The ease of use, the video editing features (trim is present in most of video platforms), but they even have crop and blur feature. I also like the ton of integrations they have like MailChimp and Calendly, where my leads automatically get synced up.They even have the father of all integration Zapier, through which I can integrate anything with anything.
Offlately, I have also started using their Branding customizations, where in I can simply change the colour of the video editor and the video page and also add an Outro-Intro animation which gives it a premium feel to the videos , something to the level of Netflix & Amazon Prime.
The best part, they haven't restricted their features to the videos created through their webcam and screen recorder, all of their features can also be used for Uploaded Videos as well.
On the video recording part, they have good highlighter tools which help in creating, like pen, cursor and highlighter which are good enough to help while focusing viewer's attention on one portion of the screen. I make sure that I do this since while recording a video, I don't have an active feedback mechanism coming up so I never forget to highlight any necessary details in my screen recording.
I use clapboard from StoryXpress and I use this platform for my webinar sections or important online lectures that need to be recorded for replay to revision important parts.
The CNAME feature lets you add your own custom domain name which is really cool. Also you get to see all the consolidated analytics of all your videos in just one platform.
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