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PathFactory

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527 reviews
  • 2 profiles
  • 6 categories
Average star rating
4.3
Serving customers since
2012

Profile Name

Star Rating

314
168
38
7
7

PathFactory Reviews

Review Filters
Profile Name
Star Rating
314
168
38
7
7
JB
Julia B.
11/19/2019
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

An easy way to spin up custom content hubs for prospects

It's the easiest way to put together customizable packets of content for just about any business need you have. It also allows you to do all this without input from creative services. You can brand each experience however you like which makes it pretty flexible. Their Explore pages are also super slick. Our CSM, Charlie is very responsive.
Linda S.
LS
Linda S.
7x Tech Startup Marketer | Early + Growth-Stage Startups | Emerging Tech
11/19/2019
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

Love the curated customer/prospect experience it allows us to build

We have a lot of great content, but it was previously a bit scattered and clunky to access with a bunch of gates. PathFactory enables us to build a highly curated, very polished experience for our customers and prospects in a way that benefits our company and team and the consumers of our content.
CR
Cosmina R.
11/19/2019
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

On-demand content experience

PathFactory allows us to better understand content consumption, not just clicks and downloads, but actual time spent reading content. This is ideal for understanding what content performs well and what needs to be revised.

About

Contact

HQ Location:
Toronto, Canada

Social

@pathfactory

What is PathFactory?

PathFactory helps you understand what content each buyer engages with (and when) so you can deliver personalized marketing campaigns at just the right time. Traditional metrics like clicks and views often leave you guessing about buyer intent. With PathFactory, you’ll discover the journey behind the clicks and curate the right content for each buyer, helping them move through the funnel faster. You'll see who your buyers are, learn what content resonates with them, and pinpoint when target accounts interact with your sales and marketing materials so you can serve up personalized content experiences. Stop guessing—use PathFactory to bring true personalization into all your marketing campaigns. Request Description: I want to update the general description that shows up when G2 users search for PathFactory.

Details

Year Founded
2012