The most helpful aspect of Sift is the data and information it provides during the times that I need to gather additional verification when I handle customer account. Such as linked accounts that are not present in our CRM but SIFT is giving us more information that connect the customer account to other accounts. For example I remember during the time that I handle a customer case where he is using an Apple Pay as payment profile but CRM is not giving us any options to mitigate the payment method if the customer really owns the payment profile. But with the helps of SIFT I was able to mitigate the fraud in the account and have clarifications that it is really the customer who processed the transaction and customer really own the Payment methd under apple pay cause SIFT was able to give me an idea that customer is using an IOS Device which make sense to the customer account. Apple pay is only applicable for those cusomer who are using an Apple product which use an IOS software so by getting this information from Sift it helps me to approve the transaction for the customer and at the same time send the money to the recipient at the timely manner

What I like about Sift is it helps me and our company in mitigating fraud when it comes to our Customers. I would highly recommend Sift to anyone who need to mitigate Fraud and Risks because this is really a big help.

I really like the way sift links users on the Sift network.