Agnostic platform, easy to connect to most platforms, and keeps fairly updated. (Could be a bit quicker in keeping up with all of Facebook's constant updates). Should have a dedicated team

Tealium AudienceStream allows our organization to categorize users based on their real-time behaviors and send them re-marketing campaigns accordingly. Assigning visitors into audiences and Tealium AudienceStream's media connectors makes personalized media targeting a breeze. The ability to generate data-driven audiences allows us to intelligently track users' behaviors and reach out at the best moments.

Tealium é uma plataforma flexível que nos permite gerenciar todas as nossas tags de marketing em uma única plataforma. Tem uma ótima integração com todas as nossas empresas parceiras, e a equipe de marketing pode implementar campanhas facilmente com pouca assistência técnica/engenharia.