Best Account-Based Analytics Software - Page 2

JJ
Researched and written by Julie Jung

Account-Based Analytics software provides account-based results metrics, such as percentage of target accounts reached or lead-to-account mapping, to analyze the efficacy of a user’s account-based marketing (ABM) strategy. ABM strategies are useful for a business because they allow marketing teams to expend the most resources on prospects that have a high conversion probability. Account-Based Analytics tools enable marketing teams to analyze the efficacy of their ABM strategy to ensure they are targeting the correct prospects. They also use this software to inform future ABM strategies. Marketing teams use Account-Based Analytics software to measure the quality of leads generated from their ABM initiatives.

Account-Based Analytics software is generally implemented in conjunction with other ABM solutions such as marketing account mangement software or marketing account intelligence software. Many Account-Based Analytics tools have some account-based content execution functionality.

To qualify for inclusion in the Account-Based Analytics category, a product must:

Provide account-based results metrics, such as percentage of target accounts reached
Integrate with a sales database that can provide the data necessary for lead-to-account mapping

Best Account-Based Analytics Software At A Glance

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Best Contender:
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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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59 Listings in Account-Based Analytics Available
(107)4.7 out of 5
10th Easiest To Use in Account-Based Analytics software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Revenue teams worldwide are using Albacross's Intent Data to generate more opportunities and increase revenue faster. From early-stage awareness to late-stage decision, you have all the insights you

    Users
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 43% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Albacross Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    5
    Ease of Use
    4
    Easy Integrations
    4
    Integrations
    4
    Easy Setup
    3
    Cons
    Expensive
    1
    Poor Design
    1
    Slow Performance
    1
    Small Business Accessibility
    1
    Small Business Challenges
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Albacross features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    9.1
    Market Insights
    Average: 8.4
    9.0
    Lead Analysis
    Average: 8.6
    9.4
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Albacross
    Year Founded
    2014
    HQ Location
    Stockholm, Sweden
    Twitter
    @AlbacrossNordic
    219 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    21 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Revenue teams worldwide are using Albacross's Intent Data to generate more opportunities and increase revenue faster. From early-stage awareness to late-stage decision, you have all the insights you

Users
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 43% Small-Business
Albacross Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
5
Ease of Use
4
Easy Integrations
4
Integrations
4
Easy Setup
3
Cons
Expensive
1
Poor Design
1
Slow Performance
1
Small Business Accessibility
1
Small Business Challenges
1
Albacross features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
9.1
Market Insights
Average: 8.4
9.0
Lead Analysis
Average: 8.6
9.4
Segmentation
Average: 8.7
Seller Details
Seller
Albacross
Year Founded
2014
HQ Location
Stockholm, Sweden
Twitter
@AlbacrossNordic
219 Twitter followers
LinkedIn® Page
www.linkedin.com
21 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Trendemon is a Web Personalization & Account-Based Orchestration solution – A goal-based journey orchestration platform is the main hub used to understand the customer journey and deliver personal

    Users
    No information available
    Industries
    • Computer Software
    • Computer & Network Security
    Market Segment
    • 52% Mid-Market
    • 27% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • TrenDemon Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Helpful
    12
    Analytics
    10
    Ease of Use
    10
    Customer Engagement
    9
    Insights
    9
    Cons
    Complexity
    4
    Limited Customization
    4
    Complex Reporting
    3
    Intuitiveness
    3
    Limited Features
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • TrenDemon features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Market Insights
    Average: 8.4
    9.2
    Lead Analysis
    Average: 8.6
    9.7
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Trendemon
    Year Founded
    2015
    HQ Location
    Netanya, Israel
    Twitter
    @Trendemon
    1,278 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    19 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Trendemon is a Web Personalization & Account-Based Orchestration solution – A goal-based journey orchestration platform is the main hub used to understand the customer journey and deliver personal

Users
No information available
Industries
  • Computer Software
  • Computer & Network Security
Market Segment
  • 52% Mid-Market
  • 27% Enterprise
TrenDemon Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Helpful
12
Analytics
10
Ease of Use
10
Customer Engagement
9
Insights
9
Cons
Complexity
4
Limited Customization
4
Complex Reporting
3
Intuitiveness
3
Limited Features
3
TrenDemon features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
8.8
Market Insights
Average: 8.4
9.2
Lead Analysis
Average: 8.6
9.7
Segmentation
Average: 8.7
Seller Details
Seller
Trendemon
Year Founded
2015
HQ Location
Netanya, Israel
Twitter
@Trendemon
1,278 Twitter followers
LinkedIn® Page
www.linkedin.com
19 employees on LinkedIn®

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(2,395)4.0 out of 5
Optimized for quick response
View top Consulting Services for Salesforce Marketing Cloud Account Engagement
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Entry Level Price:$1,250.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Salesforce Marketing Cloud Account Engagement Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    74
    Automation
    51
    Integrations
    51
    Salesforce Integration
    44
    Customer Engagement
    42
    Cons
    Learning Curve
    45
    Expensive
    32
    Steep Learning Curve
    29
    Complexity
    24
    Learning Difficulty
    23
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
    7.9
    Has the product been a good partner in doing business?
    Average: 9.2
    7.7
    Market Insights
    Average: 8.4
    8.3
    Lead Analysis
    Average: 8.6
    7.8
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    582,924 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    78,543 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

It has never been more critical for sales and marketing teams to work together and drive growth efficiently. When sales and marketing teams are not aligned, they risk engaging the wrong leads, sending

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 31% Small-Business
Salesforce Marketing Cloud Account Engagement Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
74
Automation
51
Integrations
51
Salesforce Integration
44
Customer Engagement
42
Cons
Learning Curve
45
Expensive
32
Steep Learning Curve
29
Complexity
24
Learning Difficulty
23
Salesforce Marketing Cloud Account Engagement features and usability ratings that predict user satisfaction
7.9
Has the product been a good partner in doing business?
Average: 9.2
7.7
Market Insights
Average: 8.4
8.3
Lead Analysis
Average: 8.6
7.8
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
582,924 Twitter followers
LinkedIn® Page
www.linkedin.com
78,543 employees on LinkedIn®
(43)4.8 out of 5
View top Consulting Services for Folloze
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Folloze is the leading AI-powered platform for personalizing buyer experiences that drive measurable B2B marketing impact. Our mission is to harness marketers' passion and empower them to confidently

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 40% Enterprise
    • 37% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Folloze Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Client Interaction
    1
    Customer Engagement
    1
    Customer Support
    1
    Ease of Use
    1
    Easy Creation
    1
    Cons
    Design Limitations
    2
    Layout Issues
    2
    Difficult Customization
    1
    Editing Issues
    1
    Editing Limitations
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Folloze features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.2
    9.4
    Market Insights
    Average: 8.4
    7.9
    Lead Analysis
    Average: 8.6
    10.0
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Folloze
    Company Website
    Year Founded
    2013
    HQ Location
    San Mateo, CA
    Twitter
    @folloze
    1,468 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    61 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Folloze is the leading AI-powered platform for personalizing buyer experiences that drive measurable B2B marketing impact. Our mission is to harness marketers' passion and empower them to confidently

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 40% Enterprise
  • 37% Mid-Market
Folloze Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Client Interaction
1
Customer Engagement
1
Customer Support
1
Ease of Use
1
Easy Creation
1
Cons
Design Limitations
2
Layout Issues
2
Difficult Customization
1
Editing Issues
1
Editing Limitations
1
Folloze features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.2
9.4
Market Insights
Average: 8.4
7.9
Lead Analysis
Average: 8.6
10.0
Segmentation
Average: 8.7
Seller Details
Seller
Folloze
Company Website
Year Founded
2013
HQ Location
San Mateo, CA
Twitter
@folloze
1,468 Twitter followers
LinkedIn® Page
www.linkedin.com
61 employees on LinkedIn®
(147)4.7 out of 5
View top Consulting Services for Adobe Marketo Measure (formerly Bizible)
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Every-touch revenue attribution and advanced AI-driven revenue planning to enable every marketer—from CMO to channel manager—to discover customer journeys, impact digital transformations, and power co

    Users
    • Marketing Operations Manager
    • Digital Marketing Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 71% Mid-Market
    • 18% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Marketo Measure (formerly Bizible) features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Market Insights
    Average: 8.4
    9.3
    Lead Analysis
    Average: 8.6
    9.4
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    975,649 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    42,285 employees on LinkedIn®
    Ownership
    NASDAQ:ADBE
Product Description
How are these determined?Information
This description is provided by the seller.

Every-touch revenue attribution and advanced AI-driven revenue planning to enable every marketer—from CMO to channel manager—to discover customer journeys, impact digital transformations, and power co

Users
  • Marketing Operations Manager
  • Digital Marketing Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 71% Mid-Market
  • 18% Small-Business
Adobe Marketo Measure (formerly Bizible) features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
9.0
Market Insights
Average: 8.4
9.3
Lead Analysis
Average: 8.6
9.4
Segmentation
Average: 8.7
Seller Details
Seller
Adobe
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
975,649 Twitter followers
LinkedIn® Page
www.linkedin.com
42,285 employees on LinkedIn®
Ownership
NASDAQ:ADBE
(137)4.4 out of 5
View top Consulting Services for ZoomInfo Marketing
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Marketing helps demand generation and ABM teams target and convert leads into buyers through insight-driven orchestration and personalized engagement across multiple channels, including displ

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 37% Mid-Market
    • 36% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • ZoomInfo Marketing is a platform that provides intent data and company insights, integrates with CRM systems, and helps in targeting specific accounts and leads.
    • Reviewers appreciate the platform's ability to identify companies showing interest in their industry, its user-friendly interface, and its accurate data that integrates well with other systems.
    • Reviewers mentioned that setting up the platform and understanding its interface can be overwhelming for new users, the data isn't always accurate, particularly for smaller companies, and the high cost can be a barrier for smaller teams.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ZoomInfo Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    38
    Features
    37
    Lead Generation
    30
    Data Accuracy
    25
    Audience Targeting
    24
    Cons
    Expensive
    20
    Cost
    17
    Data Inaccuracy
    17
    Learning Curve
    16
    Complexity
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ZoomInfo Marketing features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Market Insights
    Average: 8.4
    8.1
    Lead Analysis
    Average: 8.6
    8.3
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,674 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,268 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Marketing helps demand generation and ABM teams target and convert leads into buyers through insight-driven orchestration and personalized engagement across multiple channels, including displ

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 37% Mid-Market
  • 36% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • ZoomInfo Marketing is a platform that provides intent data and company insights, integrates with CRM systems, and helps in targeting specific accounts and leads.
  • Reviewers appreciate the platform's ability to identify companies showing interest in their industry, its user-friendly interface, and its accurate data that integrates well with other systems.
  • Reviewers mentioned that setting up the platform and understanding its interface can be overwhelming for new users, the data isn't always accurate, particularly for smaller companies, and the high cost can be a barrier for smaller teams.
ZoomInfo Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
38
Features
37
Lead Generation
30
Data Accuracy
25
Audience Targeting
24
Cons
Expensive
20
Cost
17
Data Inaccuracy
17
Learning Curve
16
Complexity
11
ZoomInfo Marketing features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.2
8.3
Market Insights
Average: 8.4
8.1
Lead Analysis
Average: 8.6
8.3
Segmentation
Average: 8.7
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,674 Twitter followers
LinkedIn® Page
www.linkedin.com
4,268 employees on LinkedIn®
(147)4.6 out of 5
Optimized for quick response
9th Easiest To Use in Account-Based Analytics software
View top Consulting Services for CaliberMind
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CaliberMind is a multi-touch attribution platform that exists to help B2B marketers make sense of their data so they can make decisions with confidence. Our mission is to help CMOs make better decisio

    Users
    • Account Executive
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Mid-Market
    • 47% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CaliberMind Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    38
    Insights
    33
    Helpful
    32
    Accurate Data
    31
    Attribution Accuracy
    31
    Cons
    Learning Curve
    19
    Data Management
    14
    Limitations
    13
    Filtering Issues
    12
    Inadequate Filtering
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CaliberMind features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Market Insights
    Average: 8.4
    8.5
    Lead Analysis
    Average: 8.6
    8.0
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2016
    HQ Location
    Boulder, CO
    Twitter
    @calibermind
    652 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    33 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CaliberMind is a multi-touch attribution platform that exists to help B2B marketers make sense of their data so they can make decisions with confidence. Our mission is to help CMOs make better decisio

Users
  • Account Executive
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Mid-Market
  • 47% Enterprise
CaliberMind Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
38
Insights
33
Helpful
32
Accurate Data
31
Attribution Accuracy
31
Cons
Learning Curve
19
Data Management
14
Limitations
13
Filtering Issues
12
Inadequate Filtering
11
CaliberMind features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
8.1
Market Insights
Average: 8.4
8.5
Lead Analysis
Average: 8.6
8.0
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2016
HQ Location
Boulder, CO
Twitter
@calibermind
652 Twitter followers
LinkedIn® Page
www.linkedin.com
33 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 40% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • D&B Rev.Up ABX Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    36
    Analytics
    35
    Insights
    35
    Data Accuracy
    33
    Analytics Insights
    27
    Cons
    Learning Curve
    21
    Expensive
    19
    Complexity
    15
    Learning Difficulty
    14
    Steep Learning Curve
    14
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • D&B Rev.Up ABX features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.4
    8.1
    Lead Analysis
    Average: 8.6
    8.1
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    Short Hills, NJ
    Twitter
    @DunBradstreet
    21,965 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    5,752 employees on LinkedIn®
    Ownership
    NYSE: DNB
    Total Revenue (USD mm)
    $1,738
Product Description
How are these determined?Information
This description is provided by the seller.

D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 40% Mid-Market
  • 33% Small-Business
D&B Rev.Up ABX Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
36
Analytics
35
Insights
35
Data Accuracy
33
Analytics Insights
27
Cons
Learning Curve
21
Expensive
19
Complexity
15
Learning Difficulty
14
Steep Learning Curve
14
D&B Rev.Up ABX features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.4
8.1
Lead Analysis
Average: 8.6
8.1
Segmentation
Average: 8.7
Seller Details
HQ Location
Short Hills, NJ
Twitter
@DunBradstreet
21,965 Twitter followers
LinkedIn® Page
www.linkedin.com
5,752 employees on LinkedIn®
Ownership
NYSE: DNB
Total Revenue (USD mm)
$1,738
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Propensity is the only account-based marketing (ABM) platform built for B2B growth teams. We make it easy to use intent data to create lists of in-market accounts and contacts, warm those contacts

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 70% Small-Business
    • 26% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Propensity Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    8
    Ease of Use
    8
    Helpful
    7
    ABM Management
    5
    Affordable
    5
    Cons
    Poor Design
    5
    Software Bugs
    4
    Bug Issues
    3
    Learning Curve
    3
    Software Glitches
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Propensity features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Market Insights
    Average: 8.4
    9.6
    Lead Analysis
    Average: 8.6
    9.2
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2017
    HQ Location
    Exeter, New Hampshire
    Twitter
    @propensitytech
    444 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    26 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Propensity is the only account-based marketing (ABM) platform built for B2B growth teams. We make it easy to use intent data to create lists of in-market accounts and contacts, warm those contacts

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 70% Small-Business
  • 26% Mid-Market
Propensity Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
8
Ease of Use
8
Helpful
7
ABM Management
5
Affordable
5
Cons
Poor Design
5
Software Bugs
4
Bug Issues
3
Learning Curve
3
Software Glitches
3
Propensity features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
8.8
Market Insights
Average: 8.4
9.6
Lead Analysis
Average: 8.6
9.2
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2017
HQ Location
Exeter, New Hampshire
Twitter
@propensitytech
444 Twitter followers
LinkedIn® Page
www.linkedin.com
26 employees on LinkedIn®
(138)4.9 out of 5
11th Easiest To Use in Account-Based Analytics software
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Entry Level Price:$749.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Signals revolutionizes the way businesses approach sales and marketing efficiency. Signals identifies crucial buying signals, ensuring accurate account targeting and engagement at just the right time.

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 52% Small-Business
    • 43% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Signals Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Helpful
    20
    Ease of Use
    17
    Lead Generation
    16
    Features
    15
    Customer Engagement
    14
    Cons
    Learning Curve
    11
    Steep Learning Curve
    5
    Learning Difficulty
    4
    Complexity
    3
    Identification Issues
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Signals features and usability ratings that predict user satisfaction
    9.9
    Has the product been a good partner in doing business?
    Average: 9.2
    9.3
    Market Insights
    Average: 8.4
    9.5
    Lead Analysis
    Average: 8.6
    8.5
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Signals
    Year Founded
    2018
    HQ Location
    Provo, US
    Twitter
    @chat_funnels
    277 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    90 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Signals revolutionizes the way businesses approach sales and marketing efficiency. Signals identifies crucial buying signals, ensuring accurate account targeting and engagement at just the right time.

Users
No information available
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 52% Small-Business
  • 43% Mid-Market
Signals Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Helpful
20
Ease of Use
17
Lead Generation
16
Features
15
Customer Engagement
14
Cons
Learning Curve
11
Steep Learning Curve
5
Learning Difficulty
4
Complexity
3
Identification Issues
3
Signals features and usability ratings that predict user satisfaction
9.9
Has the product been a good partner in doing business?
Average: 9.2
9.3
Market Insights
Average: 8.4
9.5
Lead Analysis
Average: 8.6
8.5
Segmentation
Average: 8.7
Seller Details
Seller
Signals
Year Founded
2018
HQ Location
Provo, US
Twitter
@chat_funnels
277 Twitter followers
LinkedIn® Page
www.linkedin.com
90 employees on LinkedIn®
(67)4.8 out of 5
Optimized for quick response
14th Easiest To Use in Account-Based Analytics software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Hushly is an three-in-one conversion cloud designed to improve buyer experiences and drive conversions for B2B marketers. Our system of engagement includes a variety of tools and capabilities, such a

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 61% Mid-Market
    • 25% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Hushly features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    9.2
    Market Insights
    Average: 8.4
    9.2
    Lead Analysis
    Average: 8.6
    8.3
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2016
    HQ Location
    Cupertino, CA
    Twitter
    @MyHushly
    2,337 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    36 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Hushly is an three-in-one conversion cloud designed to improve buyer experiences and drive conversions for B2B marketers. Our system of engagement includes a variety of tools and capabilities, such a

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 61% Mid-Market
  • 25% Enterprise
Hushly features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
9.2
Market Insights
Average: 8.4
9.2
Lead Analysis
Average: 8.6
8.3
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2016
HQ Location
Cupertino, CA
Twitter
@MyHushly
2,337 Twitter followers
LinkedIn® Page
www.linkedin.com
36 employees on LinkedIn®
(193)4.4 out of 5
Optimized for quick response
View top Consulting Services for PathFactory
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    PathFactory helps you understand what content each buyer engages with (and when) so you can deliver personalized marketing campaigns at just the right time.  Traditional metrics like clicks and vie

    Users
    • Marketing Manager
    • Director of Marketing
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 49% Mid-Market
    • 37% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • PathFactory Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    15
    Customer Support
    13
    Content Quality
    11
    Analytics
    9
    Customer Engagement
    9
    Cons
    Learning Curve
    7
    Poor Design Flexibility
    6
    Improvement Needed
    5
    Missing Features
    5
    Outdated Interface
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • PathFactory features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.4
    7.9
    Lead Analysis
    Average: 8.6
    8.1
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Toronto, Canada
    Twitter
    @pathfactory
    3,351 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    139 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

PathFactory helps you understand what content each buyer engages with (and when) so you can deliver personalized marketing campaigns at just the right time.  Traditional metrics like clicks and vie

Users
  • Marketing Manager
  • Director of Marketing
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 49% Mid-Market
  • 37% Enterprise
PathFactory Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
15
Customer Support
13
Content Quality
11
Analytics
9
Customer Engagement
9
Cons
Learning Curve
7
Poor Design Flexibility
6
Improvement Needed
5
Missing Features
5
Outdated Interface
5
PathFactory features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.4
7.9
Lead Analysis
Average: 8.6
8.1
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2012
HQ Location
Toronto, Canada
Twitter
@pathfactory
3,351 Twitter followers
LinkedIn® Page
www.linkedin.com
139 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterpris

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 57% Mid-Market
    • 30% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Octane11 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    15
    Ease of Use
    11
    Helpful
    11
    Analytics
    8
    Data Accuracy
    7
    Cons
    Inadequate Tracking
    4
    Campaign Management
    3
    Inadequate Reporting
    3
    Learning Curve
    3
    Time-Consumption
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Octane11 features and usability ratings that predict user satisfaction
    9.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.4
    8.4
    Lead Analysis
    Average: 8.6
    8.2
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Octane11
    Year Founded
    2019
    HQ Location
    New York, NY
    Twitter
    @octaneeleven
    73 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    30 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterpris

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 57% Mid-Market
  • 30% Small-Business
Octane11 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
15
Ease of Use
11
Helpful
11
Analytics
8
Data Accuracy
7
Cons
Inadequate Tracking
4
Campaign Management
3
Inadequate Reporting
3
Learning Curve
3
Time-Consumption
3
Octane11 features and usability ratings that predict user satisfaction
9.9
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.4
8.4
Lead Analysis
Average: 8.6
8.2
Segmentation
Average: 8.7
Seller Details
Seller
Octane11
Year Founded
2019
HQ Location
New York, NY
Twitter
@octaneeleven
73 Twitter followers
LinkedIn® Page
www.linkedin.com
30 employees on LinkedIn®
(50)4.5 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Attribution is the most complete and easy to implement multi-touch attribution solution. See your spend, visits, conversions, revenue and return on ad spend (ROAS) all in one simple view. Integrates

    Users
    No information available
    Industries
    • Computer Software
    • Consumer Goods
    Market Segment
    • 58% Small-Business
    • 40% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Attribution Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    16
    Attribution Tracking
    15
    Attribution Accuracy
    14
    Ease of Use
    14
    Helpful
    11
    Cons
    Inadequate Tracking
    5
    Slow Loading
    5
    Lack of Information
    4
    Learning Curve
    4
    Slow Performance
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Attribution features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    10.0
    Market Insights
    Average: 8.4
    8.9
    Lead Analysis
    Average: 8.6
    9.4
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2014
    HQ Location
    San Francisco, CA
    Twitter
    @attributionapp
    452 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Attribution is the most complete and easy to implement multi-touch attribution solution. See your spend, visits, conversions, revenue and return on ad spend (ROAS) all in one simple view. Integrates

Users
No information available
Industries
  • Computer Software
  • Consumer Goods
Market Segment
  • 58% Small-Business
  • 40% Mid-Market
Attribution Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
16
Attribution Tracking
15
Attribution Accuracy
14
Ease of Use
14
Helpful
11
Cons
Inadequate Tracking
5
Slow Loading
5
Lack of Information
4
Learning Curve
4
Slow Performance
4
Attribution features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
10.0
Market Insights
Average: 8.4
8.9
Lead Analysis
Average: 8.6
9.4
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2014
HQ Location
San Francisco, CA
Twitter
@attributionapp
452 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®
(934)4.6 out of 5
Optimized for quick response
View top Consulting Services for LeanData
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Join the growth leaders seeing a 30% increase in lead conversion rates, a 99% reduction in routing update times, and consistently sending the right lead to the right person at the right time. Lean

    Users
    • Marketing Operations Manager
    • Salesforce Administrator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 72% Mid-Market
    • 21% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • LeanData Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    98
    Routing Efficiency
    95
    Customer Support
    55
    Lead Generation
    54
    Features
    48
    Cons
    Limitations
    49
    Learning Curve
    43
    Steep Learning Curve
    22
    Complexity
    18
    Limited Features
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • LeanData features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.4
    8.7
    Lead Analysis
    Average: 8.6
    9.0
    Segmentation
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Santa Clara, CA
    Twitter
    @LeanData
    4,115 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    199 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Join the growth leaders seeing a 30% increase in lead conversion rates, a 99% reduction in routing update times, and consistently sending the right lead to the right person at the right time. Lean

Users
  • Marketing Operations Manager
  • Salesforce Administrator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 72% Mid-Market
  • 21% Enterprise
LeanData Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
98
Routing Efficiency
95
Customer Support
55
Lead Generation
54
Features
48
Cons
Limitations
49
Learning Curve
43
Steep Learning Curve
22
Complexity
18
Limited Features
17
LeanData features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.4
8.7
Lead Analysis
Average: 8.6
9.0
Segmentation
Average: 8.7
Seller Details
Company Website
Year Founded
2012
HQ Location
Santa Clara, CA
Twitter
@LeanData
4,115 Twitter followers
LinkedIn® Page
www.linkedin.com
199 employees on LinkedIn®