Relatively easy to use and is a good tool for doing analysis

I like the ability to connect to multiple data sources, from cloud databases, to local csv files. Getting data from different domains into a single map, such as demographic and internal datasets, to reveal geospatial insights that were not previously obvious to the team before. Carto can be used outside of the UI as well, such as in jupyter notebooks. I like how Carto allows non technical users to build, create and share their maps for viewing. I like how the data connections and maps can be configured to allow for auto-updating, this is a very helpful feature that reduces a lot of manual map updating, and is now automated.

The API and the out-of-the-box data solution. It's very easy to upload information and stream it into a custom solution. The solutions support team is also fantastic.