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Avaliações 20 Other Epsilon Products
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Our team requires predictive analytical features that analyze historical customer interaction information to predict behavioral patterns. Automatic personalization engines would enable dynamic customer engagement across every touchpoint when implemented within a system. Epsilon CORE ID provides advanced identity resolution capabilities that join various data points from different contact channels into complete profiles of individual customers. Through its advanced segmentation tools, the platform achieves targeted communications by using behavioral patterns along with demographic information. Through continuous data synchronization, the system delivers current information customer information within each interaction point as encrypted data handling buildup trust through adherence to regulatory requirements. Análise coletada por e hospedada no G2.com.
The present template framework within the reporting interface requires improved customization features to help users generate data visualizations according to precise presentation needs. Because of occasional system processing time constraints for substantial customer database updates, real-time personalization may experience temporary disruptions. Análise coletada por e hospedada no G2.com.
The platform system displays campaigns so they receive solid viewing opportunities because it positions ads directly in front of relevant customers. Everything from ad group setup to performance evaluation can now effortlessly fit under one simplified interface for smooth operations. Powered by genuine customer purchasing experiences along with store traffic behavior monitoring, it provides precise targeting insights to eliminate guessing your audience's profile. You can adjust your ads in near real time through the analytics features for instant modifications of your marketing performance. Organizations benefit from a single dashboard that reduces time wasted when moving between different marketing platforms. Análise coletada por e hospedada no G2.com.
Custom reports sometimes take longer to load than average. The situation does not create significant problems because the system automatically fixes itself before causing performance disruptions. Análise coletada por e hospedada no G2.com.
I really loved the capabilities of the ERP netwrok for target focused marketing and also it is east to integrate from other marketing tools and campaign maangement capability is quite useful Análise coletada por e hospedada no G2.com.
The current reporting capabilities needs to be improved and made easier to use. Also the onboarding training of the tool takes significant time Análise coletada por e hospedada no G2.com.
Epsilon, as a part of Publicis group has a massive omnichannel network to provide a plethora of retail platform. It's targeting is very unique with over 75% hit rate.
Excellent for CPL campaign and sales leads. Análise coletada por e hospedada no G2.com.
It doesn't have 100% protected exclusion filter. Specially for age restricted campaigns like alcohol or tobacco, you need to use 3PL network to keep your brand safe. Need to be 100% safe for all brands. Análise coletada por e hospedada no G2.com.
Epsilon CORE ID é particularmente bom em montar e integrar dados de clientes em vários pontos de contato. Isso me permite dispensar o trabalho de gerenciar muitos bancos de dados e, em vez disso, obter uma visão completa de cada cliente. Análise coletada por e hospedada no G2.com.
Unir dois ou mais perfis de clientes de diferentes canais pode ser desafiador e reduzir a eficiência dos processos de personalização. Análise coletada por e hospedada no G2.com.
Good personalization: the platform use data of consumers and help to improving conversion rates. Análise coletada por e hospedada no G2.com.
High cost: it's hard to small companies with limited budgets. Análise coletada por e hospedada no G2.com.
From my perspective, Epsilon offers some pretty cool features. I've learned to love their data analytics capabilities, which have helped tailor our marketing strategies. Their integration options are also a fantastic, allowing us to seamlessly connect various internal and external marketing tools and channels. Additionally, their personalized email marketing solutions have significantly improved our customer engagement rates, which has been a huge plus for our business outreach efforts. Análise coletada por e hospedada no G2.com.
Despite its robust data capabilities and integration features, Epsilon can be quite challenging to navigate at first. This steep learning curve is a significant barrier, especially when onboarding new employees. Furthermore, I've found that their customer support sometimes lags, which can be frustrating when immediate issues arise that need prompt resolution, like crisis management. These factors can hinder the overall effectiveness of using their service for streamlined marketing efforts but once comfortable, a lot of people seem to be proficient at it (or at least from my perspective). Análise coletada por e hospedada no G2.com.
Meu método favorito para manter os dados dos clientes é visualizar os dados para tomar decisões de negócios prontamente a partir de uma perspectiva de desenvolvimento. Análise coletada por e hospedada no G2.com.
Estou insatisfeito com o método de relatórios que comumente torna a plataforma difícil de usar e complexa, o que impede o crescimento e desenvolvimento da minha empresa. Análise coletada por e hospedada no G2.com.
