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Zuko has been an invaluable tool for our team, allowing us to get a thorough understanding of how users engage with our registration flows. The ability to drill down into the data and track user interaction with individual fields has provided clarity like never before. Without the need for complex additional tagging, implementing Zuko’s script on our site meant that 99% of the tracking was done out of the box—making the setup process both quick and efficient.
Beyond the product’s capabilities, the customer service has consistently excellent. Our account manager, Adam Windland, has been exceptional in helping us interpret the data and make meaningful improvements. Regular calls with Adam have ensured we maximize the value of the platform, with his expert insights guiding us through the complexities of the user data.
I highly recommend Zuko to any business looking to gain deeper, actionable insights into user behavior without the hassle of complicated implementation. Review collected by and hosted on G2.com.
While no major issues have arisen, any minor concerns we encountered were swiftly handled by the Zuko team. Their responsiveness has been excellent, giving us peace of mind whenever we've needed assistance. Review collected by and hosted on G2.com.
11 out of 12 Total Reviews for Zuko Analytics
The interface is really simple to use, I found this one of the easiest tools to pick up & start using straightaway.
The zuko team provide fantastic support - they're really helpful, proactive & knowledgable.
The charts/flows in the tool are really easy to consume and understand, making sharing data with stakeholders easy.
It's really quick to setup a view to monitor test tracking & then you're only a few clicks away from being able to check in on key journeys & experiments. Review collected by and hosted on G2.com.
The alerting options are more basic than other tools, making it difficult to setup meaningful alerts for applications that have significant changes in traffic across the day.
Views of applications are segmented - insight within an application is really rich, but then to see behaviour across multiple applications is more difficult. Review collected by and hosted on G2.com.
Zuko Analytics is an excellent tool for optimizing form performance, offering clear, actionable insights into user behavior and drop-off points. Its intuitive interface and robust reporting make it a valuable asset for improving conversions. A special shoutout to Adam, the incredible CSM, whose proactive support and expertise ensure that at SumUp we get maximum value from the platform. Highly recommended! Review collected by and hosted on G2.com.
I am happy with the solution as it stands and confident in its product evolution strategy. Review collected by and hosted on G2.com.
The amount of data Zuko captures is incredibly helpful. They are also always working to add more and to improve the way the data is displayed.
The process of implementing Zuko is rather easy, especially on forms.
They are also very open to outside feedback and value the opinions of their customers. Review collected by and hosted on G2.com.
The only real issue I've run into with Zuko is just their integration with Jotform which is the form building tool I use most. The integration isn't quite as seamless as others which requires a bit of manual work to properly label and identify fields. Review collected by and hosted on G2.com.
Zuko is such a simple setup, with easy to add code snippets and the flexibiity to breaj forms into multiples steps.
The team are always on hand if we need support, and proof every setup rpoviding advice on how we can get the most out of the data.
They work brillintly with partners to create simple commercial agreements that mean we can be flexible with our clients. Review collected by and hosted on G2.com.
As an agency we jump between multiple forms and clients, but the UI doesn't really feel like its designed for this. Review collected by and hosted on G2.com.
Zuko reliability for providing better analysis for any amount of data and moreover Dashboard features always u to make meaningful interpretation very easily. its implementation is really simple process and especially when it comes to forms. Additionally they appreciate client comments and are receptive to outside feedback. Review collected by and hosted on G2.com.
Dashboards might use some improvement in terms of intuitiveness to draw the quick conclusion from the data. Review collected by and hosted on G2.com.
Zuko is one of the easiest tools to set up - it takes just minutes before you're up and running and gathering all sorts of metrics on how your website forms are performing. The magic form tagging tool you can use to label your forms and fields in a friendly way is very intuitive to use and means you don't have to get developers or technical folk involved or have to decipher random css ids.
I love that you can see overall form performance (views, starters, completions and abandons) and the completion path analysis is a great way to justify where changes are needed. Individual field data is throughly reported as well allowing you to see field returns, abandon rates and field time - all great indicators of where an issue might be lurking.
The insights dashboard is brilliant for a quick overview of what you should focusing on at a glance. Zuko also allows form and field segmentation comparisons across multiple forms which is very helpful. The monitoring features are a useful aded bonus to send rule based notifications, so even if you're not actively monitoring Zuko it'll tell you when it needs you to pay attention to. As a visual learner, I find the graphical representations of the data really helpful as opposed to endless columns and rows of data, so that's a nice touch for me.
Zuko is a must go to tool and is a regular in my arsenal of optimisation methodologies to help improve website conversions and usability. Their customer support is always very responsive and they go above and beyond to help you when you need it which is a refreshing change compared to other software vendors. The documentation is very thorough as well meaning you're not lost looking for answers when you need them. Review collected by and hosted on G2.com.
It may take a little bit of time to get used to interface, but once your first form is up and running it all makes complete sense, the small learning curve is worth every penny in my view because I've seen first hand how beneficial it can be uncovering form friction on websites - one of the biggest issues at critical conversion points that rely on forms to be completed. Review collected by and hosted on G2.com.
Found the Insights Headlines and Key Segment Differences to be very useful at directing me to the biggest areas of concern, quickly highlighting specific form fields that require deeper investigation.
The Form Data overview was informative too, giving me further avenues to explore.
Love the Completion Value feature, as it means I can put a value on fixing specific aspects of the form. Great for prioritising fixes and prompting the wider business to take action. Review collected by and hosted on G2.com.
Looking forward to the new session replay feature (currently in beta), as this will allow me to dig deeper to understand why specific fields are causing problems. Review collected by and hosted on G2.com.
The most helpful thing that Zuko Analytics provides is the amount of data about each form submission. It allows you to analyze every aspect of the form. Review collected by and hosted on G2.com.
At times form completions did not reflect the true number. Review collected by and hosted on G2.com.
1. Ease of setup and use
2. Lots of reports that provide you with data and isights on how your website visitors interact with your form. You're then able to use this data to improve your contact/signup forms and/or signup flows to improve the conversion rates.
3. Great onboarding and support
4. Very reasonable pricing Review collected by and hosted on G2.com.
There's nothing negative I could think of. This tool works really well. Seriously. Review collected by and hosted on G2.com.
