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Webflow Reviews & Product Details - Page 3

Webflow Overview

What is Webflow?

Webflow is a Website Experience Platform that empowers modern marketing teams to visually build, manage, and optimize stunning websites that offer both the consumer experience teams expect and the enterprise-grade performance and scale they need. With AI-driven personalization baked in, Webflow helps teams significantly boost conversion rates, translating directly into measurable business growth. Today, over 300,000 of the best companies in the world from The New York Times, Dropbox, Away, Clear, Lattice, Vanta, TED, IDEO, Greenhouse, Checkout.com to Orangetheory Fitness build, manage, and optimize their websites on Webflow. Founded in 2013 and based in San Francisco, Webflow is backed by Accel, CapitalG, Silversmith Capital Partners, Y-Combinator, and Draper Associates.

Webflow Details
Product Website
Languages Supported
English
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Product Description

Webflow is a web design tool, CMS, and hosting platform in one.

How do you position yourself against your competitors?

Webflow offers a single platform to transform your site into your most valuable marketing asset. Unlike traditional platforms that require marketers to be reliant on engineering teams, Webflow empowers modern marketing teams to visually build, manage, and optimize stunning websites that scale.

Webflow customers can leverage a flexible visual builder, a composable CMS, and native tools for AI-powered personalization, A/B testing, SEO, localization, and more. By centralizing essential tools, marketers, designers, and developers are empowered to collaborate and optimize in a single integrated platform.


Seller Details
Seller
Webflow
Company Website
Year Founded
2012
HQ Location
San Francisco, California
Twitter
@webflowapp
1 Twitter followers
LinkedIn® Page
www.linkedin.com
1,143 employees on LinkedIn®
Description

Webflow is an integrated Website Experience Platform that lets Marketers, Designers, and Developers build, manage, and optimize your website —with the power of AI — so it can deliver real business impact.


Fimi F.
FF
Overview Provided by:

Recent Webflow Reviews

Anthony S.
AS
Anthony S.Mid-Market (51-1000 emp.)
5.0 out of 5
"Webflow helps us push creative boundaries"
Webflow helps us accelerate project timelines without sacrificing quality, empowering our clients
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"A strong base to build upon"
The level of control I have in customisation/updates across locales, with the (now provided) ability to spot publish for select domains, instead of...
Fernando C.
FC
Fernando C.Mid-Market (51-1000 emp.)
5.0 out of 5
"An opportunity to experience the Webflow universe more closely"
- News and announcements - New features launched - Workshops (for Designers, Developers and Marketers) - Networking
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Webflow Media

As Jasper shifted their focus upmarket, the company needed a powerful solution to turn their website into their biggest strategic asset. With Webflow, Jasper has supercharged their workflows to deliver highly performant web experiences.
Play Webflow Video
As Jasper shifted their focus upmarket, the company needed a powerful solution to turn their website into their biggest strategic asset. With Webflow, Jasper has supercharged their workflows to deliver highly performant web experiences.
Looking for a web development platform that could support ambitious business goals, Fivetran turned to Webflow to accelerate their speed to market, improve internal collaboration, and expand their digital presence globally.
Play Webflow Video
Looking for a web development platform that could support ambitious business goals, Fivetran turned to Webflow to accelerate their speed to market, improve internal collaboration, and expand their digital presence globally.
Webflow allows agencies to use custom code where it counts and leave the rest to visual development — no compromises.
Play Webflow Video
Webflow allows agencies to use custom code where it counts and leave the rest to visual development — no compromises.

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711 Webflow Reviews

4.4 out of 5
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711 Webflow Reviews
4.4 out of 5
711 Webflow Reviews
4.4 out of 5

Webflow Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for WebflowQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Jessica L.
JL
Web Design & Digital Marketing
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Webflow?

Webflow's user interface and ease of use is what makes it great. As a front-end developer who has used various website builders, I don't experience the limitations I have in the past. The ability to connect and integrate with various platforms is what makes it truly unique and robust. I can easily create a simple website or a large intricate website with various integrations, it's all customizable and flexible. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

I honestly can't think of anything. I haven't came across a limitation of Webflow or the inability to do something. At least not yet! Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Our websites were hosted on Drupal and each time I needed to make a structural change, I had to submit a ticket to an outsourced Drupal developer. This cost a lot of money and time for the change. By switching to Webflow, I am able to cut out the developer and make all changes myself, all while saving the company a lot of money. By doing this, I have been able to cut down production timelines from 2 months to 2 weeks. Review collected by and hosted on G2.com.

DL
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Webflow?

As a Senior Designer and Platform Admin, I've really enjoyed working in Webflow the last several years. The design interface is super user-friendly, easy to drag and drop elements and build custom components without getting bogged down in code. The ability to use global libraries for components and styles as well as using 3rd party pre-built elements has streamlined our processes and allows my team to deliver faster and better. What gets me really excited about Webflow is how they are always looking to innovate with new tools and features. The evolution of Webflow from when I started using it to today is amazing and I can't wait to see what's next. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

Ok so in all farness, a little more access to the back end code like direct access to the CSS to edit would be great. Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Delivery of new pages and sites faster and eaiser as well as the ability to assign user roles that can do direct editing to their own content and allowing my team to concentrate more on bigger things. Review collected by and hosted on G2.com.

Paul M.
PM
Web Developer
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Webflow?

I like that 95% of the time that I've thought of an interesting CSS trick, I can do that trick through Webflow's interface. I would say there is nothing that I've needed to do to a website that I can't easily figure out how to do in Webflow. The university is great, and I highly recommend the tutorial course for learning this platform. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

The price, and the fact that you have to pay two different prices for your account and your site. I can't imagine how it would be if I had to manage multiple sites on here, but probably extremely expensive! Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Building a modern website is extremely complicated, considering not only what's on the page, but considering responsiveness, A11y, SEO, page speed, etc... All of these things can be managed from one spot, and that is Webflow, so that makes my job much much easier. Review collected by and hosted on G2.com.

PP
Senior Frontend Developer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Webflow?

Das man den vollen Zugriff auf HTML, CSS und Javascript hat. Es ist wie als ob man eine Seite selber programmiert, aber man hat den Vorteil das man viel schneller ist durch den Visuellen Builder. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

Manchmal fehlen mir Backend funktionalitäten, also sowas wie einen API Call senden der einen Token benötigt. Es wäre cool wenn man Server Funktionen hätte, direkt in Webflow. Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Schnelles bauen von Webseiten. Ich kann schnell Ergebnisse liefern. Review collected by and hosted on G2.com.

BTC M.
BM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Webflow?

For context: We use Webflow daily in our agency and we work with Webflow since 5+ years.

- The base product (I call it "visual coding") is a huge time saver

- Components

- page building (not in the current state though..)

- Simplicity of hosting sites

- Community (the Forum, Finsweet, etc.) Review collected by and hosted on G2.com.

What do you dislike about Webflow?

- Components have no support for background videos and lottie files in the properties

- Page building is not thought through yet:

- In Build mode there is no option to add links to a navigation (neither automatically, nor manually). This means that the clients of our agency can build new pages now with Build mode but they still have to call us to add a link to the navigation.

- In Build mode its not possible to add Components into Component Slots

- For us as an agency, the workflow for handling clients and client projects is messy and not thought through. If I want to give the client simple access to the Build mode, my client would have to create an account and I would have to transfer the project over to his account. Then he would need to invite me back into his workspace. And even then: The client has way too much power and possibilities to break the site, because he is the administrator of the Workspace.

It would be much better if we could invite our clients to Build mode like we can invite them to the old Editor. It would keep it very simple and the client only gets to see what he needs.

- No native CMS slider

- [Bug] All Images inside grids that dont have fixed width in pixels always load the lowest resolution version of the srcset. Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Webflow enables us as a Branding Agency to develop Websites inhouse instead of handing over the Webdesign to an external programmer. Review collected by and hosted on G2.com.

MO
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Webflow?

The Webflow user interface and CMS make developing websites in Webflow a joy and a beautiful experience. What you can create in Webflow is pretty much limited by your imagination. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

The Webflow Terms of Use have references to "misinformation" and "disinformation". So they monitor content. Like YouTube and other social media platforms, you could find your account suspended if what you publish on your platform goes against "official" government narratives or their agenda. So beware. Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Webflow allows you to build the most incredible-looking websites, with "drag and drop" functionality, without the design capability limits other website builders have, and without having to know any code. And if you do know how to code CSS and Javascript, then you're only limited by your imagination. With just a few hours of education using the wonderfully engaging and entertaining "Webflow University" tutorial videos, anyone passionate about web design can begin their journey into a new and exciting career within weeks. Review collected by and hosted on G2.com.

Riziki N.
RN
Senior Digital Designer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Webflow?

The best thing about Webflow is that you have full control over what you build. This gives you and incredible amount of freedom to build beautiful sites, and also allows you to integrate any third party library or service. Their customer service has always been helpful and quick to resolve tickets, and the community around Webflow is great and supportive. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

The main downside of Webflow is that it takes some time learning how to use it efficiently, especially if you are a designer with no or limited knowledge of HTML and CSS (or Javascript). Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Webflow has allowed us as an agency to streamline our website building process. We now go all the way from initial wireframes to finished website implementation in the design team. This means that we don't have to do any handover to developers, which allows us to work more efficiently on this type of projects. Review collected by and hosted on G2.com.

Fernando C.
FC
Richmedia Creative Manager
Internet
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
(Original )Information
What do you like best about Webflow?

- News and announcements

- New features launched

- Workshops (for Designers, Developers and Marketers)

- Networking Review collected by and hosted on G2.com.

What do you dislike about Webflow?

I think the WebflowConf User Cards should have Twitter/Profile pic, so we can identify each other (as this community usually interacts a lot in Twitter) Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

The main problem that Webflow solves is the ability to build layouts visually and fast. Review collected by and hosted on G2.com.

AK
Web Designer
Information Technology and Services
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Webflow?

My favorite part of Webflow is the specially designed tools that allow me to create any type of website, whether I'm starting from scratch or already have much of the coding designed. From our own digital company, I can implement a lot of websites and attract a lot more clients. I've been able to tailor it to my liking because it's easy to use and offers a high level of customization. In addition to its many complex features, it is fantastic for creating data-driven websites and e-commerce platforms. Whether you're an experienced web developer or just starting out, it's a great program. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

Hosting the website is expensive in comparison to industry standards, and copying and sharing work across projects can be a bit of a pain at times. Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

Webflow is a tool I use all the time to build websites for clients and myself. We have used it for scalable projects because it allows multiple people to work on the same site at the same time, which speeds up development, makes most projects more enjoyable, and reduces the amount of work involved. It is top-notch and highly recommended from all points of view. It gives us a complete design environment with all the tools we need to create any type of website. Not only do we get the benefit of all our sites looking completely professional, the templates we sometimes use are impressive, professionally designed and easy to edit, allowing us to complete projects in record time with a successful result. Review collected by and hosted on G2.com.

MD
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Webflow?

The Design Flexibility and it's Aesthetic Control: Webflow gives designers almost pixel-perfect control over every element, making it ideal for those who want to build stunning, custom sites without limitations. The visual design tools are powerful, and the platform's ability to create animations and interactions adds a “wow” factor to any website. Review collected by and hosted on G2.com.

What do you dislike about Webflow?

The Cost and Scalability: Compared to open-source options like WordPress, Webflow can be more expensive. Although it has scaling capabilities, the subscription fees for premium features, custom domains, and hosting can add up, especially for larger projects. Review collected by and hosted on G2.com.

What problems is Webflow solving and how is that benefiting you?

As someone who’s passionate about high-quality design, I believe Webflow isn't just a platform for creating beautiful and “wow” websites – it's an invaluable tool for learning the fundamentals of web design. Whether you're a beginner or an expert, Webflow offers an engaging environment to sharpen your skills and learn critical aspects of design and development. Review collected by and hosted on G2.com.