Avaliações e Detalhes do Produto de Claravine

I love how easy it is to organize information and improve the quality of our digital data, regardless of how well internal teams tag their campaigns. The ability to fix meta information after the fact is invaluable. I also love that the company is so open to feedback and getting suggestions on the roadmap. Análise coletada por e hospedada no G2.com.

I have nothing I dislike about the tool or my experience working with the company. I continue to be grateful that my organization continues to provide the funding my team needs to have this tool. Análise coletada por e hospedada no G2.com.

Claravine is offers flexibility to manage marketing metadata all in one spot and inigrates easily with our marketing tech stack. The claravine team is very knowlegable and was able to help set us up very quickly. Análise coletada por e hospedada no G2.com.

Overall we are very pleased with Claravine. There are a few minor feature requests our team has around searching for submissions. But so far its done everything we have asked of it. Análise coletada por e hospedada no G2.com.

It's easy and intuitive to use; has great functionalities Análise coletada por e hospedada no G2.com.

Sometimes it is tedious to set up automatic reporting. Análise coletada por e hospedada no G2.com.

Usamos o Claravine para criar modelos personalizados para padrões de dados de campanhas e conteúdos. Isso economiza muito tempo para nossa equipe - e o fato de podermos permitir que nossos parceiros de marketing "auto-atendam" uma vez que criamos os modelos é uma verdadeira economia de tempo. A capacidade de rastrear, visualizar e editar submissões também é uma grande vantagem. Nossos parceiros de marketing realmente gostam da capacidade de medir a conformidade e permitir auditorias, que costumavam demorar muito mais para serem concluídas. Análise coletada por e hospedada no G2.com.

A equipe achou a interface que nos ajuda a controlar o acesso a metadados por equipe e sistema um pouco desajeitada. E o suporte ao cliente tem sido "inconsistente". Algumas mudanças técnicas e de vendas também criaram algumas lacunas no suporte, mas as coisas têm melhorado. Análise coletada por e hospedada no G2.com.

Claravine has allowed our company to manage taxonomy at scale across the globe. There are many tools out there to monitor and validate metadata but governing the implementation across different regions and systems was a challenge we struggled with for years.

It's an easy to use, intuitive interface with a lot of flexibility built in to allow for unique use cases. Implementation and administration is so easy and customer support is among the best I've ever experienced. Análise coletada por e hospedada no G2.com.

There are some limitations on out of the box integrations. The development work necessary on the client side to take advantage of manual data integration with S3 or Azure Blob, etc. is still a roadblock for our company to be able to take full advantage of the capabilities. If there were more integrations built out in a plug-and-play fashion on the Claravine side, the value add would be exponential.

I also wish I could interact with the full database using SQL and export the data a little more readily as well. Currently the ability to export your data is very tedious and disjointed, as it is template-based rather than account- or target-based. I have to rely on exports from the targets themselves to get an aggregate view easily, which also presents some challenges for monitoring. If I wanted to set up alerts to know where the data in the target had a mismatch on the data that was sent to the target from Claravine, this would be pretty difficult to maintain in its current state. Análise coletada por e hospedada no G2.com.

Claravine was very easy to use and flexible enough to meet unique needs across our marketing tactics. It has provided a dependable platform for meta data continuity and tracking consistency. Análise coletada por e hospedada no G2.com.

Aside from occasional bugs that have been quickly resolved, I have seen no downside over our old manual spreadsheet driven process. Análise coletada por e hospedada no G2.com.

1, Very functional in terms of our marketing insights tracking needs

2, Easy to use, minimum training needed

3, Flexibility, can customize to different uses cases

4, Excellent customer service

5, Product`s broad compliance to major marketing platform including Google, Adobe and others Análise coletada por e hospedada no G2.com.

Overall I am satisfied with the product. would like to see future new functionalities on data processing. Análise coletada por e hospedada no G2.com.

The flexibility and endless possibilities you can use claravine for. not only is it great to create UTMs but it allows us to use the platform to align on campaign name nomenclature for Paid and organic campaigns. This tool is so much more than just a UTM builder Análise coletada por e hospedada no G2.com.

some capabilities of the platform are still limited to certain formatting of the templates but overall the platform is always improving on these limitations Análise coletada por e hospedada no G2.com.

Claravine enables us to have cohesive and valuable data on tracking links across hundreds of campaigns. The platform enforces our data taxonomies and naming conventions, so that we can look at performance across all channels and devices. Análise coletada por e hospedada no G2.com.

Until recently, Claravine was unable to do bulk uploading of tracking links. However, this is now a feature that Claravine offers! Análise coletada por e hospedada no G2.com.

The capabilities of the platform are very impressive, and the integration points make this very useful. Overall the tool can be managed by a savvy but not very technical business user. Once your organization gets their heads around the true value of metadata for driving reporting, analysis, segmentation, personalization...essentially everything, the more powerful the tool becomes.

Claravine is a very high touch organization and in general are both really capable on resolving problems and providing solutions to extend the product. They also have a large amount of organizational knowledge on how to approach the big, ugly, problems that surround metadata in large complex organizations. Análise coletada por e hospedada no G2.com.

The cost is a bit high, but that is because it is almost a bit of an agency model vs. just a pure tech platform. Since the problems they solve are different, and complex, for each [larger] organization, the cost is justified, but be aware. Análise coletada por e hospedada no G2.com.