When launching a new marketing campaign we needed a way to incentivize folks in our target market for real industry feedback and this was an excellent way to get digital traffic in the door.

It is well respected and trusted, it is easy to use it can be used frequently, it is easy to implement, and it integrates with business outcomes, it has a few cool features, the customer support is okay

Because BHN has so many options, it's a one stop shop for some like myself who hates shopping and browsing. You get in, you pick what you want, and send it off - everyone's happy. Simple is always better when shopping and it's hard to beat BHN for what they offer in options, simplicity of use, and aesthetic of site. Additionally, whenever I've had issues with the site, their Customer Support is super simple and doesn't feel too automated.