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LTK Reviews & Product Details

SS
Owner
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

I like how user friendly everything is on the back-end. I come from the corporate world and was a little worried about using the platform but I haven't had any issues so far with using it. Review collected by and hosted on G2.com.

What do you dislike about LTK?

If I have to say something that I don't like, it's probably the communication from influencers but I think that just comes with the territory. I'm still new with this process and getting used to working with this. I'm used to deadlines and people responding immediately and that can be a little frustrating at times. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

It has been really helpful having my contact at LTK. I haven't had many questions but any time I do have anything arise, Ashlyn has been there through email and responds quickly and has great answers and insight. It's been great working with her through this process! Review collected by and hosted on G2.com.

LTK Overview

What is LTK?

LTK is the community where Creators run their businesses and personally share their content with 40M avid monthly shoppers, who can scale brand awareness and sales faster. LTK pioneered an industry over 13 years ago. Founded by a Creator to help brands and lifestyle Creators monetize the digital space - resulting in nearly 1,100 LTK millionaires across brands and Creators. Today, LTK is a global community of more than 800 team members, top-tier Creators, 8,000 retailers, and 1 million brands across more than 165 countries.

LTK Details
Discussions
LTK Community
Languages Supported
English
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Product Description

Brands come to LTK to access the world’s most successful global creator network, historical brand performance data, and experienced team of brand marketers

How do you position yourself against your competitors?

LTK drives $4B+ in annual brand sales by uniting Brands, Creators, and Shoppers through the power of distributed original content. We Power Creator Commerce™

LTK is the world's first, and largest, influencer network and platform with 12 years of propriety data and a trusted, curated group of Creators.


Seller Details
Seller
LTK
Year Founded
2011
HQ Location
Dallas, TX
Twitter
@shopLTK
2,561 Twitter followers
LinkedIn® Page
www.linkedin.com
1,160 employees on LinkedIn®
Description

LTK, accessible at https://www.shopltk.com/, is a content monetization platform that connects influencers, creators, and brands with consumers. It enables influencers to share shoppable content, allowing followers to purchase recommended products directly. LTK supports various industries, including fashion, beauty, lifestyle, and home decor, by offering a user-friendly interface for both creators to monetize their content and consumers to discover trending products. The platform features a wide array of brands and retailers, making it a valuable tool for online shoppers seeking curated, influencer-driven recommendations.


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Recent LTK Reviews

CS
Courtney S.Small-Business (50 or fewer emp.)
5.0 out of 5
"LTK has helped grow our brand awareness exponentially"
Working with creators that I did not know of before the platform and the opportunity to grow our brand with these creators has been nothing short o...
Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.0 out of 5
"LTK provides a good sub-affiliate Influencer Platform"
I like that most large and known content creators are a part of LTK. That said, I like knowing that these creators have access to our brand/link/pr...
LC
Lexi C.Small-Business (50 or fewer emp.)
5.0 out of 5
"LTK has helped me fins so many products"
I enjoy most how i can watch videos/see pictures on social media and click the LTK to see the products used or being worn.

LTK Media

LTK Demo - LTK Connect Reporting
Sales overview reporting dashboard on LTK Connect, self-serve product designed to help brands of all sizes. View sales performance, channel insights, orders, order conversions, LTK app sales, Revenue per Creator, and much more!
LTK Demo - LTK Connect Creator Messaging
Messaging portal on LTK Connect, self-serve product designed to help brands of all sizes, where brands can streamline all Creator communications in one place.
LTK Demo - LTK Connect Creator Casting
Cast Creators with ease by searching on LTK Connect, self-serve product designed to help brands of all sizes. The Creator casting feature on LTK Connect has over 6K+ curated Creators from an array of categories to cater to brand's audiences. Here you can search and filter through category, audien...
LTK Demo - LTK Connect Creator Offers
Easily track your campaign offers through LTK Connect, self-serve product designed to help brands of all sizes. This view allows you to see all pending, accepted, and declined offers out with Creators for your campaigns.
LTK Demo - LTK Connect Post Reporting
View your campaign's individual post reporting on LTK Connect, self-serve product designed to help brands of all sizes. In this view, you can track your campaign's Creators post performance from engagement, reach, impressions, audience, and sales.
LTK Demo - LTK Optimize Reporting
LTK Optimize, LTK's managed service product, dashboards are much more robust and granular, given the level of campaign each brand is running. Here you see a breakdown of program performance reporting which allows brands to login at anytime and track overall sales, campaign sales, or individual p...
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94 LTK Reviews

4.0 out of 5
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94 LTK Reviews
4.0 out of 5
94 LTK Reviews
4.0 out of 5
G2 reviews are authentic and verified.
Verified User in Cosmetics
UC
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
Rating Updated ()
What do you like best about LTK?

I like that most large and known content creators are a part of LTK. That said, I like knowing that these creators have access to our brand/link/products/promos if they want to promote us organically. Review collected by and hosted on G2.com.

What do you dislike about LTK?

The major downside is the price point of placements. We often did not see a high ROAS from our placements. While we would love to test more, investing so much and not seeing a return has been a pain point for us. I wish there were more CPA options or lower price point placements (such as gifting to influencers). Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

LTK is solving the issue of reaching influencers/creators at scale. They make this really easy which in turn is benefiting us since we can reach a majority of them on their platform. Review collected by and hosted on G2.com.

LC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about LTK?

I enjoy most how i can watch videos/see pictures on social media and click the LTK to see the products used or being worn. Review collected by and hosted on G2.com.

What do you dislike about LTK?

As a user I do not see the downside to using LTK, the app is so easy to use as well as the safari site. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

I do not know of any issues LTK is solving currently Review collected by and hosted on G2.com.

MC
CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

Not a whole lot here. It's a very basic platform for influencer management. I use the word basic but there are thousands of problems and it doesn't do much. Built as an affiliate platform that they then tried to rig into an influencer network. Review collected by and hosted on G2.com.

What do you dislike about LTK?

Where to begin, the timing of campaigns makes no sense, the tracking is terrible, there are no integrations for sample sending, half of the influencers don't respond, they don't force influencers to update their suggested pricing, it's massively labor intensive compared to a GRIN or aspire IQ. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

None, it does not benefit us at all and we will be canceling when our contract is up. I was sold on sunshine and rainbows and I got none of it. Not sure what else to say. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

Their team is extremely professional, responsive, and on top of their game. I can only say good things about the LTK team members that we interacted with, and feel bad leaving a bad review, but I wish someone would have been this honest with me before spending so much working with them. Review collected by and hosted on G2.com.

What do you dislike about LTK?

We saw practically no revenue, engagements were low and often by creators commenting on other creators to boost each others' stats, and overall we didn't see more traffic on our website, and no increase in followers. This was too expensive to only have the benefit of (theoretically) increased brand awareness. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

They are in theory solving the issue of connecting brands with creators in order to get their products more exposure, engagements and sales. I feel they delivered on the exposure part, but not on engagement and sales. Which makes the partnership overall not worth the money. Review collected by and hosted on G2.com.

Response from Dina Podnar of LTK

Hello, Thank you for your feedback & we appreciate your kind note about our team members. We are sorry you did not have a good experience. We would like to connect to better understand your goals with using LTK. Please reach out the LTK team directly at (hello@rewardstyle.com).

Verified User in Apparel & Fashion
UA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

Being able to see the creator's rates up front is helpful. Seeing how many clicks and sales are being driven is excellent. Review collected by and hosted on G2.com.

What do you dislike about LTK?

There is no urgency to respond to brands. It is frustrating when we have a small limit of only ten creators a month but have to wait days to hear anything back. Not being able to use to site on my phone was frusturating. There are no price regulations. LTK Connect was one of the worst investments I've made for my business all year. I will not be getting a return on this investment. Not even close. And I'm not allowed my money back after deciding it wasn't worth the stress after three months of using it. I'm sick to my stomach over it. I hope this is the last review you guys ask me to do because I get upset all over again every time I do a review. Please do not mistake this review for me being upset with the team members. Everyone I worked with was fantastic. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

Nothing. I wish I had never joined. I would love my money back. Review collected by and hosted on G2.com.

Response from Dina Podnar of LTK

Hello, Thank you for your feedback. We are sorry you did not have a good experience. We would like to connect to better understand your goals with using LTK. Please reach out the LTK team directly at (hello@rewardstyle.com).

MD
Owner
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

I love that I can connect to creators and influencers so easily. It also helps to see how much one creator is usually paid for a campaign. Review collected by and hosted on G2.com.

What do you dislike about LTK?

Many creators and influencers expect quite a large fee on top of the cost I already paid to LTK. Gift only is an option but so far, I have only had some luck with one person. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

They are allowing me to narrow down my search for creators by adding in a plus-size category. I haven't talked to them about those that don't communicate about a campaign but I am not sure how they could help with that. Review collected by and hosted on G2.com.

LR
COO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

I think there is huge potential but I am still figuring out the platform and haven't had luck with my campaigns yet. I am hoping to get more and more clarity regarding which influencers are the best match for our brand and how to make a campaign offer that is both attractive for them and productive for us. Review collected by and hosted on G2.com.

What do you dislike about LTK?

I want to see adjustable columns that I could view a lot of information at the same time - like different influencers, their type, their followers, their price, and more. I like to be able to see the same on the page of our offers. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

LTK, for me, offers a way to contact influencers other than messaging them which often get ignored. I still haven't been able to launch a campaign but hopefully I will be able to align with some. Review collected by and hosted on G2.com.

SP
Senior Project Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

The discover tools and filters Have really helped us to expand our base when looking for high potential partners. Review collected by and hosted on G2.com.

What do you dislike about LTK?

We wish that the pool of influencers currently on LTK connect with a little bit bigger. We have many we work with who are still not included in so it is making us use two systems. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

LTK is helping us streamline our management of partnerships and ensure we are receiving the content we need to complete the partnerships. TK is also giving us tools to analyze those posts to see who are high potential partners are on a go forward basis. Review collected by and hosted on G2.com.

Verified User in Retail
IR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

LTK makes it so easy to search for and connect with content creators that are excited to use and promote the products we offer. It was difficult to connect prior to using LTK and we appreciate how streamlined the process is with them. Review collected by and hosted on G2.com.

What do you dislike about LTK?

LTK is a little expensive and the software could use a little work. I do know they are continually working to improve the software issues and hope to see good things in the near future. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

Prior to using LTK it was difficult to get a respond from content creators. It was also difficult to know how much of an investment was required. LTK has helped us set a realistic marketing budget and seek out creators who are within those budget requirements. Review collected by and hosted on G2.com.

MF
Affiliate Marketing Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about LTK?

I really like all the data and resources that LTK has to provide the best results for each campaign and placement. They have a great network of strong and diverse influencers making it easy for brands to confide in them for their services. I also have had a great experience with all of my account reps who are knowledgeable and communicative. Review collected by and hosted on G2.com.

What do you dislike about LTK?

Every extra feature comes with an extra price tag. I understand that they are running a business but the fees can really add up for first-time investors in the influencer space. Review collected by and hosted on G2.com.

What problems is LTK solving and how is that benefiting you?

Pushing an organic influencer landscape for our brand and really helping our team to dissect and understand the performance. LTK has proved to be a strong traffic driver since day one. Review collected by and hosted on G2.com.