Ease of use to provide QA feedback on creative projects. The annotations and screen/page captures are great, and the technical data helps. The multi-user environment is nice. I like that it was a self-service setup and no lengthy sales process.

Markup is great because our clients can click exactly where they would like to see edits and we can make them. The fact that it has a browsing feature and is able to be implemented on so many different mediums is fantastic. From websites to PDFs it's very useful. It's also very easy to learn and share.

What truly sets MarkUp.io apart is its ability to reduce review loops, enable teams to do their best work, and keep everyone involved and satisfied in the process. This has been instrumental in streamlining our workflow and ensuring that our projects move forward efficiently and effectively. It has made communication among our team and clients easier and saved countless hours and headaches. We have integrated it directly into our ClickUp, reducing our time spent collecting, organizing, and creating tickets for the developers to address. It was super simple to get started, quick script installs into the platform, and we were off. But you can also start collecting feedback without the script, making it super simple for all.