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Simpli.fi

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148 reviews
  • 1 profiles
  • 9 categories
Average star rating
4.5
Serving customers since
2010
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Simpli.fi Reviews

Review Filters
Profile Name
Star Rating
116
26
0
0
6
Verified User in Restaurants
UR
Verified User in Restaurants
03/10/2026
Validated Reviewer
Review source: G2 invite
Incentivized Review

Simpli.fi is a great DSP

Setting up campaigns is easy, and the UI is very user-friendly.
Ronald V.
RV
Ronald V.
02/12/2026
Validated Reviewer
Review source: Organic

Deceptive billing practices and a complete lack of transparency.

The sales representative was exceptionally responsive and returned calls promptly during the initial sales phase, which initially built trust before the onboarding process became non-transparent and confusing.
Mohammed Z.
MZ
Mohammed Z.
11/03/2025
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review

Powerful Addressable Targeting, Detailed Metrics—But Some Drawbacks

simpli.fi specializes in addressable and geo fenced targeting which allows advertisers to reach very specific audience right down to individual households or locations, metrics can be broken down by location, device or even creative

About

Contact

HQ Location:
Fort Worth, TX

Social

@simpli_fi

What is Simpli.fi?

Simpli.fi provides marketing technologies, solutions, and workflow automation for advertisers and agencies of all sizes. We specialize in helping organizations that operate across many locations, jurisdictions, or local markets—where location matters and incrementality counts—by uniting data, automation, and intelligence to drive measurable growth. Our platform powers highly targeted, high-volume campaigns across omnichannel environments including CTV, native, mobile, display, and social. We deliver transparent performance with local precision at national scale. Simpli.fi enables marketers—from multi-location brands and independent agencies who serve them, to political, advocacy, and public-affairs organizations—to activate locally relevant messaging, measure real-world impact, and generate clear, actionable insights. Simpli.fi is backed by leading private equity firms Blackstone and GTCR.

Details

Year Founded
2010