After seeing a demo of Marvin, I decided to try it in the field. In my work, we do usability studies as part of research projects, and I wanted to see if I could reduce the follow-up work that comes from doing video analysis. I really enjoyed the ability Marvin gave me os taking notes that aligned in time with the Teams meeting. Comments and tags were easy and quick to incorporate. I also really liked Marvin's transcriptions capabilities, very accurate and helpful in finding that spoken word that I was looking for. Finally, I found the ability to organize and filter notes (as they connect with the video), something that saved me lots of time during the post-thematic analysis.
The tool is simple and intuitive to learn. The ability to collaborate, share findings, and identify themes and trends across user notes is fantastic. It is an excellent tool for user research, but the potential to use it across the business spectrum -- from CX to Marketing to Sales -- is underrated.
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What is Marvin?
Marvin offers a platform designed to streamline user research processes, enabling teams to collect, analyze, and share qualitative data to inform product development and user experience strategies.
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