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Yogi Reviews & Product Details

Scarlett N.
SN
Sr. Product Marketing Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Yogi?

The team kept close contact with us, helping us with analytics and introducing new features. They are extremely responsive to our requests. A really intuitive platform to draw insights, and really detailed categorization to help to identify the problems. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

Easier navigation to filter out the products would be helpful, but it doesn't bother me. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Yogi came with the AI insights generator that I haven't dug deep into. I'm sure it will be helpful in the future to generate reports. Review collected by and hosted on G2.com.

Yogi Overview

What is Yogi?

Yogi’s AI platform interprets millions of reviews each day, delivering competitive and consumer analysis that delves beneath the surface, providing instant and always up-to-date access to consumer thoughts on every product, message, and feature in the market. Better products, positioning, and marketing. Informed by the people who love your products, and those who don’t (yet).

Yogi Details
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Yogi Community
Languages Supported
English
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Product Description

Yogi is an AI-powered UGC analysis platform. By combining cutting-edge algorithms with an intuitive interface, Yogi helps organizations level-up what insights they can extract from UGC. At Yogi, we're focused on helping companies decipher reviews & ratings using cutting-edge natural language processing and artificial intelligence. Gone are the days where techniques like sentiment analysis and word clouds are useful. Yogi instead focuses on contextually understanding what customers are actually talking about, providing a more granular understanding and analysis. This helps companies get a better understanding of what their customers actually believe and leads to more effective business decisions.

How do you position yourself against your competitors?

Yogi works with consumer brands to provide the deepest analysis and most accessible insights available. Using generative AI, deep filtering capability, and features designed specifically for consumer brands, Yogi powers consumer-driven decision making across marketing, product, and more.


Seller Details
Seller
Yogi
Year Founded
2018
HQ Location
New York, New York
LinkedIn® Page
www.linkedin.com
87 employees on LinkedIn®

Anna A.
AA
Overview Provided by:
B2B Marketing Manager

Recent Yogi Reviews

Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.0 out of 5
"Easy to use"
Very easy to use. I appreciate the analytics and recommendations it provides. I would recommend overall.
Lori S.
LS
Lori S.Small-Business (50 or fewer emp.)
4.5 out of 5
"Very easy to work and reliable."
I loved how fast the data I input was analyzed.
Scarlett N.
SN
Scarlett N.Mid-Market (51-1000 emp.)
5.0 out of 5
"Amazing Platform and Team to Work With"
The team kept close contact with us, helping us with analytics and introducing new features. They are extremely responsive to our requests. A reall...
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Yogi Media

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13 out of 14 Total Reviews for Yogi

4.6 out of 5
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13 out of 14 Total Reviews for Yogi
4.6 out of 5
13 out of 14 Total Reviews for Yogi
4.6 out of 5

Yogi Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Lori S.
LS
Sales Development Representative
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Yogi?

I loved how fast the data I input was analyzed. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

Nothing to be honest, it is a great platform. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

They guide me on product effectivness. Review collected by and hosted on G2.com.

JF
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Yogi?

I really enjoy using the Yogi Platform. Its made our product analysis a breeze with the fantastic data visualization that help put everything in context. Plus they roll out new and impactful features that help my teams learn more about our core consumers. What really sets them apart is their customer success tam. They are super friendly and knowledgable and are always here to help us brainstorm solutions. I find new ways to use the platform everyday, moreover I've had teams in other departments asking to use the platform. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

Like with any platform there is a learning curve and requires some onboarding to realize its full potenital. The knowledge base could be a bit more integrated to help ease the process. In most cases we have people that use it everyday and find new ways to create value. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Yogi Particularly helps teams understand their brands preformance in context of the market and what is driving positivity and negativity about their products. Often we have only the internal view with no comparative benchmarks, which leads to a diffucutly in prorization of feedback implementation or developing innovation that creates brand/product differentiation. Review collected by and hosted on G2.com.

ES
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Yogi?

I have enjoyed using Yogi, as I have found that it is a great tool for mining the voice of the consumer and helping me to understand the key themes impacting product reviews and experience. The best aspect of the tool is being able to quickly and easily identify specific products and issues that are negatively or positively impacting the consumer's experience.

I also have found the Yogi team to be incredibly supportive and always looking for ways to streamline the process for the user. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

No matter how simple the tool is, it can still take time to mine and uncover meaningful and actionable insights and determine how to best share with others in the right way. This is not the fault of the tool but just the reality of the analytical process. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Yogi is helping me to identify the themes and items that are negatively or positively impacting the consumer experience and understanding why Review collected by and hosted on G2.com.

Verified User in E-Learning
UE
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Yogi?

Very easy to use. I appreciate the analytics and recommendations it provides. I would recommend overall. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

I think some factors aren't taken into account for the analysis that could skew results. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Helping us find product innovation direction. Review collected by and hosted on G2.com.

Response from Anna Arnone of Yogi

Hey, Yogi User! Thanks for your feedback, we're thrilled to hear that you love our recommendation features and are using Yogi to drive innovation.

Regarding your point about certain factors that are taken into account for analysis, you may be surprised to learn that we go to great lengths to maintain the integrity of our analytics as well as your ability to customize your view. If you would like to learn more about this, we would be happy to walk you through it! Reach out to your customer success manager and we'll set something up.

Thea K.
TK
Senior Product Marketing Manager for HA
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Yogi?

Yogi was very helpful when we tried to identify if consumers had d negative perception on our brand or not. Yogi clarified that consumers do not have a negative perception on Hisense brand with DATA, which was helpful to persuade other teams. Also, it has been constantly helpful to understand consumers' perception on Hisense brand, what is roadblock to improve brand equity and in what aspects we are doing a good job. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

Since the relaunch earlier this year, I am struggling with filtering on Yogi. I am getting the features/functions on filter that I do not need at all for my industry. Hope Yogi could improve this in the near future. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Similar to what I have already mentioned in previous page. It is clarifying our assumption, giving better understanding about where we are in the industry, what is our problem to improve our brand equity. Review collected by and hosted on G2.com.

EN
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Yogi?

Yogi has helped my team discover w Voice of Customer insights for our products and services easily and in a away that is easy to communicate to stakeholders across our company. Powerful insights that are actionable and clear. The team is very supportive and always available for training and any kind of support! Review collected by and hosted on G2.com.

What do you dislike about Yogi?

The Ui is a bit complex and requires training for any internal resources who plan to use it. I know the Yogi team is working on AI (chat) solutions that would make this potentially easier and so looking forward to that. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Gives us clear VOC insights that help us to optimize our products and marketing messaging. AI makes this easy and prior to this we were doing a lot of this manually which is time consuming and doesn't make most efficient sue of the data Review collected by and hosted on G2.com.

JG
Manager, DX & Data/Analytics
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Yogi?

Provided us with an analytics platform to understand customer feedback via reviews; but through a more advanced lense including sentiment, themes, and even suggestions to make products better through that same feedback. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

Nothing! Everything has been smooth since our implementation. If there are any small issues, their CS team is quick to get them sorted out. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Before Yogi we had to collect, aggregate, and analyize customer reviews in a pretty archaic manner (Goodbye copy/paste & spreadsheets). Now we can easily understand the voice of the consumer thanks to Yogi. Review collected by and hosted on G2.com.

LL
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Yogi?

So many aspects of YOGI have made my work easier and more efficient with my time by having this program that gathers all the data and even gives you summaries of the data you are looking at. It gives you a thorough insight into themes, keywords, etc. I like how there are so many filters to choose from so that you get the specific information you are looking for. I also like that YOGI is constantly improving based on my feedback to help make finding the information you need more readily available. I also want to give KUDOS to the YOGI team, who are a joy to work with and always there to help. If we have any questions or want to dive deeper into a topic, they will assist and do 1-on -1 instruction. I like the panel comparisons and being able to align the graphs/charts so you can compare products/brands etc. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

The only downside of Yogi is that you have to have enough reviews to get an insight into the data. But that is not YOGI's issue. The fact that you can't custom color coat your graphs/charts (they are the colors they are) is another downside- but not a big one. You could export the data and create your own in Excel. I just haven't done that yet. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

It has solved the problem of me having to go through all of the reviews manually on Amazon, waterpik.com and other retailer sites. So it has saved me time and saved me time looking for common issues in themes. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Yogi?

The best part of Yogi is ability to synthesize data that can have an impact acorss our business. It's critical for us to understand the advantages and distadvantages that our businesses have compared to our competition from the consumer perspective - it drives understanding performance, can influence sales, and can inform innovation. Yogi is super easy to use, intutive, and the team is incredibly helpful, open to feedback and collaborative. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

The only downside to using Yogi is primarily ensuring that our teams are interpreting the data correctly with regard to how big or small a 'problem' or advantage is relative to the larger performance. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

My primary use with Yogi is to understand the major advantages and disadvantages that our brands have vs. our competition or the larger category. We also use it to track consumer feedback on known changes or innovation in market. Other parts of the business are utilizing the tool to understand potential issues or pain points with our products, and alternatively understanding things that people love about us and other products that are critical for future innovation and the product experience. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Yogi?

Firstly, the Yogi team feels like an extension of our own. They're eagerly generous in sharing their expertise and teaching us best practices for evaluating the data available. They've played a critical role in mining our data for actionable insights. Secondly, I must also mention that the Yogi platform is by far the most user-friendly, especially for someone newer to digital shelf optimization who wants to learn while also benefitting right away. Review collected by and hosted on G2.com.

What do you dislike about Yogi?

A big piece of the value Yogi adds to our team is mining the data for actionable insights. If your organization is already well-versed in ratings & reviews and you have ample data analytics resources, there may be other vendor partners with narrowed offerings for your specific needs. Review collected by and hosted on G2.com.

What problems is Yogi solving and how is that benefiting you?

Yogi solves a current gap in our resources, as we continue to build a team focused on digital shelf optimization. They act almost as an extension of our team, supplying easy-to-consume data and mining it for insights that we can action right away while we're still learning rapidly. Review collected by and hosted on G2.com.