Optimove is the first Customer-Led Marketing Platform. Its solutions ensure that marketing always starts with the customer instead of a campaign or product. Customer-led marketing has been proven to d

    Users
    • CRM Manager
    • CRM Specialist
    Industries
    • Gambling & Casinos
    • Entertainment
    Market Segment
    • 51% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Optimove Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    57
    Customer Support
    52
    Helpful
    39
    Analytics
    37
    Customer Engagement
    30
    Cons
    Learning Curve
    17
    Slow Loading
    15
    Campaign Issues
    13
    Slow Performance
    13
    Missing Features
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Optimove features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.0
    8.7
    Predictive Modeling
    Average: 8.1
    8.6
    Data Enrichment
    Average: 8.7
    8.6
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Optimove
    Company Website
    Year Founded
    2012
    HQ Location
    New York
    Twitter
    @Optimove
    5,556 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    507 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Optimove is the first Customer-Led Marketing Platform. Its solutions ensure that marketing always starts with the customer instead of a campaign or product. Customer-led marketing has been proven to d

Users
  • CRM Manager
  • CRM Specialist
Industries
  • Gambling & Casinos
  • Entertainment
Market Segment
  • 51% Mid-Market
  • 31% Small-Business
Optimove Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
57
Customer Support
52
Helpful
39
Analytics
37
Customer Engagement
30
Cons
Learning Curve
17
Slow Loading
15
Campaign Issues
13
Slow Performance
13
Missing Features
11
Optimove features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.0
8.7
Predictive Modeling
Average: 8.1
8.6
Data Enrichment
Average: 8.7
8.6
Expandability
Average: 8.6
Seller Details
Seller
Optimove
Company Website
Year Founded
2012
HQ Location
New York
Twitter
@Optimove
5,556 Twitter followers
LinkedIn® Page
www.linkedin.com
507 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website beha

    Users
    • Marketing Automation Specialist
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 57% Small-Business
    • 34% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Salesmanago is a marketing automation platform that combines multiple marketing solutions such as email marketing, website personalization, mobile marketing, automation processes, and social media integration.
    • Users like the platform's wide range of features, its ability to save costs through automation, its detailed reporting capabilities, and the outstanding customer support that provides personalized assistance.
    • Reviewers experienced some difficulties with the user interface, finding it not always intuitive and sometimes cluttered, and some features, like the pop-up creator, need improvement.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SALESmanago Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    35
    Ease of Use
    33
    Features
    29
    Customer Service
    25
    Automation
    23
    Cons
    Learning Curve
    16
    Complexity
    8
    Not Intuitive
    7
    Complex Usage
    6
    Steep Learning Curve
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SALESmanago features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.0
    8.1
    Predictive Modeling
    Average: 8.1
    8.3
    Data Enrichment
    Average: 8.7
    8.6
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2011
    HQ Location
    Krakow
    Twitter
    @SALESmanago
    3,744 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    363 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website beha

Users
  • Marketing Automation Specialist
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 57% Small-Business
  • 34% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Salesmanago is a marketing automation platform that combines multiple marketing solutions such as email marketing, website personalization, mobile marketing, automation processes, and social media integration.
  • Users like the platform's wide range of features, its ability to save costs through automation, its detailed reporting capabilities, and the outstanding customer support that provides personalized assistance.
  • Reviewers experienced some difficulties with the user interface, finding it not always intuitive and sometimes cluttered, and some features, like the pop-up creator, need improvement.
SALESmanago Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
35
Ease of Use
33
Features
29
Customer Service
25
Automation
23
Cons
Learning Curve
16
Complexity
8
Not Intuitive
7
Complex Usage
6
Steep Learning Curve
6
SALESmanago features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.0
8.1
Predictive Modeling
Average: 8.1
8.3
Data Enrichment
Average: 8.7
8.6
Expandability
Average: 8.6
Seller Details
Year Founded
2011
HQ Location
Krakow
Twitter
@SALESmanago
3,744 Twitter followers
LinkedIn® Page
www.linkedin.com
363 employees on LinkedIn®
(692)4.6 out of 5
Optimized for quick response
13th Easiest To Use in Customer Data Platform (CDP) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Planhat is a customer platform that provides software and services to help organizations grow lifelong customers. Our platform powers sales, service and customer success products that scale with our c

    Users
    • Customer Success Manager
    • Head of Customer Success
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 60% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Planhat Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    144
    Customer Support
    101
    Positive Experience
    84
    Helpful
    83
    Customer Experience
    73
    Cons
    Learning Curve
    52
    Integration Issues
    42
    Steep Learning Curve
    41
    Complexity
    40
    Limitations
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Planhat features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.0
    6.6
    Predictive Modeling
    Average: 8.1
    8.4
    Data Enrichment
    Average: 8.7
    8.5
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Planhat
    Company Website
    Year Founded
    2015
    HQ Location
    Stockholm, Stockholm County
    Twitter
    @Planhat
    1,036 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    170 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Planhat is a customer platform that provides software and services to help organizations grow lifelong customers. Our platform powers sales, service and customer success products that scale with our c

Users
  • Customer Success Manager
  • Head of Customer Success
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 60% Mid-Market
  • 33% Small-Business
Planhat Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
144
Customer Support
101
Positive Experience
84
Helpful
83
Customer Experience
73
Cons
Learning Curve
52
Integration Issues
42
Steep Learning Curve
41
Complexity
40
Limitations
35
Planhat features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.0
6.6
Predictive Modeling
Average: 8.1
8.4
Data Enrichment
Average: 8.7
8.5
Expandability
Average: 8.6
Seller Details
Seller
Planhat
Company Website
Year Founded
2015
HQ Location
Stockholm, Stockholm County
Twitter
@Planhat
1,036 Twitter followers
LinkedIn® Page
www.linkedin.com
170 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 94% Small-Business
    • 4% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Brevo Customer Data Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    19
    Customer Support
    12
    Email Marketing
    12
    Automation Efficiency
    11
    Easy Setup
    10
    Cons
    Learning Curve
    5
    Missing Features
    5
    Expensive
    3
    Not Intuitive
    3
    Template Issues
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Brevo Customer Data Platform features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    9.3
    Predictive Modeling
    Average: 8.1
    8.7
    Data Enrichment
    Average: 8.7
    8.7
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Brevo
    Company Website
    Year Founded
    2012
    HQ Location
    Paris
    Twitter
    @brevo_official
    15,907 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    719 employees on LinkedIn®
Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 94% Small-Business
  • 4% Mid-Market
Brevo Customer Data Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
19
Customer Support
12
Email Marketing
12
Automation Efficiency
11
Easy Setup
10
Cons
Learning Curve
5
Missing Features
5
Expensive
3
Not Intuitive
3
Template Issues
3
Brevo Customer Data Platform features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
9.3
Predictive Modeling
Average: 8.1
8.7
Data Enrichment
Average: 8.7
8.7
Expandability
Average: 8.6
Seller Details
Seller
Brevo
Company Website
Year Founded
2012
HQ Location
Paris
Twitter
@brevo_official
15,907 Twitter followers
LinkedIn® Page
www.linkedin.com
719 employees on LinkedIn®
(221)4.9 out of 5
Optimized for quick response
2nd Easiest To Use in Customer Data Platform (CDP) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ContactPigeon empowers retailers to build interactions that resonate deeply with their customers. By unifying real-time customer data with advanced AI and automation engines, we enable businesses to s

    Users
    • Marketing Director
    • Marketing Manager
    Industries
    • Apparel & Fashion
    • Retail
    Market Segment
    • 61% Small-Business
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ContactPigeon Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Automation
    50
    Customer Engagement
    50
    Features
    46
    Ease of Use
    45
    Results
    44
    Cons
    Delay Issues
    7
    Learning Curve
    7
    Slow Performance
    7
    Delays
    6
    Segmentation Issues
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ContactPigeon features and usability ratings that predict user satisfaction
    9.9
    Has the product been a good partner in doing business?
    Average: 9.0
    8.3
    Predictive Modeling
    Average: 8.1
    0.0
    No information available
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2014
    HQ Location
    Athens, Greece
    Twitter
    @ContactPigeon
    467 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    31 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ContactPigeon empowers retailers to build interactions that resonate deeply with their customers. By unifying real-time customer data with advanced AI and automation engines, we enable businesses to s

Users
  • Marketing Director
  • Marketing Manager
Industries
  • Apparel & Fashion
  • Retail
Market Segment
  • 61% Small-Business
  • 34% Mid-Market
ContactPigeon Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Automation
50
Customer Engagement
50
Features
46
Ease of Use
45
Results
44
Cons
Delay Issues
7
Learning Curve
7
Slow Performance
7
Delays
6
Segmentation Issues
6
ContactPigeon features and usability ratings that predict user satisfaction
9.9
Has the product been a good partner in doing business?
Average: 9.0
8.3
Predictive Modeling
Average: 8.1
0.0
No information available
0.0
No information available
Seller Details
Company Website
Year Founded
2014
HQ Location
Athens, Greece
Twitter
@ContactPigeon
467 Twitter followers
LinkedIn® Page
www.linkedin.com
31 employees on LinkedIn®
(385)4.6 out of 5
11th Easiest To Use in Customer Data Platform (CDP) software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Contlo is a leading generative AI native marketing platform to drive autonomous customer engagements via omnichannel campaigns, real-time generative customer journeys, AI-powered segmentation for one-

    Users
    • Founder
    Industries
    • Apparel & Fashion
    • Consumer Goods
    Market Segment
    • 82% Small-Business
    • 17% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Contlo is a marketing automation tool that enables launching of campaigns for various channels like Email, SMS and WhatsApp, integrates with Shopify, and offers features for user segmentation and analytics.
    • Reviewers appreciate Contlo's user-friendly platform, easy navigation, seamless integration with other platforms, and the supportive customer service team that is available at odd hours.
    • Reviewers mentioned that Contlo's analytics and user segmentation could be improved, the process may lag at times while working on automations, and the customer chat feature and filter mechanism require enhancements.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Contlo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    168
    Customer Support
    112
    Helpful
    110
    Features
    76
    Intuitive
    53
    Cons
    Limitations
    39
    Missing Features
    32
    Technical Issues
    27
    Bugs
    21
    Limited Features
    21
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Contlo features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    8.2
    Predictive Modeling
    Average: 8.1
    8.5
    Data Enrichment
    Average: 8.7
    8.3
    Expandability
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Contlo
    Company Website
    HQ Location
    Newark DE, US
    Twitter
    @ContloHQ
    294 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    50 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Contlo is a leading generative AI native marketing platform to drive autonomous customer engagements via omnichannel campaigns, real-time generative customer journeys, AI-powered segmentation for one-

Users
  • Founder
Industries
  • Apparel & Fashion
  • Consumer Goods
Market Segment
  • 82% Small-Business
  • 17% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Contlo is a marketing automation tool that enables launching of campaigns for various channels like Email, SMS and WhatsApp, integrates with Shopify, and offers features for user segmentation and analytics.
  • Reviewers appreciate Contlo's user-friendly platform, easy navigation, seamless integration with other platforms, and the supportive customer service team that is available at odd hours.
  • Reviewers mentioned that Contlo's analytics and user segmentation could be improved, the process may lag at times while working on automations, and the customer chat feature and filter mechanism require enhancements.
Contlo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
168
Customer Support
112
Helpful
110
Features
76
Intuitive
53
Cons
Limitations
39
Missing Features
32
Technical Issues
27
Bugs
21
Limited Features
21
Contlo features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
8.2
Predictive Modeling
Average: 8.1
8.5
Data Enrichment
Average: 8.7
8.3
Expandability
Average: 8.6
Seller Details
Seller
Contlo
Company Website
HQ Location
Newark DE, US
Twitter
@ContloHQ
294 Twitter followers
LinkedIn® Page
www.linkedin.com
50 employees on LinkedIn®